U.S. Potato Chips Market Size, Share & Trends Analysis Report
出版社 | Grand View Research |
出版年月 | 2024年8月 |
ページ数 | 80 |
価格タイプ | シングルユーザライセンス |
価格 | USD 3,450 |
種別 | 英文調査報告書 |
U.S. Potato Chips Market Growth & Trends
The U.S. potato chips market size is expected to reach USD 14.78 billion by 2030, registering to grow at a CAGR of 5.7% from 2024 to 2030 according to a new report by Grand View Research, Inc.
米国のポテトチップス市場規模は2030年までに147億8,000万米ドルに達すると予想されており、2024年から2030年にかけて5.7%のCAGRで成長すると予想されています。
Rising number of flavors and surging demand for quick snacks are poised to contribute to the market during the forecast period. Moreover, rising disposable income and the busy lifestyles of consumers are likely to fuel the growth prospects of the market in the U.S.

Plain/Salted emerged as the largest product segment in the U.S. potato chips market. The flavored segment includes a wide spectrum of chips including barbecue, sour cream & onion, salt & vinegar, hot and spicy, and dill pickle.
The supermarket segment is estimated to dominate the market due to the fact that consumers usually purchase a large number of products during their shopping trips. In addition, consumers prefer to purchase from shops with numerous options.
U.S. Potato Chips Market Report Highlights
• Baked potato chips segment is expected to witness the fastest growth with a CAGR of 6.1% over the forecast period. The demand for baked potato chips is increasing in the US market primarily due to shifting consumer preferences towards healthier snack options.
• The Flavored segment is expected witness the highest CAGR over the forecasted period. Consumers’ evolving taste preferences, which seek variety and novel experiences in their snacks, drive the demand for flavored potato chips.
• Supermarket/hypermarket segment dominated the market in 2023. supermarkets and hypermarkets offer extensive shelf space and a wide variety of products, including potato chips, attracting many consumers.
• In February 2016, ConAgra Foods sold its private label business to TreeHouse Foods, which helped the company to enhance its private label dry and refrigerated grocery offerings.
U.S. Potato Chips Market Report Scope
Report Attribute | Details |
Market size value in 2024 | USD 10.61 billion |
Revenue forecast in 2030 | USD 14.78 billion |
Growth Rate | CAGR of 5.7% from 2024 to 2030 |
Base year for estimation | 2023 |
Historical data | 2018 – 2022 |
Forecast period | 2024 – 2030 |
Report updated | August 2024 |
Quantitative units | Revenue in USD Million and CAGR from 2024 to 2030 |
Report coverage | Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered | Product, flavor, distribution channel |
Key companies profiled | PepsiCo; Kellanova; Utz Brands, Inc.; Campbell Soup Company; Herr’s; Wise Snacks; Intersnack Foods GmbH & Co. KG; Clayton Dubilier & Rice; Better Made Snack Foods; Barcel USA |
Customization scope | Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
Table of Contents
Chapter 1. Methodology and Scope
1.1. Market Segmentation& Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot
Chapter 3. Cake Mixes Market Variables, Trends, & Scope
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.1.2. Related Market Outlook
3.2. Industry Value Chain Analysis
3.2.1. Sales/Retail Channel Analysis
3.2.2. Profit Margin Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Industry Challenges
3.3.4. Industry Opportunities
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Influencing Buying Decisions
4.4. Consumer Product Adoption Trends
4.5. Observations & Recommendations
Chapter 5. U.S. Potato Chips Market: Product Estimates & Trend Analysis
5.1. Segment Dashboard
5.2. U.S. Potato Chips Market: Product Movement Analysis, 2023 & 2030 (USD Million)
5.3. Fried
5.3.1. Fried Market Revenue Estimates and Forecasts, 2018 – 2030 (USD Million)
5.4. Baked
5.4.1. Baked Market Revenue Estimates and Forecasts, 2018 – 2030 (USD Million)
Chapter 6. U.S. Potato Chips Market: Flavor Estimates & Trend Analysis
6.1. Segment Dashboard
6.2. U.S. Potato Chips Market: Flavor Movement Analysis, 2023 & 2030 (USD Million)
6.3. Plain/Salted
6.3.1. Plain/Salted Market Revenue Estimates and Forecasts, 2018 – 2030 (USD Million)
6.4. Flavored
6.4.1. Flavored Market Revenue Estimates and Forecasts, 2018 – 2030 (USD Million)
Chapter 7. U.S. Potato Chips Market: Distribution Channel Estimates & Trend Analysis
7.1. Segment Dashboard
7.2. U.S. Potato Chips Market: Distribution Channel Movement Analysis, 2023 & 2030 (USD Million)
7.3. Supermarket/Hypermarket
7.3.1. Supermarket/Hypermarket Market Revenue Estimates and Forecasts, 2018 – 2030 (USD Million)
7.4. Convenience Stores
7.4.1. Convenience Stores Market Revenue Estimates and Forecasts, 2018 – 2030 (USD Million)
7.5. Online
7.5.1. Online Market Revenue Estimates and Forecasts, 2018 – 2030 (USD Million)
7.6. Others
7.6.1. Others Market Revenue Estimates and Forecasts, 2018 – 2030 (USD Million)
Chapter 8. Competitive Landscape
8.1. Recent Developments & Impact Analysis by Key Market Participants
8.2. Company Categorization
8.3. Company Heat Map Analysis
8.4. Company Profiles
8.4.1. PepsiCo
8.4.1.1. Participant’s Overview
8.4.1.2. Financial Performance
8.4.1.3. Product Benchmarking
8.4.1.4. Recent Developments/ Strategic Initiatives
8.4.2. Kellanova
8.4.2.1. Participant’s Overview
8.4.2.2. Financial Performance
8.4.2.3. Product Benchmarking
8.4.2.4. Recent Developments/ Strategic Initiatives
8.4.3. Utz Brands, inc.
8.4.3.1. Participant’s Overview
8.4.3.2. Financial Performance
8.4.3.3. Product Benchmarking
8.4.3.4. Recent Developments/ Strategic Initiatives
8.4.4. Campbell Soup Company
8.4.4.1. Participant’s Overview
8.4.4.2. Financial Performance
8.4.4.3. Product Benchmarking
8.4.4.4. Recent Developments/ Strategic Initiatives
8.4.5. Herr’s
8.4.5.1. Participant’s Overview
8.4.5.2. Financial Performance
8.4.5.3. Product Benchmarking
8.4.5.4. Recent Developments/ Strategic Initiatives
8.4.6. Wise Snacks
8.4.6.1. Participant’s Overview
8.4.6.2. Financial Performance
8.4.6.3. Product Benchmarking
8.4.6.4. Recent Developments/ Strategic Initiatives
8.4.7. Intersnacks Foods GmbH & Co. KG
8.4.7.1. Participant’s Overview
8.4.7.2. Financial Performance
8.4.7.3. Product Benchmarking
8.4.7.4. Recent Developments/ Strategic Initiatives
8.4.8. Clyton Dubilier & Rice
8.4.8.1. Participant’s Overview
8.4.8.2. Financial Performance
8.4.8.3. Product Benchmarking
8.4.8.4. Recent Developments/ Strategic Initiatives
8.4.9. Better Made Snack Foods.
8.4.9.1. Participant’s Overview
8.4.9.2. Financial Performance
8.4.9.3. Product Benchmarking
8.4.9.4. Recent Developments/ Strategic Initiatives
8.4.10. Barcel USA
8.4.10.1. Participant’s Overview
8.4.10.2. Financial Performance
8.4.10.3. Product Benchmarking
8.4.10.4. Recent Developments/ Strategic Initiatives
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