オンラインアート市場規模、成長と動向分析レポート 2025-2033年

世界のオンラインアート市場規模は2033年までに192億5,000万米ドルに達し、2025年から2033年にかけて年平均成長率（CAGR）6.3%で成長すると予測されています。市場の成長は、従来の物理的なアートギャラリーからオンラインプラットフォームへの移行に起因しています。この移行はアート市場にいくつかの変化をもたらし、より幅広いオーディエンスにとってアクセスしやすく透明性を高め、市場の成長を牽引しました。

Online Art Market Growth & Trends

The global online art market size is expected to reach USD 19.25 billion by 2033, registering a CAGR of 6.3% from 2025 to 2033, according to a new report by Grand View Research, Inc. The growth of the market can be attributed to the shift from traditional, physical art galleries to online platforms. This shift brought about several changes in the art market, making it more accessible and transparent for a broader audience, thereby driving the market’s growth.

The abundance of choice and variety available in the online market is a driving force behind its growth. Online retailers can maintain a much larger inventory than brick-and-mortar stores, offering consumers an extensive range of products, brands, and styles. This diverse selection caters to a wide array of tastes and preferences, ensuring that shoppers can find precisely what they are looking for.

オンライン市場における豊富な選択肢と多様性は、その成長の原動力となっています。オンライン小売業者は、実店舗よりもはるかに多くの在庫を保有できるため、消費者に幅広い商品、ブランド、スタイルを提供しています。この多様な品揃えは、多様な嗜好や嗜好に対応し、買い物客がまさに求めているものを見つけることを可能にします。

Online marketplaces often facilitate price comparisons, enabling consumers to find the best deals and discounts, further enhancing their shopping experience. Furthermore, the rise of e-commerce has been greatly fueled by advancements in technology. Secure payment options, user-friendly interfaces, and sophisticated algorithms that provide personalized product recommendations all contribute to a seamless online shopping experience, driving the growth of the market.

オンラインマーケットプレイスでは価格比較が容易なため、消費者は最良の取引や割引を見つけることができ、ショッピング体験をさらに向上させることができます。さらに、eコマースの隆盛はテクノロジーの進歩によって大きく促進されています。安全な決済方法、ユーザーフレンドリーなインターフェース、そしてパーソナライズされた商品推奨を提供する高度なアルゴリズムは、シームレスなオンラインショッピング体験に貢献し、市場の成長を牽引しています。

The global pandemic positively impacted the growth of the market. The COVID-19 pandemic catalyzed a rapid shift towards online art sales since traditional art fairs and gallery exhibitions were disrupted or moved to digital platforms. Furthermore, technological advancements, including virtual viewing rooms and 3D tours, aimed at replicating the gallery experience virtually. This shift not only sustained the art market but also emphasized the growing importance of the online marketplace.

世界的なパンデミックは市場の成長にプラスの影響を与えました。COVID-19パンデミックは、従来のアートフェアやギャラリーの展示会が中断されたり、デジタルプラットフォームに移行したりしたため、アート販売のオンライン化への急速な移行を促しました。さらに、バーチャルビューイングルームや3Dツアーといった技術の進歩により、ギャラリーでの体験をバーチャルに再現することが可能になりました。この変化は、アート市場を支えただけでなく、オンラインマーケットプレイスの重要性の高まりを浮き彫りにしました。

Online Art Market Report Scope

Online Art Market Report Highlights

• The paintings segment accounted for the largest share of 33.8% in 2024. The growth of the paintings segment can be attributed to the advancement in the high-resolution images, which enable the buyer to verify the authenticity and the art.

• The domestic customer segment held the largest market share of 67.9% in 2024. The domestic customer has a deep cultural connection to artworks from their region, gravitating towards pieces that resonate with their cultural heritage.

• The foreign customer segment is expected to grow at a significant CAGR during the forecast period. Foreign customers are increasingly drawn to purchasing art online as it provides a global marketplace at their fingertips

• The photography segment is expected to grow at a significant CAGR during the forecast period. The growing digitalization and the ease of online presentation have allowed photographers to showcase their work to a global audience, eliminating geographical constraints

• The North America online art market held a significant share in 2024. The region’s tech-savvy population readily embraces digital platforms for art transactions, fostering the growth of the market across the region.

Table of Contents

Chapter 1. Methodology and Scope

1.1. Market Segmentation and Scope

1.2. Research Methodology

1.2.1. Information Procurement

1.3. Information or Data Analysis

1.4. Methodology

1.5. Research Scope and Assumptions

1.6. Market Formulation & Validation

1.7. Country Based Segment Share Calculation

1.8. List of Data Sources

Chapter 2. Executive Summary

2.1. Market Outlook

2.2. Segment Outlook

2.3. Competitive Insights

Chapter 3. Online Art Market Variables, Trends, & Scope

3.1. Market Lineage Outlook

3.2. Market Dynamics

3.2.1. Market Driver Analysis

3.2.2. Market Restraint Analysis

3.2.3. Industry Challenge

3.3. Online Art Market Analysis Tools

3.3.1. Industry Analysis – Porter’s

3.3.1.1. Bargaining power of the suppliers

3.3.1.2. Bargaining power of the buyers

3.3.1.3. Threats of substitution

3.3.1.4. Threats from new entrants

3.3.1.5. Competitive rivalry

3.3.2. PESTEL Analysis

3.3.2.1. Political landscape

3.3.2.2. Economic landscape

3.3.2.3. Social landscape

3.3.2.4. Technological landscape

3.3.2.5. Environmental landscape

3.3.2.6. Legal landscape

Chapter 4. Online Art Market: Type Estimates & Trend Analysis

4.1. Segment Dashboard

4.2. Online Art Market: Type Movement Analysis, 2024 & 2033 (USD Million)

4.3. Paintings

4.3.1. Paintings Market Revenue Estimates and Forecasts, 2021 – 2033 (USD Million)

4.4. Drawings

4.4.1. Drawings Market Revenue Estimates and Forecasts, 2021 – 2033 (USD Million)

4.5. Prints

4.5.1. Prints Market Revenue Estimates and Forecasts, 2021 – 2033 (USD Million)

4.6. Photography

4.6.1. Photography Market Revenue Estimates and Forecasts, 2021 – 2033 (USD Million)

4.7. Others

4.7.1. Others Market Revenue Estimates and Forecasts, 2021 – 2033 (USD Million)

Chapter 5. Online Art Market: End User Estimates & Trend Analysis

5.1. Segment Dashboard

5.2. Online Art Market: End User Movement Analysis, 2024 & 2033 (USD Million)

5.3. Foreign Customers

5.3.1. Foreign Customers Market Revenue Estimates and Forecasts, 2021 – 2033 (USD Million)

5.4. Domestic Customers

5.4.1. Domestic Customers Market Revenue Estimates and Forecasts, 2021 – 2033 (USD Million)

Chapter 6. Online Art Market: Regional Estimates & Trend Analysis

6.1. Online Art Market Share, By Region, 2024 & 2033 (USD Million)

6.2. North America

6.2.1. North America Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.2.2. U.S.

6.2.2.1. U.S. Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.2.3. Canada

6.2.3.1. Canada Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.2.4. Mexico

6.2.4.1. Mexico Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.3. Europe

6.3.1. Europe Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.3.2. UK

6.3.2.1. UK Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.3.3. Germany

6.3.3.1. Germany Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.3.4. France

6.3.4.1. France Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.4. Asia Pacific

6.4.1. Asia Pacific Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.4.2. China

6.4.2.1. China Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.4.3. Japan

6.4.3.1. Japan Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.4.4. India

6.4.4.1. India Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.4.5. South Korea

6.4.5.1. South Korea Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.4.6. Australia

6.4.6.1. Australia Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.5. Latin America

6.5.1. Latin America Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.5.2. Brazil

6.5.2.1. Brazil Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.6. Middle East and Africa

6.6.1. Middle East and Africa Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.6.2. UAE

6.6.2.1. UAE Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.6.3. KSA

6.6.3.1. KSA Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

6.6.4. South Africa

6.6.4.1. South Africa Online Art Market Estimates and Forecasts, 2021 – 2033 (USD Million)

Chapter 7. Competitive Landscape

7.1. Company Categorization

7.2. Company Market Positioning

7.3. Company Heat Map Analysis

7.4. Company Profiles/Listing

7.4.1. Fine Art America

7.4.1.1. Participant’s Overview

7.4.1.2. Financial Performance

7.4.1.3. Product Benchmarking

7.4.1.4. Strategic Initiatives

7.4.2. Artspace LLC

7.4.2.1. Participant’s Overview

7.4.2.2. Financial Performance

7.4.2.3. Product Benchmarking

7.4.2.4. Strategic Initiatives

7.4.3. Saatchi Art

7.4.3.1. Participant’s Overview

7.4.3.2. Financial Performance

7.4.3.3. Product Benchmarking

7.4.3.4. Strategic Initiatives

7.4.4. Artfinder

7.4.4.1. Participant’s Overview

7.4.4.2. Financial Performance

7.4.4.3. Product Benchmarking

7.4.4.4. Strategic Initiatives

7.4.5. DeviantArt

7.4.5.1. Participant’s Overview

7.4.5.2. Financial Performance

7.4.5.3. Product Benchmarking

7.4.5.4. Strategic Initiatives

7.4.6. Ugallery

7.4.6.1. Participant’s Overview

7.4.6.2. Financial Performance

7.4.6.3. Product Benchmarking

7.4.6.4. Strategic Initiatives

7.4.7. Singulart

7.4.7.1. Participant’s Overview

7.4.7.2. Financial Performance

7.4.7.3. Product Benchmarking

7.4.7.4. Strategic Initiatives

7.4.8. Artsy

7.4.8.1. Participant’s Overview

7.4.8.2. Financial Performance

7.4.8.3. Product Benchmarking

7.4.8.4. Strategic Initiatives

7.4.9. ETSY

7.4.9.1. Participant’s Overview

7.4.9.2. Financial Performance

7.4.9.3. Product Benchmarking

7.4.9.4. Strategic Initiatives

7.4.10. The Artling

7.4.10.1. Participant’s Overview

7.4.10.2. Financial Performance

7.4.10.3. Product Benchmarking

7.4.10.4. Strategic Initiatives

List of Tables

Table 1 Global online art market size estimates & forecasts 2021 – 2033 (USD Million)

Table 2 Global online art market, by region 2021 – 2033 (USD Million)

Table 3 Global online art market, by type 2021 – 2033 (USD Million)

Table 4 Global online art market, by end-User 2021 – 2033 (USD Million)

Table 5 Paintings market, by region 2021 – 2033 (USD Million)

Table 6 Drawings market, by region 2021 – 2033 (USD Million)

Table 7 Prints market, by region 2021 – 2033 (USD Million)

Table 8 Photography market, by region 2021 – 2033 (USD Million)

Table 9 Others market, by region 2021 – 2033 (USD Million)

Table 10 Foreign customers market, by region 2021 – 2033 (USD Million)

Table 11 Domestic customers market, by region 2021 – 2033 (USD Million)

Table 12 North America online art market, by type 2021 – 2033 (USD Million)

Table 13 North America online art market, by end-user 2021 – 2033 (USD Million)

Table 14 U.S. online art market, by type 2021 – 2033 (USD Million)

Table 15 U.S. online art market, by end-user 2021 – 2033 (USD Million)

Table 16 Canada online art market, by type 2021 – 2033 (USD Million)

Table 17 Canada online art market, by end-user 2021 – 2033 (USD Million)

Table 18 Mexico online art market, by type 2021 – 2033 (USD Million)

Table 19 Mexico online art market, by end-user 2021 – 2033 (USD Million)

Table 20 Europe online art market, by type 2021 – 2033 (USD Million)

Table 21 Europe online art market, by end-user 2021 – 2033 (USD Million)

Table 22 UK online art market, by type 2021 – 2033 (USD Million)

Table 23 UK online art market, by end-user 2021 – 2033 (USD Million)

Table 24 Germany online art market, by type 2021 – 2033 (USD Million)

Table 25 Germany online art market, by end-user 2021 – 2033 (USD Million)

Table 26 France online art market, by type 2021 – 2033 (USD Million)

Table 27 France online art market, by end-user 2021 – 2033 (USD Million)

Table 28 Asia Pacific online art market, by type 2021 – 2033 (USD Million)

Table 29 Asia Pacific online art market, by end-user 2021 – 2033 (USD Million)

Table 30 China online art market, by type 2021 – 2033 (USD Million)

Table 31 China online art market, by end-user 2021 – 2033 (USD Million)

Table 32 India online art market, by type 2021 – 2033 (USD Million)

Table 33 India online art market, by end-user 2021 – 2033 (USD Million)

Table 34 Japan online art market, by type 2021 – 2033 (USD Million)

Table 35 Japan online art market, by end-user 2021 – 2033 (USD Million)

Table 36 Australia online art market, by type 2021 – 2033 (USD Million)

Table 37 Australia online art market, by end-user 2021 – 2033 (USD Million)

Table 38 South Korea online art market, by type 2021 – 2033 (USD Million)

Table 39 South Korea online art market, by end-user 2021 – 2033 (USD Million)

Table 40 Latin America online art market, by type 2021 – 2033 (USD Million)

Table 41 Latin America online art market, by end-user 2021 – 2033 (USD Million)

Table 42 Brazil online art market, by type 2021 – 2033 (USD Million)

Table 43 Brazil online art market, by end-user 2021 – 2033 (USD Million)

Table 44 MEA online art market, by type 2021 – 2033 (USD Million)

Table 45 MEA online art market, by end-user 2021 – 2033 (USD Million)

Table 46 UAE online art market, by type 2021 – 2033 (USD Million)

Table 47 UAE online art market, by end-user 2021 – 2033 (USD Million)

Table 48 KSA online art market, by type 2021 – 2033 (USD Million)

Table 49 KSA online art market, by end-user 2021 – 2033 (USD Million)

Table 50 South Africa online art market, by type 2021 – 2033 (USD Million)

Table 51 South Africa online art market, by end-user 2021 – 2033 (USD Million)

List of Figures

Fig. 1 Online art market segmentation

Fig. 2 Market research process

Fig. 3 Information procurement

Fig. 4 Primary research pattern

Fig. 5 Market research approaches

Fig. 6 Value chain-based sizing & forecasting

Fig. 7 Parent market analysis

Fig. 8 Market formulation & validation

Fig. 9 Online art market snapshot

Fig. 10 Online art market segment snapshot

Fig. 11 Online art market competitive landscape snapshot

Fig. 12 Market research process

Fig. 13 Market driver relevance analysis (Current & future impact)

Fig. 14 Market restraint relevance analysis (Current & future impact)

Fig. 15 Online art market: Type outlook key takeaways (USD Million)

Fig. 16 Online art market: Type movement analysis 2024 & 2033 (USD Million)

Fig. 17 Paintings market revenue estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 18 Drawings market revenue estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 19 Prints market revenue estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 20 Photography market revenue estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 21 Others market revenue estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 22 Online art market: End-user outlook key takeaways (USD Million)

Fig. 23 Online art market: End-user movement analysis 2024 & 2033 (USD Million)

Fig. 24 Foreign customers market revenue estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 25 Domestic customers market revenue estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 26 Regional marketplace: Key takeaways

Fig. 27 Online art market: Regional outlook, 2024 & 2033, (USD Million)

Fig. 28 North America online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 29 U.S. online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 30 Canada online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 31 Mexico online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 32 Europe online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 33 UK online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 34 Germany online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 35 France online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 36 Asia Pacific online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 37 Japan online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 38 China online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 39 India online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 40 Australia online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 41 South Korea online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 42 Latin America online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 43 Brazil online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 44 MEA online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 45 KSA online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 46 UAE online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 47 South Africa online art market estimates and forecasts, 2021 – 2033 (USD Million)

Fig. 48 Strategy framework

Fig. 49 Company categorization

Grand View Researchについて

Grand View Research（グランドビューリサーチ） はインドと米国を拠点とする市場調査およびコンサルティング会社です。世界中主要 25ヵ国・ 46 業界に関する豊富なデータベースを活用した市場情報は世界の企業団体に活用・引用されています。日本からのレポートのご注文・ご購入相談はお気軽にお問い合わせください。

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