ヘッドアップディスプレイ(HUD)市場規模、セグメント分析、2030年までの世界予測

Head-Up Display Market - Global Forecast To 2030

ヘッドアップディスプレイ(HUD)市場 - コンバイナーHUD、フロントガラスHUD、ウェアラブルHUD、拡張現実(AR)HUD、従来型HUD、ディスプレイユニット、ビデオジェネレータ/処理ユニット、プロジェクター/投影ユニット - 2030年までの世界予測
Head-up Display (HUD) Market by Combiner HUD, Windshield HUD, Wearable HUD, Augmented Reality (AR) HUD, Conventional HUD, Display Unit, Video Generator/Processing Unit, and Projector/ Projection Unit - Global Forecast to 2030

商品番号 : SMB-12631

出版社MarketsandMarkets
出版年月2025年9月
ページ数240
図表数316
価格タイプ シングルユーザライセンス
価格USD 4,950
種別英文調査報告書

本調査レポートでは、ヘッドアップディスプレイ(HUD)市場を、タイプ(従来型HUD、AR HUD)、コンポーネント(ビデオジェネレーター/処理ユニット、ディスプレイユニット、プロジェクター/投影ユニット、その他のコンポーネント)、エンドユーザー(航空、自動車、その他のエンドユーザー)、フォームファクター(フロントガラスHUD、コンバイナーHUD、ウェアラブルHUD)、地域(北米、欧州、アジア太平洋、その他の地域)に基づいて分類しています。本レポートでは、ヘッドアップディスプレイ市場の主要な推進要因、制約、課題、機会を解説し、2030年までの市場予測を示しています。さらに、ヘッドアップディスプレイエコシステムに含まれるすべての企業のリーダーシップマッピングと分析も含まれています。

本レポートは、ヘッドアップディスプレイ(HUD)市場全体および各サブセグメントの収益数値の近似値を提供することで、市場リーダー企業および新規参入企業にとって有益な情報となります。また、本レポートは、関係者が競争環境を理解し、事業のポジショニングを改善し、適切な市場開拓戦略を策定するための洞察を深めるのに役立ちます。さらに、本レポートは、市場の動向を把握し、主要な市場牽引要因、制約要因、課題、そして機会に関する情報を提供することで、関係者の理解を深めるのに役立ちます。

世界のヘッドアップディスプレイ(HUD)市場は、2025年に42億米ドル、2030年には73億4000万米ドルに達すると予測されており、2025年から2030年にかけて年平均成長率(CAGR)11.8%で成長します。ヘッドアップディスプレイ市場は、運転者の注意散漫を軽減し、状況認識を向上させる先進運転支援システム(ADAS)の需​​要の高まりによって牽引されています。拡張現実(AR)機能とコネクテッドテクノロジーの統合が進むことで、ナビゲーション機能とリアルタイムの危険検知機能が向上します。さらに、プロジェクション技術とディスプレイ技術の進歩に支えられ、高級車や中級車へのHUDの採用が拡大していることも、世界市場の成長を牽引しています。

The global head-up display market is expected to reach USD 4.20 billion in 2025 and USD 7.34 billion by 2030, growing at a CAGR of 11.8% from 2025 to 2030. The head-up display market is driven by the rising demand for advanced driver-assistance systems (ADAS) that reduce driver distraction and improve situational awareness. Increasing integration of augmented reality (AR) features and connected technologies enhances navigation and real-time hazard detection. Additionally, the mounting adoption of HUDs in premium and mid-range vehicles, supported by advancements in projection and display technologies, fuels the global market growth.

ヘッドアップディスプレイ(HUD)市場規模、セグメント分析、2030年までの世界予測
Head-Up Display Market – Global Forecast To 2030

“Projectors/projection units segment accounted for the largest market share in 2024.”

The projectors/projection units segment accounted for the largest share of the head-up display market in 2024. It serves as the core component responsible for creating and projecting images or information onto the windshield or combiner. Its central role in determining the clarity, brightness, and resolution of the display makes it indispensable across all HUD types, from conventional to augmented reality systems. With the rising demand for advanced driver-assistance features and immersive navigation overlays, projection units are designed with higher brightness, wider fields of view, and compact form factors to fit diverse vehicle models. Technological advancements, such as laser-based and microLED projection, further enhance efficiency, durability, and visual performance, driving their preference among automakers. Given that every HUD relies on the projection unit as its primary functional element, its widespread integration across premium, mid-range, and electric vehicles secures its position as the leading component in the market in 2024.

“Automotive segment is projected to witness the highest CAGR in the head-up display market during the forecast period.”

The automotive segment is projected to exhibit the highest CAGR from 2025 to 2030, driven by the rapid integration of HUDs into a range of vehicles, including mid-range and electric models. Rising consumer demand for advanced safety, real-time navigation, and immersive in-vehicle experiences pushes automakers to prioritize HUD adoption as part of their digital cockpit strategies. The increasing deployment of augmented reality HUDs and the advancements in compact and cost-efficient projection technologies make the systems more accessible beyond luxury vehicles. Additionally, the global push toward connected and autonomous driving further positions HUDs as a critical human–machine interface, ensuring their accelerated growth in the automotive sector during this period.

ヘッドアップディスプレイ(HUD)市場規模、セグメント分析、2030年までの世界予測 - 地域
Head-Up Display Market – region

“India is expected to exhibit the highest CAGR in the global head-up display market from 2025 to 2030.”

India is anticipated to record the highest CAGR in Asia Pacific and global head-up display markets. The country’s automotive sector is experiencing robust expansion, supported by increasing production and sales of passenger and commercial vehicles and a gradual shift toward electric mobility. Rising disposable income, the growing middle-class population, and strong consumer preference for premium vehicles encourage the adoption of advanced in-vehicle technologies, including HUDs. Additionally, government-led initiatives to improve road safety and promote the integration of ADAS and connected mobility solutions foster greater deployment of HUD systems across vehicle categories. The large base of young, tech-savvy consumers, coupled with growing interest in enhanced driving experiences and navigation convenience, further accelerates the market growth. This combination of demand-side and policy-driven factors positions it as a key growth engine for HUD adoption in the Asia Pacific and global markets.

Extensive primary interviews were conducted with key industry experts in the head-up display market space to determine and verify the market size for various segments and subsegments gathered through secondary research. The breakdown of primary participants for the report is shown below:

The study contains insights from various industry experts, from component suppliers to Tier 1 companies and OEMs. The break-up of the primaries is as follows:

  • By Company Type: Tier 1 – 35%, Tier 2 – 45%, and Tier 3 – 20%
  • By Designation: C-level Executives – 40%, Managers – 30%, and Others – 30%
  • By Region: North America – 40%, Europe – 30%, Asia Pacific – 20%, and RoW – 10%

Nippon Seiki Co., Ltd. (Japan), Continental AG (Germany), DENSO CORPORATION (Japan), E-LEAD ELECTRONIC CO. LTD (Taiwan), BAE Systems (UK), Yazaki Corporation (Japan), HARMAN International (US), Valeo (France), Panasonic Holdings Corporation (Japan), and Garmin Ltd. (US) are some key players in the head-up display market.

ヘッドアップディスプレイ(HUD)市場規模、セグメント分析、2030年までの世界予測 - 対象となる企業
Head-Up Display Market – ecosystem

Research Coverage:

This research report categorizes the head-up display market based on type (conventional HUDs, AR HUDs), component (video generators/processing units, display units, projectors/projection units, other components), end user (aviation, automotive, and other end users), form factor (windshield HUDs, combiner HUDs, wearable HUDs), and region (North America, Europe, Asia Pacific, and RoW). The report describes the major drivers, restraints, challenges, and opportunities pertaining to the head-up display market and forecasts the same till 2030. Apart from this, the report also consists of leadership mapping and analysis of all the companies included in the head-up display ecosystem.

Key Benefits of Buying the Report

The report will help the market leaders/new entrants in this market by providing information on the closest approximations of the revenue numbers for the overall head-up display market and the subsegments. This report will help stakeholders to understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

The report provides insights into the following pointers:

  • Analysis of key drivers (growing emphasis on vehicle and passenger safety; integration of head-up displays (HUDs) with advanced driver assistance systems (ADAS) and real-time data; proliferation of AR-Based HUDs in premium and mid-segment vehicles; technological advancements in microdisplay and projection technologies; growing consumer preference for enhanced in-vehicle user experience; rising demand for connected vehicles worldwide), restraints (spatial limitations in vehicle cockpits; display visibility issues in bright sunlight or adverse conditions; complexity in retrofitting and standardization; complex installation and maintenance), opportunities (expansion into two-wheelers and commercial vehicles, increasing interest in HUDs for electric and software-defined vehicles), and challenges (regulatory challenges; limited field of view (FOV); high expenses linked to advanced head-up displays) influencing the growth of the head-up display market
  • Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the head-up display market
  • Market Development: Comprehensive information about lucrative markets – the report analyzes the head-up display market across varied regions
  • Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the head-up display market
  • Competitive Assessment: In-depth assessment of market shares, growth strategies, and product offerings of leading players, including Nippon Seiki Co., Ltd. (Japan), Continental AG (Germany), DENSO CORPORATION (Japan), E-LEAD ELECTRONIC CO. LTD (Taiwan), BAE Systems (UK), Yazaki Corporation (Japan), HARMAN International (US), Valeo (France), Panasonic Holdings Corporation (Japan), Garmin Ltd. (US) in the head-up display market

Table of Contents

1               INTRODUCTION              24

1.1           STUDY OBJECTIVES       24

1.2           MARKET DEFINITION   24

1.3           STUDY SCOPE   25

1.3.1        MARKETS COVERED AND REGIONAL SCOPE      25

1.3.2        INCLUSIONS AND EXCLUSIONS 26

1.3.3        YEARS CONSIDERED      26

1.4           CURRENCY CONSIDERED            27

1.5           UNIT CONSIDERED        27

1.6           LIMITATIONS    27

1.7           STAKEHOLDERS               27

1.8           SUMMARY OF CHANGES               27

2               RESEARCH METHODOLOGY       29

2.1           RESEARCH DATA              29

2.1.1        SECONDARY DATA          30

2.1.1.1    Key data from secondary sources       30

2.1.1.2    List of key secondary sources              30

2.1.2        PRIMARY DATA 31

2.1.2.1    Key data from primary sources           31

2.1.2.2    List of primary interview participants               32

2.1.2.3    Breakdown of primaries      32

2.1.2.4    Key industry insights           32

2.1.3        SECONDARY AND PRIMARY RESEARCH 33

2.2           MARKET SIZE ESTIMATION         33

2.2.1        BOTTOM-UP APPROACH              35

2.2.1.1    Approach to arrive at market size using bottom-up analysis (demand side)       35

2.2.2        TOP-DOWN APPROACH                36

2.2.2.1    Approach to arrive at market size using top-down analysis (supply side)        36

2.3           MARKET BREAKDOWN AND DATA TRIANGULATION                 37

2.4           RESEARCH ASSUMPTIONS           39

2.5           RESEARCH LIMITATIONS             39

2.6           RISK ANALYSIS  40

3               EXECUTIVE SUMMARY  41

4               PREMIUM INSIGHTS       46

4.1           ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN HEAD-UP DISPLAY MARKET     46

4.2           HEAD-UP DISPLAY MARKET, BY END USE             46

4.3           HEAD-UP DISPLAY MARKET, BY FORM FACTOR                 47

4.4           HEAD-UP DISPLAY MARKET, BY TYPE    47

4.5           HEAD-UP DISPLAY MARKET, BY REGION              48

5               MARKET OVERVIEW       49

5.1           INTRODUCTION              49

5.2           MARKET DYNAMICS       49

5.2.1        DRIVERS               50

5.2.1.1    Growing emphasis on vehicle and passenger safety        50

5.2.1.2    Rising integration of HUDs with ADAS and real-time data                 51

5.2.1.3    Proliferating adoption of AR-based HUDs in premium and mid-segment vehicles  52

5.2.1.4    Rapid advances in microdisplay and projection technologies                 53

5.2.1.5    Growing focus on enhanced in-vehicle user experience 54

5.2.1.6    Mounting global demand for connected vehicles            55

5.2.2        RESTRAINTS      56

5.2.2.1    Spatial limitations in vehicle cockpits                56

5.2.2.2    Display visibility issues in bright sunlight or adverse conditions                 56

5.2.2.3    Issues related to retrofitting and standardization            57

5.2.2.4    Complex installation and maintenance              57

5.2.3        OPPORTUNITIES              58

5.2.3.1    Increasing interest in HUDs for electric and software-defined vehicles  58

5.2.3.2    Rising application in two-wheeler and commercial vehicles                 58

5.2.4        CHALLENGES    59

5.2.4.1    Regulatory challenges          59

5.2.4.2    Limited field of view (FOV)               59

5.2.4.3    High expenses linked to advanced HUDs        60

5.3           VALUE CHAIN ANALYSIS               60

5.4           TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS            62

5.5           ECOSYSTEM ANALYSIS  62

5.6           INVESTMENT AND FUNDING SCENARIO               64

5.7           TECHNOLOGY ANALYSIS             64

5.7.1        KEY TECHNOLOGIES     64

5.7.1.1    Waveguide optics 64

5.7.1.2    Micro-LED and OLED displays        64

5.7.1.3    Digital light processing (DLP)           65

5.7.2        ADJACENT TECHNOLOGIES       65

5.7.2.1    Advanced driver assistance systems (ADAS)  65

5.7.2.2    Augmented reality mapping engines 65

5.7.3        COMPLEMENTARY TECHNOLOGIES       66

5.7.3.1    Holographic optical elements (HOEs)              66

5.8           PRICING ANALYSIS          66

5.8.1        AVERAGE SELLING PRICE OF AUTOMOTIVE HUDS, BY KEY PLAYER, 2024             66

5.8.2        AVERAGE SELLING PRICE OF AUTOMOTIVE HUDS, BY REGION, 2024     67

5.9           CASE STUDY ANALYSIS 67

5.9.1        BOYD CORPORATION HELPED NAVDY DEVELOP THERMAL SOLUTION FOR HEAD-UP DISPLAYS 67

5.9.2        GX GROUP ASSISTED VISTEON IN DESIGNING COMPACT HEAD-UP DISPLAY UNIT        68

5.9.3        MITSUBISHI ELECTRIC RESEARCH LABORATORIES EVALUATED PERFORMANCE AND USER PREFERENCE OF HEAD-UP DISPLAYS     68

5.10         TRADE ANALYSIS             68

5.10.1      IMPORT SCENARIO (HS CODE 8528)        69

5.10.2      EXPORT SCENARIO (HS CODE 8528)        70

5.11         PATENT ANALYSIS          71

5.12         PORTER’S FIVE FORCES ANALYSIS           73

5.12.1      BARGAINING POWER OF SUPPLIERS       74

5.12.2      BARGAINING POWER OF BUYERS             75

5.12.3      THREAT OF NEW ENTRANTS      75

5.12.4      THREAT OF SUBSTITUTES          75

5.12.5      INTENSITY OF COMPETITIVE RIVALRY 75

5.13         KEY STAKEHOLDERS AND BUYING CRITERIA     76

5.13.1      KEY STAKEHOLDERS IN BUYING PROCESS           76

5.13.2      BUYING CRITERIA           76

5.14         REGULATORY LANDSCAPE         77

5.14.1      REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS             77

5.14.2      STANDARDS AND REGULATIONS             79

5.15         KEY CONFERENCES AND EVENTS, 2025–2026        82

5.16         IMPACT OF AI/GEN AI ON HEAD-UP DISPLAY MARKET                 83

5.16.1      INTRODUCTION              83

5.16.2      USE CASES AND IMPACT OF AI/GEN AI ON HEAD-UP DISPLAY MARKET            84

5.17         IMPACT OF 2025 US TARIFF ON HEAD-UP DISPLAY MARKET               84

5.17.1      INTRODUCTION              84

5.17.2      KEY TARIFF RATES          85

5.17.3      PRICE IMPACT ANALYSIS             85

5.17.4      IMPACT ON COUNTRIES/REGIONS         86

5.17.4.1  US           86

5.17.4.2  Europe   86

5.17.4.3  Asia Pacific            86

5.17.5      IMPACT ON END USES  86

6               HEAD-UP DISPLAY TECHNOLOGIES       87

6.1           INTRODUCTION              87

6.2           DIGITAL HUD (LCD/LED/OLED)              87

6.3           DLP-BASED HUD              87

6.4           WAVEGUIDE-BASED HUD            88

6.5           LASER-BASED HUD         88

7               HEAD-UP DISPLAY FEATURES   90

7.1           INTRODUCTION              90

7.2           FIELD OF VIEW 90

7.3           RESOLUTION    90

7.4           BRIGHTNESS     90

7.5           ACCURACY          91

7.6           COMBINER TRANSMITTANCE    91

8               HEAD-UP DISPLAY MARKET, BY COMPONENT  92

8.1           INTRODUCTION              93

8.2           VIDEO GENERATORS/PROCESSING UNITS           94

8.2.1        RELIANCE ON ADVANCED PROCESSING POWER FOR AR INTEGRATION TO BOOST SEGMENTAL GROWTH            94

8.2.2        GRAPHICS PROCESSING UNIT (GPU)      94

8.2.3        EMBEDDED SYSTEM CONTROLLER         95

8.2.4        SIGNAL PROCESSING UNIT         95

8.2.5        AUGMENTED REALITY ENGINE 95

8.3           PROJECTORS/PROJECTION UNITS           95

8.3.1        ADVANCES IN LIQUID CRYSTAL, LASER BEAM, AND DIGITAL LIGHT PROCESSING TECHNOLOGIES TO FUEL SEGMENTAL GROWTH  95

8.4           DISPLAY UNITS 96

8.4.1        EVOLVING DISPLAY ARCHITECTURES TO ENHANCE VISUAL CLARITY TO FACILITATE SEGMENTAL GROWTH                 96

8.4.2        LCD/TFT DISPLAY           96

8.4.3        OLED    96

8.4.4        DLP        96

8.4.5        LCOS     97

8.5           OTHER COMPONENTS  97

9               HEAD-UP DISPLAY MARKET, BY TYPE    98

9.1           INTRODUCTION              99

9.2           CONVENTIONAL HUDS 100

9.2.1        RISING INTEGRATION INTO MID-RANGE AND MASS-MARKET VEHICLES TO CONTRIBUTE TO SEGMENTAL GROWTH                 100

9.3           AR HUDS              100

9.3.1        INCREASING ADOPTION IN LUXURY CARS TO BOLSTER SEGMENTAL GROWTH  100

10            HEAD-UP DISPLAY MARKET, BY FORM FACTOR                 102

10.1         INTRODUCTION              103

10.2         WINDSHIELD HUDS        104

10.2.1      GROWING POPULARITY AMONG MANUFACTURERS OF LUXURY AND UPPER MID-RANGE VEHICLES TO ACCELERATE SEGMENTAL GROWTH  104

10.3         COMBINER HUDS             105

10.3.1      RELIABILITY, EASE OF INTEGRATION, AND LOW COST ATTRIBUTES TO CONTRIBUTE TO SEGMENTAL GROWTH                 105

10.4         WEARABLE HUDS             105

10.4.1      APPLICATION SCOPE IN HIGH-PERFORMANCE, MOBILITY-INTENSIVE ENVIRONMENTS TO FUEL SEGMENTAL GROWTH             105

11            HEAD-UP DISPLAY MARKET, BY END USE             107

11.1         INTRODUCTION              108

11.2         AVIATION           109

11.2.1      CIVIL AVIATION               114

11.2.1.1  Ability to provide flight path guidance, airspeed notifications, and other information to boost HUD demand        114

11.2.1.2  Civil aircraft           114

11.2.1.3  Civil helicopters    115

11.2.2      MILITARY AVIATION      115

11.2.2.1  Reliance on HUDs to support search and rescue operations and provide pilots with vital flight-related information to drive market                 115

11.2.2.2  Military aircraft     115

11.2.2.3  Military helicopters              116

11.3         AUTOMOTIVE   116

11.3.1      MID-RANGE VEHICLES  120

11.3.1.1  Strong focus on improving safety, efficiency, and affordability to foster segmental growth      120

11.3.2      LUXURY VEHICLES          121

11.3.2.1  Growing emphasis on personalization, immersive user experiences, and seamless integration of advanced electronics to drive market    121

11.4         OTHER END USES            121

12            HEAD-UP DISPLAY MARKET, BY REGION              126

12.1         INTRODUCTION              127

12.2         NORTH AMERICA             128

12.2.1      MACROECONOMIC OUTLOOK FOR NORTH AMERICA                 128

12.2.2      US           131

12.2.2.1  Increasing consumption of luxury, sports, and mid-tier vehicles to boost market growth        131

12.2.3      CANADA               133

12.2.3.1  Growing concern about passenger and vehicle safety to drive market    133

12.2.4      MEXICO                134

12.2.4.1  Dynamic evolution of automotive industry to fuel market growth                 134

12.3         EUROPE               135

12.3.1      MACROECONOMIC OUTLOOK FOR EUROPE      136

12.3.2      GERMANY           138

12.3.2.1  Increasing reliance on advanced in-vehicle electronics to accelerate market growth    138

12.3.3      UK          140

12.3.3.1  Mounting luxury car demand to augment market expansion                 140

12.3.4      FRANCE                141

12.3.4.1  Growing popularity of displays offering advanced technological capabilities to drive market 141

12.3.5      ITALY    142

12.3.5.1  Strong focus on enhancing safety and user experience to foster market growth       142

12.3.6      SPAIN    144

12.3.6.1  Rising emphasis on connected mobility and safety features to boost market growth             144

12.3.7      POLAND               145

12.3.7.1  Rising automotive manufacturing and defense modernization to expedite market growth       145

12.3.8      NORDICS             146

12.3.8.1  High inclination toward safety, EV adoption, and technological innovation to fuel market growth       146

12.3.9      REST OF EUROPE             147

12.4         ASIA PACIFIC     149

12.4.1      MACROECONOMIC OUTLOOK FOR ASIA PACIFIC                 149

12.4.2      CHINA  152

12.4.2.1  Rising vehicle production to contribute to market growth                 152

12.4.3      JAPAN   154

12.4.3.1  Continuous mass production of automotive components to drive market    154

12.4.4      SOUTH KOREA  155

12.4.4.1  Mounting demand for semi-autonomous and autonomous vehicle technologies to expedite market growth            155

12.4.5      INDIA    156

12.4.5.1  Growing automobile innovation and consumer demand to augment HUD adoption      156

12.4.6      AUSTRALIA         158

12.4.6.1  Burgeoning adoption of mid-sized and luxury vehicles to bolster market growth       158

12.4.7      INDONESIA        159

12.4.7.1  Rapid urbanization and surge in vehicle ownership to support market growth       159

12.4.8      MALAYSIA           160

12.4.8.1  Rising enforcement of road safety regulations to boost market growth    160

12.4.9      THAILAND          161

12.4.9.1  Government EV push and emergence as automotive hub to accelerate market growth    161

12.4.10   VIETNAM             163

12.4.10.1                 Rapid economic growth and preference for smart features among middle class population to foster market growth 163

12.4.11   REST OF ASIA PACIFIC   164

12.5         ROW      165

12.5.1      MACROECONOMIC OUTLOOK FOR ROW              165

12.5.2      MIDDLE EAST   168

12.5.2.1  Bahrain  169

12.5.2.1.1                Government initiatives for digital transformation to contribute to market growth               169

12.5.2.2  Kuwait    170

12.5.2.2.1                Large-scale infrastructure and smart city projects to augment market growth      170

12.5.2.3  Oman     170

12.5.2.3.1                Economic diversification and aviation investments to boost HUD adoption            170

12.5.2.4  Qatar      170

12.5.2.4.1                Focus on smart city development to accelerate market growth    170

12.5.2.5  Saudi Arabia          170

12.5.2.5.1                Vision 2030 initiatives and defense modernization to drive market          170

12.5.2.6  UAE        171

12.5.2.6.1                Strong focus on luxury mobility and aviation advancements to fuel market growth 171

12.5.2.7  Rest of Middle East              171

12.5.3      AFRICA 171

12.5.3.1  South Africa           173

12.5.3.1.1                Modernization of automotive and defense industries to accelerate market growth    173

12.5.3.2  Other African countries      173

12.5.4      SOUTH AMERICA             173

12.5.4.1  Strong presence of automobile assembly facilities to foster market growth    173

13            COMPETITIVE LANDSCAPE         175

13.1         OVERVIEW          175

13.2         KEY PLAYER STRATEGIES/RIGHT TO WIN, 2020–2025                 175

13.3         MARKET SHARE ANALYSIS, 2024                 176

13.4         REVENUE ANALYSIS, 2020–2024  179

13.5         COMPANY VALUATION AND FINANCIAL METRICS                 179

13.6         PRODUCT COMPARISON              180

13.7         COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024                 181

13.7.1      STARS   181

13.7.2      EMERGING LEADERS     181

13.7.3      PERVASIVE PLAYERS      181

13.7.4      PARTICIPANTS 181

13.7.5      COMPANY FOOTPRINT: KEY PLAYERS, 2024         183

13.7.5.1  Company footprint               183

13.7.5.2  Region footprint   183

13.7.5.3  Form factor footprint           184

13.7.5.4  End use footprint  184

13.7.5.5  Type footprint       185

13.8         COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024        185

13.8.1      PROGRESSIVE COMPANIES         185

13.8.2      RESPONSIVE COMPANIES            186

13.8.3      DYNAMIC COMPANIES  186

13.8.4      STARTING BLOCKS         186

13.8.5      COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2024                 187

13.8.5.1  Detailed list of key startups/SMEs    187

13.8.5.2  Competitive benchmarking of key startups/SMEs          187

13.9         COMPETITIVE SCENARIO             187

13.9.1      PRODUCT LAUNCHES/DEVELOPMENTS               187

13.9.2      DEALS  189

14            COMPANY PROFILES      190

14.1         INTRODUCTION              190

14.2         KEY PLAYERS     190

14.2.1      NIPPON SEIKI CO., LTD.                190

14.2.1.1  Business overview 190

14.2.1.2  Products/Solutions/Services offered 191

14.2.1.3  Recent developments           192

14.2.1.3.1                Product launches/developments        192

14.2.1.3.2                Deals      192

14.2.1.3.3                Expansions             193

14.2.1.4  MnM view              193

14.2.1.4.1                Key strengths/Right to win 193

14.2.1.4.2                Strategic choices   194

14.2.1.4.3                Weaknesses/Competitive threats       194

14.2.2      CONTINENTAL AG          195

14.2.2.1  Business overview 195

14.2.2.2  Products/Solutions/Services offered 196

14.2.2.3  Recent developments           197

14.2.2.3.1                Product launches/developments        197

14.2.2.3.2                Deals      197

14.2.2.4  MnM view              197

14.2.2.4.1                Key strengths/Right to win 197

14.2.2.4.2                Strategic choices   197

14.2.2.4.3                Weaknesses/Competitive threats       198

14.2.3      DENSO CORPORATION 199

14.2.3.1  Business overview 199

14.2.3.2  Products/Solutions/Services offered 200

14.2.3.3  Recent developments           201

14.2.3.3.1                Deals      201

14.2.3.4  MnM view              201

14.2.3.4.1                Key strengths/Right to win 201

14.2.3.4.2                Strategic choices   201

14.2.3.4.3                Weaknesses/Competitive threats       201

14.2.4      PANASONIC HOLDINGS CORPORATION                202

14.2.4.1  Business overview 202

14.2.4.2  Products/Solutions/Services offered 203

14.2.4.3  Recent developments           204

14.2.4.3.1                Product launches/developments        204

14.2.4.3.2                Deals      204

14.2.4.4  MnM view              205

14.2.4.4.1                Key strengths/Right to win 205

14.2.4.4.2                Strategic choices   205

14.2.4.4.3                Weaknesses/Competitive threats       205

14.2.5      VALEO  206

14.2.5.1  Business overview 206

14.2.5.2  Products/Solutions/Services offered 207

14.2.5.3  Recent developments           208

14.2.5.3.1                Deals      208

14.2.5.4  MnM view              208

14.2.5.4.1                Key strengths/Right to win 208

14.2.5.4.2                Strategic choices   208

14.2.5.4.3                Weaknesses/Competitive threats       209

14.2.6      HARMAN INTERNATIONAL         210

14.2.6.1  Business overview 210

14.2.6.2  Products/Solutions/Services offered 211

14.2.6.3  Recent developments           211

14.2.6.3.1                Product launches/developments        211

14.2.6.3.2                Other developments             212

14.2.7      E-LEAD ELECTRONICS CO., LTD               213

14.2.7.1  Business overview 213

14.2.7.2  Products/Solutions/Services offered 214

14.2.8      BAE SYSTEMS    215

14.2.8.1  Business overview 215

14.2.8.2  Products/Solutions/Services offered 216

14.2.8.3  Recent developments           217

14.2.8.3.1                Product launches/developments        217

14.2.9      YAZAKI CORPORATION 218

14.2.9.1  Business overview 218

14.2.9.2  Products/Solutions/Services offered 219

14.2.10   GARMIN LTD.    220

14.2.10.1                 Business overview 220

14.2.10.2                 Products/Solutions/Services offered 221

14.3         OTHER PLAYERS              222

14.3.1      THALES                222

14.3.2      HONEYWELL INTERNATIONAL INC.        223

14.3.3      CMC ELECTRONICS        224

14.3.4      COLLINS AEROSPACE    224

14.3.5      RENESAS ELECTRONICS CORPORATION               225

14.3.6      STMICROELECTRONICS                225

14.3.7      EXCELITAS TECHNOLOGIES CORP.         226

14.3.8      ELBIT SYSTEMS LTD.     227

14.3.9      VUZIX CORPORATION   228

14.3.10   FORYOU CORPORATION              228

14.3.11   HUDWAY, LLC   229

14.3.12   WAYRAY AG        229

14.3.13   ENVISICS             230

14.3.14   TEXAS INSTRUMENTS INCORPORATED 231

14.3.15   SAMTEL AVIONICS          232

15            APPENDIX           233

15.1         INSIGHTS FROM INDUSTRY EXPERTS     233

15.2         DISCUSSION GUIDE        233

15.3         KNOWLEDGESTORE: MARKETSANDMARKETS’  SUBSCRIPTION PORTAL                236

15.4         CUSTOMIZATION OPTIONS        238

15.5         RELATED REPORTS         238

15.6         AUTHOR DETAILS           239

LIST OF TABLES

TABLE 1                HEAD-UP DISPLAY MARKET: INCLUSIONS AND EXCLUSIONS      26

TABLE 2                MAJOR SECONDARY SOURCES  30

TABLE 3                DATA CAPTURED FROM PRIMARY SOURCES                 31

TABLE 4                PRIMARY INTERVIEW PARTICIPANTS     32

TABLE 5                HEAD-UP DISPLAY MARKET: RISK ANALYSIS                 40

TABLE 6                APPLICATIONS THAT BENEFIT FROM HUDS                 55

TABLE 7                ROLE OF COMPANIES IN HEAD-UP DISPLAY ECOSYSTEM       63

TABLE 8                AVERAGE SELLING PRICE OF AUTOMOTIVE HUDS PROVIDED BY KEY PLAYERS, 2024 (USD)  66

TABLE 9                AVERAGE SELLING PRICE OF AUTOMOTIVE HUDS, BY REGION, 2024 (USD)   67

TABLE 10              IMPORT DATA FOR HS CODE 8528-COMPLIANT PRODUCTS, BY COUNTRY,

2020–2024 (USD MILLION)            69

TABLE 11              EXPORT ATA FOR HS CODE 8528-COMPLIANT PRODUCTS, BY COUNTRY,

2020–2024 (USD MILLION)            70

TABLE 12              LIST OF KEY PATENTS, 2021–2024              72

TABLE 13              HEAD-UP DISPLAY MARKET: PORTER’S FIVE FORCES ANALYSIS           74

TABLE 14              INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP TWO END

USES (%)              76

TABLE 15              KEY BUYING CRITERIA FOR TOP TWO END USES                 77

TABLE 16              NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS             77

TABLE 17              EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS                 78

TABLE 18              ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS                 78

TABLE 19              ROW: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS                 79

TABLE 20              BASE STANDARDS OF C-ITS        80

TABLE 21              EUROPEAN TELECOMMUNICATIONS STANDARDS INSTITUTE               80

TABLE 22              SECURITY AND PRIVACY STANDARDS DEVELOPED BY ETSI      81

TABLE 23              LIST OF CONFERENCES AND EVENTS, 2025–2026                 82

TABLE 24              US-ADJUSTED RECIPROCAL TARIFF RATES                 85

TABLE 25              HEAD-UP DISPLAY MARKET, BY COMPONENT, 2021–2024 (USD MILLION)            93

TABLE 26              HEAD-UP DISPLAY MARKET, BY COMPONENT, 2025–2030 (USD MILLION)            94

TABLE 27              HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 99

TABLE 28              HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 99

TABLE 29              HEAD-UP DISPLAY MARKET, BY FORM FACTOR, 2021–2024 (USD MILLION)            103

TABLE 30              HEAD-UP DISPLAY MARKET, BY FORM FACTOR, 2025–2030 (USD MILLION)            103

TABLE 31              WINDSHIELD HUDS: HEAD-UP DISPLAY MARKET, BY REGION,

2021–2024 (USD MILLION)            104

TABLE 32              WINDSHIELD HUDS: HEAD-UP DISPLAY MARKET, BY REGION,

2025–2030 (USD MILLION)            104

TABLE 33              COMBINER HUDS: HEAD-UP DISPLAY MARKET, BY REGION,

2021–2024 (USD MILLION)            105

TABLE 34              COMBINER HUDS: HEAD-UP DISPLAY MARKET, BY REGION,

2025–2030 (USD MILLION)            105

TABLE 35              WEARABLE HUDS: HEAD-UP DISPLAY MARKET, BY REGION,

2021–2024 (USD MILLION)            106

TABLE 36              WEARABLE HUDS: HEAD-UP DISPLAY MARKET, BY REGION,

2025–2030 (USD MILLION)            106

TABLE 37              HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)       108

TABLE 38              HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)       108

TABLE 39              HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (MILLION UNITS)  109

TABLE 40              HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (MILLION UNITS)  109

TABLE 41              AVIATION: HEAD-UP DISPLAY MARKET, BY REGION, 2021–2024 (USD MILLION)          110

TABLE 42              AVIATION: HEAD-UP DISPLAY MARKET, BY REGION, 2025–2030 (USD MILLION)          110

TABLE 43              AVIATION: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY,

2021–2024 (USD MILLION)            110

TABLE 44              AVIATION: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY,

2025–2030 (USD MILLION)            111

TABLE 45              AVIATION: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,

2021–2024 (USD MILLION)            111

TABLE 46              AVIATION: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,

2025–2030 (USD MILLION)            112

TABLE 47              AVIATION: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,

2021–2024 (USD MILLION)            112

TABLE 48              AVIATION: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,

2025–2030 (USD MILLION)            113

TABLE 49              AVIATION: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,

2021–2024 (USD MILLION)            113

TABLE 50              AVIATION: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,

2025–2030 (USD MILLION)            113

TABLE 51              AVIATION: HEAD-UP DISPLAY MARKET, BY APPLICATION,

2021–2024 (USD MILLION)            114

TABLE 52              AVIATION: HEAD-UP DISPLAY MARKET, BY APPLICATION,

2025–2030 (USD MILLION)            114

TABLE 53              AUTOMOTIVE: HEAD-UP DISPLAY MARKET, BY VEHICLE TYPE,

2021–2024 (USD MILLION)            116

TABLE 54              AUTOMOTIVE: HEAD-UP DISPLAY MARKET, BY VEHICLE TYPE,

2025–2030 (USD MILLION)            117

TABLE 55              AUTOMOTIVE: HEAD-UP DISPLAY MARKET, BY REGION, 2021–2024 (USD MILLION)          117

TABLE 56              AUTOMOTIVE: HEAD-UP DISPLAY MARKET, BY REGION, 2025–2030 (USD MILLION)          117

TABLE 57              AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY,  2021–2024 (USD MILLION)                 117

TABLE 58              AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY,  2025–2030 (USD MILLION)                 118

TABLE 59              AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,

2021–2024 (USD MILLION)            118

TABLE 60              AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,

2025–2030 (USD MILLION)            118

TABLE 61              AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,

2021–2024 (USD MILLION)            119

TABLE 62              AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,

2025–2030 (USD MILLION)            119

TABLE 63              AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,

2021–2024 (USD MILLION)            120

TABLE 64              AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,

2025–2030 (USD MILLION)            120

TABLE 65              OTHER END USES: HEAD-UP DISPLAY MARKET, BY REGION,

2021–2024 (USD MILLION)            121

TABLE 66              OTHER END USES: HEAD-UP DISPLAY MARKET, BY REGION,

2025–2030 (USD MILLION)            122

TABLE 67              OTHER END USES: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY,  2021–2024 (USD MILLION)                 122

TABLE 68              OTHER END USES: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY,  2025–2030 (USD MILLION)                 122

TABLE 69              OTHER END USES: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,

2021–2024 (USD MILLION)            123

TABLE 70              OTHER END USES: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,

2025–2030 (USD MILLION)            123

TABLE 71              OTHER END USES: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,  2021–2024 (USD MILLION)                 124

TABLE 72              OTHER END USES: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,  2025–2030 (USD MILLION)                 124

TABLE 73              OTHER END USES: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,

2021–2024 (USD MILLION)            125

TABLE 74              OTHER END USES: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,

2025–2030 (USD MILLION)            125

TABLE 75              HEAD-UP DISPLAY MARKET, BY REGION, 2021–2024 (USD MILLION)       127

TABLE 76              HEAD-UP DISPLAY MARKET, BY REGION, 2025–2030 (USD MILLION)       128

TABLE 77              NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY COUNTRY,

2021–2024 (USD MILLION)            130

TABLE 78              NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            130

TABLE 79              NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY END USE,

2021–2024 (USD MILLION)            130

TABLE 80              NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY END USE,

2025–2030 (USD MILLION)            130

TABLE 81              NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,

2021–2024 (USD MILLION)            131

TABLE 82              NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,

2025–2030 (USD MILLION)            131

TABLE 83              US: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)            132

TABLE 84              US: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)            132

TABLE 85              US: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)       132

TABLE 86              US: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)       132

TABLE 87              CANADA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  133

TABLE 88              CANADA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  133

TABLE 89              CANADA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            134

TABLE 90              CANADA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            134

TABLE 91              MEXICO: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  134

TABLE 92              MEXICO: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  135

TABLE 93              MEXICO: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            135

TABLE 94              MEXICO: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            135

TABLE 95              EUROPE: HEAD-UP DISPLAY MARKET, BY COUNTRY, 2021–2024 (USD MILLION)     137

TABLE 96              EUROPE: HEAD-UP DISPLAY MARKET, BY COUNTRY, 2025–2030 (USD MILLION)     137

TABLE 97              EUROPE: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  138

TABLE 98              EUROPE: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  138

TABLE 99              EUROPE: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,

2021–2024 (USD MILLION)            138

TABLE 100            EUROPE: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,

2025–2030 (USD MILLION)            138

TABLE 101            GERMANY: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  139

TABLE 102            GERMANY: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  139

TABLE 103            GERMANY: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)                139

TABLE 104            GERMANY: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)                140

TABLE 105            UK: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)            140

TABLE 106            UK: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)            140

TABLE 107            UK: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)       141

TABLE 108            UK: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)       141

TABLE 109            FRANCE: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  141

TABLE 110            FRANCE: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  142

TABLE 111            FRANCE: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            142

TABLE 112            FRANCE: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            142

TABLE 113          ITALY: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)            143

TABLE 114          ITALY: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)            143

TABLE 115            ITALY: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            143

TABLE 116            ITALY: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            143

TABLE 117          SPAIN: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)            144

TABLE 118          SPAIN: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)            144

TABLE 119            SPAIN: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            144

TABLE 120            SPAIN: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            145

TABLE 121            POLAND: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  145

TABLE 122            POLAND: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  145

TABLE 123            POLAND: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            146

TABLE 124            POLAND: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            146

TABLE 125            NORDICS: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  146

TABLE 126            NORDICS: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  147

TABLE 127          NORDICS: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            147

TABLE 128          NORDICS: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            147

TABLE 129            REST OF EUROPE: HEAD-UP DISPLAY MARKET, BY END USE,

2021–2024 (USD MILLION)            148

TABLE 130            REST OF EUROPE: HEAD-UP DISPLAY MARKET, BY END USE,

2025–2030 (USD MILLION)            148

TABLE 131            REST OF EUROPE: HEAD-UP DISPLAY MARKET, BY TYPE,

2021–2024 (USD MILLION)            148

TABLE 132            REST OF EUROPE: HEAD-UP DISPLAY MARKET, BY TYPE,

2025–2030 (USD MILLION)            148

TABLE 133            ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY COUNTRY,

2021–2024 (USD MILLION)            150

TABLE 134            ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            151

TABLE 135            ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY END USE,

2021–2024 (USD MILLION)            151

TABLE 136            ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY END USE,

2025–2030 (USD MILLION)            151

TABLE 137            ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,

2021–2024 (USD MILLION)            152

TABLE 138            ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,

2025–2030 (USD MILLION)            152

TABLE 139            CHINA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  153

TABLE 140            CHINA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  153

TABLE 141            CHINA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            153

TABLE 142            CHINA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            153

TABLE 143            JAPAN: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  154

TABLE 144            JAPAN: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  154

TABLE 145            JAPAN: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            155

TABLE 146            JAPAN: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            155

TABLE 147            SOUTH KOREA: HEAD-UP DISPLAY MARKET, BY END USE,

2021–2024 (USD MILLION)            155

TABLE 148            SOUTH KOREA: HEAD-UP DISPLAY MARKET, BY END USE,

2025–2030 (USD MILLION)            156

TABLE 149            SOUTH KOREA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)                156

TABLE 150            SOUTH KOREA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)                156

TABLE 151          INDIA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)            157

TABLE 152          INDIA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)            157

TABLE 153            INDIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            157

TABLE 154            INDIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            157

TABLE 155            AUSTRALIA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)        158

TABLE 156            AUSTRALIA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)        158

TABLE 157            AUSTRALIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)                158

TABLE 158            AUSTRALIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)                159

TABLE 159            INDONESIA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)        159

TABLE 160            INDONESIA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)        159

TABLE 161            INDONESIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)                160

TABLE 162            INDONESIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)                160

TABLE 163            MALAYSIA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  160

TABLE 164            MALAYSIA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  161

TABLE 165            MALAYSIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)                161

TABLE 166            MALAYSIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)                161

TABLE 167            THAILAND: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)        162

TABLE 168            THAILAND: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)        162

TABLE 169            THAILAND: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)                162

TABLE 170            THAILAND: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)                162

TABLE 171            VIETNAM: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  163

TABLE 172            VIETNAM: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  163

TABLE 173          VIETNAM: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            163

TABLE 174          VIETNAM: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            164

TABLE 175            REST OF ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY END USE,

2021–2024 (USD MILLION)            164

TABLE 176            REST OF ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY END USE,

2025–2030 (USD MILLION)            164

TABLE 177            REST OF ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY TYPE,

2021–2024 (USD MILLION)            165

TABLE 178            REST OF ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY TYPE,

2025–2030 (USD MILLION)            165

TABLE 179            ROW: HEAD-UP DISPLAY MARKET, BY REGION, 2021–2024 (USD MILLION)            166

TABLE 180            ROW: HEAD-UP DISPLAY MARKET, BY REGION, 2025–2030 (USD MILLION)            166

TABLE 181            ROW: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)            167

TABLE 182            ROW: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)            167

TABLE 183            ROW: HEAD-UP DISPLAY MARKET, BY FORM FACTOR, 2021–2024 (USD MILLION)         167

TABLE 184            ROW: HEAD-UP DISPLAY MARKET, BY FORM FACTOR, 2025–2030 (USD MILLION)         167

TABLE 185            MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY END USE,

2021–2024 (USD MILLION)            168

TABLE 186            MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY END USE,

2025–2030 (USD MILLION)            168

TABLE 187            MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)                168

TABLE 188            MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)                168

TABLE 189            MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY COUNTRY,

2021–2024 (USD MILLION)            169

TABLE 190            MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            169

TABLE 191            AFRICA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION)  171

TABLE 192            AFRICA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION)  172

TABLE 193            AFRICA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION)            172

TABLE 194            AFRICA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION)            172

TABLE 195            AFRICA: HEAD-UP DISPLAY MARKET, BY COUNTRY, 2021–2024 (USD MILLION)     172

TABLE 196            AFRICA: HEAD-UP DISPLAY MARKET, BY COUNTRY, 2025–2030 (USD MILLION)     172

TABLE 197            SOUTH AMERICA: HEAD-UP DISPLAY MARKET, BY END USE,

2021–2024 (USD MILLION)            173

TABLE 198            SOUTH AMERICA: HEAD-UP DISPLAY MARKET, BY END USE,

2025–2030 (USD MILLION)            174

TABLE 199            SOUTH AMERICA: HEAD-UP DISPLAY MARKET, BY TYPE,

2021–2024 (USD MILLION)            174

TABLE 200            SOUTH AMERICA: HEAD-UP DISPLAY MARKET, BY TYPE,

2025–2030 (USD MILLION)            174

TABLE 201            HEAD-UP DISPLAY MARKET: OVERVIEW OF STRATEGIES ADOPTED BY KEY PLAYERS, JANUARY 2020–JULY 2025        175

TABLE 202            HEAD-UP DISPLAY MARKET: DEGREE OF COMPETITION, 2024       177

TABLE 203            HEAD-UP DISPLAY MARKET: REGION FOOTPRINT       183

TABLE 204            HEAD-UP DISPLAY MARKET: FORM FACTOR FOOTPRINT       184

TABLE 205            HEAD-UP DISPLAY MARKET: END USE FOOTPRINT       184

TABLE 206            HEAD-UP DISPLAY MARKET: TYPE FOOTPRINT                 185

TABLE 207            HEAD-UP DISPLAY MARKET: DETAILED LIST OF KEY STARTUPS/SMES    187

TABLE 208            HEAD-UP DISPLAY MARKET: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES          187

TABLE 209            HEAD-UP DISPLAY MARKET: PRODUCT LAUNCHES/DEVELOPMENTS,

JANUARY 2020–JULY 2025               188

TABLE 210            HEAD-UP DISPLAY MARKET: DEALS, JANUARY 2020–JULY 2025  189

TABLE 211            NIPPON SEIKI CO., LTD.: COMPANY OVERVIEW                 190

TABLE 212            NIPPON SEIKI CO., LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED    191

TABLE 213            NIPPON SEIKI CO., LTD.: PRODUCT LAUNCHES/DEVELOPMENTS    192

TABLE 214            NIPPON SEIKI CO., LTD.: DEALS                192

TABLE 215            NIPPON SEIKI CO., LTD.: EXPANSIONS  193

TABLE 216            CONTINENTAL AG: COMPANY OVERVIEW                 195

TABLE 217            CONTINENTAL AG: PRODUCTS/SOLUTIONS/SERVICES OFFERED    196

TABLE 218            CONTINENTAL AG: PRODUCT LAUNCHES/DEVELOPMENTS    197

TABLE 219            CONTINENTAL AG: DEALS          197

TABLE 220            DENSO CORPORATION: COMPANY OVERVIEW                 199

TABLE 221            DENSO CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED    200

TABLE 222            DENSO CORPORATION: DEALS 201

TABLE 223            PANASONIC HOLDINGS CORPORATION: COMPANY OVERVIEW   202

TABLE 224            PANASONIC HOLDINGS CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED    203

TABLE 225            PANASONIC HOLDINGS CORPORATION: PRODUCT LAUNCHES/DEVELOPMENTS               204

TABLE 226            PANASONIC HOLDINGS CORPORATION: DEALS                 204

TABLE 227            VALEO: COMPANY OVERVIEW   206

TABLE 228            VALEO: PRODUCTS/SOLUTIONS/SERVICES OFFERED             207

TABLE 229            VALEO: DEALS  208

TABLE 230            HARMAN INTERNATIONAL: COMPANY OVERVIEW          210

TABLE 231            HARMAN INTERNATIONAL: PRODUCTS/SOLUTIONS/SERVICES OFFERED    211

TABLE 232            HARMAN INTERNATIONAL: PRODUCT LAUNCHES/DEVELOPMENTS    211

TABLE 233            HARMAN INTERNATIONAL: OTHER DEVELOPMENTS              212

TABLE 234            E-LEAD ELECTRONIC CO. LTD: COMPANY OVERVIEW          213

TABLE 235            E-LEAD ELECTRONIC CO. LTD: PRODUCTS/SOLUTIONS/SERVICES OFFERED    214

TABLE 236            BAE SYSTEMS: COMPANY OVERVIEW     215

TABLE 237            BAE SYSTEMS: PRODUCTS/SOLUTIONS/SERVICES OFFERED    216

TABLE 238            BAE SYSTEMS: PRODUCT LAUNCHES/DEVELOPMENTS    217

TABLE 239            YAZAKI CORPORATION: COMPANY OVERVIEW                 218

TABLE 240            YAZAKI CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED    219

TABLE 241            GARMIN LTD.: COMPANY OVERVIEW     220

TABLE 242            GARMIN LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED    221

LIST OF FIGURES

FIGURE 1              HEAD-UP DISPLAY MARKET SEGMENTATION AND REGIONAL SCOPE 25

FIGURE 2              HEAD-UP DISPLAY MARKET: DURATION CONSIDERED    26

FIGURE 3              HEAD-UP DISPLAY MARKET: RESEARCH DESIGN                 29

FIGURE 4              DATA CAPTURED FROM SECONDARY SOURCES                 30

FIGURE 5              BREAKDOWN OF PRIMARY INTERVIEWS, BY COMPANY TYPE, DESIGNATION,

AND REGION     32

FIGURE 6              CORE FINDINGS FROM INDUSTRY EXPERTS                 32

FIGURE 7              HEAD-UP DISPLAY MARKET: RESEARCH APPROACH         33

FIGURE 8              HEAD-UP DISPLAY MARKET SIZE ESTIMATION – APPROACH 1 (SUPPLY SIDE)      34

FIGURE 9              HEAD-UP DISPLAY MARKET SIZE ESTIMATION – APPROACH 2 (SUPPLY SIDE)      34

FIGURE 10            HEAD-UP DISPLAY MARKET SIZE ESTIMATION – APPROACH 3 (DEMAND SIDE)   35

FIGURE 11            HEAD-UP DISPLAY MARKET: BOTTOM-UP APPROACH         36

FIGURE 12            HEAD-UP DISPLAY MARKET: TOP-DOWN APPROACH         37

FIGURE 13            HEAD-UP DISPLAY MARKET: DATA TRIANGULATION             38

FIGURE 14            HEAD-UP DISPLAY MARKET: RESEARCH ASSUMPTIONS  39

FIGURE 15            HEAD-UP DISPLAY MARKET: RESEARCH LIMITATIONS    39

FIGURE 16            GLOBAL HEAD-UP DISPLAY MARKET SIZE, 2021–2030        42

FIGURE 17            CONVENTIONAL HUDS SEGMENT TO HOLD LARGER MARKET SHARE IN 2030               42

FIGURE 18            WINDSHIELD HUDS SEGMENT TO DOMINATE MARKET FROM 2025 TO 2030       43

FIGURE 19            PROJECTORS/PROJECTION UNITS SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE IN 2030     43

FIGURE 20            AUTOMOTIVE SEGMENT TO RECORD HIGHEST CAGR FROM 2025 TO 2030             44

FIGURE 21            ASIA PACIFIC TO EXHIBIT HIGHEST CAGR IN HEAD-UP DISPLAY MARKET DURING FORECAST PERIOD                 45

FIGURE 22            RISING GLOBAL DEMAND FOR SEMI-AUTONOMOUS AND ELECTRIC VEHICLES TO DRIVE HEAD-UP DISPLAY MARKET            46

FIGURE 23            AUTOMOTIVE SEGMENT TO CAPTURE LARGEST MARKET SHARE IN 2025             46

FIGURE 24            WINDSHIELD HUDS TO DOMINATE HEAD-UP DISPLAY MARKET DURING FORECAST PERIOD 47

FIGURE 25            CONVENTIONAL HUDS TO HOLD LARGER SHARE OF HEAD-UP DISPLAY MARKET

IN 2030  47

FIGURE 26            ASIA PACIFIC TO DOMINATE HEAD-UP DISPLAY MARKET BETWEEN 2025 AND 2030            48

FIGURE 27            DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES    49

FIGURE 28            DRIVERS: IMPACT ANALYSIS      50

FIGURE 29            NUMBER OF ROAD ACCIDENT DEATHS, BY COUNTRY, H1 2024          51

FIGURE 30            PROJECTED ANNUAL COUNT OF FATALITIES POTENTIALLY AVOIDED BY ADAS TECHNOLOGIES        52

FIGURE 31            BENEFITS OF HUD FOR END USERS         54

FIGURE 32            CATEGORIES OF HUD DESIGNS 54

FIGURE 33            RESTRAINTS: IMPACT ANALYSIS               56

FIGURE 34            OPPORTUNITIES: IMPACT ANALYSIS      58

FIGURE 35            CHALLENGES: IMPACT ANALYSIS             59

FIGURE 36            VALUE CHAIN ANALYSIS               60

FIGURE 37            TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS   62

FIGURE 38            HEAD-UP DISPLAY ECOSYSTEM                63

FIGURE 39            INVESTMENT AND FUNDING SCENARIO                 64

FIGURE 40            AVERAGE SELLING PRICE OF AUTOMOTIVE HUDS OFFERED BY KEY PLAYERS, 2024  66

FIGURE 41            IMPORT DATA FOR HS CODE 8528-COMPLIANT PRODUCTS FOR TOP FIVE COUNTRIES, 2020–2024             69

FIGURE 42            EXPORT DATA FOR HS CODE 8528-COMPLIANT PRODUCTS FOR TOP FIVE COUNTRIES, 2020–2024             70

FIGURE 43            PATENTS APPLIED AND GRANTED, 2015–2024                 71

FIGURE 44            PORTER’S FIVE FORCES ANALYSIS           74

FIGURE 45            INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP TWO END USES         76

FIGURE 46            KEY BUYING CRITERIA FOR TOP TWO END USES                 76

FIGURE 47            USE CASES AND IMPACT OF AI/GEN AI ON HEAD-UP DISPLAY MARKET       84

FIGURE 48            PROJECTORS/PROJECTION UNITS SEGMENT TO HOLD LARGEST MARKET SHARE IN 2030        93

FIGURE 49            CONVENTIONAL HUDS SEGMENT TO DOMINATE HEAD-UP DISPLAY MARKET FROM 2025 TO 2030                 99

FIGURE 50            WINDSHIELD HUDS SEGMENT TO CAPTURE LARGEST SHARE OF HEAD-UP DISPLAY MARKET IN 2030                 103

FIGURE 51            AUTOMOTIVE SEGMENT TO EXHIBIT HIGHEST CAGR FROM 2025 TO 2030             108

FIGURE 52            ASIA PACIFIC TO RECORD HIGHEST CAGR IN HEAD-UP DISPLAY MARKET DURING FORECAST PERIOD                 127

FIGURE 53            NORTH AMERICA: HEAD-UP DISPLAY MARKET SNAPSHOT          129

FIGURE 54            EUROPE: HEAD-UP DISPLAY MARKET SNAPSHOT          136

FIGURE 55            ASIA PACIFIC: HEAD-UP DISPLAY MARKET SNAPSHOT          150

FIGURE 56            ROW: HEAD-UP DISPLAY MARKET SNAPSHOT                 166

FIGURE 57            MARKET SHARE ANALYSIS OF COMPANIES OFFERING HEAD-UP DISPLAYS, 2024       177

FIGURE 58            HEAD-UP DISPLAY MARKET: REVENUE ANALYSIS OF TOP FIVE PLAYERS,

2020–2024              179

FIGURE 59            COMPANY VALUATION 179

FIGURE 60            FINANCIAL METRICS (EV/EBITDA)          180

FIGURE 61            PRODUCT COMPARISON              180

FIGURE 62            HEAD-UP DISPLAY MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2024         182

FIGURE 63            HEAD-UP DISPLAY MARKET: COMPANY FOOTPRINT       183

FIGURE 64            HEAD-UP DISPLAY MARKET: COMPANY EVALUATION MATRIX

(STARTUPS/SMES), 2024                186

FIGURE 65            NIPPON SEIKI CO., LTD.: COMPANY SNAPSHOT                 191

FIGURE 66            CONTINENTAL AG: COMPANY SNAPSHOT                 196

FIGURE 67            DENSO CORPORATION: COMPANY SNAPSHOT                 200

FIGURE 68            PANASONIC HOLDINGS CORPORATION: COMPANY SNAPSHOT   203

FIGURE 69            VALEO: COMPANY SNAPSHOT  207

FIGURE 70            HARMAN INTERNATIONAL: COMPANY SNAPSHOT          210

FIGURE 71            E-LEAD ELECTRONIC CO. LTD: COMPANY SNAPSHOT          213

FIGURE 72            BAE SYSTEMS: COMPANY SNAPSHOT     216

FIGURE 73            YAZAKI CORPORATION: COMPANY SNAPSHOT                 218

FIGURE 74            GARMIN LTD.: COMPANY SNAPSHOT    221