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美容とパーソナルケアの地域別分析：中東と北アフリカ

Regional Analysis of the Beauty and Personal Care Market: Middle East and North Africa

商品番号：SMB-81140
出版社BCC Research
出版年月2025年6月
ページ数47
図表数50
価格タイプシングルユーザライセンス
価格USD 2,950
種別英文調査報告書

Report Highlights

This report presents an in-depth analysis of the MENA beauty and personal care market, highlighting its current and future potential. It provides a detailed examination of market drivers, restraints, challenges, opportunities, and market projections for 2030.

Report Includes

  • An analysis of the beauty and personal care market in the Middle East and North Africa (MENA) region
  • Analyses of market trends, with revenue data from 2024, estimates for 2025 and projected CAGRs through 2030
  • Estimates of the market’s size and revenue growth prospects, accompanied by a market share analysis by product type, distribution channel and country
  • Facts and figures pertaining to current market dynamics, technological advances, regulatory policies, investment trends and prospects, and the impact of macroeconomic factors
  • An assessment of the sustainability trends and developments in the MENA beauty and personal care market

Report Scope

This report provides an in-depth analysis of the beauty and personal care market in the Middle East and North Africa (MENA) region, using 2024 as the base year and offering projections for the forecast period from 2025 to 2030, including estimates of compound annual growth rates (CAGR). It explores various market dimensions such as technological developments, economic conditions and strategic business factors while identifying forces that shape the industry. The report segments the market by product type and distribution channel and provides an assessment of regional trends influencing market growth.

Turkey and Israel have been excluded from the scope of this study, as their beauty and personal care markets are significantly more mature compared with other countries in the region. Including them would have distorted the overall analysis and misrepresented the unique opportunities and challenges present in the less developed MENA markets. By focusing on emerging markets, the report offers a more targeted and relevant perspective for companies looking to expand in the region.

Report Synopsis

Report MetricsDetails
Base year considered2024
Forecast period considered2025-2030
Base year market size$57.2 billion
Market size forecast$95.2 billion
Growth rateCAGR of 9.0% for the forecast period of 2025-2030
Units considered$ Millions
Segments coveredProduct Type, Distribution Channel, and Country
Regions coveredMiddle East and North Africa
Countries coveredSaudi Arabia, Iran, United Arab Emirates, Egypt, Morocco, and Kuwait
Key Market Drivers
  • Growing younger population.
  • Increasing internet penetration and social media influence.
  • Rising number of working women.

Table of Contents

Chapter 1 Executive Summary

Market Outlook
Scope of Report
Reasons for Doing This Study
Market Summary

Chapter 2 MENA Beauty and Personal Care Industry Outlook

Global Beauty and Personal Care Market Overview
MENA Beauty and Personal Care Market
Regulatory Analysis of Beauty and Personal Care Market in MENA
Porter’s Five Forces Analysis

Chapter 3 Market Dynamics

Market Dynamics
Market Drivers
Growing Younger Population
Increasing Internet Penetration and Rising Social Media Influence
Increasing Number of Working Women
Growing Demand for Natural and Organic Products
Market Restraints
Supply Chain Disruption and High Import Dependency
Threat of Counterfeit Products
Market Opportunities
Growing Demand for Men’s Grooming Products
Growing Demand for International Brands
Increasing Demand for Halal Certified products

Chapter 4 Market Segmentation Analysis

Segmentation Breakdown
Market Analysis by Product Type
Market Analysis by Distribution Channel

Chapter 5 Emerging Markets

Saudi Arabia
Overview
Iran
Overview
UAE
Overview
Egypt
Overview
Morocco
Overview
Kuwait
Overview
Rest of MENA Countries
Overview

Chapter 6 Competitive Landscape

Overview
Global Beauty and Personal Care Sector Brands
Regional Beauty and Personal Care Sector Brands
Recent Developments
Concluding Remarks from BCC

Chapter 7 Appendix

Methodology
Sources
Abbreviations

List of Tables

Summary Table : MENA Market for Beauty and Personal Care Products, by Country, Through 2030
Table 1 : Key Regulations on Beauty and Personal Care Products in the MENA
Table 2 : MENA Market for Beauty and Personal Care, by Product Type, Through 2030
Table 3 : MENA Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 4 : Saudi Arabian Market for Beauty and Personal Care, Through 2030
Table 5 : Saudi Arabian Market for Beauty and Personal Care, by Product Type, Through 2030
Table 6 : Saudi Arabian Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 7 : Iranian Market for Beauty and Personal Care, Through 2030
Table 8 : Iranian Market for Beauty and Personal Care, by Product Type, Through 2030
Table 9 : Iranian Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 10 : UAE Market for Beauty and Personal Care, Through 2030
Table 11 : UAE Market for Beauty and Personal Care, by Product Type, Through 2030
Table 12 : UAE Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 13 : Egyptian Market for Beauty and Personal Care, Through 2030
Table 14 : Egyptian Market for Beauty and Personal Care, by Product Type, Through 2030
Table 15 : Egyptian Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 16 : Moroccan Market for Beauty and Personal Care, Through 2030
Table 17 : Moroccan Market for Beauty and Personal Care, by Product Type, Through 2030
Table 18 : Moroccan Market for Beauty & Personal Care, by Distribution Channel, Through 2030
Table 19 : Kuwait Market for Beauty and Personal Care, Through 2030
Table 20 : Kuwait Market for Beauty and Personal Care, by Product Type, Through 2030
Table 21 : Kuwait Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 22 : Rest of MENA Market for Beauty and Personal Care, Through 2030
Table 23 : Rest of MENA Market for Beauty and Personal Care, by Product Type, Through 2030
Table 24 : Rest of MENA Market for Beauty and Personal Care, by Distribution Channel, Through 2030
Table 25 : Key Global Leaders of Beauty and Personal Care Market
Table 26 : Regional Players of Beauty and Personal Care Market
Table 27 : Recent Developments in the MENA Beauty and Personal Care Market, 2022-2025
Table 28 : Information Sources in this Report
Table 29 : Abbreviations Used in this Report

List of Figures

Summary Figure : MENA Market for Beauty and Personal Care Products, by Country, 2024–2030
Figure 1 : Global Market for Beauty and Personal Care Products, 2024–2030
Figure 2 : Global Market Shares for Beauty and Personal Care, by Region, 2024
Figure 3 : Porter’s Five Forces Analysis: MENA Beauty and Personal Care Market
Figure 4 : Market Dynamics of Beauty and Personal Care in the MENA Region
Figure 5 : Connectivity Based on Mobile Internet Subscribers in the MENA Region, 2023
Figure 6 : MENA Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 7 : MENA Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 8 : Saudi Arabian Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 9 : Saudi Arabian Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 10 : Iranian Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 11 : Iranian Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 12 : UAE Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 13 : UAE Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 14 : Egyptian Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 15 : Egyptian Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 16 : Moroccan Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 17 : Moroccan Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 18 : Kuwait Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 19 : Kuwait Market Shares for Beauty and Personal Care, by Distribution Channel, 2024
Figure 20 : Rest of MENA Market Shares for Beauty and Personal Care, by Product Type, 2024
Figure 21 : Rest of MENA Market Shares for Beauty and Personal Care, by Distribution Channel, 2024

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