アジア太平洋地域の筆記具・アクセサリー市場 : 2032年までの業界予測

Asia Pacific Writing Instruments and Accessories Market

Asia Pacific Writing Instruments and Accessories Market by Product Type (Pen, Pen Accessories, Markers &Highlighters, Pencil, Pencil Accessories, Colored Instruments, Others), by Material (Plastic, Metal, Wood, Luxury Materials), by Price Range (Economy/Mass, Premium), by Distribution Channel (Offline, Online), by End User (Educational Sector, Office Sector, Household), by Country (China, India, Japan, Vietnam, South Korea, Malaysia, Thailand, Indonesia, Singapore, Cambodia, Philippines, Rest of Asia Pacific) Industry Forecast till 2032

商品番号 : SMB-81619


出版社Market Research Future
出版年月2025年7月
ページ数211
価格タイプMarket Data & Forecasts
価格USD 2,950
種別英文調査報告書

アジア太平洋地域の筆記具・アクセサリー市場 : 製品タイプ(ペン、ペンアクセサリー、マーカー&蛍光ペン、鉛筆、鉛筆アクセサリー、カラー機器、その他)、材質別(プラスチック、金属、木材、高級素材)、価格帯別(エコノミー/マス、プレミアム)、流通チャネル別(オフライン、オンライン)、エンドユーザー別(教育分野、オフィス分野、家庭)、国別(中国、インド、日本、ベトナム、韓国、マレーシア、タイ、インドネシア、シンガポール、カンボジア、フィリピン、その他のアジア太平洋地域)2032年までの業界予測

Industry Overview

The Asia Pacific writing instruments and accessories market brought in USD 6,522.05 million in 2023, and it is expected to rise at a compound annual growth rate (CAGR) of 5.0% between 2024 and 2032.

アジア太平洋地域の筆記具・アクセサリー市場は、2023年に65億2,205万米ドルの規模に達し、2024年から2032年にかけて年平均成長率(CAGR)5.0%で成長すると予想されています。

Drivers of Asia Pacific writing instruments and accessories market include the expansion of the education sector across developing nations, which increases the need for writing tools among students and academic institutions. The rise in remote working has further contributed to demand, as professionals require writing instruments for home-based office setups. Additionally, higher disposable incomes have led to increased consumer spending on premium and branded writing instruments. Technological innovations in writing tools, such as digital pens and ergonomic designs, are boosting appeal, while sustainability trends are encouraging the adoption of eco-friendly options. Key players are also introducing high-end, premium writing tools, adding value and elevating market standards.

アジア太平洋地域の筆記具・アクセサリー市場を牽引する要因としては、発展途上国における教育セクターの拡大が挙げられます。これにより、学生や教育機関における筆記具の需要が高まっています。リモートワークの増加も需要をさらに押し上げており、在宅勤務環境でも筆記具が必要なプロフェッショナルが増えています。さらに、可処分所得の増加は、高級ブランド筆記具への消費者支出の増加につながっています。デジタルペンや人間工学に基づいたデザインといった筆記具の技術革新が魅力を高めている一方、サステナビリティへの関心の高まりは、環境に配慮した選択肢の採用を促進しています。主要プレーヤーは、高級筆記具を投入することで付加価値を高め、市場水準の向上に取り組んでいます。

However, restraints exist that could hamper growth. High competition in the market makes differentiation difficult, while limited consumer awareness about niche or innovative products restricts their reach. Economic instability in key regions, stringent regulations, supply chain disruptions, and price fluctuations also challenge consistent performance and product availability.

On the brighter side, opportunities such as increasing demand for customized products, rising interest in sustainable and eco-conscious offerings, collaboration with educational institutions, the development of smart writing devices, and the rapid growth of e-commerce are opening new growth avenues. These trends position the Asia Pacific writing instruments and accessories market for steady advancement in the coming years.

Industry Segmentations

The market for instruments and accessories in Asia-Pacific is segmented based on product type, encompassing colored instruments, pencils, markers and highlighters, pens, and pen accessories.

The regional market is divided into four categories based on the type of material: luxury materials, metal, plastic, and wood.

Economy or mass and premium are the price range types of Asia Pacific writing instruments and accessories market.

Depends on the distribution type, the regional market is segmented into offline and online.

Educational sector, office sector, household are categorized as the part of end user.

Asia Pacific region has been segmented into country, comprises China, India, Japan, Vietnam, South Korea, Malaysia, Thailand, Indonesia, Singapore, Cambodia, Philippines, and rest of Asia Pacific.

Key Players

Mitsubishi Pencil Company Limited, Linc Limited, Hindustan Pencils Pvt. Ltd., Flair Writing Industries Limited, Shanghai M&G Stationery Inc., ZEBRA CO., Luxor, PLUS Corporation, Pilot Corporation, Deli Group Co. Ltd., LTD. are the key companies of Asia Pacific writing instruments and accessories market.

TABLE OF CONTENTS

1 EXECUTIVE SUMMARY …………….. 18

2 MARKET INTRODUCTION ………….. 21

2.1 DEFINITION ………………………………………………………….. 21

2.2 SCOPE OF THE STUDY ………………………………………… 21

2.3 RESEARCH OBJECTIVE ………………………………………. 21

2.4 MARKET STRUCTURE ………………………………………… 23

3 RESEARCH METHODOLOGY …….. 24

3.1 OVERVIEW ……………………………………………………………. 24

3.2 DATA FLOW ………………………………………………………….. 25

3.2.1 Data Mining Process ………………………………….. 26

3.3 PURCHASED DATABASE: ……………………………………. 27

3.4 SECONDARY SOURCES: ………………………………………. 28

3.4.1 Secondary Research Data Flow: ……………………. 29

3.5 PRIMARY RESEARCH: …………………………………………. 30

3.5.1 Primary Research DATA FLOW: ……………………. 31

3.5.2 Primary Research: Number of Interviews conducted ……………………………………………………………………………. 32

3.6 APPROACHES FOR MARKET SIZE ESTIMATION: ………………………………………………………………………………. 32

3.6.1 Revenue Analysis Approach ………………………… 32

3.7 DATA FORECASTING…………………………………………… 33

3.7.1 Data Forecasting Technique ………………………… 33

3.8 DATA MODELING …………………………………………………. 34

3.8.1 Microeconomic Factor Analysis: …………………… 34

3.8.2 Data modeling: …………………………………………. 34

3.9 TEAMS AND ANALYST CONTRIBUTION …………. 35

4 MARKET BACKGROUND …………… 37

4.1 COMPARISON FROM THE PARENT MARKET …. 37

4.2 MACROECONOMIC FACTOR IMPACTING THE MARKET ………………………………………………………………….. 37

4.3 ONLINE BRAND LANDSCAPE …………………………….. 38

4.4 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET BRAND LANDSCAPE ……. 39

4.5 EVOLUTION OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES INDUSTRY ………….. 40

4.6 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET STATISTICS ………………….. 43

4.7 PRICE RANGE MAPPING …………………………………….. 44

5 MARKET DYNAMICS …………………. 45

5.1 INTRODUCTION ……………………………………………………. 45

5.2 DRIVERS ………………………………………………………………… 46

5.2.1 Growing Education Sector …………………………… 46

5.2.2 Increase in Remote Working ………………………… 46

5.2.3 Rising Disposable Incomes …………………………. 47

5.2.4 Technological Advancements in Writing Tools … 48

5.2.5 Sustainability Trends …………………………………. 48

5.2.6 GROWING INNOVATIONS BY KEY PLAYERS…….. 48

5.2.7 PREMIUMIZATION OF WRITING INSTRUMENTS IMPELLING THE GROWTH ……………………………………………….. 49

5.2.8 Driver impact Analysis ……………………………….. 50

5.3 RESTRAINTS ………………………………………………………… 50

5.3.1 High Competition in the Market ……………………. 50

5.3.2 Limited Awareness of Niche Products …………… 50

5.3.3 Economic Volatility in Key Countries ……………… 51

5.3.4 Stringent Regulatory Requirements ……………….. 51

5.3.5 DISRUPTIONS IN SUPPLY CHAIN ………………….. 51

5.3.6 PRICE VOLATILITY …………………………………….. 52

5.3.7 Restraint impact Analysis ……………………………. 53

5.4 OPPORTUNITY ……………………………………………………… 54

5.4.1 Growing Demand for Personalized Products …… 54

5.4.2 Rising Interest in Eco-friendly Products ………….. 54

5.4.3 Collaborations with Educational Institutions …… 54

5.4.4 Development of Smart Writing Devices ………….. 54

5.4.5 EXPANSION OF E-COMMERCE CHANNELS ……… 55

5.4.6 RISING DEMAND FOR SUSTAINABLE WRITING INSTRUMENTS & ACCESSORIES …………………………………………. 55

5.5 COVID 19 IMPACT ANALYSIS …………………………….. 56

5.5.1 IMPACT ON OVERALL CONSUMER GOODS ……… 56

5.5.2 IMPACT ON global WRITING INSTRUMENTS & ACCESSORIES market ………………………………………………………. 57

5.5.3 IMPACT ON THE SUPPLY CHAIN OF WRITING INSTRUMENTS & ACCESSORIES …………………………………………. 57

5.5.4 IMPACT ON MARKET DEMAND FOR WRITING INSTRUMENTS & ACCESSORIES ………………………………………….. 58

5.5.5 IMPACT ON PRICING OF WRITING INSTRUMENTS & ACCESSORIES …………………………………………………………. 58

6 MARKET FACTOR ANALYSIS …….. 60

6.1 VALUE CHAIN ANALYSIS ………………………………….. 60

6.1.1 RAW MATERIALS ………………………………………. 60

6.1.2 MANUFACTURING / PRODUCTION/ PROCESSING ………………………………………………………………………………… 60

6.1.3 PACKING …………………………………………………. 61

6.2 SUPPLY CHAIN ANALYSIS ………………………………… 61

6.2.1 Raw Material Suppliers ………………………………. 63

6.2.2 Manufacturer …………………………………………… 63

6.2.3 distribution channel …………………………………… 63

6.2.4 END USER ……………………………………………….. 64

6.3 PORTER’S FIVE FORCES MODEL ……………………….. 64

6.3.1 THREAT OF NEW ENTRANTS ……………………….. 65

6.3.2 BARGAINING POWER OF SUPPLIERS …………….. 66

6.3.3 BARGAINING POWER OF BUYERS …………………. 66

6.3.4 THREAT OF SUBSTITUTES ………………………….. 66

6.3.5 INTENSITY OF RIVALRY ……………………………… 67

6.4 REGULATORY UPDATE ………………………………………. 67

6.5 STRATEGY INSIGHTS …………………………………………. 67

6.6 CONSUMER BEHAVIOR ANALYSIS …………………… 68

7 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE

70

7.1 INTRODUCTION ……………………………………………………. 70

7.2 PEN ………………………………………………………………………… 73

7.3 PEN ACCESSORIES (PEN REFILL) ……………………… 74

7.4 MARKERS AND HIGHLIGHTERS ……………………….. 74

7.5 PENCIL …………………………………………………………………… 74

7.6 PENCIL ACCESSORIES (PENCIL LEAD) ……………… 75

7.7 COLORED INSTRUMENTS …………………………………… 75

7.8 OTHERS …………………………………………………………………. 76

8 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL ……… 77

8.1 INTRODUCTION ……………………………………………………. 77

8.2 PLASTIC ………………………………………………………………… 78

8.3 METAL ………………………………………………………………….. 79

8.4 WOOD …………………………………………………………………….. 79

8.5 LUXURY MATERIALS …………………………………………. 79

9 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE .. 80

9.1 INTRODUCTION ……………………………………………………. 80

9.2 ECONOMY/MASS …………………………………………………. 81

9.3 PREMIUM ……………………………………………………………… 81

10 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION

CHANNEL ……………………………………… 82

10.1 INTRODUCTION ……………………………………………………. 82

10.2 OFFLINE ………………………………………………………………… 83

10.3 ONLINE ………………………………………………………………….. 84

11 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER …….. 85

11.1 INTRODUCTION ……………………………………………………. 85

11.2 EDUCATIONAL SECTOR ……………………………………… 86

11.3 OFFICE SECTOR ……………………………………………………. 87

11.4 HOUSEHOLD …………………………………………………………. 87

12 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY COUNTRY ……… 88

12.1 OVERVIEW ……………………………………………………………. 88

12.2 CHINA ……………………………………………………………………. 90

12.3 INDIA ……………………………………………………………………… 96

12.4 JAPAN …………………………………………………………………… 102

12.5 VIETNAM ……………………………………………………………… 108

12.6 SOUTH KOREA ……………………………………………………… 114

12.7 MALAYSIA ……………………………………………………………. 120

12.8 THAILAND ……………………………………………………………. 126

12.9 INDONESIA ……………………………………………………………. 132

12.10 SINGAPORE …………………………………………………………… 138

12.11 CAMBODIA ……………………………………………………………. 144

12.12 PHILIPPINES…………………………………………………………. 150

12.13 REST OF ASIA PACIFIC ……………………………………….. 156

13 COMPETITIVE LANDSCAPE ………. 163

13.1 INTRODUCTION ……………………………………………………. 163

13.2 MARKET SHARE ANALYSIS, 2023 ……………………. 163

13.3 COMPARATIVE ANALYSIS: KEY PLAYERS FINANICAL …………………………………………………………………… 165

13.4 THE LEADING PLAYER IN TERMS OF THE NUMBER OF RECENT DEVELOPMENTS IN THE MARKET

165

13.5 KEY DEVELOPMENTS & GROWTH STRATEGIES ……………………………………………………………………………….. 166

13.5.1 product launch …………………………………………. 166

13.5.2 Contracts, joint venture, collaboration & parnership ……………………………………………………………………………… 167

13.5.3 expansion ……………………………………………….. 168

13.5.4 Acquisition ………………………………………………. 168

13.5.5 Achievement ……………………………………………. 169

14 COMPANY PROFILES ……………….. 170

14.1 MITSUBISHI PENCIL COMPANY, LIMITED ………. 170

14.1.1 COMPANY OVERVIEW ………………………………… 170

14.1.2 FINANCIAL OVERVIEW ……………………………….. 171

14.1.3 PRODUCTS OFFERED …………………………………. 171

14.1.4 KEY DEVELOPMENTS …………………………………. 174

14.1.5 SWOT ANALYSIS ………………………………………. 175

14.1.6 KEY STRATEGIES ………………………………………. 175

14.2 LINC LIMITED ………………………………………………………. 176

14.2.1 COMPANY OVERVIEW ………………………………… 176

14.2.2 FINANCIAL OVERVIEW ……………………………….. 176

14.2.3 PRODUCTS OFFERED …………………………………. 177

14.2.4 KEY DEVELOPMENTS …………………………………. 178

14.2.5 SWOT ANALYSIS ………………………………………. 178

14.2.6 KEY STRATEGIES ………………………………………. 178

14.3 HINDUSTAN PENCILS PVT. LTD. ………………………. 180

14.3.1 COMPANY OVERVIEW ………………………………… 180

14.3.2 FINANCIAL OVERVIEW ……………………………….. 180

14.3.3 PRODUCTS OFFERED …………………………………. 180

14.3.4 KEY DEVELOPMENTS …………………………………. 181

14.3.5 SWOT ANALYSIS ………………………………………. 182

14.3.6 KEY STRATEGIES ………………………………………. 182

14.4 FLAIR WRITING INDUSTRIES LIMITED ……………. 183

14.4.1 COMPANY OVERVIEW ………………………………… 183

14.4.2 FINANCIAL OVERVIEW ……………………………….. 184

14.4.3 PRODUCTS OFFERED …………………………………. 184

14.4.4 KEY DEVELOPMENTS …………………………………. 186

14.4.5 SWOT ANALYSIS ………………………………………. 186

14.4.6 KEY STRATEGIES ………………………………………. 187

14.5 SHANGHAI M&G STATIONERY INC ………………….. 188

14.5.1 COMPANY OVERVIEW ………………………………… 188

14.5.2 FINANCIAL OVERVIEW ……………………………….. 189

14.5.3 PRODUCTS OFFERED …………………………………. 189

14.5.4 KEY DEVELOPMENTS …………………………………. 190

14.5.5 SWOT ANALYSIS ………………………………………. 191

14.5.6 KEY STRATEGIES ………………………………………. 191

14.6 LUXOR …………………………………………………………………… 192

14.6.1 COMPANY OVERVIEW ………………………………… 192

14.6.2 FINANCIAL OVERVIEW ……………………………….. 192

14.6.3 PRODUCTS OFFERED …………………………………. 192

14.6.4 KEY DEVELOPMENTS …………………………………. 193

14.6.5 SWOT ANALYSIS ………………………………………. 193

14.6.6 KEY STRATEGIES ………………………………………. 193

14.7 PLUS CORPORATION …………………………………………… 195

14.7.1 COMPANY OVERVIEW ………………………………… 195

14.7.2 FINANCIAL OVERVIEW ……………………………….. 195

14.7.3 PRODUCTS OFFERED …………………………………. 195

14.7.4 KEY DEVELOPMENTS …………………………………. 196

14.7.5 SWOT ANALYSIS ………………………………………. 196

14.7.6 KEY STRATEGIES ………………………………………. 197

14.8 PILOT CORPORATION ………………………………………….. 198

14.8.1 COMPANY OVERVIEW ………………………………… 198

14.8.2 FINANCIAL OVERVIEW ……………………………….. 198

14.8.3 PRODUCTS OFFERED …………………………………. 199

14.8.4 KEY DEVELOPMENTS …………………………………. 200

14.8.5 SWOT ANALYSIS ………………………………………. 201

14.8.6 KEY STRATEGIES ………………………………………. 201

14.9 DELI GROUP CO., LTD. ………………………………………….. 202

14.9.1 COMPANY OVERVIEW ………………………………… 202

14.9.2 FINANCIAL OVERVIEW ……………………………….. 202

14.9.3 PRODUCTS OFFERED …………………………………. 202

14.9.4 KEY DEVELOPMENTS …………………………………. 203

14.9.5 SWOT ANALYSIS ………………………………………. 203

14.9.6 KEY STRATEGIES ………………………………………. 203

14.10 ZEBRA CO., LTD. ……………………………………………………. 205

14.10.1 COMPANY OVERVIEW ………………………………… 205

14.10.2 FINANCIAL OVERVIEW ……………………………….. 205

14.10.3 PRODUCTS OFFERED …………………………………. 205

14.10.4 KEY DEVELOPMENTS …………………………………. 205

14.10.5 SWOT ANALYSIS ………………………………………. 206

14.10.6 KEY STRATEGIES ………………………………………. 206

14.11 DATA CITATIONS ………………………………………………… 207

LIST OF TABLES

TABLE 1 QFD MODELING FOR MARKET SHARE ASSESSMENT 34

TABLE 2 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 71

TABLE 3 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 72

TABLE 4 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIESMARKET, BY MATERIAL, 2018-2032 (USD MILLION) 77

TABLE 5 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIESMARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 78

TABLE 6 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 80

TABLE 7 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 80

TABLE 8 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 82

TABLE 9 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 83

TABLE 10 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 85

TABLE 11 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 86

TABLE 12 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY COUNTRY, 2018-2032 (USD MILLION) 88

TABLE 13 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY COUNTRY, 2018-2032 (MILLION UNITS) 89

TABLE 14 CHINA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 90

TABLE 15 CHINA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 92

TABLE 16 CHINA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 93

TABLE 17 CHINA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 93

TABLE 18 CHINA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 93

TABLE 19 CHINA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 94

TABLE 20 CHINA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 94

TABLE 21 CHINA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 94

TABLE 22 CHINA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 95

TABLE 23 CHINA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 95

TABLE 24 INDIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 96

TABLE 25 INDIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 98

TABLE 26 INDIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 99

TABLE 27 INDIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 99

TABLE 28 INDIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 99

TABLE 29 INDIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 100

TABLE 30 INDIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 100

TABLE 31 INDIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 100

TABLE 32 INDIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 101

TABLE 33 INDIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 101

TABLE 34 JAPAN WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 102

TABLE 35 JAPAN WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 104

TABLE 36 JAPAN WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 105

TABLE 37 JAPAN WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 105

TABLE 38 JAPAN WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 105

TABLE 39 JAPAN WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 106

TABLE 40 JAPAN WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 106

TABLE 41 JAPAN WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 106

TABLE 42 JAPAN WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 107

TABLE 43 JAPAN WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 107

TABLE 44 VIETNAM WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 108

TABLE 45 VIETNAM WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 110

TABLE 46 VIETNAM WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 111

TABLE 47 VIETNAM WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 111

TABLE 48 VIETNAM WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 111

TABLE 49 VIETNAM WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 112

TABLE 50 VIETNAM WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 112

TABLE 51 VIETNAM WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 112

TABLE 52 VIETNAM WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 113

TABLE 53 VIETNAM WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 113

TABLE 54 SOUTH KOREA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 114

TABLE 55 SOUTH KOREA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 116

TABLE 56 SOUTH KOREA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 117

TABLE 57 SOUTH KOREA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 117

TABLE 58 SOUTH KOREA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 117

TABLE 59 SOUTH KOREA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 118

TABLE 60 SOUTH KOREA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 118

TABLE 61 SOUTH KOREA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 118

TABLE 62 SOUTH KOREA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 119

TABLE 63 SOUTH KOREA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 119

TABLE 64 MALAYSIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 120

TABLE 65 MALAYSIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 122

TABLE 66 MALAYSIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 123

TABLE 67 MALAYSIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 123

TABLE 68 MALAYSIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 123

TABLE 69 MALAYSIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 124

TABLE 70 MALAYSIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 124

TABLE 71 MALAYSIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 124

TABLE 72 MALAYSIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 125

TABLE 73 MALAYSIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 125

TABLE 74 THAILAND WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 126

TABLE 75 THAILAND WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 128

TABLE 76 THAILAND WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 129

TABLE 77 THAILAND WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 129

TABLE 78 THAILAND WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 129

TABLE 79 THAILAND WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 130

TABLE 80 THAILAND WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 130

TABLE 81 THAILAND WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 130

TABLE 82 THAILAND WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 131

TABLE 83 THAILAND WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 131

TABLE 84 INDONESIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 132

TABLE 85 INDONESIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 134

TABLE 86 INDONESIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 135

TABLE 87 INDONESIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 135

TABLE 88 INDONESIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 135

TABLE 89 INDONESIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 136

TABLE 90 INDONESIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 136

TABLE 91 INDONESIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 136

TABLE 92 INDONESIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 137

TABLE 93 INDONESIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 137

TABLE 94 SINGAPORE WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 138

TABLE 95 SINGAPORE WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 140

TABLE 96 SINGAPORE WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 141

TABLE 97 SINGAPORE WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 141

TABLE 98 SINGAPORE WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 141

TABLE 99 SINGAPORE WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 142

TABLE 100 SINGAPORE WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 142

TABLE 101 SINGAPORE WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 142

TABLE 102 SINGAPORE WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 143

TABLE 103 SINGAPORE WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 143

TABLE 104 CAMBODIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 144

TABLE 105 CAMBODIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 146

TABLE 106 CAMBODIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 147

TABLE 107 CAMBODIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 147

TABLE 108 CAMBODIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 147

TABLE 109 CAMBODIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 148

TABLE 110 CAMBODIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 148

TABLE 111 CAMBODIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 148

TABLE 112 CAMBODIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 149

TABLE 113 CAMBODIA WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 149

TABLE 114 PHILIPPINES WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 150

TABLE 115 PHILIPPINES WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 152

TABLE 116 PHILIPPINES WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 153

TABLE 117 PHILIPPINES WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 153

TABLE 118 PHILIPPINES WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 153

TABLE 119 PHILIPPINES WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 154

TABLE 120 PHILIPPINES WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 154

TABLE 121 PHILIPPINES WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 154

TABLE 122 PHILIPPINES WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 155

TABLE 123 PHILIPPINES WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION UNITS) 155

TABLE 124 REST OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (USD MILLION) 156

TABLE 125 REST OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRODUCT TYPE, 2018-2032 (MILLION UNITS) 158

TABLE 126 REST OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (USD MILLION) 159

TABLE 127 REST OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2018-2032 (MILLION UNITS) 159

TABLE 128 REST OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (USD MILLION) 159

TABLE 129 REST OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2018-2032 (MILLION UNITS) 160

TABLE 130 REST OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (USD MILLION) 160

TABLE 131 REST OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2018-2032 (MILLION UNITS) 160

TABLE 132 REST OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)

161

TABLE 133 REST OF ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (MILLION

UNITS) 161

TABLE 134 COMPARATIVE ANALYSIS: KEY PLAYERS FINANICAL 165

TABLE 135 MOST ACTIVE PLAYER IN THE ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES 165

TABLE 136 PRODUCT LAUNCH 166

TABLE 137 CONTRACTS, JOINT VENTURE, COLLABORATION & PARNERSHIP 167

TABLE 138 EXPANSION 168

TABLE 139 ACQUISITION 168

TABLE 140 ACHIEVEMENT 169

TABLE 141 MITSUBISHI PENCIL COMPANY, LIMITED: PRODUCTS OFFERED 171

TABLE 142 LINC LIMITED: PRODUCTS OFFERED 177

TABLE 143 LINC LIMITED: KEY DEVELOPMENTS 178

TABLE 144 HINDUSTAN PENCILS PVT. LTD.: PRODUCTS OFFERED 180

TABLE 145 HINDUSTAN PENCILS PVT. LTD.: KEY DEVELOPMENTS 181

TABLE 146 FLAIR WRITING INDUSTRIES LIMITED: PRODUCTS OFFERED 184

TABLE 147 FLAIR WRITING INDUSTRIES LIMITED: KEY DEVELOPMENTS 186

TABLE 148 SHANGHAI M&G STATIONERY INC.: PRODUCTS OFFERED 189

TABLE 149 SHANGHAI M&G STATIONERY INC.: KEY DEVELOPMENTS 190

TABLE 150 LUXOR: PRODUCTS OFFERED 192

TABLE 151 LUXOR: KEY DEVELOPMENTS 193

TABLE 152 PLUS CORPORATION: PRODUCTS OFFERED 195

TABLE 153 PILOT CORPORATION: PRODUCTS OFFERED 199

TABLE 154 PILOT CORPORATION: KEY DEVELOPMENTS 200

TABLE 155 DELI GROUP CO., LTD.: PRODUCTS OFFERED 202

TABLE 156 DELI GROUP CO., LTD.: KEY DEVELOPMENTS 203

TABLE 157 ZEBRA CO., LTD.: PRODUCTS OFFERED 205

TABLE 158 ZEBRA CO., LTD.: KEY DEVELOPMENTS 205

LIST OF FIGURES

FIGURE 1 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET: STRUCTURE 23

FIGURE 2 MARKET DYNAMICS: ASIA PACIFIC WRITING INSTRUMENTS & ACCESSORIES MARKET 45

FIGURE 3 DRIVER IMPACT ANALYSIS: ASIA PACIFIC WRITING INSTRUMENTS & ACCESSORIES MARKET 50

FIGURE 4 RESTRAINT IMPACT ANALYSIS: ASIA PACIFIC WRITING INSTRUMENTS & ACCESSORIES MARKET 53

FIGURE 5 ASIA PACIFIC WRITING INSTRUMENTS & ACCESSORIES MARKET: SUPPLY / VALUE CHAIN 62

FIGURE 7 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIESMARKET, BY PRODUCT TYPE MARKET, SEGMENT ATTRACTIVENESS

ANALYSIS 71

FIGURE 8 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIESMARKET, BY PRODUCT TYPE, 2023 (% SHARE) 73

FIGURE 9 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, SEGMENT ATTRACTIVENESS ANALYSIS 77

FIGURE 10 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY MATERIAL, 2023 (% SHARE) 78

FIGURE 11 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, SEGMENT ATTRACTIVENESS ANALYSIS 80

FIGURE 12 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY PRICE RANGE, 2023 (% SHARE) 81

FIGURE 13 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, SEGMENT ATTRACTIVENESS

ANALYSIS 82

FIGURE 14 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY DISTRIBUTION CHANNEL, 2023 (% SHARE) 83

FIGURE 15 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, SEGMENT ATTRACTIVENESS ANALYSIS 85

FIGURE 16 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY END-USER, 2023 (% SHARE) 86

FIGURE 17 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES MARKET, BY COUNTRY, 2023 (% SHARE) 89

FIGURE 18 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES PLAYERS: MARKET SHARE ANALYSIS, 2023 163

FIGURE 19 ASIA PACIFIC WRITING INSTRUMENTS AND ACCESSORIES PLAYERS: COMPETITIVE DASHBOARD ANALYSIS, 2023 164

FIGURE 20 MITSUBISHI PENCIL COMPANY, LIMITED: SWOT ANALYSIS 175