世界のインフルエンサーマーケティングプラットフォーム市場 ： 2029年までの予測

出版：Daedal Research (デダルリサーチ)　出版年月：2024年4月

Global Influencer Marketing Platform Market

世界のインフルエンサーマーケティングプラットフォーム市場 ：コンポーネント（ソリューションとサービス）、用途（キャンペーン管理、検索と発見、分析とレポート、コンプライアンス管理と不正検出、その他の用途）、組織規模（大企業と中小企業）、最終用途（ファッション）ライフスタイル、広告と広報、健康とウェルネス、旅行と観光、銀行と金融、その他のエンドユーザー）、地域別分析、市場規模と動向 – 2029年までの予測
Global Influencer Marketing Platform Market: Analysis By Component (Solutions and Services), By Application (Campaign Management, Search & Discovery, Analytics & Reporting, Compliance Management & Fraud Detection, and Other Applications), By Organization Size (Large Enterprises, and SMEs), By End Use (Fashion & Lifestyle, Advertisement & Public Relations, Health & Wellness, Travel & Tourism, Banking & Finance, and Other End Users), By Region Size and Trends with Impact of COVID-19 and Forecast up to 2029

お問合せ・ご注文　　出版社・価格・納期について

Report Overview

Influencer marketing platform works as a centralized solution for brands and businesses to discover, connect with, contract, and remunerate influencers for tailored influencer marketing campaigns, by automating key processes such as analytics & reporting, fraud detection, influencer identification and payment logistics. The influencer marketing platform market engages in the provision of various software and technology solutions that are specifically designed to facilitate influencer marketing campaigns, and provide a range of other features, including influencer discovery tools, campaign management dashboards, performance analytics, audience demographics, content management, and influencer relationship management. The global influencer marketing platform market value stood at US$17.98 billion in 2023, and is expected to reach US$94.21 billion by 2029.

世界のインフルエンサー マーケティング プラットフォームの市場価値は、2023 年に 179 億 8000 万米ドルで、2029 年までに 942 億 1000 万米ドルに達すると予想されています。

Global influencer marketing platform market demonstrated a consistent growth, primarily driven by increasing social media usage, growing need to reach target audience and create positive brand image, rise in adoption of influencer marketing platform by small and medium-sized enterprises due to better affordability, global digitalization, rapidly expanding fashion and lifestyle industry, growing interest in video-based content, etc. The global reach of these platforms, coupled with their ability to accommodate localized campaigns, positions them as versatile tools for businesses seeking to engage with audiences on a global scale while remaining culturally relevant. Furthermore, increasing consumer reliance on influencers for product suggestions & lifestyle insights, surge in number of niche influencers within distinct industries or interest segments, high demand for micro & nano influencers, and growing need for brands & agencies to build deeper connections with consumers, will continue to boost the growth of global influencer marketing platform market in the upcoming years. The market is expected to grow at a CAGR of 31.78% over the projected period of 2024-2029.

Market Segmentation Analysis:

By Type: The report provides the bifurcation of the global influencer marketing platform market into two segments on the basis of type, solution and services. Solution is the largest segment of influencer marketing platform owing to its crucial role in facilitating algorithm-driven analytics, real-time campaign management, and sophisticated data processing, providing data-driven insights, and enhancing the overall efficiency of influencer marketing campaigns. Services is the fastest growing segment of influencer marketing platform as a result of increasing adoption and customer interest in installing influencer marketing platforms/ software for digital promotion across Facebook, Instagram, LinkedIn, Tumblr, etc., growing need for customized campaigns, ongoing emphasis on relationship building, increasing complexity of influencer marketing, rising focus of brands on ROI and performance measurement, globalization of influencer marketing, and increasing demand for expert services for strategic planning, data interpretation, and continual optimization among businesses.

By Application: The global influencer marketing platform market on the basis of application, can be divided into five segments, namely, campaign management, search and discovery, analytics and reporting, compliance management and fraud detection, and other applications. Search and discovery is the largest segment of global influencer marketing platform as a result of increased engagements between marketers and influencers for a specific marketing campaign, increasing brand focus on saving time & money over manual searches, rise of niche markets and specialized audiences, increased demand for advanced search and filtering capabilities, and ongoing integration of data analytics and AI tools to provide brands with actionable insights into influencer performance and audience demographics.

By Organization Size: The report provides the bifurcation of the global influencer marketing platform market into two segments on the basis of organization size, large enterprises, and small and medium enterprises (SMEs). Large enterprise accounted for the largest share in global influencer marketing platform market owing to their considerable social media following, access to a larger pool of influencers, large enterprise’s increasing focus on data and performance analytics, presence of in-house marketing teams, increasing integration of influencer marketing with other marketing channels, such as social media advertising, content marketing, & email marketing. SMEs is the fastest growing segment of global influencer marketing platform as a result of more significant affordability & comparable returns to traditional marketing techniques, surge in social media usage, increasing demand for targeted reach, rising number of niche influencer, increasing focus of SMEs on building brand awareness, and growing number of collaboration of these companies with micro-and nano-influencers to create brand awareness and bring traffic to their website at affordable prices.

By End User: The global influencer marketing platform market can be divided into six segments on the basis of end user, namely, fashion & lifestyle, advertisement & public relations, health & wellness, travel tourism, banking & finance, and other end users. Fashion and lifestyle is the largest segment of global influencer marketing platforms owing to rapidly expanding fashion industry, rising need for high-end lifestyle and fashion brands to be more approachable for people and create closer interactions, increasing use of influencer marketing to make luxury lifestyle and fashion brands more accessible to consumers, and ongoing integration of e-commerce features in influencer marketing platforms. Health & wellness influencer marketing platform market is positively expanding as a result of increasing consumer focus on health and fitness, rising popularity of healthy eating habits, rapidly expanding health & fitness industry, rising propensity of millennial purchasing items exhibited by their influencers, efficient brand introduction and visibility on the OTT platforms, and increasing visual appeal of health and wellness content.

By Region: The report provides insight into the influencer marketing platform market based on regions namely, Europe, North America, Asia Pacific, and rest of the world. North America is the largest region of the global influencer marketing platform market as a result of increasing consumer engagement on social media and OTT platforms, robust digital infrastructure, high adoption of influencer marketing practices among brands & businesses, presence of significant talent pool & skilled workforce engaged in platform development and digital marketing, and growing number of Instagram, YouTube & Facebook influencers in the region.

Asia Pacific is the fastest growing segment of influencer marketing platform market as a result of large consumer base, increasing social media penetration, rising adoption of advanced cutting-edge technologies in countries like Japan, China, & India, region’s extensive digital landscape and diverse consumer markets, surge in e-commerce activities, improved internet connectivity, increasing implementation of ad-blocking solutions by users, and rapidly expanding e-commerce sector. Brands keen on tapping into the vast Asian market have fueled the demand for platforms offering localized influencer partnerships, culturally relevant campaigns and language-specific content.

Market Dynamics:

Growth Drivers: The global influencer marketing platform market has been rapidly growing over the past few years, due to factors such as surge in social media usage, rising number of influencers, rising adoption of ad-blocking software, increasing popularity of micro and nano influencers, growing interest in video based content, etc. With more individuals spending extensive time online, brands are actively leveraging influencers to tap into engaged audiences, and promote company products & services through content-driven advertisements, creating positive demand for influencer marketing services and platforms that help brands connect with these influencers. Also, increasing demand for content-driven PR to facilitate targeted and authentic content delivery, and develop favorable digital identity for audiences, will continue to boost the demand for influencer marketing platforms needed to manage influencer marketing campaigns over the forecasted years.

Challenges: However, the global influencer marketing platform market growth would be negatively impacted by various challenges such as complexity in return on investment (ROI) measurement, rise in fraudulent practices, etc. The primary hurdle lies in aligning measurement strategies with campaign objectives, particularly in accurately tracking engagement rates and conversion rates. Determining the exact impact of influencer marketing on sales or other key performance indicators (KPIs) can be challenging due to the multi-touch nature of many marketing campaigns, where consumers may interact with multiple touchpoints before making a purchase. In addition, data on influencer marketing campaigns is often fragmented across multiple platforms & channels, making it difficult for influencer marketing platforms to aggregate and analyze data effectively, leading to incomplete or inaccurate ROI measurements, impeding the growth of influencer marketing platform market.

Trends: The global influencer marketing platform market is projected to grow at a fast pace during the forecasted period, due to integration of AI-driven solutions, rising focus on establishing good brand image, integration of social commerce features, rising emphasis on authentic influencing, growing concentration on long-term partnerships, ongoing technological advancements, etc. Rising number of brands are focusing on long-term relationships with influencers rather than one-time campaigns, because long-term partnerships allow brands to maintain a consistent message over time, which is essential for brand building and creating a strong brand identity and recognition among consumers. Influencer marketing platforms connect brands with influencers who’ve built long term trust with their audience, and so when an influencer promotes a product or service, it feels like a recommendation from a friend, rather than a sales pitch. So by partnering with influencers, brands can leverage this trust to build authenticity and credibility, and enhance their own brand image.

Impact Analysis of COVID-19 and Way Forward:

COVID-19 brought in many changes in the world in terms of reduced productivity, loss of life, business closures, closing down of factories and organizations, and shift to an online mode of work. The influencer marketing platforms gained immense popularity during the COVID-19 pandemic as government-mandated lockdown restrictions forced many production houses and advertising agencies to halt their scheduled advertisement shootings, compelling brands to shift to alternative digital marketing methods such as emails, social media platforms, and influencer marketing to maintain their online presence and user engagement and reach a larger and more engaged audience. Influencer marketing platforms, with their ability to connect brands with influencers and manage campaigns effectively were highly demanded during this time as a flexible and cost-effective alternative to traditional advertising. Therefore, the impact of COVID-19 pandemic on global influencer marketing platform market turned out to be positive.

Competitive Landscape:

The global influencer marketing platform market is relatively fragmented with large number of companies, ranging from established brands to smaller regional players and niche manufacturers catering to the industry demand. The key players of the global influencer marketing platform market are:

IZEA Worldwide, Inc.
Meltwater (KLEAR)
Traackr, Inc.
Upfluence
Impact Tech, Inc.
LTK
Triller Corp. (JuliusWorks, LLC.)
Linqia, Inc.
Grin Technologies Inc.
Later (Mavrck)
AspireIQ, Inc.
CreatorIQ
NEOREACH
Creator.co.
Influencity

Major companies in the market have been implementing both organic (such as launches, expansion, and product approvals) and inorganic development strategies (such as product launches, partnerships, and collaborations) to expand their product portfolio and gain competitive edge. For instance, on December, 07, 2023, IZEA acquired advocate marketing platform Zuberance, a pioneering advocate marketing software platform, where Zuberance provides marketers with the tools to build white-label communities of their customers and influencers while engaging these communities to serve as advocates for their brand, leading to low-cost content creation. In addition, on July 26, 2023, Linqia, announced the launch of Contextual Search, a new product feature that helps brands find untapped influencers to activate for marketing campaigns.

Table of Contents

1. Executive Summary

2. Introduction

2.1 Influencer Marketing Platform: An Overview
2.1.1 Definition of Influencer Marketing Platform
2.1.2 Benefits of Influencer Marketing Platform

2.2 Influencer Marketing Platform Segmentation: An Overview
2.2.1 Influencer Marketing Platform Segmentation: An Overview

3. Global Market Analysis

3.1 Global Influencer Marketing Platform Market: An Analysis

3.1.1 Global Influencer Marketing Platform Market: An Overview
3.1.2 Global Influencer Marketing Platform Market by Value
3.1.3 Global Influencer Marketing Platform Market by Component (Solutions and Services)
3.1.4 Global Influencer Marketing Platform Market by Application (Campaign Management, Search & Discovery, Analytics & Reporting, Compliance Management & Fraud Detection, and Other Applications)
3.1.5 Global Influencer Marketing Platform Market by Organization Size (Large Enterprises, and SMEs)
3.1.6 Global Influencer Marketing Platform Market by End User (Fashion & Lifestyle, Advertisement & Public Relations, Health & Wellness, Travel & Tourism, Banking & Finance, and Other End Users)
3.1.7 Global Influencer Marketing Platform Market by Region (North America, Europe, Asia Pacific, and Rest of the World)

3.2 Global Influencer Marketing Platform Market: Component Analysis)

3.2.1 Global Influencer Marketing Platform Market: Component Overview
3.2.2 Global Influencer Marketing Platform Solutions Market by Value
3.2.3 Global Influencer Marketing Platform Services Market by Value

3.3 Global Influencer Marketing Platform Market: Application Analysis

3.3.1 Global Influencer Marketing Platform Market: Application Overview
3.3.2 Global Campaign Management Influencer Marketing Platform Market by Value
3.3.3 Global Search and Discovery Influencer Marketing Platform Market by Value
3.3.4 Global Analytics and Reporting Influencer Marketing Platform Market by Value
3.3.5 Global Compliance Management and Fraud Detection Influencer Marketing Platform Market by Value
3.3.6 Global Other Applications Influencer Marketing Platform Market by Value

3.4 Global Influencer Marketing Platform Market: Organization Size Analysis

3.4.1 Global Influencer Marketing Platform Market: Organization Size Overview
3.4.2 Global Large Enterprises Influencer Marketing Platform Market by
3.4.3 Global SMEs Influencer Marketing Platform Market by Value

3.5 Global Influencer Marketing Platform Market: End User Analysis

3.5.1 Global Influencer Marketing Platform Market: End User Overview
3.5.2 Global Fashion and Lifestyle Influencer Marketing Platform Market by Value
3.5.3 Global Advertisement and Public Relations Influencer Marketing Platform Market by Value
3.5.4 Global Health and Wellness Influencer Marketing Platform Market by Value
3.5.5 Global Travel and Tourism Influencer Marketing Platform Market by Value
3.5.6 Global Banking and Finance Influencer Marketing Platform Market by Value
3.5.7 Global Other End Users Influencer Marketing Platform Market by Value

4. Regional Market Analysis

4.1 North America Influencer Marketing Platform Market: An Analysis

4.1.1 North America Influencer Marketing Platform Market: An Overview
4.1.2 North America Influencer Marketing Platform Market by Value
4.1.3 North America Influencer Marketing Platform Market by Component (Solutions and Services)
4.1.4 North America Influencer Marketing Platform Market by Application (Campaign Management, Search & Discovery, Analytics & Reporting, Compliance Management & Fraud Detection, and Other Applications)
4.1.5 North America Influencer Marketing Platform Market by Organization Size (Large Enterprises, and SMEs)
4.1.6 North America Influencer Marketing Platform Market by End User (Fashion & Lifestyle, Advertisement & Public Relations, Health & Wellness, Travel & Tourism, Banking & Finance, and Other End Users)
4.1.7 North America Influencer Marketing Platform Market by Region (The US, Canada, and Mexico)
4.1.8 The US Influencer Marketing Platform Market by Value
4.1.9 The US Influencer Marketing Platform Market by Component (Solutions and Services)
4.1.10 The US Influencer Marketing Platform Market Component by Value
4.1.11 The US Influencer Marketing Platform Market by Application (Campaign Management, Search & Discovery, Analytics & Reporting, Compliance Management & Fraud Detection, and Other Applications)
4.1.12 The US Influencer Marketing Platform Market Application by Value
4.1.13 The US Influencer Marketing Platform Market by Organization Size (Large Enterprises, and SMEs)
4.1.14 The US Influencer Marketing Platform Market Organization Size by Value
4.1.15 The US Influencer Marketing Platform Market by End User (Fashion & Lifestyle, Advertisement & Public Relations, Health & Wellness, Travel & Tourism, Banking & Finance, and Other End Users)
4.1.16 The US Influencer Marketing Platform Market End User by Value
4.1.17 Canada Influencer Marketing Platform Market by Value
4.1.18 Mexico Influencer Marketing Platform Market by Value

4.2 Asia Pacific Influencer Marketing Platform Market: An Analysis

4.2.1 Asia Pacific Influencer Marketing Platform Market: An Overview
4.2.2 Asia Pacific Influencer Marketing Platform Market by Value
4.2.3 Asia Pacific Influencer Marketing Platform Market by Component (Solutions and Services)
4.2.4 Asia Pacific Influencer Marketing Platform Market by Application (Campaign Management, Search & Discovery, Analytics & Reporting, Compliance Management & Fraud Detection, and Other Applications)
4.2.5 Asia Pacific Influencer Marketing Platform Market by Organization Size (Large Enterprises, and SMEs)
4.2.6 Asia Pacific Influencer Marketing Platform Market by End User (Fashion & Lifestyle, Advertisement & Public Relations, Health & Wellness, Travel & Tourism, Banking & Finance, and Other End Users)
4.2.7 Asia Pacific Influencer Marketing Platform Market by Region (China, Japan, India, South Korea, and Rest of Asia Pacific)
4.2.8 China Influencer Marketing Platform Market by Value
4.2.9 Japan Influencer Marketing Platform Market by Value
4.2.10 South Korea Influencer Marketing Platform Market by Value
4.2.11 India Influencer Marketing Platform Market by Value
4.2.12 Rest of Asia Pacific Influencer Marketing Platform Market by Value

4.3 Europe Influencer Marketing Platform Market: An Analysis

4.3.1 Europe Influencer Marketing Platform Market: An Overview
4.3.2 Europe Influencer Marketing Platform Market by Value
4.3.3 Europe Influencer Marketing Platform Market by Component (Solutions and Services)
4.3.4 Europe Influencer Marketing Platform Market by Application (Campaign Management, Search & Discovery, Analytics & Reporting, Compliance Management & Fraud Detection, and Other Applications)
4.3.5 Europe Influencer Marketing Platform Market by Organization Size (Large Enterprises, and SMEs)
4.3.6 Europe Influencer Marketing Platform Market by End User (Fashion & Lifestyle, Advertisement & Public Relations, Health & Wellness, Travel & Tourism, Banking & Finance, and Other End Users)
4.3.7 Europe Influencer Marketing Platform Market by Region (Germany, France, UK, Italy, Spain, and Rest of Europe)
4.3.8 Germany Influencer Marketing Platform Market by Value
4.3.9 France Influencer Marketing Platform Market by Value
4.3.10 UK Influencer Marketing Platform Market by Value
4.3.11 Italy Influencer Marketing Platform Market by Value
4.3.12 Spain Influencer Marketing Platform Market by Value
4.3.13 Rest of Europe Influencer Marketing Platform Market by Value

4.4 Rest of the World Influencer Marketing Platform Market: An Analysis

4.4.1 Rest of the World Influencer Marketing Platform Market: An Overview
4.4.2 Rest of the World Influencer Marketing Platform Market by Value

5. Impact of COVID-19

5.1 Impact of COVID-19 on Influencer Marketing Platform Market
5.2 Post COVID-19 Impact on Influencer Marketing Platform Market

6. Market Dynamics

6.1 Growth Drivers
6.1.1 Surge in Social Media Usage
6.1.2 Rising Adoption of Ad-blocking Software
6.1.3 Rising Number of Influencers
6.1.4 Increasing Popularity of Micro and Nano Influencers
6.1.5 Growing Interest in Video Based Content

6.2 Challenges
6.2.1 Complexity in Return On Investment (ROI) Measurement
6.2.2 Rise in Fraudulent Practices

6.3 Market Trends
6.3.1 Integration of AI-driven Solutions
6.3.2 Rising Focus on Establishing Good Brand Image
6.3.3 Integration of Social Commerce Features
6.3.4 Rising Emphasis on Authentic Influencing
6.3.5 Growing Concentration on Long-term Partnerships
6.3.6 Ongoing Technological Advancements

7. Competitive Landscape

7.1 Global Influencer Marketing Platform Market: Competitive Landscape

8. Company Profiles

8.1 IZEA Worldwide, Inc.
8.1.1 Business Overview
8.1.2 Revenue by Geographical Region
8.1.3 Business Strategy

8.2 Meltwater (KLEAR)
8.2.1 Business Overview
8.2.2 Revenue by Geographical Region
8.2.3 Business Strategy

8.3 Traackr, Inc.
8.3.1 Business Overview
8.3.2 Business Strategy

8.4 Upfluence
8.4.1 Business Overview
8.4.2 Business Strategy

8.5 Impact Tech, Inc.
8.5.1 Business Overview
8.5.2 Business Strategy

8.6 LTK
8.6.1 Business Overview
8.6.2 Business Strategy

8.7 Triller Corp. (JuliusWorks, LLC.)
8.7.1 Business Overview
8.7.2 Business Strategy

8.8 Linqia, Inc.
8.8.1 Business Overview
8.8.2 Business Strategy

8.9 Grin Technologies Inc.
8.9.1 Business Overview
8.9.2 Business Strategy

8.10 Later (Mavrck)
8.10.1 Business Overview
8.10.2 Business Strategy

8.11 AspireIQ, Inc.
8.11.1 Business Overview

8.12 CreatorIQ
8.12.1 Business Overview

8.13 NEOREACH
8.13.1 Business Overview

8.14 Creator.co.
8.14.1 Business Overview

8.15 Influencity
8.15.1 Business Overview

List of Figures

Figure 1: Benefits of Influencer Marketing Platform
Figure 2: Influencer Marketing Platform Segmentation
Figure 3: Global Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 4: Global Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 5: Global Influencer Marketing Platform Market by Component; 2023 (Percentage, %)
Figure 6: Global Influencer Marketing Platform Market by Application; 2023 (Percentage, %)
Figure 7: Global Influencer Marketing Platform Market by Organization Size; 2023 (Percentage, %)
Figure 8: Global Influencer Marketing Platform Market by End User; 2023 (Percentage, %)
Figure 9: Global Influencer Marketing Platform Market by Region; 2023 (Percentage, %)
Figure 10: Global Influencer Marketing Platform Solutions Market by Value; 2019-2023 (US$ Billion)
Figure 11: Global Influencer Marketing Platform Solutions Market by Value; 2024-2029 (US$ Billion)
Figure 12: Global Influencer Marketing Platform Services Market by Value; 2019-2023 (US$ Billion)
Figure 13: Global Influencer Marketing Platform Services Market by Value; 2024-2029 (US$ Billion)
Figure 14: Global Campaign Management Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 15: Global Campaign Management Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 16: Global Search and Discovery Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 17: Global Search and Discovery Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 18: Global Analytics and Reporting Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 19: Global Analytics and Reporting Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 20: Global Compliance Management and Fraud Detection Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 21: Global Compliance Management and Fraud Detection Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 22: Global Other Applications Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 23: Global Other Applications Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 24: Global Large Enterprises Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 25: Global Large Enterprises Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 26: Global SMEs Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 27: Global SMEs Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 28: Global Fashion and Lifestyle Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 29: Global Fashion and Lifestyle Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 30: Global Advertisement and Public Relations Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 31: Global Advertisement and Public Relations Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 32: Global Health and Wellness Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 33: Global Health and Wellness Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 34: Global Travel and Tourism Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 35: Global Travel and Tourism Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 36: Global Banking and Finance Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 37: Global Banking and Finance Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 38: Global Other End Users Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 39: Global Other End Users Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 40: North America Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 41: North America Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 42: North America Influencer Marketing Platform Market by Component; 2023 (Percentage, %)
Figure 43: North America Influencer Marketing Platform Market by Application; 2023 (Percentage, %)
Figure 44: North America Influencer Marketing Platform Market by Organization Size; 2023 (Percentage, %)
Figure 45: North America Influencer Marketing Platform Market by End User; 2023 (Percentage, %)
Figure 46: North America Influencer Marketing Platform Market by Region; 2023 (Percentage, %)
Figure 47: The US Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 48: The US Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 49: The US Influencer Marketing Platform Market by Component; 2023 (Percentage, %)
Figure 50: The US Influencer Marketing Platform Market Component by Value; 2023-2029 (US$ Billion)
Figure 51: The US Influencer Marketing Platform Market by Application; 2023 (Percentage, %)
Figure 52: The US Influencer Marketing Platform Market Application by Value; 2023-2029 (US$ Billion)
Figure 53: The US Influencer Marketing Platform Market by Organization Size; 2023 (Percentage, %)
Figure 54: The US Influencer Marketing Platform Market Organization Size by Value; 2023-2029 (US$ Billion)
Figure 55: The US Influencer Marketing Platform Market by End User; 2023 (Percentage, %)
Figure 56: The US Influencer Marketing Platform Market End User by Value; 2023-2029 (US$ Billion)
Figure 57: Canada Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 58: Canda Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 59: Mexico Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 60: Mexico Influencer Marketing Platform Market by Value; 2024-2029 (US$ Million)
Figure 61: Asia Pacific Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 62: Asia Pacific Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 63: Asia Pacific Influencer Marketing Platform Market by Component; 2023 (Percentage, %)
Figure 64: Asia Pacific Influencer Marketing Platform Market by Application; 2023 (Percentage, %)
Figure 65: Asia Pacific Influencer Marketing Platform Market by Organization Size; 2023 (Percentage, %)
Figure 66: Asia Pacific Influencer Marketing Platform Market by End User; 2023 (Percentage, %)
Figure 67: Asia Pacific Influencer Marketing Platform Market by Region; 2023 (Percentage, %)
Figure 68: China Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 69: China Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 70: Japan Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 71: Japan Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 72: South Korea Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 73: South Korea Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 74: India Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 75: India Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 76: Rest of Asia Pacific Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 77: Rest of Asia Pacific Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 78: Europe Influencer Marketing Platform Market by Value; 2019-2023 (US$ Billion)
Figure 79: Europe Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 80: Europe Influencer Marketing Platform Market by Component; 2023 (Percentage, %)
Figure 81: Europe Influencer Marketing Platform Market by Application; 2023 (Percentage, %)
Figure 82: Europe Influencer Marketing Platform Market by Organization Size; 2023 (Percentage, %)
Figure 83: Europe Influencer Marketing Platform Market by End User; 2023 (Percentage, %)
Figure 84: Europe Influencer Marketing Platform Market by Region; 2023 (Percentage, %)
Figure 85: Germany Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 86: Germany Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 87: France Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 88: France Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 89: UK Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 90: UK Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 91: Italy Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 92: Italy Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 93: Spain Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 94: Spain Influencer Marketing Platform Market by Value; 2024-2029 (US$ Million)
Figure 95: Rest of Europe Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 96: Rest of Europe Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 97: Rest of the World Influencer Marketing Platform Market by Value; 2019-2023 (US$ Million)
Figure 98: Rest of the World Influencer Marketing Platform Market by Value; 2024-2029 (US$ Billion)
Figure 99: Global Number of Active Social Media Users; 2018-2023 (Billion)
Figure 100: Global Number of Adblock Users; 2020-2023 (Million)
Figure 101: Global Artificial Intelligence Market Size; 2021–2025 (US$ Billion)
Figure 102: IZEA Worldwide, Inc. Revenue by Geographical Region; 2023 (Percentage, %)
Figure 103: Meltwater Revenue by Geographical Region; 2022 (Percentage, %)