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OEMのハイブリッド製品ポートフォリオ – 2030年までの世界予測

Hybrid Product Portfolio of OEMs - Global Forecast To 2035

OEMのハイブリッド製品ポートフォリオ - 駆動方式（ICE、HEV、PHEV、BEV）、ボディタイプ（ハッチバック、セダン、SUV、MPV）、地域（欧州、北米、中国、アジア（中国を除く）、その他の地域） - 2030年までの世界予測
Hybrid Product Portfolio of OEMs by Propulsion (ICE, HEV, PHEV, and BEV), Body Type (Hatchback, Sedan, SUV, MPV), and Region (Europe, NA, China, Asia (excl. China), and RoW) - Global Forecast to 2030

商品番号 : SMB-80638

出版社MarketsandMarkets
出版年月2025年4月
ページ数71
価格タイプシングルユーザライセンス
価格USD 4,950
種別英文調査報告書

本レポートは、自動車市場全体および各サブセグメントの販売台数の概算値に関する情報を提供し、市場リーダー企業および新規参入企業にとって役立ちます。また、ステークホルダーの皆様が競争環境を理解し、自社のポジショニングを改善し、適切な市場開拓戦略を策定するための洞察を深める上でも役立ちます。さらに、本レポートは市場の動向を把握し、主要な市場牽引要因、制約要因、課題、そして機会に関する情報を提供します。

The hybrid market is projected to grow from 12.4 million units in 2024 to 28.5 million units by 2030 at a CAGR of 15.0%. The overall market growth is propelled by the continuously increasing adoption of hybrid vehicles owing to their characteristics. Hybrids offer superior efficiency without range anxiety, charging, or battery discharge. Additionally, the inclination toward sustainable powertrains will help the hybrid market grow in the coming years.

ハイブリッド車市場は、2024年の1,240万台から2030年には2,850万台へと年平均成長率（CAGR）15.0%で成長すると予測されています。市場全体の成長は、ハイブリッド車の特性から、その普及が継続的に増加していることが牽引しています。ハイブリッド車は、航続距離の不安や充電、バッテリーの放電といった問題がなく、優れた効率性を備えています。さらに、持続可能なパワートレインへの傾向も、今後数年間のハイブリッド車市場の成長を後押しするでしょう。

OEMのハイブリッド製品ポートフォリオ - 2030年までの世界予測
hybrid-product-portfolio-of-oems

“SUVs will be the fastest-growing segment in the hybrid market.”

SUVs have already proved to be the preferred body type amongst new customers. The SUV market is expected to experience growth driven by various factors. The automotive industry is constantly pressured to adapt to changes due to technological advancements and end-user preferences. Adopting hybrid SUVs is the key factor that has witnessed a rapid change in the automotive market. In line with the hybrid sector, developing and manufacturing cars with minimum emissions and meeting the government regulations for customers are crucial for OEMs and vehicle-providing companies.

Further, introducing hybrid technology SUVs with enhanced operating features and lower emission levels is shifting the trends in the automotive market. Moreover, OEMs are focused on increasing the vehicle’s mileage by introducing functionality that can be operated through hybrid vehicle optimization.

“Europe and China are the largest hybrid markets.”

Europe is the leader in the adoption of advanced technologies. Similarly, in the case of hybrids, Europe is leading the adoption race. The region is a market leader, especially in hybrid SUVs. The adoption of hybrids is attributed to stringent emission norms set by the governments of the countries in Europe. Moreover, OEMs and governments are keen to achieve zero-emission targets in the near future. Strict EU emissions regulations have forced automakers to prioritize launches of hybrids in the respective markets. This is where hybrids are vital in a smooth transition from ICEs to BEVs.

China is closer to Europe in terms of hybrid sales. However, unlike 48V mild or full/strong hybrids in Europe, China is focused on plug-in hybrids (PHEVs). This is owing to China’s superior EV supply chain, from car manufacturing to battery manufacturing. China dominates the PHEV offerings, where BYD leads the market.

The European region is also home to the majority of key hybrid automotive OEMs, such as Volkswagen (Germany), Mercedes-Benz (Germany), Stellantis (Netherlands), BMW (Germany), and Renault Group (France). China is also a major automotive manufacturing hub and home to most key hybrid automotive OEMs, such as BYD, Geely Group, Great Wall Motors (GMW), Changan, and SAIC Motors.

The ongoing developments in the automotive sector, coupled with the presence of key OEMs, will drive the growth of the hybrid market in the European and Chinese regions.

In-depth interviews were conducted with CEOs, marketing directors, other innovation and strategy directors, and executives from various key organizations operating in this market.

  • By Company Type: Equipment Manufacturers – 90% and Others – 10%.
  • By Designation: C-level – 40%, Directors- 40%, and Others – 20%
  • By Region: Americas – 20%, Europe – 30%, Asia Pacific – 30%, and Middle East & RoW–20%

Established players such as Toyota (Japan), General Motors (US), Volkswagen (Germany), Hyundai Group (South Korea), and Ford Motors (US) lead the hybrid market.

OEMのハイブリッド製品ポートフォリオ - 2030年までの世界予測 ecosystem
hybrid-product-portfolio-of-oems-ecosystem

Key Benefits of Buying the Report:

The report will help market leaders and new entrants with information on the closest approximations of the volume sales for the overall automotive market and the subsegments. It will also help stakeholders understand the competitive landscape and gain more insights to better position their businesses and plan suitable go-to-market strategies. The report also helps stakeholders understand the market’s pulse and provides information on key market drivers, restraints, challenges, and opportunities.

The report provides insights on the following pointers:

Analysis of Key Drivers (Rapid electrification of vehicles is fueling the demand for hybrid vehicles, Government restrictions on emission and sustainable driving fuel options), Restraints (Higher cost of PHEVs), opportunities (Advancements in battery, Advancements in hybrid optimization technology and rapid adoption of alternate fuel options), and Challenges (Supply chain issues of battery raw material and battery related issues in hybrid cars) influencing the growth of hybrid market.

  • Product Development/Innovation: Detailed insights on upcoming technologies, R&D activities, and new products & services in the hybrid market.
  • Market Development: Comprehensive information about the lucrative market – the report analyzes the hybrid market across varied regions.
  • Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the hybrid market.
  • Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players like Toyota (Japan), General Motors (US), Volkswagen (Germany), Hyundai Group (South Korea), and Ford Motors (US), among others, in the hybrid market.

Table of Contents

EXECUTIVE SUMMARY

RESEARCH SCOPE, OBJECTIVES, AND METHODOLOGY

2.1           STUDY SCOPE

2.2           STUDY OBJECTIVES, METHODOLOGY, AND KEY INFORMATION AREAS

GLOBAL HYBRID MARKET OUTLOOK

3.1           GLOBAL PASSENGER VEHICLE SALES, BY PROPULSION TYPE

3.2           GLOBAL PASSENGER VEHICLE OEM SALES, BY PROPULSION TYPE

3.3           GLOBAL HYBRID PASSENGER VEHICLE SALES, BY HYBRID PROPULSION TYPE

3.4           HYBRID PASSENGER VEHICLE SALES, BY BODY TYPE

3.5           GLOBAL HYBRID PASSENGER VEHICLE OEM SHARE, BY BODY TYPE

REGIONAL HYBRID MARKET OUTLOOK

4.1           REGIONAL HYBRID PASSENGER VEHICLE SALES, MARKET SHARE, AND NEW LAUNCHES

HYBRID MOBILITY PRICING ANALYSIS

5.1           AVERAGE PRICE ANALYSIS, BY PROPULSION TYPE

5.2           TCO ANALYSIS, BY PROPULSION TYPE

5.3           BILL OF MATERIAL ANALYSIS, BY PROPULSION TYPE, 2024 VS. 2030

5.4           HYBRID POWERTRAIN VALUE LANDSCAPE

HYBRID MOBILITY TECHNOLOGY ANALYSIS

6.1           DRIVE MOTOR CHARACTERIZATION ANALYSIS, BY BODY TYPE

6.2           AVERAGE RANGE ANALYSIS, BY BODY TYPE AND PROPULSION TYPE

6.3           REGENERATIVE BRAKING & RANGE RECOVERY ANALYSIS

6.4           HYBRID POWERTRAIN ANALYSIS

6.5           HYBRID DRIVE MOTOR ANALYSIS

HYBRID OEM PROFILING

7.1           TOYOTA GROUP

7.2           BYD

7.3           RENAULT-NISSAN-MITSUBISHI

7.4           HYUNDAI-KIA

7.5           HONDA

7.6           STELLANTIS

7.7           SUZUKI

7.8           VOLKSWAGEN GROUP

7.9           GEELY GROUP

7.10         MERCEDES-BENZ GROUP

7.11         GREAT WALL MOTORS

7.12         LI AUTO

7.13         BMW

7.14         FORD MOTORS

KEY GROWTH OPPORTUNITIES AND RECOMMENDATIONS

CONCLUSION AND KEY TAKEAWAYS

LEGAL DISCLAIMER

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