Global CPaaS Market: 2025-2029
商品番号 : SMB-27414
出版社 | Juniper Research |
出版年月 | 2025年4月 |
価格タイプ | Full Research Suite |
価格 | GBP 4,250 |
種別 | 英文調査報告書 |
Overview
Our latest Communications Platform-as-a-Service (CPaaS) research suite comprises a comprehensive analysis of the key factors driving this evolving market over the next 12 months; emphasising how CPaaS platforms must pivot their services as demand for rich media channels and conversational messaging grows. With the recent disruption within the messaging market, including the high price and fraud surrounding SMS, the report is an essential tool for stakeholders to understand where the key investment opportunities are for CPaaS over the next year.
当社の最新のコミュニケーション・プラットフォーム・アズ・ア・サービス(CPaaS)調査レポートは、今後12ヶ月間、この進化する市場を牽引する主要要因を包括的に分析しています。リッチメディアチャネルや会話型メッセージングの需要が高まる中で、CPaaSプラットフォームがサービスをどのように転換する必要があるかを強調しています。SMSをめぐる高価格や不正行為など、メッセージング市場における最近の混乱を踏まえ、本レポートは、今後1年間のCPaaSにおける主要な投資機会を理解するための重要なツールとなります。

The CPaaS market report includes several different options that can be purchased separately. This includes access to a market forecast of CPaaS traffic and revenue, split by 11 channels and six industries, and a detailed study highlighting the latest market trends and opportunities. It also includes a Competitor Leaderboard document containing an extensive analysis of the major players in the CPaaS space, backed by 15 interviews with leading market players. The coverage can also be purchased as a full research suite, containing all these elements and including a substantial discount.
CPaaS市場レポートには、個別にご購入いただける複数のオプションをご用意しています。11のチャネルと6つの業界に分類されたCPaaSトラフィックと収益の市場予測、最新の市場動向と機会を網羅した詳細な調査レポートへのアクセスが含まれます。また、CPaaS分野の主要プレーヤーに関する詳細な分析と、主要市場プレーヤー15名へのインタビューを掲載した競合リーダーボードレポートも含まれています。これらのすべての要素を網羅し、大幅な割引が適用されたフルレポートとしてご購入いただくことも可能です。
The study will provide stakeholders with key information on how to succeed in the CPaaS market; including how growth in rich media and conversational messaging must impact CPaaS players’ future strategies. It assesses the key value-added services that CPaaS players must offer, including rich media tools, chatbots, and network application programming interfaces (APIs). Its extensive coverage makes the CPaaS research suite an incredibly valuable resource for examining the future of this market.
All report content is delivered in the English language.
Key Features
- Market Dynamics: Provides detailed insight into the outlook of the CPaaS market; assessing key drivers to future market growth, including the disruption that rich media and conversational messaging services will have on the market. It addresses the key value-added services and partnerships that CPaaS players must focus on for future success in the market, as well as the opportunity for CPaaS enablement services. The research also explores enterprise adoption of CPaaS across key industries, including banking, government & public services, healthcare, travel & tourism, retail & eCommerce, and ticketing. Moreover, it includes a Country Readiness Index which assesses the market opportunities across 61 countries; identifying countries which must be of focus for CPaaS vendors this year.
- Key Takeaways & Strategic Recommendations: In-depth analysis of key development opportunities, industry trends, and findings within the CPaaS market; accompanied by key strategic recommendations for stakeholders.
- Benchmark Industry Forecasts: This provides market sizing and forecasts for CPaaS, including five-year forecasts for total CPaaS traffic, and revenue split by channel and sector, including banking, government & public services, healthcare, travel & tourism, retail & eCommerce, and ticketing. It also forecasts the total number of businesses using CPaaS platforms and the total CPaaS subscription revenue.
- Juniper Research Competitor Leaderboard: Key industry player capability and capacity assessment for 18 CPaaS vendors, via the Juniper Research Competitor Leaderboard.
Research Deliverables
Market Data & Forecasting Report
The market-leading research suite for the CPaaS market includes access to the full set of market forecast data of 380 tables and over 263,000 datapoints. Metrics in the research suite include:
- Total CPaaS traffic and revenue, split by channel:
- MMS
- Mobile Identity APIs
- Push Notifications
- Online & Mobile Chatbots
- OTT Business Messaging
- RCS Business Messaging
- SMS
- Social Media
- Video
- Voice
- Total CPaaS traffic and revenue is then further split by sector:
- Banking
- Government & Public Services
- Healthcare
- Retail & eCommerce
- Ticketing
- Travel & Tourism
- Total Number of Businesses Using CPaaS Platforms
- Total CPaaS Subscription Revenue
Juniper Research Interactive Forecast Excel contains the following functionality:
- Statistics Analysis: Users benefit from the ability to search for specific metrics, displayed for all regions and countries across the data period. Graphs are easily modified and can be exported to the clipboard.
- Country Data Tool: This tool lets users look at metrics for all key regions and countries in the forecast period. Users can refine the metrics displayed via a search bar.
- Country Comparison Tool: Users can select and compare different countries. The ability to export graphs is included in this tool.
- What-if Analysis: Here, users can compare forecast metrics against their own assumptions, via five interactive scenarios.
Market Trends & Strategies Report
This market study examines the CPaaS landscape in detail; assessing how disruption within the messaging market will impact the future growth of the CPaaS market, as well as which channels will be key to this growth. The report delivers an in-depth analysis of the strategic opportunities for vendors, addressing key partnership opportunities, industry demand, and the potential of CPaaS enablement services.
It also evaluates country level opportunities for CPaaS growth, via Juniper Research’s Country Readiness Index; identifying the key markets where enterprises are expected to adopt the advanced capabilities of CPaaS which will lead to higher profit margins for CPaaS vendors, and therefore the markets that vendors should focus on next year.
Competitor Leaderboard Report
The Competitor Leaderboard report provides a detailed evaluation and market positioning for 18 leading vendors in the CPaaS space. The vendors are positioned as either established leaders, leading challengers or disruptors and challengers based on capacity and capability assessments:
- Bandwidth
- CEQUENS
- Cisco Webex
- CM.com
- Comviva
- Global Message Services (GMS)
- Infobip
- LINK Mobility
- Mitto
- Monty Mobile
- Route Mobile (Proximus Group)
- Sinch
- Soprano Design
- Syniverse
- Tanla Platforms
- Tata Communications
- Twilio
- Vonage
This document is centred around the Juniper Research Competitor Leaderboard; a vendor positioning tool that provides an at-a-glance view of the competitive landscape in a market, backed by a robust methodology.
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