サーバーレスコンピューティング市場 – 2029年までの世界予測

Report Overview

The serverless computing market is expected to grow from USD 21.9 billion in 2024 to USD 44.7 billion by 2029 at a Compound Annual Growth Rate (CAGR) of 15.3% during the forecast period. As artificial intelligence (AI) and machine learning integration rise within serverless computing platforms, this increases application development and deployment efficiency.

サーバーレスコンピューティング市場は、予測期間中に 15.3% の年間平均成長率 (CAGR) で、2024 年の 219 億米ドルから 2029 年までに 447 億米ドルに成長すると予想されています。サーバーレスコンピューティングプラットフォーム内で人工知能 (AI) と機械学習の統合が進むにつれて、アプリケーションの開発と展開の効率が向上します。

AI-driven tools will automate resource allocation, optimize performance, and monitor applications. This reduces the time and effort needed to manage serverless environments. Machine learning algorithms increase the accuracy and relevance of real-time data processing to enable organizations to make informed decisions and optimize their application outcomes. This automation simplifies the development process, aligns it further with strategic goals, and ensures high-quality results, which drives success across the board for the entire serverless infrastructure.

“As per service type, application integration will grow at the highest CAGR during the forecast period.”

Application integration in the serverless computing market involves various services that aim to enable smooth communication between different systems and applications. This covers event-driven services that react to specific events or triggers, allowing for instant processing and automation of workflows; messaging services that manage message exchange between various applications or services, ensuring dependable and asynchronous communication; and API management, which offers tools for creating, deploying, and overseeing APIs that facilitate interaction between applications and third-party services. These integration services are scalable and fully managed, supporting intricate, distributed architectures and streamlining the development of interconnected applications. Companies can simplify processes, improve adaptability, and attain higher productivity within their serverless setups using these services.

“As per the deployment model segment, public cloud will hold the largest share during the forecast period.”

Serverless computing relies on the public cloud deployment type, which features a communal infrastructure overseen by third-party cloud service providers like AWS, Microsoft Azure, and Google Cloud Platform. This model provides instant serverless resource access, such as computing power, storage, and services, without requiring organizations to handle physical servers or infrastructure. Public cloud serverless solutions are lauded for their ability to automatically scale according to workload needs and their cost-efficiency, billing users solely for the resources they utilize through a pay-as-you-go pricing structure. Moreover, this deployment strategy takes advantage of the cloud provider’s robust security measures, compliance certifications, and numerous global data centers. This enables businesses to quickly and efficiently deploy and expand applications while trusting the provider to manage infrastructure and security.

“As per organization size, the small enterprises will grow with the highest CAGR during the forecast period.”

Small businesses are turning to serverless solutions to address the issues linked to traditional infrastructure management. By using serverless computing, these firms can avoid the difficulties and expenses associated with configuring, updating, and expanding physical servers. The pay-as-you-go pricing model allows small businesses to minimize operational costs by paying only for their computing resources, thereby decreasing initial financial commitments. This adaptability allows for quick deployment of applications and will enable companies to adjust the size of their operations as their needs change. Serverless platforms also offer essential functionalities such as automatic scalability and integrated security, which are especially advantageous for small businesses with limited IT resources. These benefits enable small companies to rapidly innovate, present fresh concepts, and efficiently challenge bigger competitors in their sector without the limitations of conventional infrastructure.

The breakup of the profiles of the primary participants is below:

• By Company: Tier I: 10%, Tier II: 25%, and Tier III: 65%
• By Designation: C-Level Executives: 25%, Director Level: 50%, and Others: 25%
• By Region: North America: 40%, Europe: 30%, Asia Pacific: 20%, Rest of World: 10%

Source: Secondary Literature, Expert Interviews, and MarketsandMarkets Analysis

Major companies offering serverless computing solutions and services are AWS (US), Microsoft (US), Google (US), IBM (US), Oracle (US), Alibaba Cloud (China), Tencent Cloud (China), DigitalOcean (US), Twilio (US), Cloudflare (US), MongoDB (US).

Research coverage:

In this study, an in-depth analysis of the Serverless Computing market is done based on market trends, potential growth during 2019, and a forecast up to 2024-2029. Further, it gives detailed market trends, a competitive landscape, market size, forecasts, and key players’ analysis of the Serverless Computing market. This market study analyzes the growth rate and penetration of Serverless Computing across all the major regions.

Reasons to buy this report:

The report will aid the market leaders/new entrants in the following: Details regarding the closest approximations of the revenue numbers for the serverless computing market and its subsegments. This study will aid the stakeholders in understanding the competitive landscape; it gives more insights to position their businesses better and plan suitable go-to-market strategies. It also helps the stakeholders understand the market pulse and provides information on key market drivers, restraints, challenges, and opportunities.

The report provides insights on the following pointers:

• Analysis of critical drivers (Increasing technological advancements, ongoing innovation in development tools and frameworks, future of microservices lies in serverless and function-as-a-service, increasing number of verticals utilizing distributed workloads, shift from DevOps to serverless computing), restraints (Loss of control over the infrastructure, risk of vendor lock-in), opportunities (Microservice-based deployment, serverless backends in mobile and web development, increasing number of verticals utilizing distributed workloads), and challenges (Issues with third-party services, architectural and operational complexity, cost-efficiency for long-running computation) influencing the growth of the serverless computing market.
• Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the serverless computing market.
• Market Development: In-depth understanding of upcoming technologies, research & development efforts, and new product & service releases in the serverless computing market.
• Market Diversification: Comprehensive details on the latest products & services, unexplored regions, recent advancements, and investments in the serverless computing market.
• Competitive Assessment: In-depth assessment of market shares, growth strategies, and AWS (US), Microsoft (US), Google (US), IBM (US), Oracle (US), Alibaba Cloud (China), Tencent Cloud (China), DigitalOcean (US), Twilio (US), Cloudflare (US), MongoDB (US) among others in the serverless computing market.

Table of Contents

1            INTRODUCTION            27

1.1         STUDY OBJECTIVES      27

1.2         MARKET DEFINITION   27

1.2.1      INCLUSIONS AND EXCLUSIONS 28

1.3         MARKET SCOPE             29

1.3.1      MARKET SEGMENTATION         29

1.3.2      YEARS CONSIDERED     30

1.4         CURRENCY CONSIDERED          30

1.5         STAKEHOLDERS            31

2            RESEARCH METHODOLOGY     32

2.1         RESEARCH APPROACH 32

2.1.1      SECONDARY DATA       33

2.1.2      PRIMARY DATA 34

2.1.2.1   Breakup of primary profiles             35

2.1.2.2   Key industry insights          35

2.2         MARKET BREAKUP AND DATA TRIANGULATION           36

2.3         MARKET SIZE ESTIMATION       37

2.4         MARKET FORECAST      41

2.5         RESEARCH ASSUMPTIONS         42

2.6         RESEARCH LIMITATIONS           44

3            EXECUTIVE SUMMARY 45

4            PREMIUM INSIGHTS      49

4.1         ATTRACTIVE GROWTH OPPORTUNITIES FOR PLAYERS IN

SERVERLESS COMPUTING MARKET      49

4.2         SERVERLESS COMPUTING MARKET, BY SERVICE TYPE, 2024 VS. 2029              50

4.3         SERVERLESS COMPUTING MARKET, BY SERVICE MODEL, 2024 VS. 2029              50

4.4        SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL, 2024 VS. 2029      51

4.5         SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE, 2024 VS. 2029      51

4.6         SERVERLESS COMPUTING MARKET, BY VERTICAL, 2024 VS. 2029              52

4.7         SERVERLESS COMPUTING MARKET, BY REGION, 2024 VS. 2029  52

5            MARKET OVERVIEW AND INDUSTRY TRENDS   53

5.1         INTRODUCTION            53

5.2         MARKET DYNAMICS     53

5.2.1      DRIVERS            54

5.2.1.1   Increasing technological advancements          54

5.2.1.2   Ongoing innovation in development tools and frameworks        54

5.2.1.3   Better fault isolation and ease of integration using

microservices architectures 54

5.2.1.4   Shift from DevOps to serverless computing   55

5.2.2      RESTRAINTS     55

5.2.2.1   Loss of control over infrastructure   55

5.2.2.2   Risk of vendor lock-in        55

5.2.3      OPPORTUNITIES           55

5.2.3.1   Microservice-based deployment       55

5.2.3.2   Serverless backends in mobile and web development   56

5.2.3.3   Increasing number of verticals utilizing distributed workloads   56

5.2.4      CHALLENGES   56

5.2.4.1   Issues with third-party services        56

5.2.4.2   Architectural and operational complexity       56

5.2.4.3   Cost-efficiency for long-running computation              57

5.3         CASE STUDY ANALYSIS 57

5.3.1      PLEXURE USES AZURE SERVERLESS TECHNOLOGIES TO SUPPORT HIGH PERFORMANCE & MINIMUM LATENCY REQUIREMENTS  57

5.3.2      AWS LAMBDA HELPED FINANCIAL ENGINES REDUCE ITS

ADMINISTRATIVE BURDEN       58

5.3.3      IROBOT USED AWS’ SERVICES TO CONTROL HEAVY TRAFFIC   58

5.3.4      AWS HELPED NETFLIX IN ESTABLISHING SERVERLESS ARCHITECTURE              59

5.3.5      SERVERLESS FRAMEWORK HELPED JOOT ACCELERATE DEVELOPMENT OF ITS SOCIAL MEDIA IMAGE OPTIMIZATION TOOL   59

5.4         ECOSYSTEM ANALYSIS 60

5.5         SUPPLY CHAIN ANALYSIS          61

5.6         PRICING ANALYSIS        63

5.6.1      AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY SOLUTION              64

5.6.2      AVERAGE SELLING PRICE TREND, BY REGION  65

5.6.3      AVERAGE SELLING PRICE TRENDS        66

5.7         PATENT ANALYSIS        67

5.8         TECHNOLOGY ANALYSIS           69

5.8.1      KEY TECHNOLOGIES    69

5.8.1.1   Event-driven programming 69

5.8.1.2   Trigger-based tasks            69

5.8.1.3   Microservices      69

5.8.1.4   Runtime environments      69

5.8.1.5   Stateless computing           70

5.8.2      COMPLEMENTARY TECHNOLOGIES     70

5.8.2.1   Asynchronous programming            70

5.8.2.2   RESTful APIs      70

5.8.2.3   DevOps 71

5.8.2.4   Auto-scaling        71

5.8.2.5   Infrastructure as Code (IaC)            71

5.8.3      ADJACENT TECHNOLOGIES      71

5.8.3.1   Containerization  71

5.8.3.2   Kubernetes          72

5.8.3.3   Edge computing   72

5.8.3.4   Distributed tracing             72

5.8.3.5   Self-healing         72

5.9         REGULATORY LANDSCAPE       73

5.9.1      REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS 73

5.9.2      REGULATIONS, BY REGION       75

5.9.2.1   North America     75

5.9.2.2   Europe  76

5.9.2.3   Asia Pacific          76

5.9.2.4   Middle East & South Africa              76

5.9.2.5   Latin America      77

5.9.3      REGULATORY IMPLICATIONS AND INDUSTRY STANDARDS      77

5.9.3.1   General Data Protection Regulation (GDPR) 77

5.9.3.2   SEC Rule 17a-4   77

5.9.3.3   ISO/IEC 27001   77

5.9.3.4   System and Organization Controls 2 Type II Compliance          77

5.9.3.5   Financial Industry Regulatory Authority (FINRA)       78

5.9.3.6   Freedom of Information Act (FOIA)              78

5.9.3.7   Health Insurance Portability and Accountability Act (HIPAA)  78

5.10       PORTER’S FIVE FORCES ANALYSIS         78

5.10.1    THREAT OF NEW ENTRANTS    79

5.10.2    THREAT OF SUBSTITUTES         79

5.10.3    BARGAINING POWER OF SUPPLIERS     80

5.10.4    BARGAINING POWER OF BUYERS           80

5.10.5    INTENSITY OF COMPETITIVE RIVALRY 80

5.11       KEY CONFERENCES AND EVENTS IN 2024–2025 80

5.12       TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES 82

5.13       KEY STAKEHOLDERS AND BUYING CRITERIA    83

5.13.1    KEY STAKEHOLDERS IN BUYING PROCESS         83

5.13.2    BUYING CRITERIA         84

5.14       BUSINESS MODEL ANALYSIS     85

5.15       INVESTMENT AND FUNDING SCENARIO            86

5.16       IMPACT OF AI/GEN AI ON SERVERLESS COMPUTING MARKET 87

5.16.1    INDUSTRY TRENDS: USE CASES 87

5.16.1.1 Healthcare & life sciences industry   87

5.16.1.2 Retail industry     88

5.16.2    TOP VENDORS ADAPTING TO GEN AI   88

5.16.2.1 AWS      88

5.16.2.2 Microsoft Azure   88

6            SERVERLESS COMPUTING MARKET, BY SERVICE TYPE 89

6.1         INTRODUCTION            90

6.1.1      SERVICE TYPE: SERVERLESS COMPUTING MARKET DRIVERS    90

6.2         COMPUTE         92

6.2.1      STREAMLINING CODE EXECUTION AND APPLICATION DEPLOYMENT

WITH SERVERLESS FUNCTIONS AND CONTAINERS        92

6.2.2      SERVERLESS FUNCTIONS           93

6.2.3      SERVERLESS CONTAINERS        93

6.3         SERVERLESS STORAGE 93

6.3.1      SCALABLE AND ON-DEMAND DATA STORAGE SOLUTIONS WITHOUT NEED FOR INFRASTRUCTURE MANAGEMENT  93

6.3.2      OBJECT STORAGE         94

6.3.3      BLOCK STORAGE          94

6.3.4      FILE STORAGE 95

6.4         SERVERLESS DATABASE             95

6.4.1      SERVERLESS DATABASE TO OFFER FULLY MANAGED, SCALABLE DATABASE SOLUTIONS THAT AUTOMATICALLY HANDLE INFRASTRUCTURE TASKS  95

6.4.2      RELATIONAL DATABASES         96

6.4.3      NON-RELATIONAL DATABASES             96

6.5         APPLICATION INTEGRATION   97

6.5.1      SEAMLESS INTERACTION BETWEEN DISPARATE SYSTEMS AND APPLICATIONS USING APPLICATION INTEGRATION SERVICE  97

6.5.2      EVENT-DRIVEN SERVICES         98

6.5.3      MESSAGING SERVICES  98

6.5.4      API MANAGEMENT       98

6.6         MONITORING & SECURITY        98

6.6.1      SERVERLESS MONITORING TO PROVIDE REAL-TIME INSIGHTS

INTO APPLICATION PERFORMANCE, RESOURCE UTILIZATION, AND OPERATIONAL METRICS           98

6.6.2      SERVERLESS MONITORING       99

6.6.3      SECURITY MANAGEMENT         99

6.7         OTHER SERVICE TYPES 100

7            SERVERLESS COMPUTING MARKET, BY SERVICE MODEL           101

7.1         INTRODUCTION            102

7.1.1      SERVICE MODEL: SERVERLESS COMPUTING MARKET DRIVERS 102

7.2         FUNCTION-AS-A-SERVICE         103

7.2.1      FAAS TO ENABLE DEPLOYMENT AND EXECUTION OF SPECIFIC FUNCTIONS IN REACTION TO EVENTS WITHOUT HANDLING SERVER INFRASTRUCTURE        103

7.2.2      STREAM & BATCH PROCESSING             104

7.2.3      REAL-TIME ANALYTICS 104

7.2.4      MICROSERVICES ARCHITECTURE          105

7.2.5      AUTOMATION & INTEGRATION             105

7.2.6      OTHER FAAS MODELS  105

7.3         BACKEND-AS-A-SERVICE           105

7.3.1      BACKEND-AS-A-SERVICE MODEL TO INCREASE FLEXIBILITY AND STREAMLINE BACKEND OPERATIONS IN SERVERLESS COMPUTING      105

7.3.2      FILE STORAGE & MANAGEMENT            106

7.3.3      USER AUTHENTICATION & MANAGEMENT       106

7.3.4      DATABASE MANAGEMENT        107

7.3.5      PUSH NOTIFICATIONS 107

7.3.6      OTHER BAAS MODELS  107

8            SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL 108

8.1         INTRODUCTION            109

8.1.1      DEPLOYMENT MODEL: SERVERLESS COMPUTING MARKET DRIVERS              109

8.2         PUBLIC CLOUD 110

8.2.1      PUBLIC CLOUD DEPLOYMENT TO HELP IN QUICK DEPLOYMENT AND EXPANSION OF APPLICATIONS 110

8.3         PRIVATE CLOUD           111

8.3.1      PRIVATE CLOUD TO CUSTOMIZE SERVERLESS ENVIRONMENTS WITH ENHANCED SECURITY AND INTEGRATION       111

8.4         HYBRID CLOUD             112

8.4.1      HYBRID CLOUD MODEL TO OFFER BETTER DISASTER RECOVERY AND COMPLIANCE MANAGEMENT   112

9            SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE   114

9.1         INTRODUCTION            115

9.1.1      ORGANIZATION SIZE: SERVERLESS COMPUTING MARKET DRIVERS              115

9.2         SMALL ENTERPRISES    116

9.2.1      SERVERLESS COMPUTING TO HELP REDUCE COSTS AND SCALE APPLICATIONS WITHOUT INFRASTRUCTURE HASSLES 116

9.3         MEDIUM ENTERPRISES 117

9.3.1      SERVERLESS COMPUTING TO HANDLE FLUCTUATING WORKLOADS AND OPTIMIZE COSTS WITH RAPID DEPLOYMENT AND INTEGRATED SECURITY          117

9.4         LARGE ENTERPRISES    118

9.4.1      SERVERLESS SOLUTIONS TO SCALE AND MANAGE HIGH-VOLUME OPERATIONS WITH MINIMAL INFRASTRUCTURE OVERHEAD   118

10          SERVERLESS COMPUTING MARKET, BY VERTICAL         120

10.1       INTRODUCTION            121

10.1.1    VERTICAL: SERVERLESS COMPUTING MARKET DRIVERS            122

10.2       IT & TELECOM 123

10.2.1    SERVERLESS COMPUTING TO OPTIMIZE OPERATIONS BY MINIMIZING INFRASTRUCTURE MANAGEMENT AND SCALING DYNAMICALLY          123

10.2.2    IT & TELECOM: USE CASES        124

10.2.2.1 Network function virtualization       124

10.2.2.2 Real-time data processing  124

10.2.2.3 Content delivery networks (CDNs) 124

10.3       BFSI      125

10.3.1    SERVERLESS COMPUTING TO ENHANCE OPERATIONAL EFFICIENCY,

AGILITY, AND INNOVATION     125

10.3.2    BFSI: USE CASES             126

10.3.2.1 Fraud detection   126

10.3.2.2 Payment processing           126

10.3.2.3 Customer data analytics     126

10.4       RETAIL & CONSUMER GOODS  127

10.4.1    DYNAMIC SCALING OF ECOMMERCE PLATFORMS WITH

SERVERLESS COMPUTING TO OPTIMIZE REAL-TIME TRAFFIC HANDLING DURING PEAK SALES    127

10.4.2    RETAIL & CONSUMER GOODS: USE CASES         128

10.4.2.1 Personalized marketing     128

10.4.2.2 Inventory management      128

10.4.2.3 eCommerce platforms       128

10.5       HEALTHCARE & LIFE SCIENCES 128

10.5.1    SERVERLESS ARCHITECTURES TO FACILITATE SEAMLESS INTEGRATION

AND SCALING OF SERVICES      128

10.5.2    HEALTHCARE & LIFE SCIENCES: USE CASES       129

10.5.2.1 Telemedicine       129

10.5.2.2 Patient data management  130

10.5.2.3 Genomic data processing   130

10.6       GOVERNMENT & DEFENSE        130

10.6.1    SERVERLESS COMPUTING TO OPTIMIZE REAL-TIME COMMUNICATION AND RESOURCE MANAGEMENT IN DISASTER RESPONSE OPERATIONS    130

10.6.2    GOVERNMENT & DEFENSE: USE CASES 131

10.6.2.1 Smart city initiatives          131

10.6.2.2 Citizen services portals      131

10.6.2.3 Disaster response coordination        131

10.7       TRANSPORTATION & LOGISTICS           132

10.7.1    SERVERLESS COMPUTING TO OFFER SCALABLE AND COST-EFFECTIVE SOLUTIONS TAILORED TO COMPLEX LOGISTICS NEEDS    132

10.7.2    TRANSPORTATION & LOGISTICS           132

10.7.2.1 Transportation & logistics: Use cases             133

10.7.2.1.1            Fleet management             133

10.7.2.1.2            Route optimization            133

10.7.2.1.3            Shipment tracking              133

10.8       MANUFACTURING        134

10.8.1    LEVERAGING SERVERLESS COMPUTING TO HELP IMPROVE PRODUCTIVITY, REDUCE DOWNTIME, AND MAINTAIN HIGH PRODUCT QUALITY STANDARDS 134

10.8.2    MANUFACTURING: USE CASES 135

10.8.2.1 Predictive analytics            135

10.8.2.2 IoT integration    135

10.8.2.3 Quality control    135

10.9       OTHER VERTICALS       135

11          SERVERLESS COMPUTING MARKET, BY REGION             137

11.1       INTRODUCTION            138

11.2       NORTH AMERICA          139

11.2.1    NORTH AMERICA: SERVERLESS COMPUTING MARKET DRIVERS              139

11.2.2    NORTH AMERICA: MACROECONOMIC OUTLOOK          140

11.2.3    US         145

11.2.3.1 Robust digital infrastructure and supportive regulatory environment to boost market   145

11.2.4    CANADA            146

11.2.4.1 Cross-border trade and collaboration to accelerate adoption of serverless technologies        146

11.3       EUROPE             147

11.3.1    EUROPE: SERVERLESS COMPUTING MARKET DRIVERS 147

11.3.2    EUROPE: MACROECONOMIC OUTLOOK            148

11.3.3    UK         152

11.3.3.1 Advanced digital economy, strong technology sector, and proactive approach to cloud adoption to bolster market growth        152

11.3.4    GERMANY         153

11.3.4.1 Strategic interest in bolstering digital autonomy and competitiveness on global scale to drive market          153

11.3.5    FRANCE             154

11.3.5.1 Increasing adoption of innovative cloud solutions to

propel market growth         154

11.3.6    ITALY   155

11.3.6.1 Country’s trade relations and supply chain dynamics to

aid market growth              155

11.3.7    REST OF EUROPE           155

11.4       ASIA PACIFIC    156

11.4.1    ASIA PACIFIC: SERVERLESS COMPUTING MARKET DRIVERS      157

11.4.2    ASIA PACIFIC: MACROECONOMIC OUTLOOK    157

11.4.3    CHINA  162

11.4.3.1 Spike in demand for enhanced scalability and reduced operational costs to drive market   162

11.4.4    INDIA   163

11.4.4.1 Rapid digitization and government initiatives to fuel market growth        163

11.4.5    JAPAN  164

11.4.5.1 Robust cloud infrastructure, supported by skilled IT workforce to boost market growth   164

11.4.6    REST OF ASIA PACIFIC  165

11.5       MIDDLE EAST & AFRICA             165

11.5.1    MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET DRIVERS              166

11.5.2    MIDDLE EAST & AFRICA: MACROECONOMIC OUTLOOK            166

11.5.3    GCC      170

11.5.3.1 Saudi Arabia        171

11.5.3.1.1            Substantial investments in smart cities, data centers, and AI-driven solutions to accelerate market growth            171

11.5.3.2 UAE      172

11.5.3.2.1            Government policies that promote digital transformation, AI adoption, and IoT integration to drive market 172

11.5.3.3 Rest of GCC countries       172

11.5.4    SOUTH AFRICA 172

11.5.4.1 Growing digital economy and increasing cloud adoption to foster market growth              172

11.5.5    REST OF MIDDLE EAST & AFRICA           173

11.6       LATIN AMERICA             174

11.6.1    LATIN AMERICA: SERVERLESS COMPUTING MARKET DRIVERS 174

11.6.2    LATIN AMERICA: MACROECONOMIC OUTLOOK            175

11.6.3    BRAZIL 179

11.6.3.1 Significant global investment and strategic policy shifts to accelerate market growth   179

11.6.4    MEXICO             180

11.6.4.1 Spike in demand for digital transformation across various sectors to bolster market growth   180

11.6.5    REST OF LATIN AMERICA          181

12          COMPETITIVE LANDSCAPE       182

12.1       INTRODUCTION            182

12.2       KEY PLAYER STRATEGIES/RIGHT TO WIN          182

12.3       MARKET SHARE ANALYSIS         183

12.4       SERVERLESS COMPUTING MARKET: VENDOR BRAND/ PRODUCT COMPARISON   185

12.4.1    FUNCTION-AS-A-SERVICE         185

12.4.1.1 AWS Lambda      186

12.4.1.2 Azure Functions   187

12.4.1.3 Google Cloud Functions    187

12.4.1.4 IBM Cloud Functions        187

12.4.1.5 Oracle Cloud Functions     187

12.4.2    BACKEND-AS-A-SERVICE           187

12.4.2.1 AWS DynamoDB 188

12.4.2.2 Azure Cosmos DB             189

12.4.2.3 Google Firestore  189

12.4.2.4 MongoDB           189

12.4.2.5 FaunaDB             189

12.5       REVENUE ANALYSIS      190

12.6       COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023   192

12.6.1    STARS  193

12.6.2    EMERGING LEADERS    193

12.6.3    PERVASIVE PLAYERS     193

12.6.4    PARTICIPANTS 193

12.6.5    COMPANY FOOTPRINT: KEY PLAYERS, 2023      195

12.7       COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023          197

12.7.1    PROGRESSIVE COMPANIES       197

12.7.2    RESPONSIVE COMPANIES          197

12.7.3    DYNAMIC COMPANIES 198

12.7.4    STARTING BLOCKS       198

12.7.5    COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023             199

12.7.5.1 Detailed list of key startups/SMEs   199

12.7.5.2 Competitive benchmarking of startups/SMEs 199

12.8       COMPANY VALUATION AND FINANCIAL METRICS OF KEY VENDORS              200

12.9       COMPETITIVE SCENARIO AND TRENDS             201

12.9.1    PRODUCT LAUNCHES & ENHANCEMENTS         201

12.9.2    DEALS  208

13          COMPANY PROFILES    212

13.1       INTRODUCTION            212

13.2       MAJOR PLAYERS            212

13.2.1    AWS      212

13.2.1.1 Business overview 212

13.2.1.2 Products/Solutions/Services offered 213

13.2.1.3 Recent developments         214

13.2.1.3.1            Product launches & enhancements   214

13.2.1.4 MnM view           215

13.2.1.4.1            Right to win         215

13.2.1.4.2            Strategic choices  215

13.2.1.4.3            Weaknesses and competitive threats 215

13.2.2    MICROSOFT      216

13.2.2.1 Business overview 216

13.2.2.2 Products/Solutions/Services offered 217

13.2.2.3 Recent developments         218

13.2.2.3.1            Product launches & enhancements   218

13.2.2.4 MnM view           219

13.2.2.4.1            Right to win         219

13.2.2.4.2            Strategic choices  219

13.2.2.4.3            Weaknesses and competitive threats 219

13.2.3    IBM       220

13.2.3.1 Business overview 220

13.2.3.2 Products/Solutions/Services offered 221

13.2.3.3 Recent developments         222

13.2.3.3.1            Product launches & enhancements   222

13.2.3.4 MnM view           223

13.2.3.4.1            Right to win         223

13.2.3.4.2            Strategic choices  223

13.2.3.4.3            Weaknesses and competitive threats 223

13.2.4    GOOGLE           224

13.2.4.1 Business overview 224

13.2.4.2 Products/Solutions/Services offered 225

13.2.4.3 Recent developments         227

13.2.4.3.1            Product launches & enhancements   227

13.2.4.3.2            Deals     228

13.2.4.4 MnM view           229

13.2.4.4.1            Right to win         229

13.2.4.4.2            Strategic choices  229

13.2.4.4.3            Weaknesses and competitive threats 229

13.2.5    ORACLE             230

13.2.5.1 Business overview 230

13.2.5.2 Products/Solutions/Services offered 231

13.2.5.3 Recent developments         232

13.2.5.3.1            Product launches & enhancements   232

13.2.5.4 MnM view           233

13.2.5.4.1            Right to win         233

13.2.5.4.2            Strategic choices  233

13.2.5.4.3            Weaknesses and competitive threats 234

13.2.6    ALIBABA CLOUD           235

13.2.6.1 Business overview 235

13.2.6.2 Products/Solutions/Services offered 236

13.2.6.3 Recent developments         236

13.2.6.3.1            Product launches & enhancements   236

13.2.7    TENCENT CLOUD         238

13.2.7.1 Business overview 238

13.2.7.2 Products/Solutions/Services offered 240

13.2.8    TWILIO 241

13.2.8.1 Business overview 241

13.2.8.2 Products/Solutions/Services offered 243

13.2.9    CLOUDFLARE  244

13.2.9.1 Business overview 244

13.2.9.2 Products/Solutions/Services offered 245

13.2.9.3 Recent developments         247

13.2.9.3.1            Product launches & enhancements   247

13.2.9.3.2            Deals     248

13.2.10  MONGODB       249

13.2.10.1             Business overview 249

13.2.10.2             Products/Solutions/Services offered 250

13.2.10.3             Recent developments         251

13.2.10.3.1          Product launches & enhancements   251

13.2.10.3.2          Deals     252

13.2.10.3.3          Expansions          253

13.3       OTHER PLAYERS           254

13.3.1    NETLIFY            254

13.3.2    FASTLY 255

13.3.3    AKAMAI             256

13.3.4    DIGITALOCEAN             257

13.3.5    DATADOG        258

13.3.6    VERCEL             259

13.3.7    SPOT BY NETAPP          260

13.3.8    ELASTIC            261

13.3.9    VMWARE           262

13.3.10  BACKENDLESS 263

13.3.11  FAUNADB          264

13.3.12  SCALEWAY        265

13.3.13  8BASE   266

13.3.14  SUPABASE         267

13.3.15  APPWRITE        268

14          ADJACENT AND RELATED MARKETS     269

14.1       INTRODUCTION            269

14.1.1    RELATED MARKETS      269

14.2       CLOUD MOBILE BACKEND AS A SERVICE (BAAS) MARKET         269

14.3       SERVERLESS ARCHITECTURE MARKET 272

15          APPENDIX         274

15.1       DISCUSSION GUIDE      274

15.2       KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL             279

15.3       CUSTOMIZATION OPTIONS      281

15.4       RELATED REPORTS       281

15.5       AUTHOR DETAILS         282

LIST OF TABLES

TABLE 1             USD EXCHANGE RATES, 2018–2023         30

TABLE 2             FACTOR ANALYSIS        41

TABLE 3             INDICATIVE PRICING ANALYSIS OF SERVERLESS COMPUTING MARKET,

BY SOLUTION   64

TABLE 4             PRICING ANALYSIS OF SERVERLESS COMPUTING MARKET, BY REGION             65

TABLE 5             SERVERLESS COMPUTING MARKET: AVERAGE PRICING LEVELS (USD)  67

TABLE 6             TOP PATENT APPLICANTS (US)             68

TABLE 7             NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS 73

TABLE 8             EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS 73

TABLE 9             ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS 74

TABLE 10           ROW: REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS 74

TABLE 11           PORTER’S FIVE FORCES’ IMPACT ON SERVERLESS COMPUTING MARKET  78

TABLE 12           SERVERLESS COMPUTING MARKET: KEY CONFERENCES AND

EVENTS, 2024–2025        80

TABLE 13           INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE VERTICALS             83

TABLE 14           KEY BUYING CRITERIA FOR TOP THREE VERTICALS     84

TABLE 15           SERVERLESS COMPUTING MARKET, BY SERVICE TYPE,

2019–2023 (USD MILLION)          91

TABLE 16           SERVERLESS COMPUTING MARKET, BY SERVICE TYPE,

2024–2029 (USD MILLION)          91

TABLE 17           COMPUTE: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          92

TABLE 18           COMPUTE: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          92

TABLE 19           SERVERLESS STORAGE: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          94

TABLE 20           SERVERLESS STORAGE: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          94

TABLE 21           SERVERLESS DATABASE: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          95

TABLE 22           SERVERLESS DATABASE: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          96

TABLE 23           APPLICATION INTEGRATION: SERVERLESS COMPUTING MARKET, BY REGION, 2019–2023 (USD MILLION)            97

TABLE 24           APPLICATION INTEGRATION: SERVERLESS COMPUTING MARKET, BY REGION, 2024–2029 (USD MILLION)            97

TABLE 25           MONITORING & SECURITY: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          99

TABLE 26           MONITORING & SECURITY: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          99

TABLE 27           OTHER SERVICE TYPES: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          100

TABLE 28           OTHER SERVICE TYPES: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          100

TABLE 29           SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          103

TABLE 30           SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          103

TABLE 31           FAAS: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          104

TABLE 32           FAAS: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          104

TABLE 33           BAAS: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          106

TABLE 34           BAAS: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          106

TABLE 35          SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL,

2019–2023 (USD MILLION)          110

TABLE 36          SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL,

2024–2029 (USD MILLION)          110

TABLE 37           PUBLIC CLOUD: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          111

TABLE 38           PUBLIC CLOUD: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          111

TABLE 39           PRIVATE CLOUD: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          112

TABLE 40           PRIVATE CLOUD: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          112

TABLE 41           HYBRID CLOUD: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          113

TABLE 42           HYBRID CLOUD: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          113

TABLE 43           SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE,

2019–2023 (USD MILLION)          116

TABLE 44           SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE,

2024–2029 (USD MILLION)          116

TABLE 45           SMALL ENTERPRISES: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          117

TABLE 46           SMALL ENTERPRISES: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          117

TABLE 47           MEDIUM ENTERPRISES: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          118

TABLE 48           MEDIUM ENTERPRISE: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          118

TABLE 49           LARGE ENTERPRISES: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          119

TABLE 50           LARGE ENTERPRISES: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          119

TABLE 51           SERVERLESS COMPUTING MARKET, BY VERTICAL, 2019–2023 (USD MILLION) 122

TABLE 52           SERVERLESS COMPUTING MARKET, BY VERTICAL, 2024–2029 (USD MILLION) 123

TABLE 53           IT & TELECOM: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          123

TABLE 54           IT & TELECOM: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          124

TABLE 55           BFSI: SERVERLESS COMPUTING MARKET, BY REGION, 2019–2023 (USD MILLION)     125

TABLE 56           BFSI: SERVERLESS COMPUTING MARKET, BY REGION, 2024–2029 (USD MILLION)     125

TABLE 57           RETAIL & CONSUMER GOODS: SERVERLESS COMPUTING MARKET, BY REGION, 2019–2023 (USD MILLION)            127

TABLE 58           RETAIL & CONSUMER GOODS: SERVERLESS COMPUTING MARKET, BY REGION, 2024–2029 (USD MILLION)            127

TABLE 59           HEALTHCARE & LIFE SCIENCES: SERVERLESS COMPUTING MARKET, BY REGION, 2019–2023 (USD MILLION)            129

TABLE 60           HEALTHCARE & LIFE SCIENCES: SERVERLESS COMPUTING MARKET, BY REGION, 2024–2029 (USD MILLION)            129

TABLE 61           GOVERNMENT & DEFENSE: SERVERLESS COMPUTING MARKET, BY REGION, 2019–2023 (USD MILLION)            130

TABLE 62           GOVERNMENT & DEFENSE: SERVERLESS COMPUTING MARKET, BY REGION, 2024–2029 (USD MILLION)            131

TABLE 63           TRANSPORTATION & LOGISTICS: SERVERLESS COMPUTING MARKET, BY REGION, 2019–2023 (USD MILLION)            132

TABLE 64           TRANSPORTATION & LOGISTICS: SERVERLESS COMPUTING MARKET, BY REGION, 2024–2029 (USD MILLION)            132

TABLE 65           MANUFACTURING: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          134

TABLE 66           MANUFACTURING: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          134

TABLE 67           OTHER VERTICALS: SERVERLESS COMPUTING MARKET, BY REGION,

2019–2023 (USD MILLION)          136

TABLE 68           OTHER VERTICALS: SERVERLESS COMPUTING MARKET, BY REGION,

2024–2029 (USD MILLION)          136

TABLE 69           SERVERLESS COMPUTING MARKET, BY REGION, 2019–2023 (USD MILLION) 138

TABLE 70           SERVERLESS COMPUTING MARKET, BY REGION, 2024–2029 (USD MILLION) 139

TABLE 71           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY SERVICE TYPE,

2019–2023 (USD MILLION)          142

TABLE 72           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY SERVICE TYPE,

2024–2029 (USD MILLION)          142

TABLE 73           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          142

TABLE 74           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          143

TABLE 75           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL, 2019–2023 (USD MILLION)         143

TABLE 76           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL, 2024–2029 (USD MILLION)         143

TABLE 77           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE, 2019–2023 (USD MILLION)            143

TABLE 78           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE, 2024–2029 (USD MILLION)            144

TABLE 79           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY VERTICAL,

2019–2023 (USD MILLION)          144

TABLE 80           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY VERTICAL,

2024–2029 (USD MILLION)          144

TABLE 81           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2019–2023 (USD MILLION)          145

TABLE 82           NORTH AMERICA: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2024–2029 (USD MILLION)          145

TABLE 83           US: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          146

TABLE 84           US: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          146

TABLE 85           CANADA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          146

TABLE 86           CANADA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          147

TABLE 87           EUROPE: SERVERLESS COMPUTING MARKET, BY SERVICE TYPE,

2019–2023 (USD MILLION)          148

TABLE 88           EUROPE: SERVERLESS COMPUTING MARKET, BY SERVICE TYPE,

2024–2029 (USD MILLION)          149

TABLE 89           EUROPE: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          149

TABLE 90           EUROPE: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          149

TABLE 91           EUROPE: SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL,

2019–2023 (USD MILLION)          150

TABLE 92           EUROPE: SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL,

2024–2029 (USD MILLION)          150

TABLE 93           EUROPE: SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE,

2019–2023 (USD MILLION)          150

TABLE 94           EUROPE: SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE,

2024–2029 (USD MILLION)          150

TABLE 95           EUROPE: SERVERLESS COMPUTING MARKET, BY VERTICAL,

2019–2023 (USD MILLION)          151

TABLE 96           EUROPE: SERVERLESS COMPUTING MARKET, BY VERTICAL,

2024–2029 (USD MILLION)          151

TABLE 97           EUROPE: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2019–2023 (USD MILLION)          151

TABLE 98           EUROPE: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2024–2029 (USD MILLION)          152

TABLE 99           UK: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          152

TABLE 100         UK: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          153

TABLE 101         GERMANY: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          153

TABLE 102         GERMANY: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          153

TABLE 103         FRANCE: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          154

TABLE 104         FRANCE: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          154

TABLE 105         ITALY: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          155

TABLE 106         ITALY: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          155

TABLE 107         REST OF EUROPE: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL, 2019–2023 (USD MILLION)      156

TABLE 108         REST OF EUROPE: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL, 2024–2029 (USD MILLION)      156

TABLE 109         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY SERVICE TYPE,

2019–2023 (USD MILLION)          158

TABLE 110         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY SERVICE TYPE,

2024–2029 (USD MILLION)          159

TABLE 111         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          159

TABLE 112         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          159

TABLE 113         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL, 2019–2023 (USD MILLION)         160

TABLE 114         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL, 2024–2029 (USD MILLION)         160

TABLE 115         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE,

2019–2023 (USD MILLION)          160

TABLE 116         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE,

2024–2029 (USD MILLION)          160

TABLE 117         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY VERTICAL,

2019–2023 (USD MILLION)          161

TABLE 118         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY VERTICAL,

2024–2029 (USD MILLION)          161

TABLE 119         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2019–2023 (USD MILLION)          161

TABLE 120         ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2024–2029 (USD MILLION)          162

TABLE 121         CHINA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          162

TABLE 122         CHINA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          163

TABLE 123         INDIA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          163

TABLE 124         INDIA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          163

TABLE 125         JAPAN: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          164

TABLE 126         JAPAN: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          164

TABLE 127         REST OF ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL, 2019–2023 (USD MILLION)      165

TABLE 128         REST OF ASIA PACIFIC: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL, 2024–2029 (USD MILLION)      165

TABLE 129         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET, BY SERVICE TYPE, 2019–2023 (USD MILLION)     167

TABLE 130         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET, BY SERVICE TYPE, 2024–2029 (USD MILLION)     167

TABLE 131         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL, 2019–2023 (USD MILLION) 167

TABLE 132         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL, 2024–2029 (USD MILLION) 168

TABLE 133         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET,

BY DEPLOYMENT MODEL, 2019–2023 (USD MILLION)    168

TABLE 134         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET,

BY DEPLOYMENT MODEL, 2024–2029 (USD MILLION)    168

TABLE 135         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET,

BY ORGANIZATION SIZE, 2019–2023 (USD MILLION)       168

TABLE 136         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET,

BY ORGANIZATION SIZE, 2024–2029 (USD MILLION)       169

TABLE 137         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET, BY VERTICAL,

2019–2023 (USD MILLION)          169

TABLE 138         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET, BY VERTICAL,

2024–2029 (USD MILLION)          169

TABLE 139         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2019–2023 (USD MILLION)          170

TABLE 140         MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2024–2029 (USD MILLION)          170

TABLE 141         GCC: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          170

TABLE 142         GCC: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          171

TABLE 143         GCC: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2019–2023 (USD MILLION)          171

TABLE 144         GCC: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2024–2029 (USD MILLION)          171

TABLE 145         SOUTH AFRICA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          173

TABLE 146         SOUTH AFRICA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          173

TABLE 147         REST OF MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET,

BY SERVICE MODEL, 2019–2023 (USD MILLION) 174

TABLE 148         REST OF MIDDLE EAST & AFRICA: SERVERLESS COMPUTING MARKET,

BY SERVICE MODEL, 2024–2029 (USD MILLION) 174

TABLE 149         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY SERVICE TYPE,

2019–2023 (USD MILLION)          175

TABLE 150         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY SERVICE TYPE,

2024–2029 (USD MILLION)          176

TABLE 151         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          176

TABLE 152         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          176

TABLE 153         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL, 2019–2023 (USD MILLION)         177

TABLE 154         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY DEPLOYMENT MODEL, 2024–2029 (USD MILLION)         177

TABLE 155         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE, 2019–2023 (USD MILLION)            177

TABLE 156         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY ORGANIZATION SIZE, 2024–2029 (USD MILLION)            177

TABLE 157         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY VERTICAL,

2019–2023 (USD MILLION)          178

TABLE 158         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY VERTICAL,

2024–2029 (USD MILLION)          178

TABLE 159         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2019–2023 (USD MILLION)          178

TABLE 160         LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY COUNTRY,

2024–2029 (USD MILLION)          179

TABLE 161         BRAZIL: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          179

TABLE 162         BRAZIL: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          179

TABLE 163         MEXICO: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2019–2023 (USD MILLION)          180

TABLE 164         MEXICO: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL,

2024–2029 (USD MILLION)          180

TABLE 165         REST OF LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL, 2019–2023 (USD MILLION) 181

TABLE 166         REST OF LATIN AMERICA: SERVERLESS COMPUTING MARKET, BY SERVICE MODEL, 2024–2029 (USD MILLION) 181

TABLE 167         OVERVIEW OF STRATEGIES ADOPTED BY KEY VENDORS              182

TABLE 168         MARKET SHARE OF KEY VENDORS, 2023             184

TABLE 169         SERVERLESS COMPUTING MARKET: REGION FOOTPRINT              195

TABLE 170         SERVERLESS COMPUTING MARKET: OFFERING FOOTPRINT              196

TABLE 171         SERVERLESS COMPUTING MARKET: VERTICAL FOOTPRINT              196

TABLE 172         OVERALL COMPANY FOOTPRINT FOR STARTUPS/SMES              199

TABLE 173         PROJECT PORTFOLIO MANAGEMENT MARKET: KEY STARTUPS/SMES           199

TABLE 174         SERVERLESS COMPUTING MARKET: PRODUCT LAUNCHES & ENHANCEMENTS, DECEMBER 2019–AUGUST 2024          201

TABLE 175         SERVERLESS COMPUTING MARKET: DEALS, FEBRUARY 2021–JUNE 2024          208

TABLE 176         AWS: COMPANY OVERVIEW      212

TABLE 177         AWS: PRODUCTS/SOLUTIONS/SERVICES OFFERED       213

TABLE 178         AWS: PRODUCT LAUNCHES & ENHANCEMENTS             214

TABLE 179         MICROSOFT: COMPANY OVERVIEW      216

TABLE 180         MICROSOFT: PRODUCTS/SOLUTIONS/SERVICES OFFERED              217

TABLE 181         MICROSOFT: PRODUCT LAUNCHES & ENHANCEMENTS              218

TABLE 182         IBM: COMPANY OVERVIEW       220

TABLE 183         IBM: PRODUCTS/SOLUTIONS/SERVICES OFFERED        221

TABLE 184         IBM: PRODUCT LAUNCHES & ENHANCEMENTS 222

TABLE 185         GOOGLE: COMPANY OVERVIEW            224

TABLE 186         GOOGLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED              225

TABLE 187         GOOGLE: PRODUCT LAUNCHES & ENHANCEMENTS     227

TABLE 188         GOOGLE: DEALS            228

TABLE 189         ORACLE: COMPANY OVERVIEW             230

TABLE 190         ORACLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED 231

TABLE 191         ORACLE: PRODUCT LAUNCHES & ENHANCEMENTS      232

TABLE 192         ALIBABA CLOUD: COMPANY OVERVIEW            235

TABLE 193         ALIBABA CLOUD: PRODUCTS/SOLUTIONS/SERVICES OFFERED          236

TABLE 194         ALIBABA CLOUD: PRODUCT LAUNCHES & ENHANCEMENTS              236

TABLE 195         TENCENT CLOUD: COMPANY OVERVIEW          238

TABLE 196         TENCENT CLOUD: PRODUCTS/SOLUTIONS/SERVICES OFFERED          240

TABLE 197         TWILIO: COMPANY OVERVIEW 241

TABLE 198         TWILIO: PRODUCTS/SOLUTIONS/SERVICES OFFERED 243

TABLE 199         CLOUDFLARE: COMPANY OVERVIEW   244

TABLE 200         CLOUDFLARE: PRODUCTS/SOLUTIONS/SERVICES OFFERED              245

TABLE 201         CLOUDFLARE: PRODUCT LAUNCHES & ENHANCEMENTS              247

TABLE 202         CLOUDFLARE: DEALS   248

TABLE 203         MONGODB: COMPANY OVERVIEW        249

TABLE 204         MONGODB: PRODUCTS/SOLUTIONS/SERVICES OFFERED              250

TABLE 205         MONGODB: PRODUCT LAUNCHES & ENHANCEMENTS 251

TABLE 206         MONGODB: DEALS       252

TABLE 207         MONGODB: EXPANSIONS          253

TABLE 208         CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY SERVICE TYPE,

2019–2022 (USD MILLION)          270

TABLE 209         CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY SERVICE TYPE,

2023–2028 (USD MILLION)          270

TABLE 210         CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY VERTICAL,

2019–2022 (USD MILLION)          270

TABLE 211         CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY VERTICAL,

2023–2028 (USD MILLION)          271

TABLE 212         CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY REGION,

2019–2022 (USD MILLION)          271

TABLE 213         CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY REGION,

2023–2028 (USD MILLION)          272

TABLE 214         SERVERLESS ARCHITECTURE MARKET, BY SERVICE TYPE,

2018–2025 (USD MILLION)          272

TABLE 215         SERVERLESS ARCHITECTURE MARKET, BY VERTICAL, 2018–2025 (USD MILLION)     273

TABLE 216         SERVERLESS ARCHITECTURE MARKET, BY REGION, 2018–2025 (USD MILLION) 273

LIST OF FIGURES

FIGURE 1           SERVERLESS COMPUTING MARKET: RESEARCH DESIGN              33

FIGURE 2           BREAKUP OF PRIMARY INTERVIEWS: BY COMPANY TYPE,

DESIGNATION, AND REGION    35

FIGURE 3           SERVERLESS COMPUTING MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES       37

FIGURE 4           MARKET SIZE ESTIMATION METHODOLOGY: SUPPLY-SIDE ANALYSIS          38

FIGURE 5           MARKET SIZE ESTIMATION METHODOLOGY – BOTTOM-UP APPROACH (SUPPLY SIDE): COLLECTIVE REVENUE OF SERVERLESS COMPUTING VENDORS             39

FIGURE 6           MARKET SIZE ESTIMATION METHODOLOGY – (SUPPLY SIDE): ILLUSTRATION OF VENDOR REVENUE ESTIMATION     40

FIGURE 7           MARKET SIZE ESTIMATION METHODOLOGY – APPROACH 2 (DEMAND SIDE): REVENUE GENERATED FROM SERVICE MODELS         40

FIGURE 8           MARKET SIZE ESTIMATION METHODOLOGY – APPROACH 2 (DEMAND SIDE): SERVERLESS COMPUTING MARKET   41

FIGURE 9           SERVERLESS COMPUTING MARKET SNAPSHOT, 2019–2029              46

FIGURE 10         TOP MARKET SEGMENTS IN TERMS OF GROWTH RATE              47

FIGURE 11         NORTH AMERICA TO ACCOUNT FOR LARGEST SHARE DURING FORECAST PERIOD       48

FIGURE 12         GROWING DEMAND FOR SCALABLE, COST-EFFICIENT SOLUTIONS AND ADOPTION OF SERVERLESS ARCHITECTURES TO FUEL MARKET GROWTH        49

FIGURE 13         COMPUTE SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE IN 2024  50

FIGURE 14         FUNCTION-AS-A-SERVICE (FAAS) SEGMENT TO ACCOUNT FOR

LARGEST MARKET SHARE IN 2024          50

FIGURE 15         PUBLIC CLOUD TO ACCOUNT FOR LARGEST MARKET SHARE IN 2024 51

FIGURE 16         LARGE ENTERPRISES TO ACCOUNT FOR LARGEST MARKET SHARE IN 2024  51

FIGURE 17         IT & TELECOM VERTICAL TO ACCOUNT FOR LARGEST MARKET SHARE IN 2024 52

FIGURE 18         ASIA PACIFIC TO EMERGE AS BEST MARKET FOR INVESTMENTS IN

NEXT FIVE YEARS          52

FIGURE 19         SERVERLESS COMPUTING MARKET: DRIVERS, RESTRAINTS,

OPPORTUNITIES, AND CHALLENGES    53

FIGURE 20         ECOSYSTEM ANALYSIS OF SERVERLESS COMPUTING MARKET              61

FIGURE 21         SERVERLESS COMPUTING MARKET: SUPPLY CHAIN ANALYSIS              63

FIGURE 22         NUMBER OF PATENTS PUBLISHED, 2013–2023   67

FIGURE 23         SERVERLESS COMPUTING MARKET: TOP FIVE PATENT OWNERS (GLOBAL)      68

FIGURE 24         SERVERLESS COMPUTING MARKET: PORTER’S FIVE FORCES ANALYSIS          79

FIGURE 25         SERVERLESS COMPUTING MARKET: TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES 82

FIGURE 26         INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE VERTICALS             83

FIGURE 27         KEY BUYING CRITERIA FOR TOP THREE VERTICALS     84

FIGURE 28         LEADING SERVERLESS COMPUTING MARKET VENDORS, BY NUMBER OF INVESTORS AND FUNDING ROUNDS, 2023 86

FIGURE 29         IMPACT OF GEN AI ON SERVERLESS COMPUTING MARKET, 2023      87

FIGURE 30         APPLICATION INTEGRATION SEGMENT TO GROW AT HIGHEST CAGR

DURING FORECAST PERIOD     90

FIGURE 31         BAAS SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD       102

FIGURE 32         HYBRID CLOUD TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD       109

FIGURE 33         MEDIUM ENTERPRISES SEGMENT TO GROW AT HIGHEST CAGR

DURING FORECAST PERIOD     115

FIGURE 34         HEALTHCARE & LIFE SCIENCES SEGMENT TO GROW AT HIGHEST CAGR

DURING FORECAST PERIOD     121

FIGURE 35         NORTH AMERICA TO ACCOUNT FOR LARGEST MARKET BY 2029      138

FIGURE 36         NORTH AMERICA: MARKET SNAPSHOT 141

FIGURE 37         ASIA PACIFIC: MARKET SNAPSHOT       158

FIGURE 38         SERVERLESS COMPUTING MARKET: MARKET SHARE ANALYSIS              185

FIGURE 39         FAAS: VENDOR PRODUCT/BRAND COMPARISON           186

FIGURE 40         BAAS: BRAND/PRODUCT COMPARISON             188

FIGURE 41         HISTORICAL REVENUE ANALYSIS, 2019–2023 (USD MILLION)              190

FIGURE 42         COMPANY EVALUATION MATRIX FOR KEY PLAYERS: CRITERIA WEIGHTAGE     192

FIGURE 43         COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023   194

FIGURE 44         SERVERLESS COMPUTING MARKET: COMPANY FOOTPRINT              195

FIGURE 45         EVALUATION MATRIX FOR STARTUPS/SMES: CRITERIA WEIGHTAGE     197

FIGURE 46         COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023              198

FIGURE 47         COMPANY VALUATION AND FINANCIAL METRICS OF KEY VENDORS          200

FIGURE 48         YEAR-TO-DATE (YTD) PRICE TOTAL RETURN AND FIVE-YEAR STOCK

BETA OF KEY VENDORS             201

FIGURE 49         AWS: COMPANY SNAPSHOT      213

FIGURE 50         MICROSOFT: COMPANY SNAPSHOT      217

FIGURE 51         IBM: COMPANY SNAPSHOT       221

FIGURE 52         GOOGLE: COMPANY SNAPSHOT            225

FIGURE 53         ORACLE: COMPANY SNAPSHOT             231

FIGURE 54         ALIBABA CLOUD: COMPANY SNAPSHOT            235

FIGURE 55         TENCENT CLOUD: COMPANY SNAPSHOT          239

FIGURE 56         TWILIO: COMPANY SNAPSHOT 242

FIGURE 57         CLOUDFLARE: COMPANY SNAPSHOT   245

FIGURE 58         MONGODB: COMPANY SNAPSHOT        250

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