出版：Berg Insight（ベルグインサイト社） 出版年月：2021年12月
The Home and Small Business Security System Market – 11th Edition
Berg Insight「The Home and Small Business Security System Market – 11th Edition – ホームセキュリティシステムと小規模企業向けセキュリティシステム市場 第11版」は欧州と北米の家庭向けおよび小規模ビジネス向けセキュリティシステム市場を調査し、市場概観、市場予測、関連企業情報などを提供しています。
Cellular connectivity is rapidly becoming a standard feature in security alarm systems for the consumer and small business markets. Berg Insight estimates the number of cellular IoT connections for home and small business security systems in Europe and North America will grow at a compound annual growth rate of 6.7 percent from 36.4 million in 2020 to 50.4 million in 2025. Learn about the business opportunities associated with wireless IoT solutions for the alarm system industry in the eleventh edition of this 110 page report covering both Europe and North America.
Highlights from this report:
- Insights from 30 executive interviews with market leading companies.
- New data on alarm system adoption by country and segment.
- Comprehensive overview of the home and small business alarm system value chain.
- Detailed profiles of key players on the European and North American security markets.
- In-depth analysis of market trends and key developments.
- Market forecasts by region, lasting until 2025.
The private security sector is a global industry comprising services and solutions such as manned guarding, alarm system integration and monitoring, cash handling as well as various services like consulting and private investigations.
The global market value of the security industry reached an estimated € 174 billion in 2020. The more mature European and North American markets still dominate the industry with a combined market share of around 60 percent. The long-term annual growth rate is estimated to between 2 and 4 percent in Europe and North America. Historically, annual growth has exceeded GDP by a few percentage points each year.
However, the mature markets in Europe and North America are no longer growing faster than GDP, but rather at the same rate as GDP.
Security systems for small businesses and private homes can be divided into three main categories – local, selfmonitored and professionally monitored security systems.
When activated, a local security system only emits an alarm sound to alert the surroundings and scare off intruders.
Such systems are not monitored and cannot be accessed remotely. A self-monitored security system is connected and informs the owner of the premises upon activation by sending a text message, email or push notification. A professionally monitored security system is connected to an Alarm Receiving Centre (ARC). When the system is activated, the ARC can respond by dispatching a security patrol and contact emergency services. Professionally monitored security systems are dependent on reliable communications networks. The latest generation of such systems uses dual wired and wireless network connections in order to minimise the risk of communications failure.
The North American market for home and small business security systems is larger than the European market. There were an estimated 32.3 million active monitored alarm systems in the US and Canada at the end of 2020. The overall penetration rate among the around 150 million households and businesses in North America was 21.5 percent. In the EU27+3, there were about 16.8 million active monitored alarm systems at the end of 2020. This corresponds to an overall penetration rate of 6.8 percent among the around 245 million households and small businesses in Europe. The market data thus indicate a significant growth potential for alarm systems on the European market, especially in the residential segment where the current penetration is only 5.6 percent. However, growth on The European market is anticipated to vary considerably from country to country in the next few years.
The Nordic market is forecasted to grow the fastest, while other major markets in Europe will show less growth due to high market fragmentation and fewer specialist alarm service companies that actively market solutions. In both Europe and Professionally monitored alarm systems in Europe and North America reached 49 million in 2020
North America, interactive security services and smart home products are key growth drivers in the home security market.
Companies from a wide range of industries offer home and small business security systems on the European and North American markets. The traditional home security systems market is served by specialist home security companies such as ADT, Verisure, Brinks Home Security (Monitronics) and Sector Alarm; security service companies such as Prosegur, Securitas and G4S; telecommunications and cable television companies such as Comcast, Telus, Cox Communications and Bell Canada; as well as utilities, banks and insurance companies such as EPS (Crédit Mutuel), Crédit Agricole and Groupama. The DIY home security systems market is led by start-ups such as Frontpoint, SimpliSafe, Ajax Systems,
Ring (Amazon) and Wyze Labs. DIY security systems typically include self-monitoring as a standard feature and professional alarm monitoring services are offered as an option.
ADT is the leading provider of professionally monitored alarm systems in North America with 6.5 million residential and business customers at the end of 2020. ADT is followed by Vivint, Comcast, SimpliSafe and Brinks Home Security (Monitronics), all with between 900,000 and 1.7 million monitored alarm system customers at the end of 2020. In the US, only a few market players offer services nationwide.
Instead there are several smaller home security providers with a strong local presence. In Europe, Verisure is the clear market leader with 3.8 million residential and small business customers. The company is active in 12 European countries and four countries in South America. Other leading players in Europe are Sector Alarm and EPS Télésurveillance, a subsidiary of Crédit Mutuel, both with more than 500,000 monitored alarm systems at the end of 2020.
Table of contents
1 The security industry
1.1 Market overview
1.1.1 Security services
1.1.2 Enterprise security systems
1.1.3 Home and small business security systems
1.1.4 Cash handling
1.2 Key industry players
2 Home and small business security systems
2.1 Technology overview
2.2 European standards for intruder alarm systems
2.3 Alarm system value chain
2.3.1 Traditional home security system providers
2.3.2 Do-It-Yourself (DIY) home security system providers
2.3.3 Home security system manufacturers and platform providers
2.3.4 Secure alarm communications service providers
2.4 Market value and alarm system penetration
2.4.1 The European market
2.4.2 The North American market
3 Market forecasts and trends
3.1 The European market landscape
3.2 The North American market landscape
3.3 Market drivers and trends
3.3.1 Interactive smart home systems fuel interest in security services
3.3.2 DIY and traditional home security systems offerings are converging
3.3.3 Security and integrity issues when the home is connected
3.3.4 Security systems and smart home products enable insurance discounts
3.3.5 The pandemic’s impact on the security industry
3.3.6 Network sunsets – an opportunity and challenge for the security industry
4 Company profiles and strategies
4.1 Traditional home security system providers
4.1.2 Altice France
4.1.3 Brinks Home Security (Monitronics)
4.1.6 Cox Communications
4.1.7 EPS Télésurveillance
4.1.8 G4S (Allied Universal)
4.1.9 Guardian Protection
4.1.10 Johnson Controls
4.1.12 Sector Alarm
4.1.14 Stanley Black & Decker
4.1.16 Vector Security
4.2 DIY home security system providers
4.2.1 Ajax Systems
4.2.5 Ring (Amazon)
4.2.8 Wyze Labs
4.3 Home security system manufacturers and platform providers
4.3.4 DSC (Johnson Controls)
4.3.5 Nortek Control (Nice)
4.3.6 Resideo Technologies
4.4 Secure alarm communications service providers
4.4.2 BT Redcare
4.4.4 Telular (AMETEK)
4.4.5 Uplink (Sierra Wireless)
List of Figures
Figure 1.1: Security market value (World 2016-20020)………….3
Figure 1.2: Market value by segment (EU27+3 and North America 2020)……..5
Figure 1.3: Market value by country (EU27+3 and North America 2020)…….6
Figure 1.4: Small alarm system revenues (EU27+3 and North America 2020)….8
Figure 1.5: Leading security industry players by segment (EU and North America 2021)…10
Figure 1.6: Leading integrated security groups by revenues (2020) ………11
Figure 2.1: Home security system components…………..16
Figure 2.2: EN 50131 grading system …………..19
Figure 2.3: EN 50131 ATS rating criteria …………….20
Figure 2.4: EN 50131 grading system criteria …………..21
Figure 2.5: Home and small business security system ecosystem ……..23
Figure 2.6: Top monitored alarm providers (EU27+3 and North America Q4-2020) …..24
Figure 2.7: Monitored small alarm systems by country (EU27+3 2020) ……37
Figure 2.8: Monitored small alarm systems by segment (Europe 2020) ……38
Figure 2.9: Households, dwelling types and homeownership by country (EU27+3 2020)..39
Figure 2.10: Existing homes and housing starts (EU27+3 2017-20020) …….40
Figure 2.11: Monitored small alarm systems by segment (North America 2020)…..41
Figure 2.12: Existing homes and housing starts (North America 2017-20020)….42
Figure 2.13: Households, dwelling types and homeownership by country (NA 2020)…42
Figure 3.1: Alarm system shipments and installed base (EU27+3 2019-2025)….45
Figure 3.2: Alarm system shipments and installed base (North America 2019-2025) …46
Figure 4.1: The Complete home security system…………59
Figure 4.2: Xfinity Ultimate Home System …………..63
Figure 4.3: Sector Alarm company acquisitions (2011-20018)……..73
Figure 4.4: Verisure alarm connections per country (Q4-2020) ……..82
Figure 4.5: Ajax Systems’ security system and devices………..86
Figure 4.6: Minut Home Sensor………………89
Figure 4.7: Somfy ONE+ all-in-one home security system…………93
Figure 4.8: Wyze Home Monitoring security system………….95
Figure 4.9: Honeywell Home ProSeries security and smart home platform …..103
Figure 4.10: Telguard Homecontrol Flex …………..109