コネクテッドTV市場規模、成長と動向分析レポート 2025-2030年

Connected TV Market Size, Share & Trends Analysis Report

コネクテッドTV市場 : 画面サイズ(30インチ未満、30~50インチ、50~70インチ、70インチ以上)、分布別、技術別(LED、OLED)、地域、セグメント別予測による市場規模、成長と動向分析レポート 2025-2030年
Connected TV Market Size, Share & Trends Analysis Report By Screen Size (Less than 30 inches, 30 to 50 inches, 50 to 70 inches, above 70 inches), By Distribution, By Technology (LED, OLED), By Region, And Segment Forecasts, 2025 - 2030

商品番号 : SMB-80026

出版社Grand View Research
出版年月2025年5月
ページ数80
価格タイプシングルユーザライセンス
価格USD 5,950
種別英文調査報告書

視聴者が従来のケーブルテレビや衛星テレビからNetflix、Disney+、Amazon Prime Videoなどのプラットフォームに移行するにつれ、コネクテッドTVデバイスの需要が急増し、現代のホームエンターテイメントの最適なメディアとなっています。この成長を促進する上で、技術の進歩が重要な役割を果たしています。メーカーは、4Kや8K解像度、HDR、OLED、QLEDディスプレイ、AIを活用したコンテンツ推奨機能など、最先端機能を搭載しています。これらのイノベーションは視聴体験を大幅に向上させ、プレミアムエンターテイメントソリューションを求める消費者を魅了しています。音声操作、スマートホームとの連携、パーソナライズされたユーザーインターフェースは、コネクテッドTVと従来のテレビの差別化をさらに推進し、普及率の向上に貢献しています。

Connected TV Market Size & Trends

The global connected TV market size was estimated at USD 267.67 billion in 2024 and is expected to grow at a CAGR of 12.80% from 2025 to 2030. This expansion is primarily driven by the widespread adoption of streaming services, which offer consumers a vast array of on-demand content at competitive prices.

世界のコネクテッドTV市場規模は、2024年には2,676.7億米ドルに達すると推定され、2025年から2030年にかけて年平均成長率(CAGR)12.80%で成長すると予想されています。この拡大は主に、消費者に競争力のある価格で幅広いオンデマンドコンテンツを提供するストリーミングサービスの普及によって推進されています。

コネクテッドTV市場規模、成長と動向分析レポート 2025-2030年
connected-tv-market-size

As viewers increasingly shift from traditional cable and satellite TV to platforms like Netflix, Disney+, and Amazon Prime Video, the demand for connected TV devices has surged, making them the preferred medium for modern home entertainment. Technological advancements play a crucial role in fueling this growth. Manufacturers are integrating cutting-edge features such as 4K and 8K resolution, HDR, OLED, and QLED displays, and AI-powered content recommendations. These innovations significantly enhance the viewing experience, attracting consumers seeking premium entertainment solutions. Voice control, smart home integration, and personalized user interfaces further differentiate connected TVs from conventional televisions, driving higher adoption rates.

The proliferation of high-speed internet and the expansion of smart home ecosystems have also accelerated connected TV market growth. Improved broadband infrastructure enables seamless streaming and supports advanced features like cloud gaming and AI-driven suggestions. As smart homes become more prevalent, consumers increasingly expect their TVs to function as central hubs for entertainment, communication, and home automation, reinforcing the appeal of connected TVs.

Regional market dynamics further contribute to the sector’s expansion. North America and Europe hold substantial market shares due to high disposable incomes, advanced internet infrastructure, and a strong appetite for the latest technology. However, the Asia Pacific region, particularly China and India, is expected to witness the fastest growth, fueled by rising incomes, rapid urbanization, and the deployment of 5G networks, which enhance streaming quality and accessibility.

Another significant growth driver is the rise of over-the-top (OTT) platforms and advertising-supported video on demand (AVOD) models. These services offer flexible, affordable alternatives to traditional TV, catering to the evolving preferences of younger demographics and cord-cutters. The availability of exclusive and localized content on various streaming platforms further incentivizes consumers to invest in connected TVs, solidifying their dominance in the entertainment sector.

The competitive landscape, featuring established electronics manufacturers like Samsung, LG, and Sony alongside tech giants like Amazon, Apple, and Google, ensures continuous innovation and market evolution. Strategic partnerships, mergers, and technological advancements are expected to propel the market further, making connected TVs an integral part of the digital home and entertainment ecosystem for years to come.

Despite its rapid growth, the connected TV (CTV) market faces several challenges. One major issue is market concentration, where a few large tech firms like Google and Amazon dominate the operating system landscape. This concentration can lead to reduced competition, higher prices, limited innovation, and less consumer choice, as these companies may engage in self-preferencing by promoting their content over competitors’ offerings.

Another challenge is the high cost associated with connected TVs compared to traditional TVs. This price premium can deter some consumers from adopting CTVs, especially in regions with lower disposable incomes. Additionally, resistance to change and conventional TV-watching habits slow down market penetration.

Connected TV Market Report Scope

Report AttributeDetails
Market size value in 2025USD 290.54 billion
Revenue forecast in 2030USD 530.90 billion
Growth rateCAGR of 12.80% from 2025 to 2030
Actual data2018 – 2024
Forecast period2025 – 2030
Quantitative unitsRevenue in USD billion, and CAGR from 2025 to 2030
Report coverageRevenue forecast, company ranking, competitive landscape, growth factors, and trends
Segments coveredScreen size, technology, distribution channel, region
Regional scopeNorth America; Europe; Asia Pacific; Central & South America; Middle East & Africa
Country scopeU.S; Canada; Mexico; Germany; U.K.; France; Italy; Spain; China; Japan; India; Australia & New Zealand; South Korea; Brazil; UAE
Key companies profiledSamsung Electronics; LG Electronics; Sony Corporation; Panasonic Corporation; Philips; TCL Technology; Xiaomi Corporation; Hisense Group; Vizio Inc.; Sharp Electronics; Roku; Skyworth; Haier Group
Customization scopeFree report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope.

Global Connected TV Market Report Segmentation

This report forecasts revenue growth at global, regional, and country levels and analyzes the latest industry trends and opportunities in each sub-segment from 2018 to 2030. For this study, Grand View Research has segmented the global connected TV market report based on screen size, distribution channel, technology, and region:

  • Screen Size Outlook (Revenue, USD Billion, 2018 – 2030)
  • Below 30 inches
  • 30 to 50 inches
  • 50 to 70 inches
  • Above 70 inches
  • Distribution Channel Outlook (Revenue, USD Billion, 2018 – 2030)
  • Online
  • Offline
  • Technology Outlook (Revenue, USD Billion, 2018 – 2030)
  • LED
  • OLED
  • Others
  • Regional Outlook (Revenue, USD Billion, 2018 – 2030)
  • North America

o U.S.

o Canada

o Mexico

  • Europe

o Germany

o U.K.

o France

o Italy

o Spain

  • Asia Pacific

o China

o Japan

o India

o Australia & New Zealand

o South Korea

  • Central & South America

o Brazil

  • Middle East & Africa

o UAE

Table of Contents

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope

1.2. Market Definition

1.3. Information Procurement

1.3.1. Purchased Database

1.3.2. GVR’s Internal Database

1.3.3. Secondary Sources & Third-Party Perspectives

1.3.4. Primary Research

1.4. Information Analysis

1.4.1. Data Analysis Models

1.5. Market Formulation & Data Visualization

1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Outlook

2.2. Screen Size Outlook

2.3. Technology Outlook

2.4. Distribution Outlook

2.5. Competitive Landscape Outlook

Chapter 3. Connected TV Market Variables, Trends & Scope

3.1. Market Lineage Outlook

3.2. Penetration & Growth Prospect Mapping

3.3. Industry Value Chain Analysis

3.3.1. Raw Screen Size Outlooks

3.3.2. Manufacturing and Technology Trends

3.3.3. Sales Channel Analysis

3.3.4. Profit Margin Analysis

3.4. Market Dynamics

3.4.1. Market Driver Analysis

3.4.2. Market Restraint Analysis

3.4.3. Market Opportunities

3.4.4. Market Challenges

3.5. Industry Analysis – Porter’s Five Forces Analysis

3.6. Market Entry Strategies

Chapter 4. Connected TV Market: Screen Size Estimates & Trend Analysis

4.1. Connected TV Market by Screen Size: Key Takeaways

4.2. Screen Size Movement Analysis & Market Share, 2024 & 2030

4.3. Market Estimates & Forecasts, by Screen Size, 2018 – 2030 (USD Billion)

4.3.1. Below 30 inches

4.3.1.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

4.3.2. 30 to 50 inches

4.3.2.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

4.3.3. 50 to 70 inches

4.3.3.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

4.3.4. Above 70 inches

4.3.4.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

Chapter 5. Connected TV Market: Technology Estimates & Trend Analysis

5.1. Connected TV Market, by Technology: Key Takeaways

5.2. Technology Movement Analysis & Market Share, 2024 & 2030

5.3. Market Estimates & Forecasts, by Technology, 2018 – 2030 (USD Billion)

5.3.1. LED

5.3.1.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

5.3.2. OLED

5.3.2.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

5.3.3. Others

5.3.3.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

Chapter 6. Connected TV Market: Distribution Estimates & Trend Analysis

6.1. Connected TV Market, by Distribution: Key Takeaways

6.2. Distribution Movement Analysis & Market Share, 2024 & 2030

6.3. Market Estimates & Forecasts, by Distribution, 2018 – 2030 (USD Billion)

6.3.1. Online

6.3.1.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

6.3.2. Offline

6.3.2.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

Chapter 7. Connected TV Market: Regional Estimates & Trend Analysis

7.1. Connected TV Market: Regional Outlook

7.2. Regional Movement Analysis & Market Share, 2024 & 2030

7.3. Market Estimates & Forecasts, by Region & Country, 2018 – 2030 (USD Billion)

7.3.1. North America

7.3.1.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.1.2. U.S.

7.3.1.2.1. Key country dynamics

7.3.1.2.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.1.3. Canada

7.3.1.3.1. Key country dynamics

7.3.1.3.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.1.4. Mexico

7.3.1.4.1. Key country dynamics

7.3.1.4.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.2. Europe

7.3.2.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.2.2. Germany

7.3.2.2.1. Key country dynamics

7.3.2.2.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.2.3. UK

7.3.2.3.1. Key country dynamics

7.3.2.3.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.2.4. France

7.3.2.4.1. Key country dynamics

7.3.2.4.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.2.5. Italy

7.3.2.5.1. Key country dynamics

7.3.2.5.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.2.6. Spain

7.3.2.6.1. Key country dynamics

7.3.2.6.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.3. Asia Pacific

7.3.3.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.3.2. China

7.3.3.2.1. Key country dynamics

7.3.3.2.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.3.3. Japan

7.3.3.3.1. Key country dynamics

7.3.3.3.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.3.4. India

7.3.3.4.1. Key country dynamics

7.3.3.4.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.3.5. Australia & New Zealand

7.3.3.5.1. Key country dynamics

7.3.3.5.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.3.6. South Korea

7.3.3.6.1. Key country dynamics

7.3.3.6.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.4. Central & South America

7.3.4.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.4.2. Brazil

7.3.4.2.1. Key country dynamics

7.3.4.2.2. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.5. Middle East & Africa

7.3.5.1. Market estimates and forecast, 2018 – 2030 (USD Billion)

7.3.5.2. UAE

7.3.5.2.1. Key country dynamics

Chapter 8. Competitive Analysis

8.1. Recent Developments & Impact Analysis, by Key Market Participants

8.2. Company Categorization

8.3. Participant’s Overview

8.4. Financial Performance

8.5. Product Benchmarking

8.6. Company Market Share Analysis, 2024 (%)

8.7. Company Heat Map Analysis

8.8. Strategy Mapping

8.9. Company Profiles

8.9.1. Samsung Electronics

8.9.1.1. Company overview

8.9.1.2. Financial performance

8.9.1.3. Product benchmarking

8.9.1.4. Strategic initiatives

8.9.2. LG Electronics

8.9.2.1. Company overview

8.9.2.2. Financial performance

8.9.2.3. Product benchmarking

8.9.2.4. Strategic initiatives

8.9.3. Sony Corporation

8.9.3.1. Company overview

8.9.3.2. Financial performance

8.9.3.3. Product benchmarking

8.9.3.4. Strategic initiatives

8.9.4. Panasonic Corporation

8.9.4.1. Company overview

8.9.4.2. Financial performance

8.9.4.3. Product benchmarking

8.9.4.4. Strategic initiatives

8.9.5. Philips

8.9.5.1. Company overview

8.9.5.2. Financial performance

8.9.5.3. Product benchmarking

8.9.5.4. Strategic initiatives

8.9.6. TCL Technology

8.9.6.1. Company overview

8.9.6.2. Financial performance

8.9.6.3. Product benchmarking

8.9.6.4. Strategic initiatives

8.9.7. Xiaomi Corporation

8.9.7.1. Company overview

8.9.7.2. Financial performance

8.9.7.3. Product benchmarking

8.9.7.4. Strategic initiatives

8.9.8. Hisense Group

8.9.8.1. Company overview

8.9.8.2. Financial performance

8.9.8.3. Product benchmarking

8.9.8.4. Strategic initiatives

8.9.9. Vizio Inc.

8.9.9.1. Company overview

8.9.9.2. Financial performance

8.9.9.3. Product benchmarking

8.9.9.4. Strategic initiatives

8.9.10. Sharp Electronics

8.9.10.1. Company overview

8.9.10.2. Financial performance

8.9.10.3. Product benchmarking

8.9.10.4. Strategic initiatives

8.9.11. Roku

8.9.11.1. Company overview

8.9.11.2. Financial performance

8.9.11.3. Product benchmarking

8.9.11.4. Strategic initiative

8.9.12. Skyworth

8.9.12.1. Company overview

8.9.12.2. Financial performance

8.9.12.3. Product benchmarking

8.9.12.4. Strategic initiatives

8.9.13. Haier Group

8.9.13.1. Company overview

8.9.13.2. Financial performance

8.9.13.3. Product benchmarking

8.9.13.4. Strategic initiatives

List of Tables

Table 1 Connected TV market – Key market driver analysis

Table 2 Connected TV market – Key market restraint analysis

Table 3 Connected TV market estimates & forecast, by screen size (USD Billion)

Table 4 Connected TV market estimates & forecast, by technology (USD Billion)

Table 5 Connected TV market estimates & forecast, by distribution channel (USD Billion)

Table 6 North America Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 7 North America Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 8 North America Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 9 North America Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 10 U.S macro-economic outlay

Table 11 U.S Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 12 U.S Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 13 U.S Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 14 U.S Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 15 Canada macro-economic outlay

Table 16 Canada Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 17 Canada Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 18 Canada Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 19 Canada Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 20 Mexico macro-economic outlay

Table 21 Mexico Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 22 Mexico Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 23 Mexico Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 24 Mexico Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 25 Europe Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 26 Europe Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 27 Europe Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 28 Europe Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 29 Germany macro-economic outlay

Table 30 Germany Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 31 Germany Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 32 Germany Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 33 Germany Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 34 UK macro-economic outlay

Table 35 UK Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 36 UK Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 37 UK Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 38 UK Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 39 France macro-economic outlay

Table 40 France Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 41 France Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 42 France Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 43 France Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 44 Italy macro-economic outlay

Table 45 Italy Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 46 Italy Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 47 Italy Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 48 Italy Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 49 Spain macro-economic outlay

Table 50 Spain Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 51 Spain Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 52 Spain Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 53 Spain Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 54 Asia Pacific Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 55 Asia Pacific Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 56 Asia Pacific Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 57 Asia Pacific Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 58 China macro-economic outlay

Table 59 China Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 60 China Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 61 China Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 62 China Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 63 Japan macro-economic outlay

Table 64 Japan Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 65 Japan Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 66 Japan Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 67 Japan Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 68 India macro-economic outlay

Table 69 India Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 70 India Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 71 India Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 72 India Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 73 Australia macro-economic outlay

Table 74 New Zealand macro-economic outlay

Table 75 Australia & New Zealand Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 76 Australia & New Zealand Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 77 Australia & New Zealand Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 78 Australia Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 79 South Korea macro-economic outlay

Table 80 South Korea Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 81 South Korea Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 82 South Korea Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 83 South Korea Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 84 Central & South America Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 85 Central & South America Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 86 Central & South America Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 87 Central & South America Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 88 Brazil macro-economic outlay

Table 89 Brazil Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 90 Brazil Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 91 Brazil Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 92 Brazil Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 93 Middle East & Africa Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 94 Middle East & Africa Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 95 Middle East & Africa Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 96 Middle East & Africa Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 97 UAE macro-economic outlay

Table 98 UAE Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Table 99 UAE Connected TV market revenue estimates and forecast by screen size, 2018 – 2030 (USD Billion)

Table 100 UAE Connected TV market revenue estimates and forecast by technology, 2018 – 2030 (USD Billion)

Table 101 UAE Connected TV market revenue estimates and forecast by distribution, 2018 – 2030 (USD Billion)

Table 102 Recent developments & impact analysis, by key market participants

Table 103 Company market share, 2023

Table 104 Company heat map analysis

Table 105 Companies undergoing key strategies

List of Figure

Fig. 1 Connected TV market segmentation

Fig. 2 Primary research pattern

Fig. 3 Primary research approaches

Fig. 4 Primary research process

Fig. 5 Market snapshot

Fig. 6 Product snapshot

Fig. 7 Packaging snapshot

Fig. 8 Regional snapshot

Fig. 9 Competitive landscape snapshot

Fig. 10 Connected TV market size, 2018 to 2030 (USD Billion)

Fig. 11 Connected TV market: Penetration & growth prospect mapping

Fig. 12 Connected TV market: Value chain analysis

Fig. 13 Connected TV market: Profit margin analysis

Fig. 14 Connected TV market: Market dynamics

Fig. 15 Connected TV market: Porter’s five forces analysis

Fig. 16 Connected TV market, by screen size: Key Takeaways

Fig. 17 Connected TV market: Product movement analysis, 2024 & 2030 (%)

Fig. 18 Rosa gallica market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 19 Rosa damascene market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 20 Rosa centifolia market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 21 Connected TV market, by technology: Key Takeaways

Fig. 22 Connected TV market: distribution movement analysis, 2024 & 2030 (%)

Fig. 23 Connected TV market: Regional outlook, 2024 & 2030 (USD Billion)

Fig. 24 Regional marketplace: Key takeaways

Fig. 25 North America Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 26 U.S Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 27 Canada Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 28 Mexico Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 29 Europe Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 30 UK Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 31 Germany Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 32 France Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 33 Italy Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 34 Spain Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 35 Asia Pacific Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 36 China Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 37 Japan Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 38 India Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 39 Australia & New Zealand Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 40 South Korea Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 41 Central & South America Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 42 Brazil Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 43 Middle East & Africa Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 44 UAE Connected TV market estimates and forecast, 2018 – 2030 (USD Billion)

Fig. 45 Key company categorization

Fig. 46 Company market share analysis, 2023

Fig. 47 Strategic framework of the Connected TV market