芝刈り機市場規模、シェア、動向、2032年までの世界予測

Lawn Mower Market - Global Forecast to 2032

Lawn Mower Market by Type (Riding, Walk-behind, Robotic), Propulsion (ICE, EV), End-user (Residential, Commercial), Autonomy (Autonomous, Non-autonomous), Lawn Size (Small, Medium, Large), Hardware, Software, and Region - Global Forecast to 2032

商品番号 : SMB-13626

出版社MarketsandMarkets
出版年月2025年10月
ページ数305
図表数378
価格タイプシングルユーザライセンス
価格USD 4,950
種別英文調査報告書

芝刈り機市場 – タイプ(乗用型、歩行型、ロボット型)、推進力(内燃機関、電気自動車)、エンドユーザー(住宅用、商業用)、自律性(自律型、非自律型)、芝生の面積(小、中、大)、ハードウェア、ソフトウェア、地域別 – 2032年までの世界予測

芝刈り機市場は、2025年の239億7,000万米ドルから2032年には363億3,000万米ドルに達し、年平均成長率(CAGR)6.1%で成長すると予測されています。効率的でメンテナンスの手間が少ない芝生管理ソリューションの需要増加により、芝刈り機市場は北米とラテンアメリカ全体で急速に成長しています。米国とカナダでは、高エネルギー密度のリチウムイオン電池およびLFP電池をブラシレスモーターと組み合わせることで、稼働時間の延長と信頼性の向上を実現し、住宅の芝生や商業用の造園車両をサポートしています。AIナビゲーションとマルチセンサーシステムを搭載した自律型芝刈り機は、精密な刈り取りと適応型地形管理が不可欠な都市部や郊外で普及しつつあります。高度なブレード形状、マルチングシステム、可変速駆動により、刈り取り効率を向上させながらエネルギー使用量を削減しており、特にメキシコやブラジルのゴルフコースなど、敷地面積の大きい地域や商業用地ではその効果が顕著です。クラウドベースの診断およびフリート管理プラットフォームは、予測メンテナンスとバッテリー利用の最適化を可能にし、商用運航事業者の総所有コストを削減し、運用需要の高い地域での導入を促進します。モジュール式でアップグレード可能なプラットフォームとアクセサリエコシステムは、拡張性と技術統合を促進し、これらの主要地域における市場拡大をさらに強化します。

本市場調査は、芝刈り機市場を、タイプ(乗用式芝刈り機、歩行型芝刈り機、ロボット式芝刈り機)、自律性(自律型芝刈り機、非自律型芝刈り機)、推進力(電動芝刈り機、内燃機関式芝刈り機)、エンドユーザー(住宅用、業務用)、ハードウェア(超音波センサー、リフトセンサー、傾斜センサー、モーター、マイクロコントローラー、バッテリー)、芝生の面積(小規模、中規模、大規模)、流通チャネル、地域(南北アメリカ、ヨーロッパ、アジア・オセアニア)別に分析しています。また、芝刈り機市場における主要企業の競合状況と企業プロフィールも網羅しています。

本調査では、市場の主要プレーヤーの詳細な競合分析を提供し、企業プロフィール、製品および事業内容に関する重要な洞察、最近の動向、主要な市場戦略などを網羅しています。本レポートは、芝刈り機市場全体とそのサブセグメントの収益予測において、市場リーダー企業と新規参入企業を支援します。また、関係者が競争環境を理解し、事業のポジショニングを改善し、効果的な市場開拓戦略を策定するための知見を深めるのに役立ちます。さらに、主要な市場牽引要因、制約要因、課題、機会に関する情報も提供しており、関係者が市場の動向を把握するのに役立ちます。

The lawn mower market is projected to reach USD 36.33 billion by 2032, from USD 23.97 billion in 2025, at a CAGR of 6.1%. Due to the increasing demand for efficient and low-maintenance lawn care solutions, the lawn mower market is growing rapidly across North America and Latin America. In the US and Canada, high-energy-density Li-ion and LFP batteries, combined with brushless motors, enable longer runtime and higher reliability, supporting residential lawns and commercial landscaping fleets. Autonomous mowers, equipped with AI navigation and multi-sensor systems, are gaining traction in urban and suburban areas where precision cutting and adaptive terrain management are critical. Advanced blade geometries, mulching systems, and variable-speed drives improve cutting efficiency while reducing energy use, particularly in regions with large property sizes or commercial landscapes, such as golf courses in Mexico and Brazil. Cloud-based diagnostics and fleet management platforms allow predictive maintenance and optimized battery utilization, lowering the total cost of ownership for commercial operators and driving adoption in regions with high operational demands. Modular, upgradable platforms with accessory ecosystems facilitate scalability and technology integration, further strengthening market expansion across these key regions.

芝刈り機市場規模、シェア、動向、2032年までの世界予測
Lawn Mower Market – Global Forecast to 2032

“Walk-behind lawn mowers are projected to be the largest market during the forecast period.”

The walk-behind type leads to the global market demand for lawn mowers in terms of volume due to their affordability, maneuverability, versatile nature, and suitability for small to medium‑sized lawn sizes. The comparatively lower upfront cost with simpler maintenance, gasoline & electrical options availability, and ease of storage make this mower type highly effective for residential & small commercial sectors. The noticeable improvement in the battery-powered walk‑behind mowers improves with longer run times and lighter batteries; the electric models are increasingly attractive at an affordable price bracket. Moreover, features like self‑propelled drives, adjustable cutting heights, and quieter operation add to their usability in tighter yards and noise‑sensitive neighborhoods.

These walk-behind lawn mowers are primarily purchased, contributing to the maximum end‑user segment for regular backyard & garden maintenance. On the other hand, small landscaping businesses and municipal authorities use heavy-duty walk‑behinds for sidewalks, small parks, etc. The gasoline-powered walk‑behinds deliver better performance in more challenging terrain and longer continuous operation, while electric models gain where emissions, noise, and environmental regulation matter. Hence, walk‑behind lawn mowers continue to be in the leading position as they hit a sweet spot of cost vs. capability, mainly for residential users.

“Robotic lawn mowers are projected to show the largest share during the forecast period.”

The robotic lawn mower segment shows the strongest growth momentum within the electric mower industry, supported by advancements in autonomous navigation, sensor fusion, and AI-based control systems. Boundary-free navigation platforms that use RTK positioning, computer vision, and LiDAR-based mapping have eliminated the installation complexity of perimeter wires and are significantly improving adoption rates. Improvements in battery management are also critical, as lithium-ion and LFP systems now support higher charge–discharge efficiency, faster charging, and longer operational cycles, reducing downtime and extending overall service life. In urban and suburban deployments, regulatory compliance with noise and emission limits is accelerating adoption. IoT-enabled fleet management and predictive maintenance features are beginning to drive uptake in semi-professional landscaping. Manufacturers such as Segway-Ninebot and Ecovacs are scaling production with modular architectures that support multi-zone mapping, over-the-air software updates, and smart home integration. This positions robotic mowers as connected and upgradable platforms within the broader residential energy and automation ecosystem.

芝刈り機市場規模、シェア、動向、2032年までの世界予測 - 地域
Lawn Mower Market – Global Forecast to 2032 – region

“Europe is estimated to be one of the prominent markets during the forecast period.”

Europe is estimated to be one of the largest lawn mower markets under the review period. The growth of the European lawn mower market is driven by high homeownership and the widespread presence of private and commercial green spaces, creating steady demand for efficient lawn maintenance solutions. The adoption of electric and battery-powered mowers is increasing, and environmental regulations and consumer preference for low-emission equipment support this. Technological improvements, including AI-enabled robotic mowers, autonomous navigation, and high-performance batteries, enhance efficiency and reduce labor requirements. The rise of compact urban gardens and landscaped commercial properties is further driving demand for precise, automated, and low-maintenance lawn care solutions. The market is becoming increasingly technology-driven, environmentally focused, and aligned with evolving operational and regulatory needs. Leading European lawn mower manufacturers include Husqvarna, which is recognized for its high-quality robotic and traditional mowers; Bosch, known for innovative electric and battery-powered solutions; Stihl, offering durable and reliable residential and commercial equipment; Honda, providing a wide range of petrol and electric models with advanced features; and Makita, specializing in cordless and battery-operated mowers that combine efficiency with ease of use.

In-depth interviews were conducted with CEOs, marketing directors, other innovation and technology directors, and executives from various key organizations operating in this market.

  • By Company Type: OEMs – 40%, Tier 1 & Tier 2 – 40%, and Others – 20%
  • By Designation: CXOs – 35%, Managers – 25%, and Executives – 40%
  • By Region: Americas – 30%, Europe – 20%, and Asia Oceania – 50%

The lawn mower market is dominated by established players such as Deere & Company (US), Husqvarna AB (Sweden), Stanley Black & Decker, Inc. (US), The Toro Company (US), and Kubota Corporation (Japan). These companies actively manufacture and develop new and advanced connectors. They have set up R&D facilities and offer best-in-class products to their customers.

芝刈り機市場規模、シェア、動向、2032年までの世界予測 - 対象企業
Lawn Mower Market – Global Forecast to 2032 – ecosystem

Research Coverage

The market study covers the lawn mower market by type (riding lawn mower, walk-behind lawn mower, robotic lawn mower), autonomy (autonomous lawn mower, non-autonomous lawn mower), propulsion (electric lawn mower, internal combustion engine lawn mowers), end-user (residential, commercial), hardware (ultrasonic sensors, lift sensors, tilt sensors, motors, microcontrollers, batteries), lawn size (small lawn size, medium lawn size, large lawn size), distribution channel, and region (Americas, Europe, Asia Oceania). It also covers the competitive landscape and company profiles of the major players in the lawn mower market.

Key Benefits of Purchasing this Report

The study offers a detailed competitive analysis of the key players in the market, including their company profiles, important insights into product and business offerings, recent developments, and main market strategies. The report will assist market leaders and new entrants with estimates of revenue figures for the overall lawn mower market and its subsegments. It helps stakeholders understand the competitive landscape and gain additional insights to better position their businesses and develop effective go-to-market strategies. Additionally, the report provides information on key market drivers, restraints, challenges, and opportunities, helping stakeholders keep track of market dynamics.

The report provides insights into the following points:

  • Analysis of key drivers (increase in demand for lawn mowers in residential and commercial purpose, increase in demand for eco-friendly (battery) mowers, smart city integration & commercial landscaping uptake), restraints (high cost of lawn mowers, competition from artificial/synthetic grass), opportunities [Robotic Lawn Car-as-a-Service (RaaS)], and challenges (seasonal dependency of lawn mowers, technological gap between key players and smaller players) influencing the growth of the lawn mower market
  • Product Development/Innovation: Detailed insights on upcoming technologies, R&D activities, and product launches in the lawn mower market
  • Market Development: Comprehensive information about lucrative markets – the report analyses the lawn mowers across various regions
  • Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the lawn mower market
  • Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players like Deere & Company (US), Husqvarna AB (Sweden), Stanley Black & Decker, Inc. (US), The Toro Company (US), Kubota Corporation (Japan), in the lawn mower market

Table of Contents

1               INTRODUCTION              25

1.1           STUDY OBJECTIVES       25

1.2           MARKET DEFINITION   26

1.3           STUDY SCOPE   28

1.3.1        MARKETS COVERED AND REGIONAL SCOPE      28

1.3.2        INCLUSIONS AND EXCLUSIONS 29

1.3.3        YEARS CONSIDERED      29

1.4           CURRENCY CONSIDERED            30

1.5           UNIT CONSIDERED        30

1.6           STAKEHOLDERS               30

1.7           SUMMARY OF CHANGES               31

2               RESEARCH METHODOLOGY       32

2.1           RESEARCH DATA              32

2.1.1        SECONDARY DATA          33

2.1.1.1    List of secondary sources    33

2.1.1.2    Key data from secondary sources       34

2.1.2        PRIMARY DATA 34

2.1.2.1    Primary interviewees from demand and supply sides     35

2.1.2.2    Breakdown of primary interviews      35

2.1.2.3    Sampling techniques and data collection methods          35

2.2           MARKET SIZE ESTIMATION         36

2.2.1        BOTTOM-UP APPROACH              37

2.2.2        TOP-DOWN APPROACH                37

2.3           DATA TRIANGULATION                39

2.4           FACTOR ANALYSIS          40

2.5           RESEARCH ASSUMPTIONS           41

2.6           RESEARCH LIMITATIONS             42

3               EXECUTIVE SUMMARY  43

4               PREMIUM INSIGHTS       47

4.1           ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN LAWN MOWER MARKET             47

4.2           LAWN MOWER MARKET, BY TYPE            47

4.3           LAWN MOWER MARKET, BY PROPULSION            48

4.4           LAWN MOWER MARKET, BY AUTONOMY              48

4.5           LAWN MOWER MARKET, BY END USER  49

4.6           LAWN MOWER MARKET, BY LAWN SIZE 49

4.7           ROBOTIC LAWN MOWER HARDWARE MARKET, BY COMPONENT    50

4.8           ROBOTIC LAWN MOWER SOFTWARE MARKET, BY REGION                50

4.9           LAWN MOWER MARKET, BY REGION      51

5               MARKET OVERVIEW       52

5.1           INTRODUCTION              52

5.2           MARKET DYNAMICS       52

5.2.1        DRIVERS               53

5.2.1.1    Surge in demand from residential and commercial sectors                 53

5.2.1.2    Elevated demand for eco-friendly mowers       54

5.2.1.3    Rise of smart city initiatives                55

5.2.2        RESTRAINTS      56

5.2.2.1    High cost of lawn mowers   56

5.2.2.2    Rapid adoption of synthetic grass      57

5.2.3        OPPORTUNITIES              57

5.2.3.1    Introduction of subscription-driven services   57

5.2.4        CHALLENGES    58

5.2.4.1    Seasonal dependency of lawn mowers               58

5.2.4.2    Technological gap between large OEMs and smaller players                 58

6               INDUSTRY TRENDS         60

6.1           IMPACT OF AI/GEN AI   60

6.2           TRADE ANALYSIS             60

6.2.1        IMPORT SCENARIO (HS CODE 843110)    61

6.2.2        EXPORT SCENARIO (HS CODE 8433110)  62

6.3           TRENDS AND DISRUPTIONS IMPACTING CUSTOMER BUSINESS            64

6.4           SUPPLY CHAIN ANALYSIS             65

6.5           ECOSYSTEM ANALYSIS  66

6.6           INVESTMENT AND FUNDING SCENARIO               69

6.7           PATENT ANALYSIS          71

6.8           CASE STUDY ANALYSIS 74

6.8.1        THINGSCOPE’S BATTERY-POWERED RIDING MOWER PLATFORM         74

6.8.2        BATTERY-POWERED EQUIPMENT FOR KENDAL AT LONGWOOD      74

6.8.3        OXFORD COMPANIES AND A&H LAWN SERVICE’S PHASED ELECTRIFICATION INITIATIVE                75

6.8.4        FMG AND SRS’ RESEARCH ON RESIDENTIAL RIDING LAWN MOWERS                75

6.8.5        TORO GROUNDSMASTER 4700-D MOWER FOR HAGLEY PARK     76

6.9           TECHNOLOGY ANALYSIS             76

6.9.1        KEY TECHNOLOGIES     76

6.9.1.1    Robotic automation with AI                76

6.9.1.2    Battery-powered efficiency 77

6.9.1.3    Smart lawn monitoring        77

6.9.2        COMPLIMENTARY TECHNOLOGIES        77

6.9.2.1    Precision mowing with zero-turn technology  77

6.9.2.2    Integrated GPS navigation 78

6.9.3        ADJACENT TECHNOLOGIES       78

6.9.3.1    Smart home integration       78

6.9.3.2    Solar-powered operation     78

6.10         PRICING ANALYSIS          79

6.10.1      AVERAGE SELLING PRICE TREND, BY REGION   79

6.10.2      AVERAGE SELLING PRICE OF LAWN MOWERS OFFERED BY KEY PLAYERS               81

6.11         REGULATORY LANDSCAPE         82

6.11.1      REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  82

6.11.2      KEY REGULATIONS         86

6.12         KEY CONFERENCE AND EVENTS               87

6.13         KEY STAKEHOLDERS AND BUYING CRITERIA     88

6.13.1      KEY STAKEHOLDERS IN BUYING PROCESS           88

6.13.2      BUYING CRITERIA           89

6.14         REBATE PROGRAM FOR LAWN MOWERS               90

6.14.1      BY KEY PLAYERS               90

6.14.2      BY GOVERNING BODIES               92

6.15         TOTAL COST OF OWNERSHIP   93

6.16         TOTAL COST OF OWNERSHIP AND RETURN ON INVESTMENT: ICE VS. ELECTRIC LAWN MOWERS             94

6.17         EMISSIONS ANALYSIS    95

6.17.1      ICE VS. ELECTRIC LAWN MOWERS           95

6.17.2      GASOLINE/LP VS. DIESEL LAWN MOWERS            96

6.18         ELECTRIFICATION IN LAWN MOWERS   97

6.19         OEM ANALYSIS 98

6.19.1      BY PROPULSION               98

6.19.2      BY AUTONOMY 100

6.19.3      BY DISTRIBUTION CHANNEL     101

6.20         COST AND PROFITABILITY OUTLOOK: ICE VS. ELECTRIC LAWN MOWERS          102

7               LAWN MOWER MARKET, BY TYPE            104

7.1           INTRODUCTION              105

7.2           RIDING LAWN MOWERS                107

7.2.1        INVESTMENTS IN R&D BY PROMINENT MANUFACTURERS TO DRIVE MARKET  107

7.3           WALK-BEHIND LAWN MOWERS 108

7.3.1        PREDOMINANT USE IN ASIA OCEANIA TO DRIVE MARKET               108

7.4           ROBOTIC LAWN MOWERS            110

7.4.1        RISE OF NEW RESIDENTIAL PROPERTIES TO DRIVE MARKET               110

7.5           PRIMARY INSIGHTS        111

8               LAWN MOWER MARKET, BY PROPULSION            112

8.1           INTRODUCTION              113

8.2           ELECTRIC            114

8.2.1        STRINGENT GOVERNMENT REGULATIONS TO DRIVE MARKET               114

8.3           ICE         116

8.3.1        ELEVATED DEMAND FOR HIGHER ENGINE TO DECK RATIO TO DRIVE MARKET           116

8.4           PRIMARY INSIGHTS        117

9               LAWN MOWER MARKET, BY AUTONOMY              118

9.1           INTRODUCTION              119

9.2           AUTONOMOUS 121

9.2.1        ADVANCEMENTS IN ROBOTIC LAWN MOWING SOLUTIONS TO DRIVE MARKET                121

9.3           NON-AUTONOMOUS     122

9.3.1        LOWER COST AND HIGHER POWER OUTPUT TO DRIVE MARKET               122

9.4           PRIMARY INSIGHTS        124

10            LAWN MOWER MARKET, BY LAWN SIZE 125

10.1         INTRODUCTION              126

10.2         SMALL  127

10.2.1      RAPID URBANIZATION TO DRIVE MARKET          127

10.3         MEDIUM              129

10.3.1      EXPANSION OF COMMERCIAL SPACES TO DRIVE MARKET               129

10.4         LARGE  130

10.4.1      WIDE AVAILABILITY OF GOLF CLUBS TO DRIVE MARKET               130

10.5         PRIMARY INSIGHTS        131

11            LAWN MOWER MARKET, BY END USER  132

11.1         INTRODUCTION              133

11.2         RESIDENTIAL    135

11.2.1      RISE IN URBAN SPACES AND LAWN AREAS TO DRIVE MARKET               135

11.3         COMMERCIAL   136

11.3.1      GROWTH OF LANDSCAPING INDUSTRY TO DRIVE MARKET               136

11.4         PRIMARY INSIGHTS        138

12            ROBOTIC LAWN MOWER HARDWARE MARKET, BY COMPONENT    139

12.1         INTRODUCTION              140

12.2         ULTRASONIC SENSORS 142

12.2.1      SAFETY COMPLIANCE AND LIABILITY REGULATIONS TO DRIVE MARKET         142

12.3         LIFT SENSORS   144

12.3.1      PREFERENCE FOR MORE SAFETY FEATURES IN ROBOTIC LAWN MOWERS TO DRIVE MARKET   144

12.4         TILT SENSORS  145

12.4.1      CONSUMER DEMAND FOR PREMIUM MOWERS TO DRIVE MARKET 145

12.5         MOTORS              147

12.5.1      DURABILITY, EFFICIENCY, AND EXCELLENT PERFORMANCE OF WHEEL

AND BLADE MOTORS TO DRIVE MARKET            147

12.5.2      BLADE MOTORS               147

12.5.3      WHEEL MOTORS              148

12.6         MICROCONTROLLERS   149

12.6.1      HEIGHTENED DEMAND FOR AUTOMATION AND AI-BASED DECISION-MAKING TO DRIVE MARKET  149

12.7         BATTERIES         151

12.7.1      SUSTAINABILITY REQUIREMENTS TO REDUCE FUEL CONSUMPTION TO DRIVE MARKET        151

12.8         PRIMARY INSIGHTS        153

13            ROBOTIC LAWN MOWER SOFTWARE MARKET, BY REGION                154

13.1         INTRODUCTION              155

13.2         PRIMARY INSIGHTS        156

14            LAWN MOWER MARKET, BY DISTRIBUTION CHANNEL                 157

14.1         INTRODUCTION              157

14.2         ONLINE                157

14.3         RETAIL 158

15            LAWN MOWER MARKET, BY REGION      159

15.1         INTRODUCTION              160

15.2         ASIA OCEANIA  162

15.2.1      MACROECONOMIC OUTLOOK  164

15.2.2      CHINA  167

15.2.2.1  Increasing partnership between lawn mowing service providers and manufacturers to drive market    167

15.2.3      INDIA    168

15.2.3.1  Rise in urban landscaping projects and gated communities to drive market          168

15.2.4      JAPAN   170

15.2.4.1  Labor shortages and supportive government initiatives to drive market    170

15.2.5      SOUTH KOREA  171

15.2.5.1  Expansion of green spaces to drive market       171

15.2.6      AUSTRALIA         173

15.2.6.1  Vast residential properties and commercial landscaping demand to drive market      173

15.2.7      NEW ZEALAND 174

15.2.7.1  Need for durable and high-performance mowing solutions to drive market          174

15.3         EUROPE               176

15.3.1      MACROECONOMIC OUTLOOK  178

15.3.2      GERMANY           182

15.3.2.1  Consumer preference for high-performance and technologically integrated equipment to drive market               182

15.3.3      FRANCE                184

15.3.3.1  Increased adoption of walk-behind mowers to drive market                 184

15.3.4      UK          185

15.3.4.1  Introduction of new technologies and products to drive market                 185

15.3.5      ITALY    187

15.3.5.1  Transition toward autonomous mowing solutions to drive market                 187

15.3.6      SWEDEN              188

15.3.6.1  Significant presence of robotic lawn mower manufacturers to drive market          188

15.3.7      RUSSIA 189

15.3.7.1  Diverse applications of riding lawn mowers to drive market                 189

15.3.8      SPAIN    191

15.3.8.1  Popularity of robotic models to drive market   191

15.3.9      REST OF EUROPE             192

15.4         AMERICAS           194

15.4.1      MACROECONOMIC OUTLOOK  196

15.4.2      US           199

15.4.2.1  Rising integration of advanced technologies to drive market                 199

15.4.3      CANADA               200

15.4.3.1  Growing demand for lawn-care maintenance to drive market                 200

15.4.4      MEXICO                202

15.4.4.1  Smart home integration and expansion of residential landscapes to drive market      202

15.4.5      BRAZIL 203

15.4.5.1  Increasing demand from commercial and residential segments to drive market          203

16            COMPETITIVE LANDSCAPE         205

16.1         INTRODUCTION              205

16.2         KEY PLAYER STRATEGIES/RIGHT TO WIN, 2021–2025                 205

16.3         MARKET SHARE ANALYSIS, 2024                 208

16.4         REVENUE ANALYSIS, 2020–2024  211

16.5         COMPANY EVALUATION MATRIX: LAWN MOWER MANUFACTURERS, 2024                 211

16.5.1      STARS   211

16.5.2      EMERGING LEADERS     211

16.5.3      PERVASIVE PLAYERS      212

16.5.4      PARTICIPANTS 212

16.5.5      COMPANY FOOTPRINT 213

16.5.5.1  Company footprint               213

16.5.5.2  Region footprint   214

16.5.5.3  End user footprint                 215

16.5.5.4  Propulsion footprint             216

16.6         COMPANY EVALUATION MATRIX: ELECTRIC LAWN MOWER MANUFACTURERS, 2024               217

16.6.1      STARS   217

16.6.2      EMERGING LEADERS     217

16.6.3      PERVASIVE PLAYERS      217

16.6.4      PARTICIPANTS 217

16.6.5      COMPANY FOOTPRINT 219

16.6.5.1  Company footprint               219

16.6.5.2  Region footprint   220

16.6.5.3  Autonomy footprint              221

16.7         COMPANY VALUATION AND FINANCIAL METRICS                 222

16.8         BRAND/PRODUCT COMPARISON             223

16.9         COMPETITIVE SCENARIO             224

16.9.1      PRODUCT LAUNCHES/DEVELOPMENTS               224

16.9.2      DEALS  227

16.9.3      OTHERS                229

17            COMPANY PROFILES      231

17.1         KEY PLAYERS     231

17.1.1      DEERE & COMPANY        231

17.1.1.1  Business overview 231

17.1.1.2  Products offered   232

17.1.1.3  Recent developments           234

17.1.1.3.1                Product launches/developments        234

17.1.1.3.2                Deals      235

17.1.1.3.3                Others    235

17.1.1.4  MnM view              236

17.1.1.4.1                Right to win           236

17.1.1.4.2                Strategic choices   236

17.1.1.4.3                Weaknesses and competitive threats 236

17.1.2      HUSQVARNA GROUP     237

17.1.2.1  Business overview 237

17.1.2.2  Products offered   238

17.1.2.3  Recent developments           239

17.1.2.3.1                Product launches/developments        239

17.1.2.3.2                Deals      241

17.1.2.4  MnM view              243

17.1.2.4.1                Right to win           243

17.1.2.4.2                Strategic choices   243

17.1.2.4.3                Weaknesses and competitive threats 243

17.1.3      STANLEY BLACK & DECKER, INC.              244

17.1.3.1  Business overview 244

17.1.3.2  Products offered   245

17.1.3.3  Recent developments           247

17.1.3.3.1                Product launches/developments        247

17.1.3.3.2                Deals      248

17.1.3.3.3                Others    248

17.1.3.4  MnM view              249

17.1.3.4.1                Right to win           249

17.1.3.4.2                Strategic choices   249

17.1.3.4.3                Weaknesses and competitive threats 249

17.1.4      KUBOTA CORPORATION              250

17.1.4.1  Business overview 250

17.1.4.2  Products offered   251

17.1.4.3  Recent developments           253

17.1.4.3.1                Product launches/developments        253

17.1.4.3.2                Deals      254

17.1.4.3.3                Others    255

17.1.4.4  MnM view              255

17.1.4.4.1                Right to win           255

17.1.4.4.2                Strategic choices   255

17.1.4.4.3                Weaknesses and competitive threats 255

17.1.5      THE TORO COMPANY   256

17.1.5.1  Business overview 256

17.1.5.2  Products offered   257

17.1.5.3  Recent developments           261

17.1.5.3.1                Product launches/developments        261

17.1.5.3.2                Deals      262

17.1.5.3.3                Others    262

17.1.5.4  MnM view              263

17.1.5.4.1                Right to win           263

17.1.5.4.2                Strategic choices   263

17.1.5.4.3                Weaknesses and competitive threats 263

17.1.6      HONDA MOTOR CO., LTD.           264

17.1.6.1  Business overview 264

17.1.6.2  Products offered   265

17.1.6.3  Recent developments           266

17.1.6.3.1                Product launches/developments        266

17.1.6.3.2                Deals      267

17.1.6.3.3                Others    267

17.1.7      YAMABIKO CORPORATION         268

17.1.7.1  Business overview 268

17.1.7.2  Products offered   269

17.1.7.3  Recent developments           270

17.1.7.3.1                Product launches/developments        270

17.1.7.3.2                Deals      271

17.1.8      ROBERT BOSCH GMBH 272

17.1.8.1  Business overview 272

17.1.8.2  Products offered   273

17.1.8.3  Recent developments           274

17.1.8.3.1                Product launches/developments        274

17.1.8.3.2                Deals      274

17.1.9      STIHL INCORPORATED 275

17.1.9.1  Business overview 275

17.1.9.2  Products offered   275

17.1.9.3  Recent developments           277

17.1.9.3.1                Product launches/developments        277

17.1.9.3.2                Deals      278

17.1.9.3.3                Others    278

17.1.10   ARIENS CO          279

17.1.10.1                 Business overview 279

17.1.10.2                 Products offered   279

17.1.10.3                 Recent developments           282

17.1.10.3.1             Product launches/developments        282

17.2         OTHER PLAYERS              283

17.2.1      IROBOT CORPORATION               283

17.2.2      GREENWORKS NORTH AMERICA LLC     284

17.2.3      EGO POWER+    285

17.2.4      AMERICAN LAWN MOWER CO.  286

17.2.5      BRIGGS & STRATTON, LLC           287

17.2.6      BAD BOY MOWERS          288

17.2.7      LASTEC LLC       289

17.2.8      TEXTRON SPECIALIZED VEHICLES          290

17.2.9      AL-KO GERÄTE GMBH   291

17.2.10   STIGA S.P.A         292

17.2.11   MAMIBOT MANUFACTURING USA INC. 293

17.2.12   ZUCCHETTI CENTRO SISTEMI S.P.A        293

17.2.13   TECHTRONIC INDUSTRIES CO. LTD.      294

17.2.14   GRAZE ROBOTICS            295

18            RECOMMENDATIONS BY MARKETSANDMARKETS                 296

18.1         ASIA OCEANIA TO BE GROWTH HUB FOR LAWN MOWERS              296

18.2         STRATEGIC FOCUS ON ELECTRIFICATION, AUTOMATION, AND DIGITAL CONNECTIVITY  296

18.3         INVESTMENTS IN R&D FOR ROBOTIC LAWN MOWERS                 297

18.4         CONCLUSION    297

19            APPENDIX           298

19.1         INSIGHTS FROM INDUSTRY EXPERTS     298

19.2         DISCUSSION GUIDE        298

19.3         KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL                301

19.4         CUSTOMIZATION OPTIONS        303

19.4.1      ROBOTIC LAWN MOWER MARKET, BY TYPE, AT COUNTRY LEVEL             303

19.4.2      LAWN MOWER MARKET, BY END USER, AT COUNTRY LEVEL   303

19.4.3      COMPANY INFORMATION           303

19.4.3.1  Profiling of up to three additional players        303

19.5         RELATED REPORTS         303

19.6         AUTHOR DETAILS           304

LIST OF TABLES

TABLE 1                MARKET DEFINITION, BY END USER       26

TABLE 2                MARKET DEFINITION, BY LAWN SIZE     26

TABLE 3                MARKET DEFINITION, BY TYPE 27

TABLE 4                MARKET DEFINITION, BY PROPULSION                 27

TABLE 5                CURRENCY EXCHANGE RATES  30

TABLE 6                RECENT MEGA PROJECTS REQUIRING LAWN MOWERS              53

TABLE 7                UPCOMING SMART CITY PROJECTS        55

TABLE 8                HIGH-END VS. BASIC LAWN MOWERS    56

TABLE 9                US: IMPORT DATA FOR HS CODE 8433110-COMPLIANT PRODUCTS,

BY COUNTRY, 2020–2024 (USD THOUSAND)         61

TABLE 10              GERMANY: IMPORT DATA FOR HS CODE 8433110-COMPLIANT PRODUCTS,

BY COUNTRY, 2020–2024 (USD THOUSAND)         61

TABLE 11              FRANCE: IMPORT DATA FOR HS CODE 8433110-COMPLIANT PRODUCTS,

BY COUNTRY, 2020–2024 (USD THOUSAND)         61

TABLE 12              BELGIUM: IMPORT DATA FOR HS CODE 8433110-COMPLIANT PRODUCTS,

BY COUNTRY, 2020–2024 (USD THOUSAND)         62

TABLE 13              CANADA: IMPORT DATA FOR HS CODE 8433110-COMPLIANT PRODUCTS,

BY COUNTRY, 2020–2024 (USD THOUSAND)         62

TABLE 14              CHINA: EXPORT DATA FOR HS CODE 8433110-COMPLIANT PRODUCTS,

BY COUNTRY, 2020–2024 (USD THOUSAND)         62

TABLE 15              US: EXPORT DATA FOR HS CODE 8433110-COMPLIANT PRODUCTS,

BY COUNTRY, 2020–2024 (USD THOUSAND)         63

TABLE 16              MEXICO: EXPORT DATA FOR HS CODE 8433110-COMPLIANT PRODUCTS,

BY COUNTRY, 2020–2024 (USD THOUSAND)         63

TABLE 17              BELGIUM: EXPORT DATA FOR HS CODE 8433110-COMPLIANT PRODUCTS,

BY COUNTRY, 2020–2024 (USD THOUSAND)         63

TABLE 18              GERMANY: EXPORT DATA FOR HS CODE 8433110-COMPLIANT PRODUCTS,

BY COUNTRY, 2020–2024 (USD THOUSAND)         64

TABLE 19              ROLE OF COMPANIES IN ECOSYSTEM    68

TABLE 20              FUNDING DATA, 2021–2025          70

TABLE 21              PATENT ANALYSIS          72

TABLE 22              AVERAGE SELLING PRICE TREND, BY REGION, 2022–2024 (USD)                79

TABLE 23              AVERAGE SELLING PRICE OF LAWN MOWERS OFFERED BY KEY PLAYERS,

2024 (USD)          81

TABLE 24              AMERICAS: REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  82

TABLE 25              EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  84

TABLE 26              ASIA OCEANIA: REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  85

TABLE 27              KEY REGULATIONS, BY COUNTRY/REGION                 86

TABLE 28              KEY CONFERENCES AND EVENTS, 2025–2026                 87

TABLE 29              INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR LAWN MOWERS,

BY PROPULSION (%)      88

TABLE 30              KEY BUYING CRITERIA FOR LAWN MOWERS, BY PROPULSION     89

TABLE 31              LAWN MOWER REBATE PROGRAMS BY KEY PLAYERS              90

TABLE 32              LAWN MOWER REBATE PROGRAMS BY GOVERNING BODIES     92

TABLE 33              TOTAL COST OF OWNERSHIP FOR LAWN MOWERS              93

TABLE 34              TOTAL COST OF OWNERSHIP AND RETURN ON INVESTMENT: ICE VS. ELECTRIC LAWN MOWERS             94

TABLE 35              GASOLINE/LP VS. DIESEL MOWERS         96

TABLE 36              OEM ANALYSIS, BY PROPULSION              99

TABLE 37              OEM ANALYSIS, BY AUTONOMY                100

TABLE 38              OEM GO-TO-MARKET AND DISTRIBUTION MAPPING             101

TABLE 39              COST AND PROFITABILITY OUTLOOK: ICE VS. ELECTRIC LAWN MOWERS          103

TABLE 40              LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)      105

TABLE 41              LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)      106

TABLE 42              LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION) 106

TABLE 43              LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION) 106

TABLE 44              RIDING LAWN MOWER MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)  107

TABLE 45              RIDING LAWN MOWER MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)  107

TABLE 46              RIDING LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)            108

TABLE 47              RIDING LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)            108

TABLE 48              WALK-BEHIND LAWN MOWER MARKET, BY REGION,

2021–2024 (THOUSAND UNITS)  109

TABLE 49              WALK-BEHIND LAWN MOWER MARKET, BY REGION,

2025–2032 (THOUSAND UNITS)  109

TABLE 50              WALK-BEHIND LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)          109

TABLE 51              WALK-BEHIND LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)          109

TABLE 52              ROBOTIC LAWN MOWER MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)  110

TABLE 53              ROBOTIC LAWN MOWER MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)  110

TABLE 54              ROBOTIC LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)            110

TABLE 55              ROBOTIC LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)            111

TABLE 56              LAWN MOWER MARKET, BY PROPULSION, 2021–2024 (THOUSAND UNITS)             113

TABLE 57              LAWN MOWER MARKET, BY PROPULSION, 2025–2032 (THOUSAND UNITS)             114

TABLE 58              LAWN MOWER MARKET, BY PROPULSION, 2021–2024 (USD MILLION)       114

TABLE 59              LAWN MOWER MARKET, BY PROPULSION, 2025–2032 (USD MILLION)       114

TABLE 60              ELECTRIC LAWN MOWER MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)  115

TABLE 61              ELECTRIC LAWN MOWER MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)  115

TABLE 62              ELECTRIC LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)            115

TABLE 63              ELECTRIC LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)            115

TABLE 64              ICE LAWN MOWER MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)             116

TABLE 65              ICE LAWN MOWER MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)             116

TABLE 66              ICE LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)       117

TABLE 67              ICE LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)       117

TABLE 68              LAWN MOWER MARKET, BY AUTONOMY, 2021–2024 (THOUSAND UNITS)             119

TABLE 69              LAWN MOWER MARKET, BY AUTONOMY, 2025–2032 (THOUSAND UNITS)             120

TABLE 70              LAWN MOWER MARKET, BY AUTONOMY, 2021–2024 (USD MILLION)       120

TABLE 71              LAWN MOWER MARKET, BY AUTONOMY, 2025–2032 (USD MILLION)       120

TABLE 72              AUTONOMOUS LAWN MOWER MARKET, BY REGION,

2021–2024 (THOUSAND UNITS)  121

TABLE 73              AUTONOMOUS LAWN MOWER MARKET, BY REGION,

2025–2032 (THOUSAND UNITS)  121

TABLE 74              AUTONOMOUS LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)          121

TABLE 75              AUTONOMOUS LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)          122

TABLE 76              NON-AUTONOMOUS LAWN MOWER MARKET, BY REGION,

2021–2024 (THOUSAND UNITS)  122

TABLE 77              NON-AUTONOMOUS LAWN MOWER MARKET, BY REGION,

2025–2032 (THOUSAND UNITS)  123

TABLE 78              NON-AUTONOMOUS LAWN MOWER MARKET, BY REGION,

2021–2024 (USD MILLION)            123

TABLE 79              NON-AUTONOMOUS LAWN MOWER MARKET, BY REGION,

2025–2032 (USD MILLION)            123

TABLE 80              LAWN MOWER MARKET, BY LAWN SIZE, 2021–2024 (THOUSAND UNITS)             126

TABLE 81              LAWN MOWER MARKET, BY LAWN SIZE, 2025–2032 (THOUSAND UNITS)             126

TABLE 82              LAWN MOWER MARKET, BY LAWN SIZE, 2021–2024 (USD MILLION)       127

TABLE 83              LAWN MOWER MARKET, BY LAWN SIZE, 2025–2032 (USD MILLION)       127

TABLE 84              SMALL LAWN MOWER MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)  128

TABLE 85              SMALL LAWN MOWER MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)  128

TABLE 86              SMALL LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)            128

TABLE 87              SMALL LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)            128

TABLE 88              MEDIUM LAWN MOWER MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)  129

TABLE 89              MEDIUM LAWN MOWER MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)  129

TABLE 90              MEDIUM LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)            129

TABLE 91              MEDIUM LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)            130

TABLE 92              LARGE LAWN MOWER MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)  130

TABLE 93              LARGE LAWN MOWER MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)  130

TABLE 94              LARGE LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)            131

TABLE 95              LARGE LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)            131

TABLE 96              LAWN MOWER MARKET, BY END USER, 2021–2024 (THOUSAND UNITS)             133

TABLE 97              LAWN MOWER MARKET, BY END USER, 2025–2032 (THOUSAND UNITS)             134

TABLE 98              LAWN MOWER MARKET, BY END USER, 2021–2024 (USD MILLION)       134

TABLE 99              LAWN MOWER MARKET, BY END USER, 2025–2032 (USD MILLION)       134

TABLE 100            RESIDENTIAL LAWN MOWER MARKET, BY REGION,

2021–2024 (THOUSAND UNITS)  135

TABLE 101            RESIDENTIAL LAWN MOWER MARKET, BY REGION,

2025–2032 (THOUSAND UNITS)  135

TABLE 102            RESIDENTIAL LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)          135

TABLE 103            RESIDENTIAL LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)          136

TABLE 104            COMMERCIAL LAWN MOWER MARKET, BY REGION,

2021–2024 (THOUSAND UNITS)  136

TABLE 105            COMMERCIAL LAWN MOWER MARKET, BY REGION,

2025–2032 (THOUSAND UNITS)  137

TABLE 106            COMMERCIAL LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION)          137

TABLE 107            COMMERCIAL LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION)          137

TABLE 108            ROBOTIC LAWN MOWER HARDWARE MARKET, BY COMPONENT,

2021–2024 (THOUSAND UNITS)  140

TABLE 109            ROBOTIC LAWN MOWER HARDWARE MARKET, BY COMPONENT,

2025–2032 (THOUSAND UNITS)  141

TABLE 110            ROBOTIC LAWN MOWER HARDWARE MARKET, BY COMPONENT,

2021–2024 (USD MILLION)            141

TABLE 111            ROBOTIC LAWN MOWER HARDWARE MARKET, BY COMPONENT,

2025–2032 (USD MILLION)            141

TABLE 112            ULTRASONIC SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (THOUSAND UNITS)         142

TABLE 113            ULTRASONIC SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (THOUSAND UNITS)         143

TABLE 114            ULTRASONIC SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (USD MILLION)   143

TABLE 115            ULTRASONIC SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (USD MILLION)   143

TABLE 116            LIFT SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (THOUSAND UNITS)         144

TABLE 117            LIFT SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (THOUSAND UNITS)         144

TABLE 118            LIFT SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (USD MILLION)   144

TABLE 119            LIFT SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (USD MILLION)   145

TABLE 120            TILT SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (THOUSAND UNITS)         145

TABLE 121            TILT SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (THOUSAND UNITS)         146

TABLE 122            TILT SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (USD MILLION)   146

TABLE 123            TILT SENSORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (USD MILLION)   146

TABLE 124            BLADE MOTORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (THOUSAND UNITS)         147

TABLE 125            BLADE MOTORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (THOUSAND UNITS)         147

TABLE 126            BLADE MOTORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (USD MILLION)   148

TABLE 127            BLADE MOTORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (USD MILLION)   148

TABLE 128            WHEEL MOTORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (THOUSAND UNITS)         148

TABLE 129            WHEEL MOTORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (THOUSAND UNITS)         148

TABLE 130            WHEEL MOTORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (USD MILLION)   149

TABLE 131            WHEEL MOTORS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (USD MILLION)   149

TABLE 132            MICROCONTROLLERS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (THOUSAND UNITS)         150

TABLE 133            MICROCONTROLLERS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (THOUSAND UNITS)         150

TABLE 134            MICROCONTROLLERS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (USD MILLION)   150

TABLE 135            MICROCONTROLLERS: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (USD MILLION)   151

TABLE 136            BATTERIES: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (THOUSAND UNITS)         151

TABLE 137            BATTERIES: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (THOUSAND UNITS)         152

TABLE 138            BATTERIES: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2021–2024 (USD MILLION)   152

TABLE 139            BATTERIES: ROBOTIC LAWN MOWER HARDWARE MARKET,

BY REGION, 2025–2032 (USD MILLION)   152

TABLE 140            ROBOTIC LAWN MOWER SOFTWARE MARKET, BY REGION,

2021–2024 (USD MILLION)            156

TABLE 141            ROBOTIC LAWN MOWER SOFTWARE MARKET, BY REGION,

2025–2032 (USD MILLION)            156

TABLE 142            LAWN MOWER MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)      160

TABLE 143            LAWN MOWER MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)      161

TABLE 144            LAWN MOWER MARKET, BY REGION, 2021–2024 (USD MILLION) 161

TABLE 145            LAWN MOWER MARKET, BY REGION, 2025–2032 (USD MILLION) 161

TABLE 146            ASIA OCEANIA: LAWN MOWER MARKET, BY COUNTRY,

2021–2024 (THOUSAND UNITS)  163

TABLE 147            ASIA OCEANIA: LAWN MOWER MARKET, BY COUNTRY,

2025–2032 (THOUSAND UNITS)  163

TABLE 148            ASIA OCEANIA: LAWN MOWER MARKET, BY COUNTRY, 2021–2024 (USD MILLION)     163

TABLE 149            ASIA OCEANIA: LAWN MOWER MARKET, BY COUNTRY, 2025–2032 (USD MILLION)     164

TABLE 150            CHINA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)             167

TABLE 151            CHINA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)             168

TABLE 152            CHINA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)       168

TABLE 153            CHINA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)       168

TABLE 154            INDIA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (UNITS)      169

TABLE 155            INDIA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (UNITS)      169

TABLE 156            INDIA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)       169

TABLE 157            INDIA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)       169

TABLE 158            JAPAN: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)             170

TABLE 159            JAPAN: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)             170

TABLE 160            JAPAN: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)       171

TABLE 161            JAPAN: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)       171

TABLE 162            SOUTH KOREA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)     172

TABLE 163            SOUTH KOREA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)     172

TABLE 164            SOUTH KOREA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)                172

TABLE 165            SOUTH KOREA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)                172

TABLE 166            AUSTRALIA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)  173

TABLE 167            AUSTRALIA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)  173

TABLE 168            AUSTRALIA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)            173

TABLE 169            AUSTRALIA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)            174

TABLE 170            NEW ZEALAND: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)     174

TABLE 171            NEW ZEALAND: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)     175

TABLE 172            NEW ZEALAND: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)                175

TABLE 173            NEW ZEALAND: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)                175

TABLE 174          EUROPE: LAWN MOWER MARKET, BY COUNTRY, 2021–2024 (THOUSAND UNITS)  177

TABLE 175          EUROPE: LAWN MOWER MARKET, BY COUNTRY, 2025–2032 (THOUSAND UNITS)  177

TABLE 176          EUROPE: LAWN MOWER MARKET, BY COUNTRY, 2021–2024 (USD MILLION)            177

TABLE 177          EUROPE: LAWN MOWER MARKET, BY COUNTRY, 2025–2032 (USD MILLION)            178

TABLE 178            GERMANY: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)  183

TABLE 179            GERMANY: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)  183

TABLE 180            GERMANY: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)            183

TABLE 181            GERMANY: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)            183

TABLE 182            FRANCE: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)  184

TABLE 183            FRANCE: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)  184

TABLE 184            FRANCE: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)            184

TABLE 185            FRANCE: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)            185

TABLE 186            UK: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)      185

TABLE 187            UK: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)      186

TABLE 188            UK: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION) 186

TABLE 189            UK: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION) 186

TABLE 190            ITALY: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)             187

TABLE 191            ITALY: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)             187

TABLE 192            ITALY: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)       187

TABLE 193            ITALY: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)       188

TABLE 194            SWEDEN: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)  188

TABLE 195            SWEDEN: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)  189

TABLE 196            SWEDEN: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)            189

TABLE 197            SWEDEN: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)            189

TABLE 198            RUSSIA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)             190

TABLE 199            RUSSIA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)             190

TABLE 200            RUSSIA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)       190

TABLE 201            RUSSIA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)       190

TABLE 202            SPAIN: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)             191

TABLE 203            SPAIN: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)             191

TABLE 204            SPAIN: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)       192

TABLE 205            SPAIN: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)       192

TABLE 206            REST OF EUROPE: LAWN MOWER MARKET, BY TYPE,

2021–2024 (THOUSAND UNITS)  192

TABLE 207            REST OF EUROPE: LAWN MOWER MARKET, BY TYPE,

2025–2032 (THOUSAND UNITS)  193

TABLE 208            REST OF EUROPE: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)                193

TABLE 209            REST OF EUROPE: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)                193

TABLE 210            AMERICAS: LAWN MOWER MARKET, BY COUNTRY,

2021–2024 (THOUSAND UNITS)  195

TABLE 211            AMERICAS: LAWN MOWER MARKET, BY COUNTRY,

2025–2032 (THOUSAND UNITS)  195

TABLE 212            AMERICAS: LAWN MOWER MARKET, BY COUNTRY, 2021–2024 (USD MILLION)     195

TABLE 213            AMERICAS: LAWN MOWER MARKET, BY COUNTRY, 2025–2032 (USD MILLION)     196

TABLE 214            US: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)      199

TABLE 215            US: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)      199

TABLE 216            US: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION) 200

TABLE 217            US: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION) 200

TABLE 218            CANADA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (THOUSAND UNITS)  201

TABLE 219            CANADA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (THOUSAND UNITS)  201

TABLE 220            CANADA: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)            201

TABLE 221            CANADA: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)            201

TABLE 222            MEXICO: LAWN MOWER MARKET, BY TYPE, 2021–2024 (UNITS)            202

TABLE 223            MEXICO: LAWN MOWER MARKET, BY TYPE, 2025–2032 (UNITS)            202

TABLE 224            MEXICO: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)            202

TABLE 225            MEXICO: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)            203

TABLE 226            BRAZIL: LAWN MOWER MARKET, BY TYPE, 2021–2024 (UNITS)      203

TABLE 227            BRAZIL: LAWN MOWER MARKET, BY TYPE, 2025–2032 (UNITS)      204

TABLE 228            BRAZIL: LAWN MOWER MARKET, BY TYPE, 2021–2024 (USD MILLION)       204

TABLE 229            BRAZIL: LAWN MOWER MARKET, BY TYPE, 2025–2032 (USD MILLION)       204

TABLE 230            KEY PLAYER STRATEGIES/RIGHT TO WIN, 2021–2025        205

TABLE 231            LAWN MOWER MARKET: DEGREE OF COMPETITION, 2024       208

TABLE 232            LAWN MOWER MANUFACTURERS: REGION FOOTPRINT       214

TABLE 233            LAWN MOWER MANUFACTURERS: END USER FOOTPRINT       215

TABLE 234            LAWN MOWER MANUFACTURERS: PROPULSION FOOTPRINT           216

TABLE 235            ELECTRIC LAWN MOWER MANUFACTURERS: REGION FOOTPRINT     220

TABLE 236            ELECTRIC LAWN MOWER MANUFACTURERS: AUTONOMY FOOTPRINT             221

TABLE 237            LAWN MOWER MARKET: PRODUCT LAUNCHES/DEVELOPMENTS, 2021–2025                224

TABLE 238            LAWN MOWER MARKET: DEALS, 2021–2025                 227

TABLE 239            LAWN MOWER MARKET: OTHERS, 2021–2025                 229

TABLE 240            DEERE & COMPANY: COMPANY OVERVIEW                 231

TABLE 241            DEERE & COMPANY: PRODUCTS OFFERED                 232

TABLE 242            DEERE & COMPANY: PRODUCT LAUNCHES/DEVELOPMENTS    234

TABLE 243            DEERE & COMPANY: DEALS        235

TABLE 244            DEERE & COMPANY: OTHERS     235

TABLE 245            HUSQVARNA GROUP: COMPANY OVERVIEW                 237

TABLE 246            HUSQVARNA GROUP: PRODUCTS OFFERED                 238

TABLE 247            HUSQVARNA GROUP: PRODUCT LAUNCHES/DEVELOPMENTS    239

TABLE 248            HUSQVARNA GROUP: DEALS     241

TABLE 249            STANLEY BLACK & DECKER, INC.: COMPANY OVERVIEW          244

TABLE 250            STANLEY BLACK & DECKER, INC.: PRODUCTS OFFERED             245

TABLE 251            STANLEY BLACK & DECKER, INC.: PRODUCT LAUNCHES/DEVELOPMENTS    247

TABLE 252            STANLEY BLACK & DECKER, INC.: DEALS                 248

TABLE 253            STANLEY BLACK & DECKER, INC.: OTHERS                 248

TABLE 254            KUBOTA CORPORATION: COMPANY OVERVIEW                 250

TABLE 255            KUBOTA CORPORATION: PRODUCTS OFFERED                 251

TABLE 256            KUBOTA CORPORATION: PRODUCT LAUNCHES/DEVELOPMENTS    253

TABLE 257            KUBOTA CORPORATION: DEALS              254

TABLE 258            KUBOTA CORPORATION: OTHERS           255

TABLE 259            THE TORO COMPANY: COMPANY OVERVIEW                 256

TABLE 260            THE TORO COMPANY: PRODUCTS OFFERED                 257

TABLE 261            THE TORO COMPANY: PRODUCT LAUNCHES/DEVELOPMENTS    261

TABLE 262            THE TORO COMPANY: DEALS   262

TABLE 263            THE TORO COMPANY: OTHERS                 262

TABLE 264            HONDA MOTOR CO., LTD.: COMPANY OVERVIEW          264

TABLE 265            HONDA MOTOR CO., LTD.: PRODUCTS OFFERED             265

TABLE 266            HONDA MOTOR CO., LTD.: PRODUCT LAUNCHES/DEVELOPMENTS    266

TABLE 267            HONDA MOTOR CO., LTD.: DEALS           267

TABLE 268            HONDA MOTOR CO., LTD.: OTHERS       267

TABLE 269            YAMABIKO CORPORATION: COMPANY OVERVIEW          268

TABLE 270            YAMABIKO CORPORATION: PRODUCTS OFFERED             269

TABLE 271            YAMABIKO CORPORATION: PRODUCT LAUNCHES/DEVELOPMENTS    270

TABLE 272            YAMABIKO CORPORATION: DEALS         271

TABLE 273            ROBERT BOSCH GMBH: COMPANY OVERVIEW                 272

TABLE 274            ROBERT BOSCH GMBH: PRODUCTS OFFERED                 273

TABLE 275            ROBERT BOSCH GMBH: PRODUCT LAUNCHES/DEVELOPMENTS    274

TABLE 276            ROBERT BOSCH GMBH: DEALS 274

TABLE 277            STIHL INCORPORATED: COMPANY OVERVIEW                 275

TABLE 278            STIHL INCORPORATED: PRODUCTS OFFERED                 275

TABLE 279            STIHL INCORPORATED: PRODUCT LAUNCHES/DEVELOPMENTS    277

TABLE 280            STIHL INCORPORATED: DEALS 278

TABLE 281            STIHL INCORPORATED: OTHERS              278

TABLE 282            ARIENS CO: COMPANY OVERVIEW           279

TABLE 283            ARIENS CO: PRODUCTS OFFERED            279

TABLE 284            ARIENS CO: PRODUCT LAUNCHES/DEVELOPMENTS    282

TABLE 285            IROBOT CORPORATION: COMPANY OVERVIEW                 283

TABLE 286            GREENWORKS NORTH AMERICA LLC: COMPANY OVERVIEW   284

TABLE 287            EGO POWER+: COMPANY OVERVIEW    285

TABLE 288            AMERICAN LAWN MOWER CO.: COMPANY OVERVIEW          286

TABLE 289            BRIGGS & STRATTON, LLC: COMPANY OVERVIEW          287

TABLE 290            BAD BOY MOWERS: COMPANY OVERVIEW                 288

TABLE 291            LASTEC LLC: COMPANY OVERVIEW        289

TABLE 292            TEXTRON SPECIALIZED VEHICLES: COMPANY OVERVIEW          290

TABLE 293            AL-KO GERÄTE GMBH: COMPANY OVERVIEW                 291

TABLE 294            STIGA S.P.A: COMPANY OVERVIEW         292

TABLE 295            MAMIBOT MANUFACTURING USA INC.: COMPANY OVERVIEW   293

TABLE 296            ZUCCHETTI CENTRO SISTEMI S.P.A: COMPANY OVERVIEW          293

TABLE 297            TECHTRONIC INDUSTRIES CO. LTD.: COMPANY OVERVIEW          294

TABLE 298            GRAZE ROBOTICS: COMPANY OVERVIEW                 295

LIST OF FIGURES

FIGURE 1              LAWN MOWER MARKET SEGMENTATION                 28

FIGURE 2              RESEARCH DESIGN         32

FIGURE 3              RESEARCH DESIGN MODEL         33

FIGURE 4              RESEARCH METHODOLOGY: HYPOTHESIS BUILDING           36

FIGURE 5              BOTTOM-UP APPROACH              37

FIGURE 6              TOP-DOWN APPROACH                38

FIGURE 7              MARKET SIZE ESTIMATION NOTES         38

FIGURE 8              DATA TRIANGULATION                39

FIGURE 9              FACTOR ANALYSIS FOR MARKET SIZING: DEMAND AND SUPPLY SIDES    40

FIGURE 10            MARKET OUTLOOK        43

FIGURE 11            ASIA OCEANIA TO BE FASTEST-GROWING REGION DURING FORECAST PERIOD     44

FIGURE 12            WALK-BEHIND LAWN MOWERS TO BE LARGEST SEGMENT DURING

FORECAST PERIOD         45

FIGURE 13            ELECTRIC PROPULSION TO EXHIBIT FASTER GROWTH DURING FORECAST PERIOD  45

FIGURE 14            KEY MARKET PLAYERS  46

FIGURE 15            RISING ADOPTION OF AUTOMATION, IOT INTEGRATION, AND AI-BASED NAVIGATION TO DRIVE MARKET                 47

FIGURE 16            RIDING LAWN MOWERS TO BE DOMINANT DURING FORECAST PERIOD       47

FIGURE 17            ICE TO BE LARGER THAN ELECTRIC DURING FORECAST PERIOD         48

FIGURE 18            NON-AUTONOMOUS TO ACQUIRE HIGHER SHARE DURING FORECAST PERIOD        48

FIGURE 19            COMMERCIAL SEGMENT TO SECURE LEADING POSITION DURING

FORECAST PERIOD         49

FIGURE 20            LARGE TO SURPASS OTHER SEGMENTS DURING FORECAST PERIOD         49

FIGURE 21            BLADE MOTORS TO RECORD FASTEST GROWTH DURING FORECAST PERIOD  50

FIGURE 22            EUROPE TO HOLD HIGHEST SHARE DURING FORECAST PERIOD         50

FIGURE 23            AMERICAS TO BE LARGEST MARKET FOR LAWN MOWERS IN 2025               51

FIGURE 24            LAWN MOWER MARKET DYNAMICS        52

FIGURE 25            KEY PLAYER VS. SMALL PLAYER OFFERINGS                 59

FIGURE 26            TRENDS AND DISRUPTIONS IMPACTING CUSTOMER BUSINESS   64

FIGURE 27            SUPPLY CHAIN ANALYSIS             65

FIGURE 28            ECOSYSTEM ANALYSIS  66

FIGURE 29            ECOSYSTEM MAP             67

FIGURE 30            INVESTMENT AND FUNDING SCENARIO, 2021–2025        69

FIGURE 31            PATENT ANALYSIS          71

FIGURE 32            AVERAGE SELLING PRICE TREND IN ASIA OCEANIA, 2022–2024 (USD)          79

FIGURE 33            AVERAGE SELLING PRICE TREND IN EUROPE, 2022–2024 (USD)                80

FIGURE 34            AVERAGE SELLING PRICE TREND IN AMERICAS, 2022–2024 (USD)                80

FIGURE 35            INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS, BY PROPULSION          88

FIGURE 36            KEY BUYING CRITERIA, BY PROPULSION                 89

FIGURE 37            TOTAL COST OF OWNERSHIP FOR WALK-BEHIND LAWN MOWERS               93

FIGURE 38            EMISSIONS FROM ICE VS. ELECTRIC LAWN MOWERS              95

FIGURE 39            GASOLINE/LP VS. DIESEL LAWN MOWERS                 97

FIGURE 40            ELECTRIFICATION IN LAWN MOWERS BY KEY PLAYERS              98

FIGURE 41            LAWN MOWER MARKET, BY TYPE, 2025 VS. 2032 (USD MILLION) 105

FIGURE 42            LAWN MOWER MARKET, BY PROPULSION, 2025 VS. 2032 (USD MILLION)                113

FIGURE 43            LAWN MOWER MARKET, BY AUTONOMY, 2025 VS. 2032 (USD MILLION)                119

FIGURE 44            LAWN MOWER MARKET, BY LAWN SIZE, 2025 VS. 2032 (USD MILLION)       126

FIGURE 45            LAWN MOWER MARKET, BY END USER, 2025 VS. 2032 (USD MILLION)       133

FIGURE 46            ROBOTIC LAWN MOWER HARDWARE MARKET, BY COMPONENT,

2025 VS. 2032 (USD MILLION)      140

FIGURE 47            ROBOTIC LAWN MOWER SOFTWARE MARKET, BY REGION,

2025 VS. 2032 (USD MILLION)      155

FIGURE 48            LAWN MOWER MARKET, BY REGION, 2025 VS. 2032 (USD MILLION)       160

FIGURE 49            ASIA OCEANIA: LAWN MOWER MARKET SNAPSHOT          162

FIGURE 50            ASIA OCEANIA: REAL GDP GROWTH RATE, BY COUNTRY, 2024–2026      165

FIGURE 51            ASIA OCEANIA: GDP PER CAPITA, BY COUNTRY, 2024–2026              165

FIGURE 52            ASIA OCEANIA: INFLATION RATE AVERAGE CONSUMER PRICES,

BY COUNTRY, 2024–2026                166

FIGURE 53            ASIA OCEANIA: MANUFACTURING INDUSTRY CONTRIBUTION TO GDP,

BY COUNTRY, 2024           166

FIGURE 54            EUROPE: LAWN MOWER MARKET SNAPSHOT                 176

FIGURE 55            EUROPE: REAL GDP GROWTH RATE, BY COUNTRY, 2024–2026      179

FIGURE 56            EUROPE: GDP PER CAPITA, BY COUNTRY, 2024–2026        180

FIGURE 57            EUROPE: INFLATION RATE AVERAGE CONSUMER PRICES,

BY COUNTRY, 2024–2026                180

FIGURE 58            EUROPE: MANUFACTURING INDUSTRY CONTRIBUTION TO GDP, BY COUNTRY, 2024     181

FIGURE 59            AMERICAS: LAWN MOWER MARKET SNAPSHOT                 194

FIGURE 60            AMERICAS: REAL GDP GROWTH RATE, BY COUNTRY, 2024–2026      197

FIGURE 61            AMERICAS: GDP PER CAPITA, BY COUNTRY, 2024–2026              197

FIGURE 62            AMERICAS: INFLATION RATE AVERAGE CONSUMER PRICES,

BY COUNTRY, 2023–2026                198

FIGURE 63            AMERICAS: MANUFACTURING INDUSTRY’S CONTRIBUTION TO GDP,

BY COUNTRY, 2024 (USD TRILLION)        198

FIGURE 64            MARKET SHARE ANALYSIS OF KEY PLAYERS, 2024        209

FIGURE 65            REVENUE ANALYSIS OF TOP LISTED/PUBLIC PLAYERS, 2020–2024         211

FIGURE 66            COMPANY EVALUATION MATRIX (LAWN MOWER MANUFACTURERS), 2024             212

FIGURE 67            LAWN MOWER MANUFACTURERS: COMPANY FOOTPRINT       213

FIGURE 68            COMPANY EVALUATION MATRIX (ELECTRIC LAWN MOWER

MANUFACTURERS), 2024               218

FIGURE 69            ELECTRIC LAWN MOWER MANUFACTURERS: COMPANY FOOTPRINT 219

FIGURE 70            COMPANY VALUATION (USD BILLION) 222

FIGURE 71            FINANCIAL METRICS (EV/EBIDTA)          222

FIGURE 72            BRAND/PRODUCT COMPARISON             223

FIGURE 73            DEERE & COMPANY: COMPANY SNAPSHOT                 232

FIGURE 74            HUSQVARNA GROUP: COMPANY SNAPSHOT                 238

FIGURE 75            STANLEY BLACK & DECKER, INC.: COMPANY SNAPSHOT          245

FIGURE 76            KUBOTA CORPORATION: COMPANY SNAPSHOT          251

FIGURE 77            THE TORO COMPANY: COMPANY SNAPSHOT                 257

FIGURE 78            HONDA MOTOR CO., LTD.: COMPANY SNAPSHOT          265

FIGURE 79            YAMABIKO CORPORATION: COMPANY SNAPSHOT          269

FIGURE 80            ROBERT BOSCH GMBH: COMPANY SNAPSHOT                 273