メディア・エンターテインメント市場におけるAI – 2030年までの世界予測

AI in Media and Entertainment Market - Global Forecast to 2030

メディア・エンターテインメント市場におけるAI - ソフトウェアの種類 (コンテンツ配信、ワークフロー自動化 (文字起こし、メタデータのタグ付け、インデックス作成)、視聴者分析)、テクノロジー、用途 (ビデオ制作、フェイクニュース検出、コンテンツモデレーション) - 2030年までの世界予測
AI In Media Market by Software Type (Content Distribution, Workflow Automation (Transcription, Metadata Tagging, Indexing), Audience Analysis), Technology, Application (Video Production, Fake News Detection, Content Moderation) - Global Forecast to 2030

商品番号 : SMB-71659

出版社MarketsandMarkets
出版年月2025年1月
ページ数413
図表数465
価格タイプシングルユーザライセンス
価格USD 4,950
種別英文調査報告書

Report Overview

The AI in media market is projected to grow from USD 8.21 billion in 2024 to USD 51.08 billion by 2030, at a compound annual growth rate (CAGR) of 35.6% during the forecast period. Content generation is poised to lead the AI market in media due to its ability to enhance creativity and efficiency.

メディア市場におけるAI は、2024 年の 82 億 1,000 万米ドルから 2030 年までに 510 億 8,000 万米ドルに成長すると予測されており、予測期間中の年間平均成長率 (CAGR) は 35.6% です。コンテンツ生成は、創造性と効率性を高める能力により、メディアのAI市場をリードする態勢が整っています。

メディア・エンターテインメント市場におけるAI - 2030年までの世界予測
ai-in-media-market

Generative AI allows for the rapid creation of high-quality content, significantly reducing production time and costs. This technology enables filmmakers and content creators to automate mundane tasks, freeing them to focus on creative aspects. Additionally, it facilitates hyper-personalized content tailored to individual viewer preferences, improving audience engagement and retention.

生成AIにより、高品質のコンテンツを迅速に作成でき、制作時間とコストが大幅に削減されます。このテクノロジーにより、映画制作者やコンテンツ制作者は日常的な作業を自動化し、クリエイティブな側面に集中できるようになります。さらに、個々の視聴者の好みに合わせてカスタマイズされたコンテンツを容易に作成できるため、視聴者のエンゲージメントと維持率が向上します。

メディア・エンターテインメント市場におけるAI - 2030年までの世界予測 12
ai-in-media-market-impact

“By entertainment application, predicting viewer preferences segment will lead the market during the forecast period.”

Predicting viewer preferences is set to lead the AI market in media due to its transformative impact on content personalization and user engagement. By leveraging advanced algorithms, companies can analyze vast datasets, including viewing history and demographic information, to deliver tailored recommendations. This level of personalization not only enhances user satisfaction but also increases retention rates, as audiences are more likely to engage with content that resonates with their interests.

“By region, Asia Pacific to register the highest CAGR market during the forecast period.” The Asia-Pacific region is witnessing the highest CAGR in the AI in media market, driven by several key factors. Rapid internet penetration across emerging economies such as India and Vietnam are significantly expanding online media consumption, fueling the demand for AI-driven solutions. The rising popularity of over-the-top (OTT) streaming platforms is reshaping viewing habits, with an increasing emphasis on delivering personalized content powered by AI technologies. Leading players, including Alibaba and Netflix, are making substantial investments in AI to enhance content creation, management, and distribution, fostering continuous innovation.

メディア・エンターテインメント市場におけるAI - 2030年までの世界予測 region
ai-in-media-market-region

Breakdown of primaries

In-depth interviews were conducted with Chief Executive Officers (CEOs), innovation and technology directors, system integrators, and executives from various key organizations operating in the AI in media market.

  • By Company: Tier I: 45%, Tier II: 35%, and Tier III: 20%
  • By Designation: C-Level: 35%, Director Level: 25%, and Others: 40%
  • By Region: North America: 40%, Europe: 25%, Asia Pacific: 20%, Middle East & Africa: 10%, and Latin America: 5%.

Google (US), Microsoft (US), IBM (US), Meta (US), OpenAI (US), Baidu (China), AWS (US), Adobe (US), Sprinklr (US), C3 AI (US), Hootsuite (US)       ; are some of the key players in the AI in media market.

メディア・エンターテインメント市場におけるAI - 2030年までの世界予測 ecosystem
ai-in-media-market-ecosystem

The study includes an in-depth competitive analysis of these key players in the AI in media market, including their company profiles, recent developments, and key market strategies.

Research Coverage

This research report categorizes the AI in media market by offering (software type and services), software type (content generation, content distribution, audience analytics, workflow automation and others), by deployment mode (cloud and on-premises), services (professional services and managed services), by technology (generative AI and other AI), by application (media (article writing, video production, fake news detection, language moderation, ad safety optimization and newsroom analytics), entertainment (film scriptwriting, VFX and scriptwriting, real-time OTT content moderation, predicting viewer preferences, post-production workflow editing, NPC behavior modelling, gaming content optimization, immersive entertainment), by End user (media (news & publishing, social media platforms, advertising & marketing agencies, broadcasting & journalism, individual users and others), entertainment (film studios, gaming companies/ game development companies, television & OTT platform, live events & sports broadcasting, theme parks/ amusement parks, music production, individual users, and others) and by region (North America, Europe, Asia Pacific, Middle East & Africa, and Latin America). The scope of the report covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of the AI in media market. A detailed analysis of the key industry players has been done to provide insights into their business overview, solutions and services, key strategies, Contracts, partnerships, and agreements. new product & service launches, mergers and acquisitions, and recent developments associated with the AI in media market. Competitive analysis of upcoming startups in the AI in media market ecosystem is covered in this report.

Key Benefits of Buying the Report

The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall AI in media market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and to plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

The report provides insights on the following pointers:

  • Analysis of key drivers (exploring new creative opportunities with generative AI, Hyper-personalized media experiences with AI, and AI revolutionizing animation and visual effects in entertainment), restraints (ethical and copyright issues in AI-generated content and Inadequate legal protection against deepfake issues), opportunities (enhancing credibility through AI-driven fake news detection, personalized advertising through AI-driven user insights, and dynamic storytelling through tailored narratives in media experiences), and challenges (AI tools threaten jobs in entertainment industry, lack of transparency hinders trust in AI decisions, and AI’s impact on creativity and originality influencing the growth of the AI in media market.
  • Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the AI in media market
  • Market Development: Comprehensive information about lucrative markets – the report analyses the AI in media market across varied regions.
  • Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the AI in media market
  • Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players Google (US), Microsoft (US), IBM (US), Meta (US), OpenAI (US), Baidu (China), AWS (US), Adobe (US), Sprinklr (US), C3 AI (US), Hootsuite (US), Veritone (US), Taboola (US), Sprout Social (US), SymphonyAI (US), Brightcove (US), Unity (US), Yellow.ai (US), Appier (US), Snowflake (US), Autodesk (US), Verbit (US), Ubisoft (France), Vimeo (US) among others in AI in media market.

Table of Contents

1               INTRODUCTION              39

1.1           STUDY OBJECTIVES       39

1.2           MARKET DEFINITION   39

1.2.1        INCLUSIONS AND EXCLUSIONS 40

1.3           MARKET SCOPE                41

1.3.1        MARKET SEGMENTATION           41

1.3.2        YEARS CONSIDERED      44

1.4           CURRENCY CONSIDERED            44

1.5           STAKEHOLDERS               45

2               RESEARCH METHODOLOGY       46

2.1           RESEARCH DATA              46

2.1.1        SECONDARY DATA          47

2.1.2        PRIMARY DATA 47

2.1.2.1    Breakup of primary profiles                48

2.1.2.2    Key industry insights           48

2.2           DATA TRIANGULATION                49

2.3           MARKET SIZE ESTIMATION         50

2.3.1        TOP-DOWN APPROACH                50

2.3.2        BOTTOM-UP APPROACH              51

2.4           MARKET FORECAST       54

2.5           RESEARCH ASSUMPTIONS           55

2.6           RISK ASSESSMENT           57

2.7           RESEARCH LIMITATIONS             57

3               EXECUTIVE SUMMARY  58

4               PREMIUM INSIGHTS       65

4.1           ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN AI IN MEDIA AND

ENTERTAINMENT MARKET         65

4.2           AI IN MEDIA AND ENTERTAINMENT MARKET, BY TOP 3 MEDIA APPLICATIONS  66

4.3           AI IN MEDIA AND ENTERTAINMENT MARKET, BY TOP 3 ENTERTAINMENT APPLICATIONS           66

4.4           NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET, BY DEPLOYMENT MODE AND END USER          67

4.5           AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION                67

5               MARKET OVERVIEW       68

5.1           INTRODUCTION              68

5.2           MARKET DYNAMICS       68

5.2.1        DRIVERS               69

5.2.1.1    New creative possibilities unlocked by generative AI     69

5.2.1.2    Hyper-personalized media experiences with AI               70

5.2.1.3    Increasing integration of AI into animation and visual effects sectors    70

5.2.2        RESTRAINTS      70

5.2.2.1    Ethical and copyright issues in AI-generated content    70

5.2.2.2    Inadequate legal protection against deepfake misuse     71

5.2.3        OPPORTUNITIES              71

5.2.3.1    Enhancing credibility through AI-driven fake news detection                 71

5.2.3.2    Personalized advertising through AI-driven user insights                 71

5.2.3.3    Dynamic storytelling through tailored narratives            72

5.2.4        CHALLENGES    72

5.2.4.1    AI threat to jobs in entertainment industry      72

5.2.4.2    Lack of transparency hindering trust in AI decisions     73

5.2.4.3    Impact of AI on creativity and originality         73

6               INDUSTRY TRENDS         74

6.1           EVOLUTION OF AI IN MEDIA AND ENTERTAINMENT MARKET               74

6.2           CASE STUDY ANALYSIS 76

6.2.1        SPRINKLR EMPOWERS HYPERSPACE TO ENHANCE AUDIENCE ENGAGEMENT AND STREAMLINE OPERATIONS                 76

6.2.2        SUCCESS OF DRAFTKINGS THROUGH MULTICHANNEL ADVERTISING STRATEGY WITH VERITONE         77

6.2.3        REVEDIA PLATFORM STREAMLINED MANUAL WORKFLOWS INTO UNIFIED SYSTEM AND IMPROVED OPERATIONAL EFFICIENCY        78

6.2.4        WARNER MUSIC GROUP LEVERAGES SNOWFLAKE AND HIGHTOUCH TO ‘SUPER-SERVE’ FANS, ARTISTS, AND LABELS                 79

6.2.5        ELEVATING SOCIAL MEDIA ENGAGEMENT: DNV’S TRANSFORMATION WITH LUMEN5         80

6.3           ECOSYSTEM ANALYSIS  81

6.3.1        CONTENT GENERATION PROVIDERS     83

6.3.2        CONTENT DISTRIBUTION PROVIDERS  83

6.3.3        AUDIENCE ANALYTICS PROVIDERS        83

6.3.4        WORKFLOW AUTOMATION PROVIDERS               83

6.3.5        OTHER AI TOOL PROVIDERS      84

6.3.6        END USERS         84

6.4           TECHNOLOGY ANALYSIS             84

6.4.1        KEY TECHNOLOGIES     84

6.4.1.1    NLP and deep learning        84

6.4.1.2    Computer vision   84

6.4.1.3    Predictive analytics               85

6.4.1.4    Robotic process automation (RPA)   85

6.4.2        COMPLEMENTARY TECHNOLOGIES       85

6.4.2.1    Cloud computing  85

6.4.2.2    Edge computing   85

6.4.2.3    IoT          86

6.4.2.4    Big data analytics 86

6.4.2.5    Blockchain             86

6.4.3        ADJACENT TECHNOLOGIES       86

6.4.3.1    5G           86

6.4.3.2    Digital twin            86

6.4.3.3    AR/VR   87

6.4.3.4    Quantum computing            87

6.5           REGULATORY LANDSCAPE         87

6.5.1        REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  87

6.5.2        REGULATORY FRAMEWORK       91

6.5.2.1    North America      91

6.5.2.1.1 US           91

6.5.2.1.2 Canada   91

6.5.2.2    Europe   91

6.5.2.2.1 Germany                 91

6.5.2.2.2 UK          91

6.5.2.2.3 France    92

6.5.2.3    Asia Pacific            92

6.5.2.3.1 China      92

6.5.2.3.2 South Korea           92

6.5.2.3.3 Singapore               92

6.5.2.4    Middle East & Africa            92

6.5.2.4.1 UAE        92

6.5.2.4.2 Saudi Arabia          92

6.5.2.4.3 Kenya     93

6.5.2.5    Latin America       93

6.5.2.5.1 Brazil      93

6.5.2.5.2 Mexico   93

6.5.2.5.3 Argentina               93

6.6           SUPPLY CHAIN ANALYSIS             94

6.7           PORTER’S FIVE FORCES ANALYSIS           95

6.7.1        THREAT OF NEW ENTRANTS      96

6.7.2        THREAT OF SUBSTITUTES          96

6.7.3        BARGAINING POWER OF SUPPLIERS       97

6.7.4        BARGAINING POWER OF BUYERS             97

6.7.5        INTENSITY OF COMPETITIVE RIVALRY 97

6.8           KEY CONFERENCES AND EVENTS, 2024–2025        98

6.9           KEY STAKEHOLDERS AND BUYING CRITERIA     99

6.9.1        KEY STAKEHOLDERS IN BUYING PROCESS           99

6.9.2        BUYING CRITERIA           100

6.10         PRICING ANALYSIS          101

6.10.1      INDICATIVE PRICING ANALYSIS, BY SOFTWARE TYPE                 101

6.10.2      INDICATIVE PRICING ANALYSIS, BY APPLICATION                 102

6.11         PATENT ANALYSIS          102

6.11.1      METHODOLOGY              102

6.11.2      PATENTS FILED, BY DOCUMENT TYPE  102

6.11.3      INNOVATIONS AND PATENT APPLICATIONS     103

6.12         TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS            107

6.13         INVESTMENT AND FUNDING SCENARIO               108

6.14         IMPACT OF GENERATIVE AI ON AI IN MEDIA AND ENTERTAINMENT MARKET         109

6.14.1      USE CASES AND MARKET POTENTIAL   109

6.14.2      KEY USE CASES 110

6.14.2.1  Enhanced content creation 111

6.14.2.2  Personalization of user experience    111

6.14.2.3  Cost reduction in production              111

6.14.2.4  Improved audience engagement         111

6.14.2.5  Streamlined content distribution       111

6.14.2.6  New monetization opportunities        111

7               AI IN MEDIA AND ENTERTAINMENT MARKET, BY OFFERING           112

7.1           INTRODUCTION              113

7.1.1        OFFERING: AI IN MEDIA AND ENTERTAINMENT MARKET DRIVERS            113

7.2           SOFTWARE         115

7.2.1        SOFTWARE TYPE              117

7.2.1.1    Content generation               117

7.2.1.1.1 Text        119

7.2.1.1.1.1              Revolutionizing media with AI-driven text content generation              119

7.2.1.1.2 Image     120

7.2.1.1.2.1              Automating visual creativity with generative AI                 120

7.2.1.1.3 Audio      121

7.2.1.1.3.1              Empowering music creation with text-to-audio tools                 121

7.2.1.1.4 Video      122

7.2.1.1.4.1              Revolutionizing video production through AI automation             122

7.2.1.1.5 Multimodal            123

7.2.1.1.5.1              Personalizing media experiences with user interaction insights  123

7.2.1.2    Content distribution             124

7.2.1.2.1 Ad targeting           125

7.2.1.2.1.1              Maximizing impact with intelligent AI-powered ad-targeting solutions                125

7.2.1.2.2 Personalized recommendations          125

7.2.1.2.2.1              Enhancing user engagement through personalized content recommendations  125

7.2.1.3    Audience analytics                125

7.2.1.3.1 Sentiment analysis                126

7.2.1.3.1.1              Leveraging sentiment analysis to understand audience reactions in media and entertainment               126

7.2.1.3.2 Behavior modeling                127

7.2.1.3.2.1              Enhancing content delivery and marketing strategies through AI-driven behavior modeling               127

7.2.1.3.3 Customer segmentation       127

7.2.1.3.3.1              Optimizing resources with AI-driven customer segmentation         127

7.2.1.3.4 Music recommendation and discovery              127

7.2.1.3.4.1              Elevating engagement and satisfaction with adaptive music recommendations      127

7.2.1.4    Workflow automation           128

7.2.1.4.1 Transcription        129

7.2.1.4.1.1              Revolutionizing live broadcasts with AI-driven transcription services           129

7.2.1.4.2 Metadata tagging 129

7.2.1.4.2.1              Enhancing content management through automated metadata tagging with AI    129

7.2.1.4.3 Indexing 130

7.2.1.4.3.1              Enhancing discoverability with AI solutions for efficient digital asset indexing            130

7.2.1.4.4 Translation and localization                130

7.2.1.4.4.1              Leveraging AI for effective localization in media                 130

7.2.1.5    Other software types            130

7.2.2        DEPLOYMENT MODE    132

7.2.2.1    Cloud      133

7.2.2.1.1 Unlocking scalability and cost efficiency in media with cloud infrastructure        133

7.2.2.2    On-premises          134

7.2.2.2.1 Maximizing security and cost efficiency with on-premises AI solutions in media 134

7.3           SERVICES             135

7.3.1        PROFESSIONAL SERVICES            136

7.3.1.1    Harnessing AI to transform media and entertainment business models    136

7.3.1.2    Consulting & Advisory         139

7.3.1.3    Implementation & deployment           140

7.3.1.4    Support & maintenance       141

7.3.1.5    Training & enablement       142

7.3.2        MANAGED SERVICES      143

7.3.2.1    Optimizing advertising strategies with AI-driven managed services  143

8               AI IN MEDIA AND ENTERTAINMENT, BY TECHNOLOGY                 144

8.1           INTRODUCTION              145

8.2           GENERATIVE AI                146

8.2.1        REVOLUTIONIZING CONTENT CREATION AND PERSONALIZATION WITH GENERATIVE AI          146

8.3           OTHER AI            147

8.3.1        UNLOCKING CREATIVITY: AI TRANSFORMS CONTENT CREATION AND USER ENGAGEMENT    147

9               AI IN MEDIA AND ENTERTAINMENT MARKET, BY APPLICATION   148

9.1           INTRODUCTION              149

9.1.1        APPLICATION: AI IN MEDIA AND ENTERTAINMENT MARKET DRIVERS            149

9.2           MEDIA  149

9.2.1        ARTICLE WRITING & SUMMARIZING      151

9.2.1.1    Content personalization      152

9.2.1.1.1 Enhancing user experience with content personalization                 152

9.2.1.2    Multilingual translation       152

9.2.1.2.1 Breaking language barriers through multilingual translation                 152

9.2.1.3    Topic clustering and categorization  152

9.2.1.3.1 Streamlining insights with topic clustering and categorization                 152

9.2.1.4    Others    153

9.2.2        VIDEO PRODUCTION    153

9.2.2.1    AI-based scene detection and sequencing        154

9.2.2.1.1 Unlocking precision: AI-powered scene detection and sequencing             154

9.2.2.2    Virtual production                154

9.2.2.2.1 Revolutionizing filmmaking: Virtual production technologies                 154

9.2.2.3    Motion tracking and enhancement    155

9.2.2.3.1 Elevating performance: Advanced motion tracking and enhancement         155

9.2.2.4    Others    155

9.2.3        FAKE NEWS DETECTION              155

9.2.3.1    Context-based credibility scoring      156

9.2.3.1.1 Enhancing trustworthiness with context-aware scoring systems                 156

9.2.3.2    Deepfake identification       157

9.2.3.2.1 Detecting and mitigating deepfake content for secure interactions            157

9.2.3.3    Automated data cross-referencing     157

9.2.3.3.1 Streamlining data validation through automation           157

9.2.3.4    Others    157

9.2.4        LANGUAGE MODERATION          158

9.2.4.1    Cultural sensitivity identification       159

9.2.4.1.1 Fostering respect through cultural sensitivity detection 159

9.2.4.2    Adaptive filtering 159

9.2.4.2.1 Dynamic content moderation with adaptive filtering     159

9.2.4.3    Profanity detection               159

9.2.4.3.1 Ensuring respectful communication with profanity detection                 159

9.2.4.4    Others    160

9.2.5        AD SAFETY OPTIMIZATION        160

9.2.5.1    Behavioral pattern analysis 161

9.2.5.1.1 Enhancing security through user behavior insights        161

9.2.5.2    AI-driven ad placement       161

9.2.5.2.1 Maximizing engagement with intelligent ad targeting   161

9.2.5.3    Automated flagging              162

9.2.5.3.1 Swift identification and mitigation of harmful content  162

9.2.5.4    Others    162

9.2.6        NEWSROOM ANALYTICS               162

9.2.6.1    Predictive analytics for breaking news trends  163

9.2.6.1.1 Harnessing predictive analytics to anticipate breaking news trends     163

9.2.6.2    Editorial planning and content scheduling       164

9.2.6.2.1 Optimizing editorial planning and content scheduling for maximum impact  164

9.2.6.3    Competitive media benchmarking     164

9.2.6.3.1 Leveraging competitive media benchmarking to enhance performance          164

9.2.6.4    Others    164

9.3           ENTERTAINMENT           165

9.3.1        FILM SCRIPTWRITING, VFX, & STORYBOARDING                 166

9.3.1.1    Dialogue and character development                167

9.3.1.1.1 Voices of conflict: Crafting dialogue to reveal character                 167

9.3.1.2    Pre-visualization of scenes 168

9.3.1.2.1 Visualizing scenes enhances storytelling and guides in effective production design 168

9.3.1.3    Intelligent adaption of scripts             168

9.3.1.3.1 Adapting scripts intelligently ensures relevance while preserving original narrative essence    168

9.3.1.4    Others    168

9.3.2        REAL-TIME OTT CONTENT MODERATION          169

9.3.2.1    Context-based regional content filtering          170

9.3.2.1.1 Tailoring content delivery based on geographic location                 170

9.3.2.2    Prohibited or inappropriate live content detection         170

9.3.2.2.1 Real-time monitoring for inappropriate content during live streams   170

9.3.2.3    Viewer comments analysis  170

9.3.2.3.1 Analyzing viewer feedback to enhance content engagement strategies                170

9.3.2.4    Others    170

9.3.3        PREDICTING VIEWER PREFERENCES      171

9.3.3.1    Contextual analysis               172

9.3.3.1.1 Understanding viewer preferences through contextual insights                 172

9.3.3.2    Viewer behavior prediction 172

9.3.3.2.1 Forecasting audience engagement and content choices 172

9.3.3.3    Clustering viewers                172

9.3.3.3.1 Segmenting audiences for tailored recommendations    172

9.3.3.4    Others    172

9.3.4        POST-PRODUCTION WORKFLOW EDITING         173

9.3.4.1    Automated lip-syncing and dubbing 174

9.3.4.1.1 Seamless voice synchronization for global audiences     174

9.3.4.2    Noise reduction and clarity enhancement        174

9.3.4.2.1 Crystal-clear audio: Elevating sound quality    174

9.3.4.3    Frame restoration 174

9.3.4.3.1 Reviving visuals: Restoring frames to perfection             174

9.3.4.4    Others    174

9.3.5        NPC BEHAVIOR MODELING        175

9.3.5.1    Emotion stimulation             176

9.3.5.1.1 Eliciting player emotions through dynamic NPC interactions                 176

9.3.5.2    Adaptive storytelling            176

9.3.5.2.1 Crafting personalized narratives with intelligent NPCs 176

9.3.5.3    NPC learning from player patterns   176

9.3.5.3.1 Enhancing NPC intelligence by analyzing player behavior                 176

9.3.5.4    Others    176

9.3.6        GAMING CONTENT OPTIMIZATION       177

9.3.6.1    Player feedback integration                 178

9.3.6.1.1 Enhancing engagement through player insights              178

9.3.6.2    Game logic testing and debugging    178

9.3.6.2.1 Ensuring flawless gameplay with rigorous testing           178

9.3.6.3    Procedural content generation           178

9.3.6.3.1 Dynamic worlds crafted by intelligent algorithms           178

9.3.6.4    Others    179

9.3.7        IMMERSIVE ENTERTAINMENT  179

9.3.7.1    Multi-sensory interaction    180

9.3.7.1.1 Engaging all senses for unforgettable experiences          180

9.3.7.2    Avatar customization           181

9.3.7.2.1 Crafting identity: Personalizing avatar adventure           181

9.3.7.3    Dynamic storytelling            181

9.3.7.3.1 Shaping narrative: Become the hero of the story             181

9.3.7.4    Others    181

10            AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER     182

10.1         INTRODUCTION              183

10.1.1      END USER: AI IN MEDIA AND ENTERTAINMENT MARKET DRIVERS            184

10.2         MEDIA  184

10.2.1      NEWS & PUBLISHING     186

10.2.1.1  AI-driven content recommendation personalizing news feeds for better reader engagement   186

10.2.2      SOCIAL MEDIA 187

10.2.2.1  Employing AI for targeted advertising to analyze user data for better engagement                187

10.2.3      ADVERTISING & MARKETING AGENCIES               188

10.2.3.1  AI tools empowering ad agencies with predictive analytics to forecast trends and enhance campaign effectiveness      188

10.2.4      BROADCASTING & JOURNALISM               189

10.2.4.1  AI streamlining video production for faster, high-quality content                 189

10.2.5      INDIVIDUAL USERS         190

10.2.5.1  Integrating AI into personal media consumption to enrich individual experiences and provide tailored interactions                190

10.3         ENTERTAINMENT           191

10.3.1      FILM STUDIOS  193

10.3.1.1  Leveraging AI to improve operational efficiency and create personalized viewing experiences      193

10.3.2      GAME DEVELOPMENT COMPANIES        194

10.3.2.1  Employing AI to create immersive experiences and enhance gameplay                194

10.3.3      TELEVISION & OTT PLATFORMS               195

10.3.3.1  Leveraging AI to transform content delivery and viewer engagement           195

10.3.4      LIVE EVENTS & SPORTS BROADCASTING             196

10.3.4.1  Integrating AI technologies for immersive and engaging experiences            196

10.3.5      THEME & AMUSEMENT PARKS  197

10.3.5.1  Leveraging AI to enhance guest experiences and streamline operations              197

10.3.6      MUSIC PRODUCTION    198

10.3.6.1  Utilizing AI algorithms to explore new creative avenues                 198

10.3.7      INDIVIDUAL USERS         199

10.3.7.1  Implementing AI tools to create videos, captions, and scripts for broader audience engagement in real-time      199

11            AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION                200

11.1         INTRODUCTION              201

11.2         NORTH AMERICA             202

11.2.1      NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET DRIVERS            203

11.2.2      NORTH AMERICA: MACROECONOMIC OUTLOOK                 203

11.2.3      US           212

11.2.3.1  AI transforming media and entertainment with enhanced production efficiency           212

11.2.4      CANADA               213

11.2.4.1  Increasing focus on AI regulations and investments in media and entertainment        213

11.3         EUROPE               214

11.3.1      EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET DRIVERS               214

11.3.2      EUROPE: MACROECONOMIC OUTLOOK               215

11.3.3      UK          223

11.3.3.1  Emerging generative AI firms transforming media and entertainment landscape     223

11.3.4      GERMANY           224

11.3.4.1  Fostering AI innovation through strategic collaborations in media sector      224

11.3.5      FRANCE                225

11.3.5.1  Enforcing stricter regulations on influencers to enhance transparency and consumer protection             225

11.3.6      ITALY    226

11.3.6.1  AI revolutionizing content personalization in media landscape                 226

11.3.7      SPAIN    227

11.3.7.1  Harnessing AI to revolutionize storytelling and content creation                 227

11.3.8      REST OF EUROPE             228

11.4         ASIA PACIFIC     229

11.4.1      ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET DRIVERS            229

11.4.2      ASIA PACIFIC: MACROECONOMIC OUTLOOK     230

11.4.3      CHINA  239

11.4.3.1  AI revolutionizing media and entertainment   239

11.4.4      JAPAN   240

11.4.4.1  Strategic AI collaborations and regulatory frameworks in media and entertainment                 240

11.4.5      INDIA    241

11.4.5.1  Harnessing AI for immersive media experiences             241

11.4.6      SOUTH KOREA  242

11.4.6.1  AI innovations enhancing fan engagement and production in entertainment industry        242

11.4.7      AUSTRALIA & NEW ZEALAND     243

11.4.7.1  Rise of AI technologies leading to innovative applications to create immersive experiences             243

11.4.8      ASEAN  244

11.4.8.1  Transforming media and entertainment through partnerships and AI innovations                244

11.4.9      REST OF ASIA PACIFIC   245

11.5         MIDDLE EAST & AFRICA                246

11.5.1      MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET DRIVERS     247

11.5.2      MIDDLE EAST & AFRICA: MACROECONOMIC OUTLOOK                 247

11.5.3      MIDDLE EAST   256

11.5.3.1  KSA        257

11.5.3.1.1                AI revolution transforming media and entertainment landscape               257

11.5.3.2  UAE        258

11.5.3.2.1                Enhancing media experiences through global tech partnerships and AI              258

11.5.3.3  Bahrain  259

11.5.3.3.1                Fostering innovation through partnerships between local media firms and tech giants       259

11.5.3.4  Kuwait    260

11.5.3.4.1                Harnessing AI and emerging technologies for transformative media experiences     260

11.5.3.5  Rest of Middle East              261

11.5.4      AFRICA 262

11.5.4.1  Surge in startups focusing on AI solutions for video editing, scriptwriting, and audience segmentation        262

11.6         LATIN AMERICA                263

11.6.1      LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET DRIVERS            263

11.6.2      LATIN AMERICA: MACROECONOMIC OUTLOOK                 264

11.6.3      BRAZIL 272

11.6.3.1  Fostering AI innovation through strategic collaborations among research centers    272

11.6.4      MEXICO                273

11.6.4.1  Enhancing media with AI partnerships and cloud solutions                 273

11.6.5      ARGENTINA       274

11.6.5.1  AI partnerships transforming entertainment sector        274

11.6.6      REST OF LATIN AMERICA             275

12            COMPETITIVE LANDSCAPE         276

12.1         OVERVIEW          276

12.2         KEY PLAYER STRATEGIES/RIGHT TO WIN, 2020–2024                 276

12.3         REVENUE ANALYSIS, 2019–2023  278

12.4         MARKET SHARE ANALYSIS, 2023                 280

12.4.1      MARKET SHARE ANALYSIS OF KEY PLAYERS (MEDIA)                 280

12.4.2      MARKET RANKING ANALYSIS (MEDIA), 2023        281

12.4.3      MARKET SHARE ANALYSIS OF KEY PLAYERS (ENTERTAINMENT)        282

12.4.4      MARKET RANKING ANALYSIS (ENTERTAINMENT)                 283

12.5         PRODUCT COMPARISON, BY SOFTWARE TYPE  284

12.5.1      PRODUCT COMPARATIVE ANALYSIS, BY CONTENT GENERATION    285

12.5.1.1  Jasper AI                 285

12.5.1.2  DeepBrain AI        285

12.5.1.3  Vimeo     285

12.5.2      PRODUCT COMPARATIVE ANALYSIS, BY AUDIENCE ANALYTICS         285

12.5.2.1  Tableau with Einstein Analytics (Salesforce)  285

12.5.2.2  Canvs AI                 286

12.5.2.3  IBM Watsonx        286

12.5.3      PRODUCT COMPARATIVE ANALYSIS, BY WORKFLOW AUTOMATION  286

12.5.3.1  Film analytics tools (Cinelytic)           286

12.5.3.2  Frame.io (Adobe) 286

12.5.3.3  Otter.ai  287

12.6         COMPANY VALUATION AND FINANCIAL METRICS OF KEY VENDORS  287

12.7         COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023                 288

12.7.1      COMPANY EVALUATION MATRIX: KEY PLAYERS (MEDIA)               288

12.7.1.1  Stars        288

12.7.1.2  Emerging leaders 288

12.7.1.3  Pervasive players  289

12.7.1.4  Participants           289

12.7.2      COMPANY EVALUATION MATRIX: KEY PLAYERS (ENTERTAINMENT)        290

12.7.2.1  Stars        290

12.7.2.2  Emerging leaders 290

12.7.2.3  Pervasive players  290

12.7.2.4  Participants           290

12.7.3      COMPANY FOOTPRINT: KEY PLAYERS   292

12.7.3.1  Company footprint               292

12.7.3.2  Region footprint   294

12.7.3.3  Software type footprint        295

12.7.3.4  Application footprint (Media)            296

12.7.3.5  Application footprint (Entertainment)              297

12.7.3.6  End user footprint (Media) 298

12.8         COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023        299

12.8.1      COMPANY EVALUATION MATRIX: STARTUPS/SMES (MEDIA)               299

12.8.1.1  Progressive companies        299

12.8.1.2  Responsive companies         299

12.8.1.3  Dynamic companies             299

12.8.1.4  Starting blocks      299

12.8.2      COMPANY EVALUATION MATRIX: STARTUPS/SMES (ENTERTAINMENT)        300

12.8.2.1  Progressive companies        300

12.8.2.2  Responsive companies         301

12.8.2.3  Dynamic companies             301

12.8.2.4  Starting blocks      301

12.8.3      COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023                 302

12.8.3.1  Detailed list of key startups/SMEs    302

12.8.3.2  Competitive benchmarking of key startups/SMEs (Media)                 304

12.8.3.3  Competitive benchmarking of key startups/SMEs (Entertainment)   305

12.9         COMPETITIVE SCENARIO             306

12.9.1      PRODUCT LAUNCHES AND ENHANCEMENTS    306

12.9.2      DEALS  308

13            COMPANY PROFILES      310

13.1         INTRODUCTION              310

13.2         KEY PLAYERS     310

13.2.1      GOOGLE              310

13.2.1.1  Business overview 310

13.2.1.2  Products/Solutions/Services offered 312

13.2.1.3  Recent developments           313

13.2.1.3.1                Product launches and enhancements                 313

13.2.1.3.2                Deals      314

13.2.1.4  MnM view              314

13.2.1.4.1                Key strengths        314

13.2.1.4.2                Strategic choices   315

13.2.1.4.3                Weaknesses and competitive threats 315

13.2.2      MICROSOFT       316

13.2.2.1  Business overview 316

13.2.2.2  Products/Solutions/Services offered 317

13.2.2.3  Recent developments           319

13.2.2.3.1                Product launches and enhancements                 319

13.2.2.3.2                Deals      320

13.2.2.4  MnM view              321

13.2.2.4.1                Key strengths        321

13.2.2.4.2                Strategic choices   321

13.2.2.4.3                Weaknesses and competitive threats 321

13.2.3      IBM        322

13.2.3.1  Business overview 322

13.2.3.2  Products/Solutions/Services offered 323

13.2.3.3  Recent developments           324

13.2.3.3.1                Product launches and enhancements                 324

13.2.3.4  MnM view              325

13.2.3.4.1                Key strengths        325

13.2.3.4.2                Strategic choices   325

13.2.3.4.3                Weaknesses and competitive threats 325

13.2.4      META    326

13.2.4.1  Business overview 326

13.2.4.2  Products/Solutions/Services offered 327

13.2.4.3  Recent developments           329

13.2.4.3.1                Product launches and enhancements                 329

13.2.4.3.2                Deals      330

13.2.4.4  MnM view              331

13.2.4.4.1                Key strengths        331

13.2.4.4.2                Strategic choices   331

13.2.4.4.3                Weaknesses and competitive threats 331

13.2.5      OPENAI                332

13.2.5.1  Business overview 332

13.2.5.2  Products/Solutions/Services offered 333

13.2.5.3  Recent developments           334

13.2.5.3.1                Product launches and enhancements                 334

13.2.5.3.2                Deals      335

13.2.5.4  MnM view              335

13.2.5.4.1                Key strengths        335

13.2.5.4.2                Strategic choices   335

13.2.5.4.3                Weaknesses and competitive threats 335

13.2.6      BAIDU  336

13.2.6.1  Business overview 336

13.2.6.2  Products/Solutions/Services offered 337

13.2.6.3  Recent developments           338

13.2.6.3.1                Product launches and enhancements                 338

13.2.7      AWS       339

13.2.7.1  Business overview 339

13.2.7.2  Products/Solutions/Services offered 340

13.2.7.3  Recent developments           341

13.2.7.3.1                Product launches and enhancements                 341

13.2.8      ADOBE 343

13.2.8.1  Business overview 343

13.2.8.2  Products/Solutions/Services offered 344

13.2.8.3  Recent developments           346

13.2.8.3.1                Product launches and enhancements                 346

13.2.8.3.2                Deals      347

13.2.9      SPRINKLR            348

13.2.9.1  Business overview 348

13.2.9.2  Products/Solutions/Services offered 350

13.2.10   C3 AI      352

13.2.10.1                 Business overview 352

13.2.10.2                 Products/Solutions/Services offered 354

13.2.10.3                 Recent developments           355

13.2.10.3.1             Deals      355

13.2.11   HOOTSUITE       356

13.2.12   VERITONE           357

13.2.13   TABOOLA            358

13.2.14   SPROUT SOCIAL               359

13.2.15   SYMPHONYAI    360

13.2.16   BRIGHTCOVE    361

13.2.17   UNITY   362

13.2.18   YELLOW.AI         363

13.2.19   APPIER 364

13.2.20   SNOWFLAKE      365

13.2.21   AUTODESK         366

13.2.22   VERBIT 367

13.2.23   UBISOFT              368

13.2.24   VIMEO  369

13.2.25   NVIDIA 370

13.2.26   SALESFORCE      371

13.2.27   AI-MEDIA            372

13.2.28   CANVA 373

13.3         STARTUPS/SMES              374

13.3.1      CINELYTIC          374

13.3.2      VAULT AI             375

13.3.3      STORYFIT            376

13.3.4      SCRIPTBOOK     376

13.3.5      SYNTHESIA         377

13.3.6      MURF AI               378

13.3.7      LUMEN5               379

13.3.8      JASPER 380

13.3.9      AIVA TECHNOLOGIES   381

13.3.10   DEEPMOTION  381

13.3.11   HYPERWRITE     382

13.3.12   CANVS AI             383

13.3.13   CAPTIONS           384

13.3.14   VEED.IO               385

13.3.15   KRIKEY 386

13.3.16   VISTA SOCIAL   387

13.3.17   BEATOVEN.AI   388

13.3.18   CONTAI.IO          388

13.3.19   LOOKA 389

14            ADJACENT AND RELATED MARKETS      390

14.1         INTRODUCTION              390

14.2         ARTIFICIAL INTELLIGENCE (AI) MARKET – GLOBAL FORECAST TO 2030          390

14.2.1      MARKET DEFINITION   390

14.2.2      MARKET OVERVIEW       390

14.2.2.1  Artificial intelligence market, by offering         391

14.2.2.2  Artificial intelligence market, by business function        392

14.2.2.3  Artificial intelligence market, by technology    393

14.2.2.4  Artificial intelligence market, by vertical          394

14.2.2.5  Artificial intelligence market, by region            396

14.3         AI IN SOCIAL MEDIA MARKET    397

14.3.1      MARKET DEFINITION   397

14.3.2      MARKET OVERVIEW       397

14.3.2.1  AI in social media market, by product type      397

14.3.2.2  AI in social media market, by deployment mode             398

14.3.2.3  AI in social media market, by use case              399

14.3.2.4  AI in social media market, by end user              400

14.3.2.5  AI in social media market, by region 401

15            APPENDIX           402

15.1         DISCUSSION GUIDE        402

15.2         KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL                409

15.3         CUSTOMIZATION OPTIONS        411

15.4         RELATED REPORTS         411

15.5         AUTHOR DETAILS           412

LIST OF TABLES

TABLE 1                AI IN MEDIA AND ENTERTAINMENT MARKET DETAILED SEGMENTATION       42

TABLE 2                USD EXCHANGE RATES, 2019–2023            44

TABLE 3                PRIMARY INTERVIEWS  47

TABLE 4                FACTOR ANALYSIS          54

TABLE 5                AI IN MEDIA AND ENTERTAINMENT MARKET SIZE AND GROWTH RATE,

2019–2023 (USD MILLION, Y-O-Y %)          59

TABLE 6                AI IN MEDIA AND ENTERTAINMENT MARKET SIZE AND GROWTH RATE,

2024–2030 (USD MILLION, Y-O-Y %)          59

TABLE 7                ROLE OF COMPANIES IN ECOSYSTEM    81

TABLE 8                NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  87

TABLE 9                EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  88

TABLE 10              ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  89

TABLE 11              MIDDLE EAST & AFRICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS             90

TABLE 12             LATIN AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  90

TABLE 13              AI IN MEDIA AND ENTERTAINMENT MARKET: IMPACT OF PORTER’S FIVE FORCES        95

TABLE 14              AI IN MEDIA AND ENTERTAINMENT MARKET: LIST OF KEY CONFERENCES

AND EVENTS, 2024–2025                 98

TABLE 15              INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP 3 APPLICATIONS      99

TABLE 16              KEY BUYING CRITERIA FOR TOP 3 APPLICATIONS 100

TABLE 17              INDICATIVE PRICING ANALYSIS, BY SOFTWARE TYPE     101

TABLE 18              INDICATIVE PRICING OF AI IN MEDIA AND ENTERTAINMENT, BY APPLICATION      102

TABLE 19              PATENTS FILED, 2014–2024           102

TABLE 20              AI IN MEDIA AND ENTERTAINMENT MARKET: LIST OF PATENTS GRANTED,

2023–2024              104

TABLE 21              AI IN MEDIA AND ENTERTAINMENT MARKET, BY OFFERING,

2019–2023 (USD MILLION)            114

TABLE 22              AI IN MEDIA AND ENTERTAINMENT MARKET, BY OFFERING,

2024–2030 (USD MILLION)            114

TABLE 23              AI IN MEDIA AND ENTERTAINMENT MARKET, BY SOFTWARE TYPE,

2019–2023 (USD MILLION)            115

TABLE 24              AI IN MEDIA AND ENTERTAINMENT MARKET, BY SOFTWARE TYPE,

2024–2030 (USD MILLION)            116

TABLE 25              SOFTWARE TYPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   116

TABLE 26              SOFTWARE TYPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   116

TABLE 27              AI IN MEDIA AND ENTERTAINMENT MARKET, BY CONTENT GENERATION,

2019–2023 (USD MILLION)            117

TABLE 28              AI IN MEDIA AND ENTERTAINMENT MARKET, BY CONTENT GENERATION,

2024–2030 (USD MILLION)            118

TABLE 29              CONTENT GENERATION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   118

TABLE 30              CONTENT GENERATION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   118

TABLE 31              TEXT: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   119

TABLE 32              TEXT: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   119

TABLE 33              IMAGE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   120

TABLE 34              IMAGE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   120

TABLE 35              AUDIO: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   121

TABLE 36              AUDIO: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   121

TABLE 37              VIDEO: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   122

TABLE 38              VIDEO: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   122

TABLE 39              MULTIMODAL: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   123

TABLE 40              MULTIMODAL: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   123

TABLE 41              CONTENT DISTRIBUTION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   124

TABLE 42              CONTENT DISTRIBUTION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   124

TABLE 43              AUDIENCE ANALYTICS: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   126

TABLE 44              AUDIENCE ANALYTICS: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   126

TABLE 45              WORKFLOW AUTOMATION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   128

TABLE 46              WORKFLOW AUTOMATION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   129

TABLE 47              OTHER SOFTWARE TYPES: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   131

TABLE 48              OTHER SOFTWARE TYPES: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   131

TABLE 49              AI IN MEDIA AND ENTERTAINMENT MARKET, BY DEPLOYMENT MODE,

2019–2023 (USD MILLION)            132

TABLE 50              AI IN MEDIA AND ENTERTAINMENT MARKET, BY DEPLOYMENT MODE,

2024–2030 (USD MILLION)            133

TABLE 51              CLOUD: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION,

2019–2023 (USD MILLION)            133

TABLE 52              CLOUD: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION,

2024–2030 (USD MILLION)            134

TABLE 53              ON-PREMISES: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   134

TABLE 54              ON-PREMISES: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   135

TABLE 55              AI IN MEDIA AND ENTERTAINMENT MARKET, BY SERVICE,

2019–2023 (USD MILLION)            136

TABLE 56              AI IN MEDIA AND ENTERTAINMENT MARKET, BY SERVICE,

2024–2030 (USD MILLION)            136

TABLE 57              AI IN MEDIA AND ENTERTAINMENT MARKET, BY PROFESSIONAL SERVICE,

2019–2023 (USD MILLION)            137

TABLE 58              AI IN MEDIA AND ENTERTAINMENT MARKET, BY PROFESSIONAL SERVICE,

2024–2030 (USD MILLION)            137

TABLE 59              PROFESSIONAL SERVICES: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   138

TABLE 60              PROFESSIONAL SERVICES: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   138

TABLE 61              CONSULTING & ADVISORY: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   139

TABLE 62              CONSULTING & ADVISORY: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   139

TABLE 63              IMPLEMENTATION & DEPLOYMENT: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2019–2023 (USD MILLION) 140

TABLE 64              IMPLEMENTATION & DEPLOYMENT: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2024–2030 (USD MILLION) 140

TABLE 65              SUPPORT & MAINTENANCE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   141

TABLE 66              SUPPORT & MAINTENANCE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   141

TABLE 67              TRAINING & ENABLEMENT: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   142

TABLE 68              TRAINING & ENABLEMENT: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   142

TABLE 69              MANAGED SERVICES: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   143

TABLE 70              MANAGED SERVICES: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   143

TABLE 71              AI IN MEDIA AND ENTERTAINMENT MARKET, BY TECHNOLOGY,

2019–2023 (USD MILLION)            145

TABLE 72              AI IN MEDIA AND ENTERTAINMENT MARKET, BY TECHNOLOGY,

2024–2030 (USD MILLION)            145

TABLE 73              GENERATIVE AI: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   146

TABLE 74              GENERATIVE AI: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   146

TABLE 75              OTHER AI: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   147

TABLE 76              OTHER AI: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   147

TABLE 77              AI IN MEDIA AND ENTERTAINMENT MARKET, BY APPLICATION (MEDIA),

2019–2023 (USD MILLION)            150

TABLE 78              AI IN MEDIA AND ENTERTAINMENT MARKET, BY APPLICATION (MEDIA),

2024–2030 (USD MILLION)            150

TABLE 79              ARTICLE WRITING & SUMMARIZING: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2019–2023 (USD MILLION) 151

TABLE 80              ARTICLE WRITING & SUMMARIZING: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2024–2030 (USD MILLION) 151

TABLE 81              VIDEO PRODUCTION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   153

TABLE 82              VIDEO PRODUCTION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   154

TABLE 83              FAKE NEWS DETECTION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   156

TABLE 84              FAKE NEWS DETECTION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   156

TABLE 85              LANGUAGE MODERATION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   158

TABLE 86              LANGUAGE MODERATION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   158

TABLE 87              AD SAFETY OPTIMIZATION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   160

TABLE 88              AD SAFETY OPTIMIZATION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   161

TABLE 89              NEWSROOM ANALYTICS: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   163

TABLE 90              NEWSROOM ANALYTICS: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   163

TABLE 91              AI IN MEDIA AND ENTERTAINMENT MARKET, BY APPLICATION (ENTERTAINMENT), 2019–2023 (USD MILLION)            166

TABLE 92              AI IN MEDIA AND ENTERTAINMENT MARKET, BY APPLICATION (ENTERTAINMENT), 2024–2030 (USD MILLION)            166

TABLE 93              FILM SCRIPTWRITING, VFX, & STORYBOARDING: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2019–2023 (USD MILLION)                167

TABLE 94              FILM SCRIPTWRITING, VFX, & STORYBOARDING: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2024–2030 (USD MILLION)                167

TABLE 95              REAL-TIME OTT CONTENT MODERATION: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2019–2023 (USD MILLION) 169

TABLE 96              REAL-TIME OTT CONTENT MODERATION: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2024–2030 (USD MILLION) 169

TABLE 97              PREDICTING VIEWER PREFERENCES: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2019–2023 (USD MILLION) 171

TABLE 98              PREDICTING VIEWER PREFERENCES: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2024–2030 (USD MILLION) 171

TABLE 99              POST-PRODUCTION WORKFLOW EDITING: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2019–2023 (USD MILLION)       173

TABLE 100            POST-PRODUCTION WORKFLOW EDITING: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2024–2030 (USD MILLION)       173

TABLE 101            NPC BEHAVIOR MODELING: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   175

TABLE 102            NPC BEHAVIOR MODELING: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   175

TABLE 103            GAMING CONTENT OPTIMIZATION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   177

TABLE 104            GAMING CONTENT OPTIMIZATION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   177

TABLE 105            IMMERSIVE ENTERTAINMENT: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   180

TABLE 106            IMMERSIVE ENTERTAINMENT: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   180

TABLE 107            AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER,

2019–2023 (USD MILLION)            183

TABLE 108            AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER,

2024–2030 (USD MILLION)            184

TABLE 109            AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER (MEDIA),

2019–2023 (USD MILLION)            185

TABLE 110            AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER (MEDIA),

2024–2030 (USD MILLION)            185

TABLE 111            NEWS & PUBLISHING: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   186

TABLE 112            NEWS & PUBLISHING: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   186

TABLE 113            SOCIAL MEDIA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   187

TABLE 114            SOCIAL MEDIA: AI IN MEDIA AND ENTERTAINMENT MARKET

BY REGION, 2024–2030 (USD MILLION)   187

TABLE 115            ADVERTISING & MARKETING AGENCIES: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2019–2023 (USD MILLION) 188

TABLE 116            ADVERTISING & MARKETING AGENCIES: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2024–2030 (USD MILLION) 188

TABLE 117            BROADCASTING & JOURNALISM: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   189

TABLE 118            BROADCASTING & JOURNALISM: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   189

TABLE 119            INDIVIDUAL USERS (MEDIA): AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   190

TABLE 120            INDIVIDUAL USERS (MEDIA): AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   190

TABLE 121            AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER (ENTERTAINMENT), 2019–2023 (USD MILLION)                 192

TABLE 122            AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER (ENTERTAINMENT), 2024–2030 (USD MILLION)                 192

TABLE 123            FILM STUDIOS: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   193

TABLE 124            FILM STUDIOS: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   193

TABLE 125            GAME DEVELOPMENT COMPANIES: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2019–2023 (USD MILLION) 194

TABLE 126            GAME DEVELOPMENT COMPANIES: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2024–2030 (USD MILLION) 194

TABLE 127            TELEVISION & OTT PLATFORMS: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   195

TABLE 128            TELEVISION & OTT PLATFORMS: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   195

TABLE 129            LIVE EVENTS & SPORTS BROADCASTING: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2019–2023 (USD MILLION) 196

TABLE 130            LIVE EVENTS & SPORTS BROADCASTING: AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2024–2030 (USD MILLION) 196

TABLE 131            THEME & AMUSEMENT PARKS: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   197

TABLE 132            THEME & AMUSEMENT PARKS: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   197

TABLE 133            MUSIC PRODUCTION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   198

TABLE 134            MUSIC PRODUCTION: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   198

TABLE 135            INDIVIDUAL USERS (ENTERTAINMENT): AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2019–2023 (USD MILLION) 199

TABLE 136            INDIVIDUAL USERS (ENTERTAINMENT): AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION, 2024–2030 (USD MILLION) 199

TABLE 137            AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION,

2019–2023 (USD MILLION)            202

TABLE 138            AI IN MEDIA AND ENTERTAINMENT MARKET, BY REGION,

2024–2030 (USD MILLION)            202

TABLE 139            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY OFFERING, 2019–2023 (USD MILLION)               204

TABLE 140            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY OFFERING, 2024–2030 (USD MILLION)               204

TABLE 141            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE TYPE, 2019–2023 (USD MILLION) 205

TABLE 142            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE TYPE, 2024–2030 (USD MILLION) 205

TABLE 143            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE (CONTENT GENERATION), 2019–2023 (USD MILLION)            205

TABLE 144            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE (CONTENT GENERATION), 2024–2030 (USD MILLION)            206

TABLE 145            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)        206

TABLE 146            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)        206

TABLE 147            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SERVICE, 2019–2023 (USD MILLION)  206

TABLE 148            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SERVICE, 2024–2030 (USD MILLION)  207

TABLE 149            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION) 207

TABLE 150            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY PROFESSIONAL SERVICE, 2024–2030 (USD MILLION) 207

TABLE 151            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY TECHNOLOGY, 2019–2023 (USD MILLION)     207

TABLE 152            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY TECHNOLOGY, 2024–2030 (USD MILLION)     208

TABLE 153            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (MEDIA), 2019–2023 (USD MILLION)    208

TABLE 154            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (MEDIA), 2024–2030 (USD MILLION)    208

TABLE 155            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (ENTERTAINMENT), 2019–2023 (USD MILLION)            209

TABLE 156            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (ENTERTAINMENT), 2024–2030 (USD MILLION)            209

TABLE 157            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               209

TABLE 158            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               210

TABLE 159            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (MEDIA), 2019–2023 (USD MILLION)            210

TABLE 160            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (MEDIA), 2024–2030 (USD MILLION)            210

TABLE 161            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (ENTERTAINMENT), 2019–2023 (USD MILLION)                 211

TABLE 162            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (ENTERTAINMENT), 2024–2030 (USD MILLION)                 211

TABLE 163            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2019–2023 (USD MILLION)               211

TABLE 164            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2024–2030 (USD MILLION)               212

TABLE 165            US: AI IN EDUCATION MARKET, BY END USER, 2019–2023 (USD MILLION)            212

TABLE 166            NORTH AMERICA: AI IN EDUCATION MARKET, BY END USER,

2024–2030 (USD MILLION)            212

TABLE 167            CANADA: AI IN EDUCATION MARKET, BY END USER, 2019–2023 (USD MILLION)                213

TABLE 168            CANADA: AI IN EDUCATION MARKET, BY END USER, 2024–2030 (USD MILLION)                213

TABLE 169            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY OFFERING, 2019–2023 (USD MILLION)               215

TABLE 170            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY OFFERING, 2024–2030 (USD MILLION)               215

TABLE 171            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE TYPE, 2019–2023 (USD MILLION) 216

TABLE 172            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE TYPE, 2024–2030 (USD MILLION) 216

TABLE 173            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE (CONTENT GENERATION), 2019–2023 (USD MILLION)            216

TABLE 174            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE (CONTENT GENERATION), 2024–2030 (USD MILLION)            217

TABLE 175            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)        217

TABLE 176            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)        217

TABLE 177            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SERVICE, 2019–2023 (USD MILLION)  217

TABLE 178            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SERVICE, 2024–2030 (USD MILLION)  218

TABLE 179            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION) 218

TABLE 180            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY PROFESSIONAL SERVICE, 2024–2030 (USD MILLION) 218

TABLE 181            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY TECHNOLOGY, 2019–2023 (USD MILLION)     218

TABLE 182            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY TECHNOLOGY, 2024–2030 (USD MILLION)     219

TABLE 183            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (MEDIA), 2019–2023 (USD MILLION)    219

TABLE 184            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (MEDIA), 2024–2030 (USD MILLION)    219

TABLE 185            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (ENTERTAINMENT), 2019–2023 (USD MILLION)            220

TABLE 186            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (ENTERTAINMENT), 2024–2030 (USD MILLION)            220

TABLE 187            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)             220

TABLE 188            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               221

TABLE 189            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (MEDIA), 2019–2023 (USD MILLION)            221

TABLE 190            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (MEDIA), 2024–2030 (USD MILLION)            221

TABLE 191            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (ENTERTAINMENT), 2019–2023 (USD MILLION)                 222

TABLE 192            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (ENTERTAINMENT), 2024–2030 (USD MILLION)                 222

TABLE 193            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2019–2023 (USD MILLION)               222

TABLE 194            EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2024–2030 (USD MILLION)               223

TABLE 195            UK: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               223

TABLE 196            UK: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               224

TABLE 197            GERMANY: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               224

TABLE 198            GERMANY: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               225

TABLE 199            FRANCE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               225

TABLE 200            FRANCE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               226

TABLE 201            ITALY: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               226

TABLE 202            ITALY: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               227

TABLE 203            SPAIN: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               227

TABLE 204            SPAIN: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               228

TABLE 205            REST OF EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               228

TABLE 206            REST OF EUROPE: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               229

TABLE 207            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY OFFERING, 2019–2023 (USD MILLION)               232

TABLE 208            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY OFFERING, 2024–2030 (USD MILLION)               232

TABLE 209            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE TYPE, 2019–2023 (USD MILLION) 232

TABLE 210            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE TYPE, 2024–2030 (USD MILLION) 232

TABLE 211            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE (CONTENT GENERATION), 2019–2023 (USD MILLION)            233

TABLE 212            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE (CONTENT GENERATION), 2024–2030 (USD MILLION)            233

TABLE 213            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)        233

TABLE 214            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)        233

TABLE 215            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SERVICE, 2019–2023 (USD MILLION)  234

TABLE 216            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SERVICE, 2024–2030 (USD MILLION)  234

TABLE 217            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION) 234

TABLE 218            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY PROFESSIONAL SERVICE, 2024–2030 (USD MILLION) 234

TABLE 219            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY TECHNOLOGY, 2019–2023 (USD MILLION)     235

TABLE 220            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY TECHNOLOGY, 2024–2030 (USD MILLION)     235

TABLE 221            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (MEDIA), 2019–2023 (USD MILLION)    235

TABLE 222            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (MEDIA), 2024–2030 (USD MILLION)    236

TABLE 223            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (ENTERTAINMENT), 2019–2023 (USD MILLION)            236

TABLE 224            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (ENTERTAINMENT), 2024–2030 (USD MILLION)            236

TABLE 225            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               237

TABLE 226            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               237

TABLE 227            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (MEDIA), 2019–2023 (USD MILLION)            237

TABLE 228            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (MEDIA), 2024–2030 (USD MILLION)            237

TABLE 229            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (ENTERTAINMENT), 2019–2023 (USD MILLION)                 238

TABLE 230            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (ENTERTAINMENT), 2024–2030 (USD MILLION)                 238

TABLE 231            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2019–2023 (USD MILLION)               239

TABLE 232            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2024–2030 (USD MILLION)               239

TABLE 233            CHINA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               240

TABLE 234            CHINA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               240

TABLE 235            JAPAN: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               241

TABLE 236            JAPAN: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               241

TABLE 237            INDIA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               241

TABLE 238            INDIA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               242

TABLE 239            SOUTH KOREA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               242

TABLE 240            SOUTH KOREA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               242

TABLE 241            AUSTRALIA & NEW ZEALAND: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               243

TABLE 242            AUSTRALIA & NEW ZEALAND: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               243

TABLE 243            ASEAN: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2019–2023 (USD MILLION)               244

TABLE 244            ASEAN: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2024–2030 (USD MILLION)               245

TABLE 245            ASEAN: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               245

TABLE 246            ASEAN: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               245

TABLE 247            REST OF ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               246

TABLE 248            REST OF ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               246

TABLE 249            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY OFFERING, 2019–2023 (USD MILLION)               248

TABLE 250            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY OFFERING, 2024–2030 (USD MILLION)               248

TABLE 251            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE TYPE, 2019–2023 (USD MILLION) 248

TABLE 252            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE TYPE, 2024–2030 (USD MILLION) 249

TABLE 253            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE (CONTENT GENERATION), 2019–2023 (USD MILLION)            249

TABLE 254            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE (CONTENT GENERATION), 2024–2030 (USD MILLION)            249

TABLE 255            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)        250

TABLE 256            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)        250

TABLE 257            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SERVICE, 2019–2023 (USD MILLION)  250

TABLE 258            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SERVICE, 2024–2030 (USD MILLION)  250

TABLE 259            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION) 251

TABLE 260            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY PROFESSIONAL SERVICE, 2024–2030 (USD MILLION) 251

TABLE 261            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY TECHNOLOGY, 2019–2023 (USD MILLION)     251

TABLE 262            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY TECHNOLOGY, 2024–2030 (USD MILLION)     251

TABLE 263            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (MEDIA), 2019–2023 (USD MILLION)    252

TABLE 264            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (MEDIA), 2024–2030 (USD MILLION)    252

TABLE 265            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (ENTERTAINMENT), 2019–2023 (USD MILLION)            252

TABLE 266            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (ENTERTAINMENT), 2024–2030 (USD MILLION)            253

TABLE 267            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               253

TABLE 268            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               253

TABLE 269            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (MEDIA), 2019–2023 (USD MILLION)            254

TABLE 270            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (MEDIA), 2024–2030 (USD MILLION)            254

TABLE 271            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (ENTERTAINMENT), 2019–2023 (USD MILLION)                 254

TABLE 272            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (ENTERTAINMENT), 2024–2030 (USD MILLION)                 255

TABLE 273            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2019–2023 (USD MILLION)   255

TABLE 274            MIDDLE EAST & AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY REGION, 2024–2030 (USD MILLION)   255

TABLE 275            MIDDLE EAST: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2019–2023 (USD MILLION)               256

TABLE 276            MIDDLE EAST: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2024–2030 (USD MILLION)               256

TABLE 277            KSA: AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER,

2019–2023 (USD MILLION)            257

TABLE 278            KSA: AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER,

2024–2030 (USD MILLION)            257

TABLE 279            UAE: AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER,

2019–2023 (USD MILLION)            258

TABLE 280            UAE: AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER,

2024–2030 (USD MILLION)            258

TABLE 281            BAHRAIN: AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER,

2019–2023 (USD MILLION)            259

TABLE 282            BAHRAIN: AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER,

2024–2030 (USD MILLION)            259

TABLE 283            KUWAIT: AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER,

2019–2023 (USD MILLION)            260

TABLE 284            KUWAIT: AI IN MEDIA AND ENTERTAINMENT MARKET, BY END USER,

2024–2030 (USD MILLION)            260

TABLE 285            REST OF MIDDLE EAST: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               261

TABLE 286            REST OF MIDDLE EAST: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               261

TABLE 287            AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               262

TABLE 288            AFRICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               262

TABLE 289            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY OFFERING, 2019–2023 (USD MILLION)               264

TABLE 290            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY OFFERING, 2024–2030 (USD MILLION)               264

TABLE 291            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE TYPE, 2019–2023 (USD MILLION) 265

TABLE 292            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE TYPE, 2024–2030 (USD MILLION) 265

TABLE 293            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE (CONTENT GENERATION), 2019–2023 (USD MILLION)            265

TABLE 294            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SOFTWARE (CONTENT GENERATION), 2024–2030 (USD MILLION)            266

TABLE 295            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)        266

TABLE 296            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY DEPLOYMENT MODE, 2024–2030 (USD MILLION)        266

TABLE 297            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SERVICE, 2019–2023 (USD MILLION)  266

TABLE 298            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY SERVICE, 2024–2030 (USD MILLION)  267

TABLE 299            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION) 267

TABLE 300            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY PROFESSIONAL SERVICE, 2024–2030 (USD MILLION) 267

TABLE 301            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY TECHNOLOGY, 2019–2023 (USD MILLION)     267

TABLE 302            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY TECHNOLOGY, 2024–2030 (USD MILLION)     268

TABLE 303            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (MEDIA), 2019–2023 (USD MILLION)    268

TABLE 304            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (MEDIA), 2024–2030 (USD MILLION)    268

TABLE 305            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (ENTERTAINMENT), 2019–2023 (USD MILLION)            269

TABLE 306            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY APPLICATION (ENTERTAINMENT), 2024–2030 (USD MILLION)            269

TABLE 307            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               269

TABLE 308            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               270

TABLE 309            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (MEDIA), 2019–2023 (USD MILLION)            270

TABLE 310            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (MEDIA), 2024–2030 (USD MILLION)            270

TABLE 311            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (ENTERTAINMENT), 2019–2023 (USD MILLION)                 271

TABLE 312            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER (ENTERTAINMENT), 2024–2030 (USD MILLION)                 271

TABLE 313            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2019–2023 (USD MILLION)               271

TABLE 314            LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY COUNTRY, 2024–2030 (USD MILLION)               272

TABLE 315            BRAZIL: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               272

TABLE 316            BRAZIL: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               273

TABLE 317            MEXICO: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               273

TABLE 318            MEXICO: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               274

TABLE 319            ARGENTINA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               274

TABLE 320            ARGENTINA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               274

TABLE 321            REST OF LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2019–2023 (USD MILLION)               275

TABLE 322            REST OF LATIN AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET,

BY END USER, 2024–2030 (USD MILLION)               275

TABLE 323            AI IN MEDIA AND ENTERTAINMENT MARKET: OVERVIEW OF STRATEGIES ADOPTED BY KEY VENDORS, 2020–2024        276

TABLE 324            AI IN MEDIA AND ENTERTAINMENT MARKET:

DEGREE OF COMPETITION (MEDIA), 2023            281

TABLE 325            AI IN MEDIA AND ENTERTAINMENT MARKET:

DEGREE OF COMPETITION (ENTERTAINMENT), 2023     283

TABLE 326            AI IN MEDIA AND ENTERTAINMENT MARKET: REGION FOOTPRINT     294

TABLE 327            AI IN MEDIA AND ENTERTAINMENT MARKET: SOFTWARE TYPE FOOTPRINT   295

TABLE 328            AI IN MEDIA AND ENTERTAINMENT MARKET: APPLICATION FOOTPRINT (MEDIA)       296

TABLE 329            AI IN MEDIA AND ENTERTAINMENT MARKET: APPLICATION FOOTPRINT (ENTERTAINMENT)                297

TABLE 330            AI IN MEDIA AND ENTERTAINMENT MARKET: END USER FOOTPRINT (MEDIA)               298

TABLE 331            AI IN MEDIA AND ENTERTAINMENT MARKET: DETAILED LIST OF KEY STARTUPS/SMES             302

TABLE 332            AI IN MEDIA AND ENTERTAINMENT MARKET: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES (MEDIA)               304

TABLE 333            AI IN MEDIA AND ENTERTAINMENT MARKET: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES (ENTERTAINMENT)        305

TABLE 334            AI IN MEDIA AND ENTERTAINMENT MARKET: PRODUCT LAUNCHES AND ENHANCEMENTS, JANUARY 2021–DECEMBER 2024                306

TABLE 335            AI IN MEDIA AND ENTERTAINMENT MARKET: DEALS,

JANUARY 2021–DECEMBER 2024 308

TABLE 336            GOOGLE: COMPANY OVERVIEW               311

TABLE 337            GOOGLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED             312

TABLE 338            GOOGLE: PRODUCT LAUNCHES AND ENHANCEMENTS             313

TABLE 339            GOOGLE: DEALS              314

TABLE 340            MICROSOFT: COMPANY OVERVIEW        316

TABLE 341            MICROSOFT: PRODUCTS/SOLUTIONS/SERVICES OFFERED    317

TABLE 342            MICROSOFT: PRODUCT LAUNCHES AND ENHANCEMENTS             319

TABLE 343            MICROSOFT: DEALS       320

TABLE 344            IBM: COMPANY OVERVIEW         322

TABLE 345            IBM: PRODUCTS/SOLUTIONS/SERVICES OFFERED             323

TABLE 346            IBM: PRODUCT LAUNCHES AND ENHANCEMENTS             324

TABLE 347            META: COMPANY OVERVIEW     326

TABLE 348            META: PRODUCTS/SOLUTIONS/SERVICES OFFERED             327

TABLE 349            META: PRODUCT LAUNCHES AND ENHANCEMENTS             329

TABLE 350            META: DEALS    330

TABLE 351            OPENAI: COMPANY OVERVIEW 332

TABLE 352            OPENAI: PRODUCTS/SOLUTIONS/SERVICES OFFERED             333

TABLE 353            OPENAI: PRODUCT LAUNCHES AND ENHANCEMENTS             334

TABLE 354            OPENAI: DEALS 335

TABLE 355            BAIDU: COMPANY OVERVIEW   336

TABLE 356            BAIDU: PRODUCTS/SOLUTIONS/SERVICES OFFERED             337

TABLE 357            BAIDU: PRODUCT LAUNCHES AND ENHANCEMENTS             338

TABLE 358            AWS: COMPANY OVERVIEW        339

TABLE 359            AWS: PRODUCTS/SOLUTIONS/SERVICES OFFERED             340

TABLE 360            AWS: PRODUCT LAUNCHES AND ENHANCEMENTS             341

TABLE 361            ADOBE: COMPANY OVERVIEW  343

TABLE 362            ADOBE: PRODUCTS/SOLUTIONS/SERVICES OFFERED             344

TABLE 363            ADOBE: PRODUCT LAUNCHES AND ENHANCEMENTS             346

TABLE 364            ADOBE: DEALS 347

TABLE 365            SPRINKLR: COMPANY OVERVIEW             348

TABLE 366            SPRINKLR: PRODUCTS/SOLUTIONS/SERVICES OFFERED             350

TABLE 367            C3 AI: COMPANY OVERVIEW       352

TABLE 368            C3 AI: PRODUCTS/SOLUTIONS/SERVICES OFFERED             354

TABLE 369            C3 AI: DEALS      355

TABLE 370            ARTIFICIAL INTELLIGENCE MARKET, BY OFFERING, 2019–2023 (USD BILLION)      391

TABLE 371            ARTIFICIAL INTELLIGENCE MARKET, BY OFFERING, 2024–2030 (USD BILLION)      392

TABLE 372            ARTIFICIAL INTELLIGENCE MARKET, BY BUSINESS FUNCTION,

2019–2023 (USD BILLION)             392

TABLE 373            ARTIFICIAL INTELLIGENCE MARKET, BY BUSINESS FUNCTION,

2024–2030 (USD BILLION)             393

TABLE 374            ARTIFICIAL INTELLIGENCE MARKET, BY TECHNOLOGY, 2019–2023 (USD BILLION)             393

TABLE 375            ARTIFICIAL INTELLIGENCE MARKET, BY TECHNOLOGY, 2024–2030 (USD BILLION)             394

TABLE 376            ARTIFICIAL INTELLIGENCE MARKET, BY VERTICAL, 2019–2023 (USD BILLION)      395

TABLE 377            ARTIFICIAL INTELLIGENCE MARKET, BY VERTICAL, 2024–2030 (USD BILLION)      395

TABLE 378            ARTIFICIAL INTELLIGENCE MARKET, BY REGION, 2019–2023 (USD BILLION)           396

TABLE 379            ARTIFICIAL INTELLIGENCE MARKET, BY REGION, 2024–2030 (USD BILLION)           396

TABLE 380            AI IN SOCIAL MEDIA MARKET, BY PRODUCT TYPE, 2019–2023 (USD MILLION)                398

TABLE 381            AI IN SOCIAL MEDIA MARKET, BY PRODUCT TYPE, 2024–2029 (USD MILLION)                398

TABLE 382            AI IN SOCIAL MEDIA MARKET, BY DEPLOYMENT MODE,

2019–2023 (USD MILLION)            399

TABLE 383            AI IN SOCIAL MEDIA MARKET, BY DEPLOYMENT MODE,

2024–2029 (USD MILLION)            399

TABLE 384            AI IN SOCIAL MEDIA MARKET, BY USE CASE, 2019–2023 (USD MILLION)            399

TABLE 385            AI IN SOCIAL MEDIA MARKET, BY USE CASE, 2024–2029 (USD MILLION)            400

TABLE 386            AI IN SOCIAL MEDIA MARKET, BY END USER, 2019–2023 (USD MILLION)            400

TABLE 387            AI IN SOCIAL MEDIA MARKET, BY END USER, 2024–2029 (USD MILLION)            400

TABLE 388            AI IN SOCIAL MEDIA MARKET, BY REGION, 2019–2023 (USD MILLION)       401

TABLE 389            AI IN SOCIAL MEDIA MARKET, BY REGION, 2024–2029 (USD MILLION)       401

LIST OF FIGURES

FIGURE 1              AI IN MEDIA AND ENTERTAINMENT MARKET: RESEARCH DESIGN         46

FIGURE 2              DATA TRIANGULATION                49

FIGURE 3              AI IN MEDIA AND ENTERTAINMENT MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES    50

FIGURE 4              APPROACH 1, BOTTOM-UP (SUPPLY-SIDE): REVENUE FROM SOFTWARE/SERVICES OF AI IN MEDIA AND ENTERTAINMENT MARKET         51

FIGURE 5              APPROACH 2, BOTTOM-UP (SUPPLY-SIDE): COLLECTIVE REVENUE FROM ALL SOFTWARE/SERVICES OF AI IN MEDIA AND ENTERTAINMENT MARKET          52

FIGURE 6              APPROACH 3, BOTTOM-UP (SUPPLY-SIDE): COLLECTIVE REVENUE FROM ALL SOFTWARE/SERVICES OF AI IN MEDIA AND ENTERTAINMENT MARKET          53

FIGURE 7              APPROACH 4, BOTTOM-UP (DEMAND-SIDE): SHARE OF AI IN MEDIA AND ENTERTAINMENT THROUGH OVERALL DIGITAL SOLUTIONS SPENDING         53

FIGURE 8              SOFTWARE SEGMENT TO DOMINATE MARKET IN 2024  60

FIGURE 9              CONTENT DISTRIBUTION SEGMENT TO HOLD LARGEST MARKET SHARE IN 2024             60

FIGURE 10            TEXT SEGMENT TO LEAD MARKET IN 2024                 60

FIGURE 11            PROFESSIONAL SERVICES SEGMENT TO HOLD LARGER MARKET SHARE THAN MANAGED SERVICES SEGMENT IN 2024  61

FIGURE 12            CONSULTING & ADVISORY SEGMENT TO LEAD MARKET IN 2024                61

FIGURE 13            CLOUD SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE

THAN ON-PREMISES SEGMENT IN 2024  61

FIGURE 14            OTHER AI SEGMENT TO HOLD LARGER MARKET SHARE

THAN GENERATIVE AI SEGMENT IN 2024              62

FIGURE 15            ENTERTAINMENT END USER SEGMENT TO DOMINATE MARKET IN 2024       62

FIGURE 16            ARTICLE WRITING & SUMMARIZING SEGMENT TO LEAD MARKET IN 2024            62

FIGURE 17            NEWS & PUBLISHING AGENCIES SEGMENT TO LEAD MARKET IN 2024   63

FIGURE 18            FILM SCRIPTING, VFX, & STORYBOARDING SEGMENT TO DOMINATE MARKET

IN 2024  63

FIGURE 19            FILM STUDIOS SEGMENT TO HAVE LARGEST MARKET SIZE IN 2024      63

FIGURE 20            ASIA PACIFIC TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD       64

FIGURE 21            INCREASING DEMAND FOR HYPER-PERSONALIZED MEDIA EXPERIENCE

TO DRIVE MARKET         65

FIGURE 22            FAKE NEWS DETECTION SEGMENT TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD 66

FIGURE 23            NPC BEHAVIOR MODELING SEGMENT TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD 66

FIGURE 24            CLOUD AND ENTERTAINMENT SEGMENTS TO HOLD LARGEST MARKET SHARES

IN NORTH AMERICA IN 2024        67

FIGURE 25            NORTH AMERICA TO HOLD LARGEST MARKET SHARE IN 2024   67

FIGURE 26            AI IN MEDIA AND ENTERTAINMENT MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES                 69

FIGURE 27            EVOLUTION OF AI IN MEDIA AND ENTERTAINMENT MARKET         74

FIGURE 28            AI IN MEDIA AND ENTERTAINMENT MARKET: ECOSYSTEM ANALYSIS  81

FIGURE 29            AI IN MEDIA AND ENTERTAINMENT MARKET: SUPPLY CHAIN ANALYSIS             94

FIGURE 30            AI IN MEDIA AND ENTERTAINMENT MARKET: PORTER’S FIVE FORCES ANALYSIS           96

FIGURE 31            INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP 3 APPLICATIONS      99

FIGURE 32            KEY BUYING CRITERIA FOR TOP 3 APPLICATIONS 100

FIGURE 33            INDICATIVE PRICING ANALYSIS, BY SOFTWARE TYPE     101

FIGURE 34            NUMBER OF PATENTS GRANTED TO VENDORS IN LAST 10 YEARS             103

FIGURE 35            REGIONAL ANALYSIS OF PATENTS GRANTED, 2014–2024              107

FIGURE 36            TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS   107

FIGURE 37            AI IN MEDIA AND ENTERTAINMENT MARKET: INVESTMENT AND FUNDING SCENARIO (USD MILLION AND NUMBER OF FUNDING ROUNDS)             109

FIGURE 38            MARKET POTENTIAL OF GENERATIVE AI IN ENHANCING AI IN MEDIA

AND ENTERTAINMENT ACROSS KEY END USERS              110

FIGURE 39            SERVICES SEGMENT TO REGISTER HIGHER CAGR THAN SOFTWARE SEGMENT DURING FORECAST PERIOD                 114

FIGURE 40            AUDIENCE ANALYTICS SEGMENT TO REGISTER HIGHEST CAGR DURING

FORECAST PERIOD         115

FIGURE 41            AUDIO SEGMENT TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD       117

FIGURE 42            ON-PREMISES SEGMENT TO REGISTER HIGHER CAGR THAN CLOUD SEGMENT DURING FORECAST PERIOD                 132

FIGURE 43            MANAGED SERVICES SEGMENT TO REGISTER HIGHER CAGR THAN PROFESSIONAL SERVICES SEGMENT DURING FORECAST PERIOD       135

FIGURE 44            SUPPORT & MAINTENANCE SEGMENT TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD 137

FIGURE 45            OTHER AI SEGMENT TO REGISTER HIGHER CAGR THAN GENERATIVE AI SEGMENT DURING FORECAST PERIOD                145

FIGURE 46            FAKE NEWS DETECTION SEGMENT TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD 150

FIGURE 47            NPC BEHAVIOR MODELING SEGMENT TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD 165

FIGURE 48            MEDIA SEGMENT TO REGISTER HIGHER CAGR THAN ENTERTAINMENT SEGMENT DURING FORECAST PERIOD                 183

FIGURE 49            ADVERTISING & MARKETING AGENCIES SEGMENT TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD                185

FIGURE 50            TELEVISION & OTT PLATFORMS SEGMENT TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD 191

FIGURE 51            INDIA TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD         201

FIGURE 52            ASIA PACIFIC TO WITNESS HIGHEST CAGR DURING FORECAST PERIOD       201

FIGURE 53            NORTH AMERICA: AI IN MEDIA AND ENTERTAINMENT MARKET SNAPSHOT 204

FIGURE 54            ASIA PACIFIC: AI IN MEDIA AND ENTERTAINMENT MARKET SNAPSHOT 231

FIGURE 55            AI IN MEDIA AND ENTERTAINMENT MARKET: REVENUE ANALYSIS OF 5 KEY PLAYERS (MEDIA), 2019–2023                 278

FIGURE 56            AI IN MEDIA AND ENTERTAINMENT MARKET: REVENUE ANALYSIS OF 5 KEY PLAYERS (ENTERTAINMENT), 2019–2023              279

FIGURE 57            SHARE ANALYSIS OF LEADING COMPANIES IN AI IN MEDIA AND

ENTERTAINMENT MARKET (MEDIA), 2023            280

FIGURE 58            SHARE ANALYSIS OF LEADING COMPANIES IN AI IN MEDIA AND

ENTERTAINMENT MARKET (ENTERTAINMENT), 2023    282

FIGURE 59            PRODUCT COMPARATIVE ANALYSIS, BY SOFTWARE TYPE              284

FIGURE 60            COMPANY VALUATION AND FINANCIAL METRICS OF KEY VENDORS        287

FIGURE 61            YEAR-TO-DATE (YTD) PRICE TOTAL RETURN AND 5-YEAR STOCK BETA OF KEY VENDORS      288

FIGURE 62            AI IN MEDIA AND ENTERTAINMENT MARKET: COMPANY EVALUATION MATRIX

(KEY PLAYERS, MEDIA), 2023       289

FIGURE 63            AI IN MEDIA AND ENTERTAINMENT MARKET: COMPANY EVALUATION MATRIX

(KEY PLAYERS, ENTERTAINMENT), 2023                291

FIGURE 64            AI IN MEDIA AND ENTERTAINMENT MARKET: COMPANY FOOTPRINT (MEDIA)              292

FIGURE 65            AI IN MEDIA AND ENTERTAINMENT MARKET: COMPANY FOOTPRINT (ENTERTAINMENT)       293

FIGURE 66            AI IN MEDIA AND ENTERTAINMENT MARKET: COMPANY EVALUATION MATRIX (STARTUPS/SMES, MEDIA), 2023        300

FIGURE 67            AI IN MEDIA AND ENTERTAINMENT MARKET: COMPANY EVALUATION MATRIX (STARTUPS/SMES, ENTERTAINMENT), 2023                301

FIGURE 68            GOOGLE: COMPANY SNAPSHOT               311

FIGURE 69            MICROSOFT: COMPANY SNAPSHOT        317

FIGURE 70            IBM: COMPANY SNAPSHOT         323

FIGURE 71            META: COMPANY SNAPSHOT    327

FIGURE 72            BAIDU: COMPANY SNAPSHOT   337

FIGURE 73            AWS: COMPANY SNAPSHOT        340

FIGURE 74            ADOBE: COMPANY SNAPSHOT  344

FIGURE 75            SPRINKLR: COMPANY SNAPSHOT             349

FIGURE 76            C3 AI: COMPANY SNAPSHOT      353