ポータブルブレンダー市場の成長と動向分析レポート

Portable Blenders Market Growth & Trends

The global portable blenders market size is anticipated to reach USD  323.6  million by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 12.4% from 2025 to 2030. Rising demand for healthy drinks as a way of getting fit and better among adults is the key factor driving the market. Consumers over the world have been seeking portable and space-saving kitchen appliances owing to the changing lifestyle, hectic schedule, and lack of time to prepare food. Furthermore, an increasing number of dual-earner households across the globe have been boosting the demand for the product.

世界のポータブルブレンダー市場規模は 2030 年までに 3 億 2,360 万米ドルに達すると予想されています。市場は 2025 年から 2030 年にかけて 12.4% の CAGR で成長すると予測されています。 健康飲料の需要の高まり成人の間で健康を維持し、より良くする方法として、市場を牽引する重要な要因となっています。

The portable blender offers a handy mini appliance for athletes and health-conscious individuals that enables them to prepare healthy beverages of their choice, which makes it ideal for mixing up protein shakes and smoothies. Moreover, the appliance can be transformed into a water bottle when not being used as a blender, thereby making it a dual-purpose appliance for busy and travel-friendly consumers.

In addition, the higher inclination of consumers residing in the kitchen fewer residences towards portable kitchen appliances has widened the scope of portable blenders among residential consumers. The rising popularity of people living alone has emerged the concepts of co-living spaces and hotel-style blocks, wherein people share communal spaces, such as living rooms and kitchens, resulting in a high potential for the ownership of portable small kitchen appliances, such as portable blenders.

Plastic portable blender held a 53.4% share of the global revenue in 2019. The increasing availability of BPA-free plastic products has been fueling the growth of the segment over the world. Consumers’ inclination towards durability in these products owing to the risk of breaking when dropped has made plastic portable blender a highly accessible product. For instance, Millo Appliances offers a cordless, portable, and smart blender, which utilizes BPA-free Tritan Plastic and anodized aluminum for aesthetic impact. The product has also been awarded as the winner in Home Appliances Design Category, 2019 – 2020.

The increasing number of new product launches is gaining consumer’s attention through high product visibility and innovative features. For instance, in January 2020, Lacomri introduced a premium quality cordless portable blender, which is designed to be recharged via USB. The product is available at the company portal as well as Amazon.

Portable Blenders Market Report Scope

Portable Blenders Market Report Highlights

• The plastic segment accounted for the largest revenue share of 53.6% in the global portable blenders industry in 2024.

• The offline segment accounted for the largest revenue share in the global portable blenders industry in 2024, aided by the extensive availability of portable blenders in supermarkets & hypermarkets and consumer electronics outlets.

• The North America portable blenders market accounted for a leading revenue share of 30.2% globally in 2024. The rapid shift toward health-conscious lifestyles, increasing focus on convenience, and growing popularity of fitness and wellness cultures have contributed to the growing demand for portable blenders in economies such as the U.S. and Canada.

Table of Contents

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope

1.2. Market Definition

1.3. Information Procurement

1.3.1. Purchased Database

1.3.2. GVR’s Internal Database

1.3.3. Secondary Sources & Third-Party Perspectives

1.3.4. Primary Research

1.4. Information Analysis

1.4.1. Data Analysis Models

1.5. Market Formulation & Data Visualization

1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Snapshot

2.2. Segment Snapshot

2.3. Competitive Landscape Snapshot

Chapter 3. Portable Blenders Market Variables, Trends & Scope

3.1. Market Lineage Outlook

3.1.1. Parent Market Outlook

3.1.2. Related Market Outlook

3.2. Industry Value Chain Analysis

3.2.1. Profit Margin Analysis (Industry-level)

3.3. Market Dynamics

3.3.1. Market Driver Analysis

3.3.2. Market Restraint Analysis

3.3.3. Market Opportunities

3.3.4. Market Challenges

3.4. Industry Analysis Tools

3.4.1. Porter’s Five Forces Analysis

3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

4.1. Demographic Analysis

4.2. Consumer Trends and Preferences

4.3. Factors Affecting Buying Decision

4.4. Consumer Product Adoption

4.5. Observations & Recommendations

Chapter 5. Portable Blenders Market: Material Estimates & Trend Analysis

5.1. Portable Blenders Market, By Material: Key Takeaways

5.2. Material Movement Analysis & Market Share, 2024 & 2030

5.3. Market Estimates & Forecasts, By Material, 2018 – 2030 (USD Million)

5.3.1. Plastic

5.3.1.1. Market estimates and forecast, 2018 – 2030 (USD Million)

5.3.2. Glass

5.3.2.1. Market estimates and forecast, 2018 – 2030 (USD Million)

5.3.3. Steel

5.3.3.1. Market estimates and forecast, 2018 – 2030 (USD Million)

Chapter 6. Portable Blenders Market: Distribution Channel Estimates & Trend Analysis

6.1. Portable Blenders Market, By Distribution Channel: Key Takeaways

6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030

6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 – 2030 (USD Million)

6.3.1. Offline

6.3.1.1. Market estimates and forecast, 2018 – 2030 (USD Million)

6.3.2. Online

6.3.2.1. Market estimates and forecast, 2018 – 2030 (USD Million)

Chapter 7. Portable Blenders Market: Regional Estimates & Trend Analysis

7.1. Portable Blenders Market: Regional Outlook

7.2. Regional Marketplace: Key Takeaways

7.3. Market Estimates & Forecasts, by Region, 2018 – 2030 (USD Million)

7.3.1. North America

7.3.1.1. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.1.2. U.S.

7.3.1.2.1. Key country dynamics

7.3.1.2.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.1.3. Canada

7.3.1.3.1. Key country dynamics

7.3.1.3.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.1.4. Mexico

7.3.1.4.1. Key country dynamics

7.3.1.4.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.2. Europe

7.3.2.1. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.2.2. U.K.

7.3.2.2.1. Key country dynamics

7.3.2.2.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.2.3. Germany

7.3.2.3.1. Key country dynamics

7.3.2.3.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.2.4. France

7.3.2.4.1. Key country dynamics

7.3.2.4.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.2.5. Italy

7.3.2.5.1. Key country dynamics

7.3.2.5.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.2.6. Spain

7.3.2.6.1. Key country dynamics

7.3.2.6.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.3. Asia Pacific

7.3.3.1. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.3.2. China

7.3.3.2.1. Key country dynamics

7.3.3.2.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.3.3. India

7.3.3.3.1. Key country dynamics

7.3.3.3.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.3.4. Japan

7.3.3.4.1. Key country dynamics

7.3.3.4.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.3.5. Australia & New Zealand

7.3.3.5.1. Key country dynamics

7.3.3.5.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.3.6. South Korea

7.3.3.6.1. Key country dynamics

7.3.3.6.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.4. Latin America

7.3.4.1. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.4.2. Brazil

7.3.4.2.1. Key country dynamics

7.3.4.2.2. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.5. Middle East & Africa

7.3.5.1. Market estimates and forecast, 2018 – 2030 (USD Million)

7.3.5.2. UAE

7.3.5.2.1. Key country dynamics

7.3.5.2.2. Market estimates and forecast, 2018 – 2030 (USD Million)

Chapter 8. Portable Blenders Market: Competitive Analysis

8.1. Recent developments & impact analysis, by key market participants

8.2. Company Categorization

8.3. Participant’s Overview

8.4. Financial Performance

8.5. Product Benchmarking

8.6. Company Heat Map Analysis

8.7. Strategy Mapping

8.8. Company Profiles

8.8.1. Cuisinart

8.8.1.1. Company Overview

8.8.1.2. Financial Performance

8.8.1.3. Product Portfolios

8.8.1.4. Strategic Initiatives

8.8.2. PopBabies

8.8.2.1. Company Overview

8.8.2.2. Financial Performance

8.8.2.3. Product Portfolios

8.8.2.4. Strategic Initiatives

8.8.3. Sunbeam Products, Inc.

8.8.3.1. Company Overview

8.8.3.2. Financial Performance

8.8.3.3. Product Portfolios

8.8.3.4. Strategic Initiatives

8.8.4. BILACA

8.8.4.1. Company Overview

8.8.4.2. Financial Performance

8.8.4.3. Product Portfolios

8.8.4.4. Strategic Initiatives

8.8.5. Hamilton Beach Brands, Inc.

8.8.5.1. Company Overview

8.8.5.2. Financial Performance

8.8.5.3. Product Portfolios

8.8.5.4. Strategic Initiatives

8.8.6. Keyton

8.8.6.1. Company Overview

8.8.6.2. Financial Performance

8.8.6.3. Product Portfolios

8.8.6.4. Strategic Initiatives

8.8.7. Little Bees

8.8.7.1. Company Overview

8.8.7.2. Financial Performance

8.8.7.3. Product Portfolios

8.8.7.4. Strategic Initiatives

8.8.8. BlendJet

8.8.8.1. Company Overview

8.8.8.2. Financial Performance

8.8.8.3. Product Portfolios

8.8.8.4. Strategic Initiatives

8.8.9. nutribullet, LLC

8.8.9.1. Company Overview

8.8.9.2. Financial Performance

8.8.9.3. Product Portfolios

8.8.9.4. Strategic Initiatives

8.8.10. BLENDi

8.8.10.1. Company Overview

8.8.10.2. Financial Performance

8.8.10.3. Product Portfolios

8.8.10.4. Strategic Initiatives

List of Tables

Table 1 Global portable blenders market: Key market driver analysis

Table 2 Global portable blenders market: Key market restraint analysis

Table 3 Global portable blenders market estimates & forecast, by material (USD Million)

Table 4 Global portable blenders market estimates & forecast, by distribution channel (USD Million)

Table 5 Global portable blenders market estimates & forecast, by region (USD Million)

Table 6 North America portable blenders market estimates and forecast, by country, 2018 – 2030 (USD Million)

Table 7 North America portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 8 North America portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 9 U.S. macro-economic outlay

Table 10 U.S. portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 11 U.S. portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 12 Canada macro-economic outlay

Table 13 Canada portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 14 Canada portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 15 Mexico macro-economic outlay

Table 16 Mexico portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 17 Mexico portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 18 Europe portable blenders market estimates and forecast, by country, 2018 – 2030 (USD Million)

Table 19 Europe portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 20 Europe portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 21 U.K. macro-economic outlay

Table 22 U.K. portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 23 U.K. portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 24 Germany macro-economic outlay

Table 25 Germany portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 26 Germany portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 27 France macro-economic outlay

Table 28 France portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 29 France portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 30 Italy macro-economic outlay

Table 31 Italy portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 32 Italy portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 33 Spain macro-economic outlay

Table 34 Spain portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 35 Spain portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 36 Asia Pacific portable blenders market estimates and forecast, by country, 2018 – 2030 (USD Million)

Table 37 Asia Pacific portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 38 Asia Pacific portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 39 China macro-economic outlay

Table 40 China portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 41 China portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 42 India macro-economic outlay

Table 43 India portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 44 India portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 45 Japan macro-economic outlay

Table 46 Japan portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 47 Japan portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 48 Australia & New Zealand macro-economic outlay

Table 49 Australia & New Zealand portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 50 Australia & New Zealand portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 51 South Korea macro-economic outlay

Table 52 South Korea portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 53 South Korea portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 54 Latin America portable blenders market estimates and forecast, by country, 2018 – 2030 (USD Million)

Table 55 Latin America portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 56 Latin America portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 57 Brazil macro-economic outlay

Table 58 Brazil portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 59 Brazil portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 60 Middle East & Africa portable blenders market estimates and forecast, by country, 2018 – 2030 (USD Million)

Table 61 Middle East & Africa portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 62 Middle East & Africa portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 63 UAE macro-economic outlay

Table 64 UAE portable blenders market estimates and forecast, by material, 2018 – 2030 (USD Million)

Table 65 UAE portable blenders market estimates and forecast, by distribution channel, 2018 – 2030 (USD Million)

Table 66 Recent developments & impact analysis, by key market participants

Table 67 Company heat map analysis, 2024

Table 68 Companies implementing key strategies

List of Figures

Fig. 1 Portable blenders market segmentation

Fig. 2 Information procurement

Fig. 3 Primary research pattern

Fig. 4 Primary research approaches

Fig. 5 Primary research process

Fig. 6 Market snapshot

Fig. 7 Segment snapshot

Fig. 8 Regional snapshot

Fig. 9 Competitive landscape snapshot

Fig. 10 Global parent industry and portable blenders market size (USD Million)

Fig. 11 Global portable blenders market size, 2018 to 2030 (USD Million)

Fig. 12 Portable blenders market: Penetration & growth prospect mapping

Fig. 13 Portable blenders market: Value chain analysis

Fig. 14 Portable blenders market: Dynamics

Fig. 15 Portable blenders market: Porter’s five forces analysis

Fig. 16 Portable blenders market estimates & forecast, by material (USD Million)

Fig. 17 Plastic portable blenders market estimates & forecasts, 2018 – 2030 (USD Million)

Fig. 18 Glass portable blenders market estimates & forecasts, 2018 – 2030 (USD Million)

Fig. 19 Steel portable blenders market estimates & forecasts, 2018 – 2030 (USD Million)

Fig. 20 Portable blenders market estimates & forecast, by distribution channel (USD Million)

Fig. 21 Portable blenders market estimates & forecasts through offline channels, 2018 – 2030 (USD Million)

Fig. 22 Portable blenders market estimates & forecasts through online channels, 2018 – 2030 (USD Million)

Fig. 23 Portable blenders market: Regional outlook, 2024 & 2030 (USD Million)

Fig. 24 Regional marketplace: Key takeaways

Fig. 25 North America portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 26 U.S. portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 27 Canada portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 28 Mexico portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 29 Europe portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 30 Germany portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 31 U.K. portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 32 France portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 33 Italy portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 34 Spain portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 35 Asia Pacific portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 36 China portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 37 India portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 38 Japan portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 39 Australia & New Zealand portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 40 South Korea portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 41 Latin America portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 42 Brazil portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 43 Middle East & Africa portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 44 UAE portable blenders market estimates & forecast, 2018 – 2030 (USD Million)

Fig. 45 Key company categorization

Fig. 46 Strategic framework of portable blenders

Grand View Researchについて

Grand View Research（グランドビューリサーチ） はインドと米国を拠点とする市場調査およびコンサルティング会社です。世界中主要 25ヵ国・ 46 業界に関する豊富なデータベースを活用した市場情報は世界の企業団体に活用・引用されています。日本からのレポートのご注文・ご購入相談はお気軽にお問い合わせください。

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