美容サプリメント市場 – 2030年までの世界予測

Beauty Supplements Market - Global Forecast To 2030

美容サプリメント市場 - 成分タイプ(抗酸化物質、ビタミンとミネラル、オメガ3脂肪酸、コラーゲン、ヒアルロン酸、プロバイオティクス、その他の成分タイプ)、対象消費者、形態、流通チャネル、機能、地域別 - 2030年までの世界予測
Beauty Supplements Market by Ingredients Type (antioxidants, vitamins & minerals, omega-3 fatty acids, collagen, hyaluronic acid, probiotics, other ingredients type), Target Consumer, Form, Distribution Channel, Function, and Region - Global Forecast to 2030

商品番号 : SMB-75995

出版社MarketsandMarkets
出版年月2025年3月
ページ数340
図表数341
価格タイプシングルユーザライセンス
価格USD 4,950
種別英文調査報告書

Report Overview

The global market for beauty supplements is estimated to be valued at USD 3.96 billion in 2025 and is projected to reach USD 5.76 billion by 2030, at a CAGR of 7.8% during the forecast period.

美容サプリメントの世界市場は、2025年に39億6,000万米ドルに達すると推定され、予測期間中に7.8%のCAGRで成長し、2030年までに57億6,000万米ドルに達すると予測されています。

The beauty supplements market is experiencing significant growth, driven by increasing consumer awareness of skincare, hair health, and anti-aging solutions. With a rising preference for preventive beauty care and personalized nutrition, demand for collagen, biotin, and antioxidant-based supplements is surging. Regulatory frameworks like the Dietary Supplement Health and Education Act of 1994 (DSHEA) mandate safety and accurate labeling before marketing, with the FDA overseeing compliance through recalls, warning letters, and legal actions against misbranded or adulterated products. These regulations play a crucial role in maintaining consumer trust by ensuring product integrity and transparency. As a result, the market is witnessing continuous innovation in delivery formats, including liquid, chewable, and powder-based beauty supplements, catering to evolving consumer needs. The growing inclination toward holistic wellness and clean-label products is further fueling market expansion, making beauty supplements a key segment in the broader dietary supplements industry.

美容サプリメント市場は、スキンケア、髪の健康、アンチエイジングソリューションに対する消費者の意識の高まりに牽引され、大幅な成長を遂げています。予防的美容ケアとパーソナライズされた栄養への好みが高まる中、コラーゲン、ビオチン、抗酸化物質ベースのサプリメントの需要が急増しています。1994年の栄養補助食品健康教育法(DSHEA)などの規制枠組みでは、販売前に安全性と正確なラベル表示を義務付けており、FDAはリコール、警告書、不正表示または不純物を含む製品に対する法的措置を通じてコン​​プライアンスを監視しています。これらの規制は、製品の完全性と透明性を確保することで消費者の信頼を維持する上で重要な役割を果たしています。その結果、市場では、液体、チュアブル、パウダーベースの美容サプリメントなど、進化する消費者ニーズに応える提供形式の継続的な革新が見られます。ホリスティックウェルネスとクリーンラベル製品への傾向の高まりが市場拡大をさらに促進し、美容サプリメントはより広範な栄養補助食品業界の重要なセグメントになっています。

美容サプリメント市場 - 2030年までの世界予測
beauty-supplements-market

Disruption in the beauty supplements market: Market disruptions in the beauty supplements industry are driven by shifting consumer preferences, advancements in ingredient innovation, and regulatory challenges. The rise of clean-label and plant-based beauty supplements has reshaped the market, compelling companies to reformulate products with natural, sustainable, and science-backed ingredients. Additionally, technological advancements, such as personalized beauty nutrition and AI-driven supplement recommendations, are disrupting traditional sales models by offering tailored solutions

美容サプリメント市場の混乱: 美容サプリメント業界における市場の混乱は、消費者の嗜好の変化、原料の革新の進歩、規制上の課題によって引き起こされています。クリーンラベルや植物由来の美容サプリメントの台頭により市場が再編され、企業は天然、持続可能、科学的に裏付けられた原料を使用して製品を改良せざるを得なくなりました。さらに、パーソナライズされた美容栄養や AI によるサプリメント推奨などの技術の進歩により、カスタマイズされたソリューションが提供され、従来の販売モデルが混乱しています。

  • Rise of Clean-Label and Plant-Based Supplements:

Consumers are increasingly demanding beauty supplements made with natural, organic, and plant-based ingredients, leading to a shift away from synthetic additives and animal-derived components. This has forced manufacturers to reformulate their products using botanical extracts, vegan collagen alternatives, and bioavailable vitamins. The clean-label trend has also intensified transparency in sourcing and production, compelling brands to disclose ingredient origins and processing methods.

  • Advancements in Personalized Beauty Nutrition:

AI-driven personalization and DNA-based beauty supplements are disrupting the traditional one-size-fits-all approach. Consumers are turning to tailored solutions that match their skin type, hair needs, and lifestyle factors, pushing companies to develop customized formulations. Brands leveraging AI, consumer data, and subscription-based models are gaining traction, reshaping the distribution and marketing of beauty supplements.

“The capsules, tablets and softgels segment holds the highest market share in the form segment of beauty supplements market.”

The tablets, capsules, and softgels segment is poised to continue its leadership position in the beauty supplements market during the forecast period. This is due to their ease of use, accurate dosing, and availability across a large number of stores. These forms have longer shelf life, convenience in storage, and high accessibility, and hence are the preferred choice among consumers who look for convenient and affordable beauty nutrition. Primary ingredients like collagen, biotin, and hyaluronic acid are generally found in such forms, and they are made available with uniform and quantifiable intake. Easy consumption and ease of mobility further add to the popularity of these products, making them a preferred option among consumers seeking efficient beauty treatments.

“The vitamins ingredient type segment is projected grow at signifiant rate during the forecast period.”

The beauty supplement market has expanded due to increasing usage of vitamins and minerals. According to Nutritional Outlook, 91% of Americans have increased their consumption of VMS products since the pandemic, which means that there is a growing focus on health and wellness. The 46% of users have added new supplements to their regimen, 25% have become more consistent with what they had been doing previously, and 22% have increased dosages. This increased demand provides a good opportunity for beauty companies to make inroads in the supplement sector. Top players in the industry have capitalised on this trend by bolstering their presence in the market. Unilever, for example, has been able to position itself well in the beauty supplement market with such brands as Olly, the top gummy vitamin brand in the U.S.; SmartyPants Vitamins, which has touched millions of people worldwide in partnership with Vitamin Angels; and Nutrafol, a dermatologist-approved hair growth supplement brand, in which Unilever took a 13.2% stake in May 2022.

美容サプリメント市場 - 2030年までの世界予測 region
beauty-supplements-market-region

Asia Pacific  is expected to hold significant share in the beauty supplements market.

The area is one of the biggest markets for beauty supplements, fueled by growing consumer awareness of holistic wellness and health. As per an article on Retail India in November 2024, the “beauty-from-within” is quickly picking up steam, especially in China, Japan, and South Korea, where consumers are most interested in lifestyle enhancements and health-oriented supplements. Research quoted in the paper indicated that 63% of consumers from the Asian and Australasian market consider health consequences when purchasing beauty products, thus encouraging companies to produce particular supplements. Shiseido (Japan) in July 2024 released a probiotic powder called Ultimune to enhance the function of skin barrier, whereas Amorepacific introduced Super Retinol C, edible retinol supplement. Reinforcing this trend further, LG Household & Health Care’s Vital Garden launched Bifium Retinol Collagen on October 17, 2024, solidifying its role in the health food business. Apart from this, the surge in demand for omega-3-based beauty supplements can be seen from a NutraIngredients Asia report in November 2022, pointing out that South Korea, India, and Japan were at the forefront in new launches of omega-3 products, with 318 new products launched across Asia. The increased focus on global beauty solutions and scientific breakthroughs in food supplements highlights the dominance of the region in the market for beauty supplements. With increased companies embracing consumer needs and investments in innovative formulations, partnerships with nutraceutical companies and further product innovations will continue to drive market growth over the next few years.

In-depth interviews have been conducted with chief executive officers (CEOs), Directors, and other executives from various key organizations operating in the beauty supplements market:

  • By Company Type: Tier 1 – 25%, Tier 2 – 45%, and Tier 3 – 30%
  • By Designation: Directors– 20%, Managers – 50%, Executives- 30%
  • By Region: North America – 25%, Europe – 30%, Asia Pacific – 20%, South America – 15% and Rest of the World –10%

Prominent companies in the market Amway Corp (US), Nestlé (Switzerlands), Nu Skin (US), Meiji Holdings Co., Ltd. (Japan), Herbalife International of America, Inc. (US), Unilever (UK), H&H Group (Hong Kong), Nature’s Sunshine Products Inc (US), Otsuka Holdings Co., Ltd (Japan), Haleon Group of Companies (UK), Vitaco (New Zealand), Vitabiotics Ltd (UK), Merz Consumer Care GmbH (Germany), Nordic Naturals  (US), Kinohimitsu (Sinapore).

美容サプリメント市場 - 2030年までの世界予測 ecosystem
beauty-supplements-market-ecosystem1

Other players include Wild Nutrition (UK), Vita Green Health Products Co Ltd (China), Codeage LLC (Florida), Bio Medical Pharma (Poland), Absolute Collagen (United Kingdom), Beautywise (India), Chicnutrix (India), HUM Nutrition Inc (US), Alfa Vitamins Laboratories, Inc. (US), Greatlife Group AB (Sweden).

Research Coverage:

This research report categorizes the beauty supplement market by ingredient type (antioxidants, vitamins & minerals, omega-3 fatty acids, collagen, hyaluronic acid, probiotics, other ingredients type), by form  (capsules , tablets & softgels, powders, gummies, liquid), distribution channel (direct sales and multi level marketing, online retail, supermarkets &  hypermarkets, pharmacies & drug stores, specialityy stores), by target consumer (men and women), by function (anti-aging, skin hydration & glow, hair growth & strength, skin brightening & even tone, other functions) and region (North America, Europe, Asia Pacific, South America, and Rest of the World). The scope of the report covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of beauty supplements market. A detailed analysis of the key industry players has been done to provide insights into their business overview, services, key strategies, contracts, partnerships, agreements, new service launches, mergers and acquisitions, and recent developments associated with the beauty supplements market. Competitive analysis of upcoming startups in the beauty supplements market ecosystem is covered in this report. Furthermore, industry-specific trends such as technology analysis, ecosystem and market mapping, patent, regulatory landscape, among others, are also covered in the study.

Reasons to buy this report:

The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall beauty supplements and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

The report provides insights on the following pointers:

  • Analysis of key drivers (technology and e-commerce growth), restraints (presence of counterfeit products), opportunities (growth in emerging markets) and challenges (stringent regulatory framework regulatory barriers) influencing the growth of the beauty supplements market.
  • New product launch/Innovation: Detailed insights on research & development activities and new product launches in the beauty supplements market.
  • Market Development: Comprehensive information about lucrative markets – the report analyzes the beauty supplements market across varied regions.
  • Market Diversification: Exhaustive information about new services, untapped geographies, recent developments, and investments in the beauty supplements market.
  • Competitive Assessment: In-depth assessment of market shares, growth strategies, product offerings, brand/product comparison, and product foot prints of leading players such as Amway Corp (US), Nestlé (Switzerlands), Nu Skin (US), Meiji Holdings Co., Ltd. (Japan), Herbalife International of America, Inc. (US), Unilever (UK), and other players in the beauty supplements market.

Table of Contents

1               INTRODUCTION              33

1.1           STUDY OBJECTIVES       33

1.2           MARKET DEFINITION   33

1.3           STUDY SCOPE   34

1.3.1        MARKET SEGMENTATION           34

1.3.2        INCLUSIONS AND EXCLUSIONS 35

1.3.3        YEARS CONSIDERED      35

1.4           CURRENCY CONSIDERED            36

1.4.1        VOLUME CONSIDERED A37

1.5           STAKEHOLDERS               37

2               RESEARCH METHODOLOGY       38

2.1           RESEARCH DATA              38

2.1.1        SECONDARY DATA          39

2.1.1.1    Key data from secondary sources       39

2.1.2        PRIMARY DATA 40

2.1.2.1    Key data from primary sources           40

2.1.2.2    Key industry insights           41

2.1.2.3    Breakdown of primary interviews      42

2.2           MARKET SIZE ESTIMATION         42

2.2.1        BOTTOM-UP APPROACH              43

2.2.2        SUPPLY-SIDE ANALYSIS                 44

2.2.3        TOP-DOWN APPROACH                45

2.3           DATA TRIANGULATION                46

2.4           RESEARCH ASSUMPTIONS           47

2.5           RESEARCH LIMITATIONS AND RISK ASSESSMENT                 47

3               EXECUTIVE SUMMARY  48

4               PREMIUM INSIGHTS       54

4.1           ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN BEAUTY SUPPLEMENTS MARKET             54

4.2           NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET,

BY INGREDIENT TYPE AND COUNTRY   55

4.3           BEAUTY SUPPLEMENTS MARKET, BY FORM        55

4.4           BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE                 56

4.5           BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL            56

4.6           BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER AND REGION            57

4.7           BEAUTY SUPPLEMENTS MARKET: REGIONAL SNAPSHOT          58

5               MARKET OVERVIEW       59

5.1           INTRODUCTION              59

5.2           MACROECONOMIC INDICATORS              59

5.2.1        GLOBAL POPULATION GROWTH AND HEALTH & WELLNESS AWARENESS                59

5.2.1.1    Rapid global aging trend drives beauty supplements market                 60

5.3           MARKET DYNAMICS       61

5.3.1        DRIVERS               61

5.3.1.1    Advancements in supplement formulations     61

5.3.1.2    Technology and e-commerce growth                 62

5.3.1.3    Social media influence         62

5.3.2        RESTRAINTS      63

5.3.2.1    High product cost 63

5.3.2.2    Presence of counterfeit products       63

5.3.3        OPPORTUNITIES              63

5.3.3.1    Collaborations with healthcare professionals enhance credibility in market                63

5.3.3.2    Rise in demand from emerging markets           64

5.3.4        CHALLENGES    64

5.3.4.1    Stringent regulatory framework         64

5.3.4.2    Major supply chain disruptions due to raw material shortages and logistics issues       65

5.4           IMPACT OF AI/GEN AI ON BEAUTY SUPPLEMENTS MARKET               65

5.4.1        USE OF GEN AI IN BEAUTY SUPPLEMENTS MARKET                 66

5.4.2        CASE STUDY ANALYSIS 67

5.4.2.1    AI to discover new and effective ingredients   67

5.4.2.2    AI-personalized beauty supplements 67

5.4.2.3    Rising use of AI in beauty industry    67

5.4.3        IMPACT ON BEAUTY SUPPLEMENTS MARKET    68

5.4.4        ADJACENT ECOSYSTEM WORKING ON GENERATIVE AI                 68

6               INDUSTRY TRENDS         69

6.1           INTRODUCTION              69

6.2           SUPPLY CHAIN ANALYSIS             69

6.3           VALUE CHAIN ANALYSIS               70

6.4           TRADE ANALYSIS             72

6.4.1        EXPORT SCENARIO OF PROVITAMINS AND VITAMINS                 72

6.4.2        IMPORT SCENARIO OF PROVITAMINS AND VITAMINS                 73

6.5           TECHNOLOGY ANALYSIS             74

6.5.1        KEY TECHNOLOGIES     75

6.5.1.1    CRISPR and gene editing   75

6.5.1.2    Food microencapsulation    75

6.5.1.3    Encapsulation of omega-3 to mask odor           75

6.5.2        COMPLEMENTARY TECHNOLOGIES       76

6.5.2.1    Robotics to be key technological trend leading to innovations                 76

6.5.2.2    3D printing of dietary supplements  76

6.5.3        ADJACENT TECHNOLOGIES       76

6.5.3.1    Biotechnology       76

6.6           PRICING ANALYSIS          77

6.6.1        AVERAGE SELLING PRICE TREND OF DIETARY SUPPLEMENTS AMONG

KEY PLAYERS     77

6.6.2        AVERAGE SELLING PRICE TREND, BY TYPE         78

6.6.3        AVERAGE SELLING PRICE TREND, BY REGION   79

6.7           ECOSYSTEM/MARKET MAP         79

6.7.1        SUPPLY SIDE     79

6.7.2        DEMAND SIDE  79

6.8           TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS            81

6.9           PATENT ANALYSIS          82

6.10         KEY CONFERENCES AND EVENTS, 2024–2025        87

6.11         TARIFF AND REGULATORY LANDSCAPE               88

6.11.1      REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS             88

6.12         GLOBAL REGULATIONS FOR HERBALS AND DIETARY SUPPLEMENTS 92

6.12.1      US           92

6.12.1.1  Longevity of tablet form to drive market growth             92

6.12.1.1.1                Dietary supplements            92

6.12.2      UNITED STATES DEPARTMENT OF AGRICULTURE (USDA) 93

6.12.2.1  FDA dietary supplements – specific requirements and guidance                 93

6.12.2.1.1                New dietary ingredients      94

6.12.2.1.2                Current good manufacturing practices             94

6.12.2.1.3                Botanicals              94

6.12.2.1.4                Probiotics               94

6.12.2.1.5                Path for approval of herbal products by FDA  95

6.12.2.1.6                Manufacturing dietary supplements 95

6.12.2.1.7                Global standards for evaluation of probiotics  96

6.12.2.1.8                Regulation of probiotics as dietary supplements                 96

6.12.3      CANADA               98

6.12.3.1  Dietary supplements            98

6.12.3.1.1                Regulatory compliance        98

6.12.3.1.2                Licensing requirement         98

6.12.3.1.3                Product licensing 98

6.12.3.1.4                Site licensing         98

6.12.3.1.5                Natural and Non-prescription Health Products Directorate (NNHPD)        99

6.12.3.1.6                Marketed Health Products Directorate (MHPD)                 99

6.12.3.1.7                Health Products and Food Branch Inspectorate (HPFBI)                 99

6.12.3.1.8                Content and composition of natural health products in Canada   99

6.12.3.1.8.1            Vitamins and minerals         99

6.12.3.1.9                Probiotics               99

6.12.3.1.10             Nutritional supplements     99

6.12.4      MEXICO                103

6.12.4.1  Dietary supplements & functional foods           103

6.12.5      GERMANY           105

6.12.5.1  Dietary supplements            105

6.12.6      UK          109

6.12.6.1  Dietary supplements            109

6.12.6.2  Herbal products    110

6.12.7      FRANCE                112

6.12.7.1  Dietary supplements            112

6.12.7.2  Botanicals              113

6.12.8      SPAIN    114

6.12.8.1  Dietary supplements            114

6.12.8.2  Botanicals              114

6.12.9      CHINA  114

6.12.9.1  Functional foods   114

6.12.9.2  Dietary supplements            115

6.12.9.3  Relevant regulation on health food    116

6.12.10   INDIA    117

6.12.10.1                 Dietary supplements            117

6.12.11   JAPAN   122

6.12.11.1                 Dietary supplements            122

6.12.12   AUSTRALIA & NEW ZEALAND     123

6.12.12.1                 Dietary supplements            123

6.12.12.2                 Vitamins and minerals         124

6.12.13   BRAZIL 125

6.12.13.1                 Dietary supplements            125

6.12.13.2                 Nutrients, bioactive substances, and enzymes 125

6.12.13.3                 Probiotics               126

6.12.13.4                 Herbal medicines 126

6.12.14   ARGENTINA       127

6.12.14.1                 Functional foods   127

6.12.14.2                 Dietary supplements            128

6.12.14.3                 Vitamins and minerals         128

6.12.14.4                 Herbal substances 128

6.12.15   COLOMBIA         129

6.12.15.1                 Dietary supplements            129

6.12.15.2                 Vitamins and minerals         129

6.12.15.3                 Herbal substances 129

6.12.15.4                 Other substances 129

6.12.16   AFRICA 131

6.12.16.1                 Functional foods   131

6.12.16.2                 Dietary supplements            131

6.12.16.3                 Registrations in South Africa              132

6.12.16.4                 Composition of supplements in South Africa  132

6.12.17   MIDDLE EAST   133

6.12.17.1                 Dietary supplements            133

6.13         PORTER’S FIVE FORCES ANALYSIS           137

6.13.1      INTENSITY OF COMPETITIVE RIVALRY 138

6.13.2      BARGAINING POWER OF SUPPLIERS       139

6.13.3      BARGAINING POWER OF BUYERS             139

6.13.4      THREAT OF SUBSTITUTES          139

6.13.5      THREAT OF NEW ENTRANTS      139

6.14         KEY STAKEHOLDERS AND BUYING CRITERIA     140

6.14.1      KEY STAKEHOLDERS IN BUYING PROCESS           140

6.14.2      BUYING CRITERIA           141

6.15         CASE STUDY ANALYSIS 142

6.16         INVESTMENT AND FUNDING SCENARIO               143

7               BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE                 144

7.1           INTRODUCTION              145

7.2           ANTIOXIDANTS                147

7.2.1        GROWING DEMAND FOR ANTIOXIDANTS IN BEAUTY AND WELLNESS TO PROPEL NEW PRODUCT LAUNCHES                 147

7.3           VITAMINS & MINERALS 149

7.3.1        INCREASING CONSUMER PREFERENCE FOR PERSONALIZED NUTRITION TO DRIVE MARKET               149

7.4           OMEGA-3 & OMEGA-6 FATTY ACIDS       151

7.4.1        RISING CONSUMER AWARENESS OF HEALTH AND NUTRITION TO DRIVE INNOVATION IN OMEGA-3 FORMULATIONS              151

7.5           COLLAGEN         153

7.5.1        TREND OF HOLISTIC BEAUTY AND “BEAUTY-FROM-WITHIN” TO DRIVE SALES            153

7.6           PROBIOTICS      155

7.6.1        CONSUMER DEMAND FOR NATURAL SKINCARE SOLUTIONS TO DRIVE INNOVATION IN PROBIOTIC-BASED BEAUTY SUPPLEMENTS                155

7.7           HYALURONIC ACID        157

7.7.1        RISING AWARENESS OF WELLNESS & BEAUTY TO DRIVE DEMAND             157

7.8           OTHER INGREDIENT TYPES        159

8               BEAUTY SUPPLEMENTS MARKET, BY FORM        161

8.1           INTRODUCTION              162

8.2           CAPSULES, TABLETS, & SOFTGELS           163

8.2.1        NEED FOR PRECISE DOSAGE AND EFFICIENT NUTRIENT DELIVERY TO DRIVE DEMAND  163

8.3           POWDERS           165

8.3.1        DOSAGE FLEXIBILITY AND EASE OF CONSUMPTION TO PROPEL MARKET             165

8.4           GUMMIES            166

8.4.1        NEED FOR CONVENIENT ALTERNATIVE TO TRADITIONAL SUPPLEMENTS TO DRIVE DEMAND         166

8.5           LIQUIDS               167

8.5.1        REQUIREMENT FOR EASY ABSORPTION AND PRECISE DOSING TO PROPEL DEMAND  167

9               BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER        169

9.1           INTRODUCTION              170

9.2           MEN       171

9.2.1        RISING BEAUTY AWARENESS IN MEN TO FUEL MARKET                 171

9.3           WOMEN                172

9.3.1        EVOLVING BEAUTY STANDARDS TO BOOST MARKET                 172

10            BEAUTY SUPPLEMENTS MARKET, BY FUNCTION                 175

10.1         INTRODUCTION              175

10.2         ANTI-AGING      175

10.3         SKIN HYDRATION & GLOW          175

10.4         HAIR GROWTH & STRENGTH     176

10.5         SKIN BRIGHTENING & EVEN TONE          176

10.6         OTHER FUNCTIONS       176

11            BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL            177

11.1         INTRODUCTION              178

11.2         DIRECT SALES & MULTI-LEVEL MARKETING      179

11.2.1      ADOPTION OF MLM MODELS BY MAJOR HEALTH & BEAUTY PRODUCT FIRMS TO DRIVE MARKET   179

11.3         PHARMACIES & DRUGSTORES   180

11.3.1      PREFERENCE OF PHARMACIES AS TRUSTED OUTLETS FOR BEAUTY SUPPLEMENTS TO DRIVE MARKET              180

11.4         SUPERMARKETS & HYPERMARKETS        181

11.4.1      GROWING DEMAND FOR WELLNESS PRODUCTS TO PUSH SUPERMARKETS TO EXPAND OFFERINGS                181

11.5         SPECIALTY STORES        182

11.5.1      RISING POPULARITY OF FUNCTIONAL BEAUTY SUPPLEMENTS TO ENCOURAGE BRANDS TO PRIORITIZE SPECIALTY STORE PARTNERSHIPS          182

11.6         ONLINE RETAIL                183

11.6.1      DEMAND FOR CONVENIENCE AND COMPETITIVE PRICING TO INCREASE POPULARITY OF ONLINE RETAIL                 183

12            BEAUTY SUPPLEMENTS MARKET, BY REGION   186

12.1         INTRODUCTION              187

12.2         NORTH AMERICA             190

12.2.1      US           195

12.2.1.1  Shift toward personalization and beauty-focused supplementation to accelerate market growth 195

12.2.2      CANADA               197

12.2.2.1  Increasing consumer focus on maintaining skin health and reducing wrinkles to foster market growth       197

12.2.3      MEXICO                198

12.2.3.1  Influence of social media, along with endorsements from beauty influencers to bolster market growth 198

12.3         EUROPE               200

12.3.1      GERMANY           204

12.3.1.1  Increased inclination of consumers toward balanced lifestyle to drive market          204

12.3.2      UK          205

12.3.2.1  Rising preference for products with additional functional benefits to propel market   205

12.3.3      FRANCE                207

12.3.3.1  Increase in investor-friendly policies and free-trade agreements to boost market growth        207

12.3.4      ITALY    208

12.3.4.1  Rise in demand for health-enriching beverages to accelerate market growth       208

12.3.5      SPAIN    209

12.3.5.1  Increasing popularity of healthy food and beverages      209

12.3.6      REST OF EUROPE             210

12.4         ASIA PACIFIC     211

12.4.1      CHINA  217

12.4.1.1  Increasing awareness regarding beauty & wellness to drive market                 217

12.4.2      INDIA    218

12.4.2.1  Rising beauty awareness and increasing fundraising for companies to expand to propel market              218

12.4.3      JAPAN   219

12.4.3.1  Increasing awareness and acceptance of beauty-enhancing supplements to fuel market growth   219

12.4.4      AUSTRALIA & NEW ZEALAND     220

12.4.4.1  Increasing health consciousness and focus on beauty & skin wellness to contribute to market growth           220

12.4.5      REST OF ASIA PACIFIC   222

12.5         SOUTH AMERICA             223

12.5.1      BRAZIL 228

12.5.1.1  Rising beauty & wellness awareness to fuel market growth                 228

12.5.2      ARGENTINA       229

12.5.2.1  Government authorization for supplements ingredients to drive market    229

12.5.3      REST OF SOUTH AMERICA           230

12.6         REST OF THE WORLD (ROW)      231

12.6.1      MIDDLE EAST   236

12.6.1.1  Rising beauty & wellness trends to foster market growth                 236

12.6.2      AFRICA 237

12.6.2.1  Rising adoption of vitamins to boost market growth      237

13            COMPETITIVE LANDSCAPE         239

13.1         OVERVIEW          239

13.2         KEY PLAYER STRATEGIES/RIGHT TO WIN, 2021–2024                 239

13.3         REVENUE ANALYSIS, 2021–2023  241

13.4         MARKET SHARE ANALYSIS, 2024                 242

13.4.1      MARKET RANKING ANALYSIS     243

13.5         COMPANY VALUATION AND FINANCIAL METRICS                 245

13.6         BRAND/PRODUCT COMPARISON             246

13.7         COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024                 247

13.7.1      STARS   247

13.7.2      EMERGING LEADERS     247

13.7.3      PERVASIVE PLAYERS      247

13.7.4      PARTICIPANTS 248

13.7.5      COMPANY FOOTPRINT: KEY PLAYERS, 2024         249

13.7.5.1  Company footprint               249

13.7.5.2  Regional footprint                 250

13.7.5.3  Type footprint       251

13.7.5.4  Form footprint      252

13.7.5.5  Target consumer footprint  253

13.8         COMPANY EVALUATION MATRIX: START-UPS/SMES, 2024        254

13.8.1      PROGRESSIVE COMPANIES         254

13.8.2      RESPONSIVE COMPANIES            254

13.8.3      DYNAMIC COMPANIES  254

13.8.4      STARTING BLOCKS         254

13.8.5      COMPETITIVE BENCHMARKING, START-UPS/SMES, 2024        256

13.8.5.1  Detailed list of key start-ups/SMEs  256

13.8.5.2  Competitive benchmarking of key start-ups/SMEs        257

13.9         COMPETITIVE SCENARIO AND TRENDS                258

13.9.1      PRODUCT LAUNCHES   258

13.9.2      DEALS  259

13.9.3      EXPANSIONS     261

14            COMPANY PROFILES      262

14.1         KEY PLAYERS     262

14.1.1      AMWAY CORP   262

14.1.1.1  Business overview 262

14.1.1.2  Products/Solutions/Services offered 263

14.1.1.3  Recent developments           264

14.1.1.4  MnM view              264

14.1.1.4.1                Key strengths        264

14.1.1.4.2                Strategic choices   264

14.1.1.4.3                Weaknesses and competitive threats 264

14.1.2      NESTLÉ                 265

14.1.2.1  Business overview 265

14.1.2.2  Products/Solutions/ Services offered                266

14.1.2.3  Recent developments           268

14.1.2.3.1                Product launches  268

14.1.2.3.2                Deals      268

14.1.2.3.3                Expansions             269

14.1.2.4  MnM view              270

14.1.2.4.1                Key strengths        270

14.1.2.4.2                Strategic choices   270

14.1.2.4.3                Weaknesses and competitive threats 270

14.1.3      NU SKIN               271

14.1.3.1  Business overview 271

14.1.3.2  Products/Solutions/Services offered 272

14.1.3.3  Recent developments           273

14.1.3.4  MnM view              273

14.1.3.4.1                Key strengths        273

14.1.3.4.2                Strategic choices   273

14.1.3.4.3                Weaknesses and competitive threats 274

14.1.4      MEIJI HOLDINGS CO., LTD           275

14.1.4.1  Business overview 275

14.1.4.2  Products/Solutions/Services offered 276

14.1.4.3  Recent developments           276

14.1.4.4  MnM view              276

14.1.4.4.1                Key strengths        276

14.1.4.4.2                Strategic choices   277

14.1.4.4.3                Weaknesses and competitive threats 277

14.1.5      HERBALIFE INTERNATIONAL OF AMERICA, INC.                 278

14.1.5.1  Business overview 278

14.1.5.2  Products/Solutions/Services offered 279

14.1.5.3  Recent developments           280

14.1.5.3.1                Deals      280

14.1.5.4  MnM view              280

14.1.5.4.1                Key strengths        280

14.1.5.4.2                Strategic choices   281

14.1.5.4.3                Weaknesses and competitive threats 281

14.1.6      UNILEVER           282

14.1.6.1  Business overview 282

14.1.6.2  Products/Solutions/Services offered 283

14.1.6.3  Recent developments           285

14.1.6.3.1                Deals      285

14.1.6.4  MnM view              285

14.1.6.4.1                Key strengths        285

14.1.6.4.2                Strategic choices   285

14.1.6.4.3                Weaknesses and competitive threats 285

14.1.7      H&H GROUP      286

14.1.7.1  Business overview 286

14.1.7.2  Products/Solutions/Services offered 287

14.1.7.3  Recent developments           289

14.1.7.3.1                Deals      289

14.1.7.4  MnM view              290

14.1.8      NATURE’S SUNSHINE PRODUCTS, INC.  291

14.1.8.1  Business overview 291

14.1.8.2  Products/Solutions/Services offered 292

14.1.8.3  Recent developments           293

14.1.8.4  MnM view              293

14.1.9      OTSUKA HOLDINGS CO., LTD.  294

14.1.9.1  Business overview 294

14.1.9.2  Products/Solutions/Services offered 295

14.1.9.3  Recent developments           295

14.1.9.4  MnM view              296

14.1.10   HALEON GROUP OF COMPANIES             297

14.1.10.1                 Business overview 297

14.1.10.2                 Products/Solutions/Services offered 298

14.1.10.3                 Recent developments           299

14.1.10.4                 MnM view              299

14.1.11   VITACO                300

14.1.11.1                 Business overview 300

14.1.11.2                 Products/Solutions/Services offered 300

14.1.11.3                 Recent developments           301

14.1.11.3.1             Expansions             301

14.1.11.4                 MnM view              301

14.1.12   VITABIOTICS LTD            302

14.1.12.1                 Business overview 302

14.1.12.2                 Products/Solutions/Services offered 302

14.1.12.3                 Recent developments           303

14.1.12.4                 MnM view              303

14.1.13   MERZ CONSUMER CARE GMBH 304

14.1.13.1                 Business overview 304

14.1.13.2                 Products/Solutions/Services offered 304

14.1.13.3                 Recent developments           305

14.1.13.4                 MnM view              305

14.1.14   NORDIC NATURALS        306

14.1.14.1                 Business overview 306

14.1.14.2                 Products/Solutions/Services offered 306

14.1.14.3                 Recent developments           307

14.1.14.4                 MnM view              307

14.1.15   KINOHIMITSU   308

14.1.15.1                 Business overview 308

14.1.15.2                 Products/Solutions/Services offered 308

14.1.15.3                 Recent developments           309

14.1.15.4                 MnM view              309

14.2         OTHER PLAYERS              310

14.2.1      VITA GREEN HEALTH PRODUCTS CO LTD           310

14.2.1.1  Business overview 310

14.2.1.2  Products/Solutions/Services offered 310

14.2.1.3  Recent developments           311

14.2.1.4  MnM view              311

14.2.2      WILD NUTRITION            312

14.2.2.1  Business overview 312

14.2.2.2  Products/Solutions/Services offered 312

14.2.2.3  Recent developments           313

14.2.2.4  MnM view              313

14.2.3      CODEAGE LLC  314

14.2.3.1  Business overview 314

14.2.3.2  Products/Solutions/Services offered 314

14.2.3.3  Recent developments           315

14.2.3.4  MnM view              315

14.2.4      BIO MEDICAL PHARMA 316

14.2.4.1  Business overview 316

14.2.4.2  Products/Solutions/Services offered 316

14.2.4.3  Recent developments           317

14.2.4.4  MnM view              317

14.2.5      ABSOLUTE COLLAGEN 318

14.2.5.1  Business overview 318

14.2.5.2  Products/Solutions/Services offered 318

14.2.5.3  Recent developments           318

14.2.5.4  MnM view              318

14.2.6      BEAUTYWISE     319

14.2.7      CHICNUTRIX      320

14.2.8      HUM NUTRITION INC    321

14.2.9      ALFA VITAMINS LABORATORIES, INC     322

14.2.10   GREATLIFE GROUP AB  324

15            ADJACENT & RELATED MARKETS             326

15.1         INTRODUCTION              326

15.2         LIMITATIONS    326

15.3         DIETARY SUPPLEMENTS MARKET            327

15.3.1      MARKET DEFINITION   327

15.3.2      MARKET OVERVIEW       327

15.4         PROBIOTICS MARKET    328

15.4.1      MARKET DEFINITION   328

15.4.2      MARKET OVERVIEW       328

16            APPENDIX           330

16.1         DISCUSSION GUIDE        330

16.2         KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL                336

16.3         CUSTOMIZATION OPTIONS        338

16.4         RELATED REPORTS         338

16.5         AUTHOR DETAILS           339

LIST OF TABLES

TABLE 1                USD EXCHANGE RATES CONSIDERED, 2020–2024                 36

TABLE 2                BEAUTY SUPPLEMENTS MARKET SHARE SNAPSHOT,

2025 VS. 2030 (USD MILLION)      49

TABLE 3                TOP FIVE EXPORTERS OF PROVITAMINS AND VITAMINS (HS CODE 2936),

2020–2023 (USD THOUSAND)      73

TABLE 4                TOP FIVE IMPORTERS OF PROVITAMINS AND VITAMINS (HS CODE 2936),

2020–2023 (USD THOUSAND)      74

TABLE 5                AVERAGE SELLING PRICE TREND OF COLLAGEN BEAUTY SUPPLEMENTS AMONG KEY PLAYERS, 2024 (USD/KG)            78

TABLE 6                AVERAGE SELLING PRICE, BY TYPE, 2020–2024 (USD/TON)         78

TABLE 7                AVERAGE SELLING PRICE, BY REGION, 2020–2024 (USD/TON)               79

TABLE 8                BEAUTY SUPPLEMENTS MARKET: ECOSYSTEM                 80

TABLE 9                KEY PATENTS PERTAINING TO BEAUTY SUPPLEMENTS MARKET, 2015–2025          83

TABLE 10              BEAUTY SUPPLEMENTS MARKET: KEY DETAILED LIST OF CONFERENCES AND EVENTS, 2025–2026                 87

TABLE 11              NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS             88

TABLE 12              EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS                 90

TABLE 13              ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS                 91

TABLE 14              REST OF THE WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS             91

TABLE 15              RDI FOR VITAMINS AND MINERALS ESSENTIAL IN HUMAN NUTRITION 97

TABLE 16              DIETARY REFERENCE INTAKES 100

TABLE 17              RECOMMENDED VITAMIN LEVELS          104

TABLE 18              QUANTITY OF MINERALS AND THEIR LIMITS                 104

TABLE 19              RECOMMENDED MAXIMUM LEVELS FOR ADDITION OF VITAMINS TO FOOD SUPPLEMENTS AND CONVENTIONAL FOODS              106

TABLE 20              RECOMMENDED MAXIMUM LEVELS FOR ADDITION OF MINERALS AND TRACE ELEMENTS TO FOOD SUPPLEMENTS AND CONVENTIONAL FOODS   107

TABLE 21              DAILY REFERENCE INTAKES FOR VITAMINS AND MINERALS 111

TABLE 22              VITAMINS: MAXIMUM DAILY USE             112

TABLE 23              MINERALS: MAXIMUM DAILY USE            113

TABLE 24              CATEGORIES WITH REGARD TO FUNCTIONAL FOODS AND LEGISLATIVE CRITERIA OF HEALTH CLAIMS                 115

TABLE 25              DIFFERENT CATEGORIES OF PRODUCTS COVERED UNDER NUTRACEUTICAL REGULATIONS       118

TABLE 26              VALUES FOR VITAMINS ALLOWED TO BE USED IN FOOD FOR SPECIAL DIETARY USE AND SPECIAL MEDICAL PURPOSE (OTHER THAN THOSE INTENDED FOR USE IN INFANT FORMULA)          120

TABLE 27              VALUES FOR MINERALS AND TRACE ELEMENTS ALLOWED TO BE USED IN FOOD FOR SPECIAL DIETARY USE AND SPECIAL MEDICAL PURPOSE

(OTHER THAN THOSE INTENDED FOR USE IN INFANT FORMULA)          121

TABLE 28              VITAMINS            124

TABLE 29              MINERALS           124

TABLE 30              RECOMMENDED DAILY INTAKE VALUES OF NUTRIENTS (IDR) OF VOLUNTARY DECLARATION: VITAMINS AND MINERALS 127

TABLE 31              DAILY REFERENCE VALUES AND TOLERABLE MAXIMUM INTAKE LEVEL OF VITAMINS, MINERALS, AND TRACE ELEMENTS FOR DIETARY SUPPLEMENTS              130

TABLE 32              VITAMINS: RECOMMENDED DIETARY ALLOWANCE (RDA) AND ADEQUATE INTAKE (AI) (FOOD DOME DIETARY GUIDELINES OF ARAB COUNTRIES – ARAB CENTRE FOR NUTRITION – KINGDOM OF BAHRAIN)         134

TABLE 33              MINERALS: RECOMMENDED DIETARY ALLOWANCE (RDA) AND ADEQUATE INTAKE (AI) (FOOD DOME DIETARY GUIDELINES OF ARAB COUNTRIES – ARAB CENTRE FOR NUTRITION – KINGDOM OF BAHRAIN)         135

TABLE 34              IMPACT OF PORTER’S FIVE FORCES ON BEAUTY SUPPLEMENTS MARKET               137

TABLE 35              INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR INGREDIENT TYPE OF BEAUTY SUPPLEMENTS                 141

TABLE 36              KEY BUYING CRITERIA FOR TARGET CONSUMER        142

TABLE 37              CASE STUDY: SAFETY ASSESSMENT AND CERTIFICATION DEMAND BY INDUSTRY PLAYERS TO ENSURE TRANSPARENCY               142

TABLE 38              CASE STUDY: COMPANIES FOCUSED ON DEVELOPING FLAVORED DIETARY SUPPLEMENT PRODUCTS                 143

TABLE 39              BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            146

TABLE 40              BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            146

TABLE 41              BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2020–2024 (TONS)    146

TABLE 42              BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2025–2030 (TONS)    147

TABLE 43              ANTIOXIDANTS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            148

TABLE 44              ANTIOXIDANTS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            148

TABLE 45              ANTIOXIDANTS: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2020–2024 (TONS)                148

TABLE 46              ANTIOXIDANTS: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2025–2030 (TONS)                149

TABLE 47              VITAMINS & MINERALS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            150

TABLE 48              VITAMINS & MINERALS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            150

TABLE 49              VITAMINS & MINERALS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (TONS)             150

TABLE 50              VITAMINS & MINERALS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (TONS)             151

TABLE 51              OMEGA-3 & OMEGA-6 FATTY ACIDS: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2020–2024 (USD MILLION)                 152

TABLE 52              OMEGA-3 & OMEGA-6 FATTY ACIDS: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2025–2030 (USD MILLION)                 152

TABLE 53              OMEGA-3 & OMEGA-6 FATTY ACIDS: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2020–2024 (TONS)                 152

TABLE 54              OMEGA-3 & OMEGA-6 FATTY ACIDS: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2025–2030 (TONS)                 153

TABLE 55              COLLAGEN: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            154

TABLE 56              COLLAGEN: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            154

TABLE 57              COLLAGEN: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (TONS)             155

TABLE 58              COLLAGEN: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2025–2030 (TONS)   155

TABLE 59              PROBIOTICS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            156

TABLE 60              PROBIOTICS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            156

TABLE 61              PROBIOTICS: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2020–2024 (TONS)   156

TABLE 62              PROBIOTICS: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2025–2030 (TONS)   157

TABLE 63              HYALURONIC ACID: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            157

TABLE 64              HYALURONIC ACID: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            158

TABLE 65              HYALURONIC ACID: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (TONS)             158

TABLE 66              HYALURONIC ACID: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (TONS)             158

TABLE 67              OTHER INGREDIENT TYPES: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            159

TABLE 68              OTHER INGREDIENT TYPES: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            159

TABLE 69              OTHER INGREDIENT TYPES: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (TONS)             160

TABLE 70              OTHER INGREDIENT TYPES: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (TONS)             160

TABLE 71              BEAUTY SUPPLEMENTS MARKET, BY FORM, 2020–2024 (USD MILLION)            162

TABLE 72              BEAUTY SUPPLEMENTS MARKET, BY FORM, 2025–2030 (USD MILLION)            163

TABLE 73              CAPSULES, TABLETS, AND SOFTGELS: BEAUTY SUPPLEMENTS MARKET,

BY REGION, 2020–2024 (USD MILLION)   164

TABLE 74              CAPSULES, TABLETS, AND SOFTGELS: BEAUTY SUPPLEMENTS MARKET,

BY REGION, 2025–2030 (USD MILLION)   164

TABLE 75              POWDERS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            165

TABLE 76              POWDERS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            165

TABLE 77              GUMMIES: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            166

TABLE 78              GUMMIES: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            167

TABLE 79              LIQUIDS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            167

TABLE 80              LIQUIDS: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            168

TABLE 81              BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER,

2020–2024 (USD MILLION)            170

TABLE 82              BEAUTY SUPPLEMENTS MARKET, BY LIVESTOCK, 2025–2030 (USD MILLION)  170

TABLE 83              MEN: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2020–2024 (USD MILLION)          171

TABLE 84              MEN: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2025–2030 (USD MILLION)          172

TABLE 85              WOMEN: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            173

TABLE 86              WOMEN: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            174

TABLE 87              BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL,

2020–2024 (USD MILLION)            178

TABLE 88              BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL,

2025–2030 (USD MILLION)            179

TABLE 89              DIRECT SALES & MULTI-LEVEL MARKETING: BEAUTY SUPPLEMENTS MARKET,

BY REGION, 2020–2024 (USD MILLION)   180

TABLE 90              DIRECT SALES & MULTI-LEVEL MARKETING: BEAUTY SUPPLEMENTS MARKET,

BY REGION, 2025–2030 (USD MILLION)   180

TABLE 91              PHARMACIES & DRUGSTORES: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2020–2024 (USD MILLION)                 181

TABLE 92              PHARMACIES & DRUGSTORES: BEAUTY SUPPLEMENTS MARKET, BY REGION, 2025–2030 (USD MILLION)                 181

TABLE 93              SUPERMARKETS & HYPERMARKETS: BEAUTY SUPPLEMENTS MARKET,

BY REGION, 2020–2024 (USD MILLION)   182

TABLE 94              SUPERMARKETS & HYPERMARKETS: BEAUTY SUPPLEMENTS MARKET,

BY REGION, 2025–2030 (USD MILLION)   182

TABLE 95              SPECIALTY STORES: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            183

TABLE 96              SPECIALTY STORES: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            183

TABLE 97              ONLINE RETAIL: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            185

TABLE 98              ONLINE RETAIL: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            185

TABLE 99              BEAUTY SUPPLEMENTS MARKET, BY REGION, 2020–2024 (USD MILLION)            188

TABLE 100            BEAUTY SUPPLEMENTS MARKET, BY REGION, 2025–2030 (USD MILLION)            189

TABLE 101            BEAUTY SUPPLEMENTS MARKET, BY REGION, 2020–2024 (TONS)             189

TABLE 102            BEAUTY SUPPLEMENTS MARKET, BY REGION, 2025–2030 (TONS)             189

TABLE 103            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY COUNTRY,

2020–2024 (USD MILLION)            191

TABLE 104            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            192

TABLE 105            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            192

TABLE 106            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            192

TABLE 107            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (TONS)             193

TABLE 108            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (TONS)             193

TABLE 109            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY FORM,

2020–2024 (USD MILLION)            193

TABLE 110            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY FORM,

2025–2030 (USD MILLION)            194

TABLE 111            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2020–2024 (USD MILLION)            194

TABLE 112            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2025–2030 (USD MILLION)            194

TABLE 113            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2020–2024 (USD MILLION)                 195

TABLE 114            NORTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2025–2030 (USD MILLION)                 195

TABLE 115            US: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            196

TABLE 116            US: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            197

TABLE 117            CANADA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            198

TABLE 118            CANADA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            198

TABLE 119            MEXICO: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            199

TABLE 120            MEXICO: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            199

TABLE 121            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY COUNTRY,

2020–2024 (USD MILLION)            200

TABLE 122            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            200

TABLE 123            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            201

TABLE 124            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            201

TABLE 125            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (TONS)             202

TABLE 126            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (TONS)             202

TABLE 127            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY FORM, 2020–2024 (USD MILLION)              202

TABLE 128            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY FORM, 2025–2030 (USD MILLION)              203

TABLE 129            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL,

2020–2024 (USD MILLION)            203

TABLE 130            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL,

2025–2030 (USD MILLION)            203

TABLE 131            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER,

2020–2024 (USD MILLION)          204

TABLE 132            EUROPE: BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER,

2025–2030 (USD MILLION)            204

TABLE 133            GERMANY: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            205

TABLE 134            GERMANY: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            205

TABLE 135            UK: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            206

TABLE 136            UK: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            206

TABLE 137            FRANCE: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            207

TABLE 138            FRANCE: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            207

TABLE 139            ITALY: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            208

TABLE 140            ITALY: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            209

TABLE 141            SPAIN: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            210

TABLE 142            SPAIN: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            210

TABLE 143            REST OF EUROPE: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            211

TABLE 144            REST OF EUROPE: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            211

TABLE 145            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY COUNTRY,

2020–2024 (USD MILLION)            213

TABLE 146            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            213

TABLE 147            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            213

TABLE 148            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            214

TABLE 149            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (TONS)             214

TABLE 150            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (TONS)             215

TABLE 151            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY FORM,

2020–2024 (USD MILLION)            215

TABLE 152            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY FORM,

2025–2030 (USD MILLION)            215

TABLE 153            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2020–2024 (USD MILLION)                 216

TABLE 154            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2025–2030 (USD MILLION)                 216

TABLE 155            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER,

2020–2024 (USD MILLION)            216

TABLE 156            ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER,

2025–2030 (USD MILLION)            217

TABLE 157            CHINA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            217

TABLE 158            CHINA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            218

TABLE 159            INDIA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            218

TABLE 160            INDIA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            219

TABLE 161            JAPAN: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            220

TABLE 162            JAPAN: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            220

TABLE 163            AUSTRALIA & NEW ZEALAND: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2020–2024 (USD MILLION)            221

TABLE 164            AUSTRALIA & NEW ZEALAND: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2025–2030 (USD MILLION)            221

TABLE 165            REST OF ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2020–2024 (USD MILLION)                 222

TABLE 166            REST OF ASIA PACIFIC: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2025–2030 (USD MILLION)                 223

TABLE 167            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY COUNTRY,

2020–2024 (USD MILLION)            224

TABLE 168            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            224

TABLE 169            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)          224

TABLE 170            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            225

TABLE 171            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (TONS)             225

TABLE 172            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (TONS)             226

TABLE 173            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY FORM,

2020–2024 (USD MILLION)            226

TABLE 174            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY FORM,

2025–2030 (USD MILLION)            226

TABLE 175            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2020–2024 (USD MILLION)            227

TABLE 176            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2025–2030 (USD MILLION)            227

TABLE 177            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2020–2024 (USD MILLION)                 227

TABLE 178            SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2025–2030 (USD MILLION)                 228

TABLE 179            BRAZIL: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            228

TABLE 180            BRAZIL: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            229

TABLE 181            ARGENTINA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            230

TABLE 182            ARGENTINA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            230

TABLE 183            REST OF SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2020–2024 (USD MILLION)            231

TABLE 184            REST OF SOUTH AMERICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2025–2030 (USD MILLION)            231

TABLE 185            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2020–2024 (USD MILLION)            232

TABLE 186            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY REGION,

2025–2030 (USD MILLION)            232

TABLE 187            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2020–2024 (USD MILLION)                 232

TABLE 188            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2025–2030 (USD MILLION)                 233

TABLE 189            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2020–2024 (TONS)          233

TABLE 190            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE, 2025–2030 (TONS)          234

TABLE 191            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY FORM,

2020–2024 (USD MILLION)            234

TABLE 192            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY FORM,

2025–2030 (USD MILLION)            234

TABLE 193            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2020–2024 (USD MILLION)            235

TABLE 194            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2025–2030 (USD MILLION)            235

TABLE 195            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2020–2024 (USD MILLION)                 235

TABLE 196            REST OF THE WORLD: BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2025–2030 (USD MILLION)                 236

TABLE 197            MIDDLE EAST: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            236

TABLE 198            MIDDLE EAST: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            237

TABLE 199            AFRICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2020–2024 (USD MILLION)            238

TABLE 200            AFRICA: BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025–2030 (USD MILLION)            238

TABLE 201            OVERVIEW OF STRATEGIES DEPLOYED BY KEY MARKET PLAYERS           239

TABLE 202            BEAUTY SUPPLEMENTS MARKET: DEGREE OF COMPETITION, 2024       243

TABLE 203            BEAUTY SUPPLEMENTS MARKET: REGIONAL FOOTPRINT       250

TABLE 204            BEAUTY SUPPLEMENTS MARKET: TYPE FOOTPRINT       251

TABLE 205            BEAUTY SUPPLEMENTS MARKET: FORM FOOTPRINT       252

TABLE 206            BEAUTY SUPPLEMENTS MARKET: TARGET CONSUMER FOOTPRINT              253

TABLE 207            BEAUTY SUPPLEMENTS MARKET: KEY START-UPS/SMES           256

TABLE 208            BEAUTY SUPPLEMENTS MARKET: COMPETITIVE BENCHMARKING OF

KEY START-UPS/SMES, 2024         257

TABLE 209            BEAUTY SUPPLEMENTS MARKET: PRODUCT LAUNCHES,

AUGUST 2022–MARCH 2024          258

TABLE 210            BEAUTY SUPPLEMENTS MARKET: DEALS, SEPTEMBER 2019–DECEMBER 2022           259

TABLE 211            BEAUTY SUPPLEMENTS MARKET: EXPANSIONS, JANUARY 2024–DECEMBER 2024 261

TABLE 212            AMWAY CORP: COMPANY OVERVIEW    262

TABLE 213            AMWAY CORP: PRODUCTS/SOLUTIONS/SERVICES OFFERED    263

TABLE 214            NESTLÉ: COMPANY OVERVIEW 265

TABLE 215            NESTLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED             266

TABLE 216            NESTLE: PRODUCT LAUNCHES 268

TABLE 217            NESTLE: DEALS 268

TABLE 218            NESTLE: EXPANSIONS   269

TABLE 219            NU SKIN: COMPANY OVERVIEW                271

TABLE 220            NU SKIN: PRODUCTS/SOLUTIONS/SERVICES OFFERED             272

TABLE 221            MEIJI HOLDINGS CO., LTD.: COMPANY OVERVIEW          275

TABLE 222            MEIJI HOLDINGS CO., LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED    276

TABLE 223            HERBALIFE INTERNATIONAL OF AMERICA, INC.: COMPANY OVERVIEW        278

TABLE 224            HERBALIFE INTERNATIONAL OF AMERICA, INC.:

PRODUCTS/SOLUTIONS/ SERVICES OFFERED   279

TABLE 225            HERBALIFE INTERNATIONAL OF AMERICA, INC.: DEALS        280

TABLE 226            UNILEVER: COMPANY OVERVIEW            282

TABLE 227            UNILEVER: PRODUCTS/SOLUTIONS/SERVICES OFFERED             283

TABLE 228            UNILEVER: DEALS           285

TABLE 229            H&H GROUP: COMPANY OVERVIEW       286

TABLE 230            H&H GROUP: PRODUCTS/SOLUTIONS/SERVICES OFFERED    287

TABLE 231            H&H GROUP: DEALS       289

TABLE 232            NATURE’S SUNSHINE PRODUCTS, INC.: COMPANY OVERVIEW   291

TABLE 233            NATURE’S SUNSHINE PRODUCTS, INC.:

PRODUCTS/SOLUTIONS/SERVICES OFFERED    292

TABLE 234            OTSUKA HOLDINGS CO., LTD.: COMPANY OVERVIEW          294

TABLE 235            OTSUKA HOLDINGS CO., LTD.: PRODUCTS /SOLUTIONS/SERVICES OFFERED            295

TABLE 236            HALEON GROUP OF COMPANIES: COMPANY OVERVIEW          297

TABLE 237            HALEON GROUP OF COMPANIES: PRODUCTS/SOLUTIONS/SERVICES OFFERED    298

TABLE 238            VITACO: COMPANY OVERVIEW 300

TABLE 239            VITACO: PRODUCTS/SOLUTIONS/SERVICES OFFERED             300

TABLE 240            VITACO: EXPANSIONS   301

TABLE 241            VITABIOTICS LTD: COMPANY OVERVIEW                 302

TABLE 242            VITABIOTICS LTD: PRODUCTS/SOLUTIONS/SERVICES OFFERED    302

TABLE 243            MERZ CONSUMER CARE GMBH: COMPANY OVERVIEW          304

TABLE 244            MERZ CONSUMER CARE GMBH: PRODUCTS/SOLUTIONS/SERVICES OFFERED    304

TABLE 245            NORDIC NATURALS: COMPANY OVERVIEW                 306

TABLE 246            NORDIC NATURALS: PRODUCTS/SOLUTIONS/SERVICES OFFERED    306

TABLE 247            KINOHIMITSU: COMPANY OVERVIEW    308

TABLE 248            KINOHIMITSU.: PRODUCTS/SOLUTIONS/SERVICES OFFERED    308

TABLE 249            VITA GREEN HEALTH PRODUCTS CO LTD: COMPANY OVERVIEW   310

TABLE 250            VITA GREEN HEALTH PRODUCTS CO LTD: PRODUCTS/SOLUTIONS/SERVICES OFFERED    310

TABLE 251            WILD NUTRITION: COMPANY OVERVIEW                 312

TABLE 252            WILD NUTRITION: PRODUCTS/SOLUTIONS/SERVICES OFFERED    312

TABLE 253            CODEAGE LLC: COMPANY OVERVIEW   314

TABLE 254            CODEAGE LLC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED    314

TABLE 255            CODEAGE LLC.: PRODUCT LAUNCHES  315

TABLE 256            BIO MEDICAL PHARMA: COMPANY OVERVIEW                 316

TABLE 257            BIO MEDICAL PHARMA: PRODUCTS/SOLUTIONS/SERVICES OFFERED    316

TABLE 258            ABSOLUTE COLLAGEN: COMPANY OVERVIEW                 318

TABLE 259            ABSOLUTE COLLAGEN: PRODUCTS/SOLUTIONS/SERVICES OFFERED    318

TABLE 260            BEAUTYWISE: COMPANY OVERVIEW      319

TABLE 261            CHICNUTRIX: COMPANY OVERVIEW      320

TABLE 262            HUM NUTRITION INC: COMPANY OVERVIEW                 321

TABLE 263            ALFA VITAMINS LABORATORIES, INC.: COMPANY OVERVIEW   322

TABLE 264            GREATLIFE GROUP AB: COMPANY OVERVIEW                 324

TABLE 265            ADJACENT MARKETS TO BEAUTY SUPPLEMENTS MARKET               326

TABLE 266            DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL,

2020–2023 (USD MILLION)            327

TABLE 267            DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL,

2024–2029 (USD MILLION)            328

TABLE 268            PROBIOTICS MARKET, BY END-USER, 2020–2023 (USD BILLION) 329

TABLE 269            PROBIOTICS MARKET, BY END-USER, 2024–2029 (USD BILLION) 329

LIST OF FIGURES

FIGURE 1              BEAUTY SUPPLEMENTS MARKET SEGMENTATION              34

FIGURE 2              BEAUTY SUPPLEMENTS MARKET: RESEARCH DESIGN                38

FIGURE 3              BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE,

DESIGNATION, AND REGION     42

FIGURE 4              BEAUTY SUPPLEMENTS MARKET: APPROACH ONE (BOTTOM-UP APPROACH)                43

FIGURE 5              BEAUTY SUPPLEMENTS MARKET: APPROACH TWO (BOTTOM-UP APPROACH)               44

FIGURE 6              BEAUTY SUPPLEMENTS MARKET: TOP-DOWN APPROACH         45

FIGURE 7              DATA TRIANGULATION METHODOLOGY                 46

FIGURE 8              ASSUMPTIONS OF RESEARCH STUDY     47

FIGURE 9              STUDY LIMITATIONS AND RISK ASSESSMENT                 47

FIGURE 10            BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025 VS. 2030 (USD MILLION)      50

FIGURE 11            BEAUTY SUPPLEMENTS MARKET, BY FORM, 2025 VS. 2030 (USD MILLION)      50

FIGURE 12            BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL,

2025 VS. 2030 (USD MILLION)      51

FIGURE 13            BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER,

2025 VS. 2030 (USD MILLION)      52

FIGURE 14            BEAUTY SUPPLEMENTS MARKET SHARE AND GROWTH RATE, BY REGION       53

FIGURE 15            TECHNOLOGY AND E-COMMERCE GROWTH TO DRIVE MARKET         54

FIGURE 16            VITAMINS & MINERALS SEGMENT AND US TO ACCOUNT FOR LARGEST MARKET SHARES IN 2025           55

FIGURE 17            CAPSULES, TABLETS, & SOFTGELS SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD    55

FIGURE 18            VITAMINS & MINERALS SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD            56

FIGURE 19            ONLINE RETAIL SEGMENT TO LEAD MARKET DURING FORECAST PERIOD       56

FIGURE 20            WOMEN SEGMENT AND ASIA PACIFIC TO ACCOUNT FOR LARGEST MARKET SHARES DURING FORECAST PERIOD                57

FIGURE 21            US TO ACCOUNT FOR LARGEST MARKET SHARE IN 2025  58

FIGURE 22            WORLD POPULATION, 2000-2025               60

FIGURE 23            DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES IN BEAUTY SUPPLEMENTS MARKET          61

FIGURE 24            ADOPTION OF GEN AI IN BEAUTY SUPPLEMENTS MARKET               66

FIGURE 25            BEAUTY SUPPLEMENTS MARKET: SUPPLY CHAIN ANALYSIS              69

FIGURE 26            BEAUTY SUPPLEMENTS MARKET: VALUE CHAIN ANALYSIS              71

FIGURE 27            EXPORT VALUE OF PROVITAMINS AND VITAMINS FOR KEY COUNTRIES,

2020–2023 (USD THOUSAND)      73

FIGURE 28            IMPORT VALUE OF PROVITAMINS AND VITAMINS FOR KEY COUNTRIES,

2020–2023 (USD THOUSAND)      74

FIGURE 29            AVERAGE SELLING PRICE TREND OF COLLAGEN BEAUTY SUPPLEMENTS AMONG KEY PLAYERS, 2024 (USD/KG)            77

FIGURE 30            AVERAGE SELLING PRICE TREND, BY TYPE, 2020–2024 (USD/TON)    78

FIGURE 31            AVERAGE SELLING PRICE TREND, BY REGION, 2020–2024 (USD/TON)    79

FIGURE 32            KEY PLAYERS IN BEAUTY SUPPLEMENTS ECOSYSTEM       80

FIGURE 33            TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS   81

FIGURE 34            NUMBER OF PATENTS GRANTED BETWEEN 2015 AND 2025    82

FIGURE 35            REGIONAL ANALYSIS OF PATENTS GRANTED FOR BEAUTY SUPPLEMENTS MARKET, 2015–2025               83

FIGURE 36            PORTER’S FIVE FORCES ANALYSIS: BEAUTY SUPPLEMENTS MARKET               138

FIGURE 37            INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS              141

FIGURE 38            KEY BUYING CRITERIA FOR TARGET CONSUMER        141

FIGURE 39            INVESTMENT AND FUNDING SCENARIO                 143

FIGURE 40            BEAUTY SUPPLEMENTS MARKET, BY INGREDIENT TYPE,

2025 VS. 2030 (USD MILLION)      145

FIGURE 41            NEW COLLAGEN PRODUCT LAUNCHES, BY CATEGORY, 2022               154

FIGURE 42            BEAUTY SUPPLEMENTS MARKET, BY FORM, 2025 VS. 2030 (USD MILLION)      162

FIGURE 43            MOST PREFERABLE FORM           164

FIGURE 44            BEAUTY SUPPLEMENTS MARKET, BY TARGET CONSUMER,

2025 VS. 2030 (USD MILLION)      170

FIGURE 45            WOMEN SUPPLEMENT PREFERENCE, 2023                 173

FIGURE 46            BEAUTY NEEDS WOMEN SEEK TO ADDRESS THROUGH SUPPLEMENTS           173

FIGURE 47            HAIR NAIL & SKIN SUPPLEMENT LAUNCHES, 2020–2024              175

FIGURE 48            BEAUTY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL,

2025 VS. 2030 (USD MILLION)      178

FIGURE 49            ONLINE SEARCHES FOR HEALTH AND WELLNESS SUPPLEMENTS, 2022                 184

FIGURE 50            JAPAN TO BE FASTEST-GROWING COUNTRY, 2025–2030              188

FIGURE 51            NORTH AMERICA: MARKET SNAPSHOT 191

FIGURE 52            US: MOST POPULAR SUPPLEMENTS AMONG ADULTS                196

FIGURE 53            ASIA PACIFIC: MARKET SNAPSHOT          212

FIGURE 54            REVENUE ANALYSIS FOR KEY COMPANIES IN LAST 3 YEARS,

2021–2023 USD BILLION 241

FIGURE 55            SHARE OF LEADING PLAYERS IN BEAUTY SUPPLEMENTS MARKET, 2024    242

FIGURE 56            RANKING OF TOP FIVE PLAYERS IN BEAUTY SUPPLEMENTS MARKET, 2024    243

FIGURE 57            COMPANY VALUATION FOR FEW PLAYERS IN BEAUTY SUPPLEMENTS MARKET             245

FIGURE 58            EV/EBITDA OF FEW PLAYERS     245

FIGURE 59            BEAUTY SUPPLEMENTS MARKET: BRAND/PRODUCT COMPARISON             246

FIGURE 60            BEAUTY SUPPLEMENTS MARKET: COMPANY EVALUATION MATRIX

(KEY PLAYERS), 2024       248

FIGURE 61            BEAUTY SUPPLEMENTS MARKET: COMPANY FOOTPRINT       249

FIGURE 62            BEAUTY SUPPLEMENTS MARKET: COMPANY EVALUATION MATRIX

(START-UPS/SMES), 2024               255

FIGURE 63            AMWAY CORP: COMPANY SNAPSHOT    263

FIGURE 64            NESTLÉ: COMPANY SNAPSHOT 266

FIGURE 65            NU SKIN: COMPANY SNAPSHOT                272

FIGURE 66            MEIJI HOLDINGS CO., LTD.: COMPANY SNAPSHOT          276

FIGURE 67            HERBALIFE INTERNATIONAL OF AMERICA, INC.: COMPANY SNAPSHOT        279

FIGURE 68            UNILEVER: COMPANY SNAPSHOT            283

FIGURE 69            H&H GROUP: COMPANY SNAPSHOT       287

FIGURE 70            NATURE’S SUNSHINE PRODUCTS, INC.: COMPANY SNAPSHOT   292

FIGURE 71            OTSUKA HOLDINGS CO., LTD.: COMPANY SNAPSHOT          295

FIGURE 72            HALEON GROUP OF COMPANIES: COMPANY SNAPSHOT          298