出版：MarketsandMarkets（マーケッツアンドマーケッツ） 出版年月：2023年1月
切り花市場 : 種類 (バラ、菊、カーネーション、ガーベラ、ユリ)、用途 (家庭および商業)、流通チャネル (スーパーマーケットおよ切り花市場 : びハイパーマーケット、専門店/花屋、オンライン小売)、地域別 – 2027年までの世界予測
Cut Flowers Market by Type (Rose, Chrysanthemum, Carnation, Gerbera, Lilium), Application (Home & Commercial), Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores/Florists, Online Retail) and Region – Global Forecast to 2027
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The global cut flowers market is estimated to be valued at USD 36.4 billion in 2022. It is projected to reach USD 45.5 billion by 2027, recording a CAGR of 4.6 % during the forecast period.
The cut flowers market is projected to grow at an exponential rate due to factors such as the rise in demand for floral decorations in events, and cultural celebrations, expanding gifting preferences, and a rise in the number of investments from key players in this market. Globally, more than two hundred different types of fresh-cut flowers are sold. Since the early 1990s, there has been an increased demand for cut flowers. Many traditional cut flowers, such as roses, chrysanthemums, and carnations, are now grown in Central and South America, where labor costs are significantly lower. In addition, the climate allows these flowers to be produced with little or no environmental control. However, several specialty cuts, such as lilies, snapdragons, gerbera, tulips, and gladiolas, have emerged as popular domestically produced flowers.
Key players in the cut flower market include Dummen Orange (Netherlands), Danziger Group (Israel), Dos Gringos LLC. (US), Esmeralda Farms (US), Flamingo (UK), Florance Flora (India), Karen Roses Company (Kenya), Marginpar BV (Netherlands), Multiflora (US), Rosebud Limited (Uganda), Selecta One (Germany), Washington Bulb Co., Inc. (US), Soex Flora (India), and Florius Flowers (UAE).
“Europe is estimated to account for the largest share in 2021 with a CAGR of 3.7%.”
Europe accounted for the largest share in 2021; the market is projected to grow at a CAGR of 4.1% (in terms of value) during the forecast period. The European cut flowers market is driven by the growing importance of flowers in various occasions, decorations, and gifting purposes. The proportion of flowers from developing countries in the European market is increasing and is expected to increase further in the future; the Netherlands is consolidating its position as a major trade hub. The increase in demand in Europe provides opportunities for developing-country exporters.
“Asia Pacific is projected to witness the growth of 5.5% during the forecast period.”
The cut flowers market in the Asia Pacific region is projected to grow at the highest CAGR of 5.5% during the forecast period. E-commerce purchases are increasing, which may present an opportunity for the floral industry. The number of retailers selling flowers via the internet (florists, large supermarkets, and online specialists) is growing. The variety of flowers available for purchase online is also expanding. Although current market shares are typically low, the internet is the fastest-growing market outlet in many Asian countries, and it will grow in the coming years.
“Roses dominate the cut flowers market in 2021”
Roses are estimated to dominate the cut flowers market, with USD 12,414.6 million in 2021. The lilium segment is projected to grow at the highest CAGR of 5.5% during the forecast period. Rose (genus Rosa) is particularly important in the ornamental flower industry. They are mostly found as cut flowers in vases or growing in gardens. Originally used for fragrance and medicinal purposes, roses eventually gained popularity as an ornamental flower. Botswana, Bulgaria, Burkina Faso, the Czech Republic, Iran, Iraq, Maldives, England, Romania, South Korea, and other countries adopted the rose as their national flower. Even the US declared the rose to be its national flower.
Break-up of Primaries:
By Value Chain: Demand side – 41%, Supply side – 59%
By Designation: Managers – 24%, CXOs – 31%, and Executives- 45.0%
By Region: Europe – 29%, Asia Pacific – 32%, North America – 24%, RoW – 15%
Leading players profiled in this report:
• Dummen Orange (Netherlands)
• Danziger Group (Israel)
• Dos Gringos LLC (US)
• Esmeralda Farms (US)
• Flamingo (UK)
• Florance Flora (India)
• Karen Roses Company (Kenya)
• Marginpar BV (Netherlands)
• Multiflora (US)
• Rosebud Limited (Uganda)
• Selecta One (Germany)
• Washington Bulb Co., Inc. (US)
• Soex Flora (India)
• Florius Flowers (UAE)
• David Austen Roses (UK)
• Jet Fresh Flowers (US)
• The Queen’s Flowers (US)
• Maryland Grown Flowers (US)
• Turkish Flower Group (Turkey)
• Rosa Flower Limited (Canada)
• Beekenkamp Group (Netherlands)
• Berg Roses (Netherlands)
• Porta Nova (Netherlands)
• Jardines De Los Andes (Colombia)
• Wesselman Flowers (Netherlands)
Research Coverage:
The report segments the cut flowers market based on type, application, distribution channel and region. In terms of insights, this report has focused on various levels of analyses—the competitive landscape, end-use analysis, and company profiles, which together comprise and discuss views on the emerging & high-growth segments of the cut flowers market, high-growth regions, countries, government initiatives, drivers, restraints, opportunities, and challenges.
Reasons to buy this report:
• To get a comprehensive overview of the cut flowers market
• To gain wide-ranging information about the top players in this industry, their product portfolios, and key strategies adopted by them
• To gain insights about the major countries/regions in which the cut flowers market is flourishing
目次
1 INTRODUCTION 31
1.1 STUDY OBJECTIVES 31
1.2 MARKET DEFINITION 31
1.3 MARKET SCOPE 32
1.3.1 MARKETS COVERED 32
FIGURE 1 CUT FLOWERS MARKET SEGMENTATION 32
1.3.2 REGIONAL SEGMENTATION 32
1.4 INCLUSIONS & EXCLUSIONS 33
1.4.1 YEARS CONSIDERED 33
1.5 CURRENCY CONSIDERED 34
TABLE 1 USD EXCHANGE RATES, 2017–2021 34
1.6 UNIT CONSIDERED 34
1.7 STAKEHOLDERS 35
2 RESEARCH METHODOLOGY 36
2.1 RESEARCH DATA 36
FIGURE 2 CUT FLOWERS MARKET: RESEARCH DESIGN 36
2.1.1 SECONDARY DATA 37
2.1.1.1 Key data from secondary sources 37
2.1.2 PRIMARY DATA 38
2.1.2.1 Key data from primary sources 38
2.1.2.2 Key industry insights 38
2.1.2.3 Breakdown of primary interviews 39
FIGURE 3 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION 39
2.2 MARKET SIZE ESTIMATION 39
2.2.1 MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 40
FIGURE 4 CUT FLOWERS MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 40
FIGURE 5 CUT FLOWERS MARKET SIZE ESTIMATION (DEMAND SIDE) 41
2.2.2 MARKET SIZE ESTIMATION: TOP-DOWN APPROACH 41
FIGURE 6 CUT FLOWERS MARKET SIZE ESTIMATION: TOP-DOWN APPROACH 42
FIGURE 7 CUT FLOWERS MARKET SIZE ESTIMATION, BY TYPE (SUPPLY SIDE) 42
2.3 GROWTH RATE FORECAST ASSUMPTION 42
2.4 DATA TRIANGULATION 43
FIGURE 8 DATA TRIANGULATION 43
2.5 ASSUMPTIONS 44
TABLE 2 ASSUMPTIONS 44
2.6 LIMITATIONS & ASSOCIATED RISKS 45
TABLE 3 LIMITATIONS & ASSOCIATED RISKS 45
3 EXECUTIVE SUMMARY 46
TABLE 4 CUT FLOWERS MARKET SNAPSHOT, 2022 VS. 2027 47
FIGURE 9 CUT FLOWERS MARKET, BY TYPE, 2022 VS. 2027 (USD MILLION) 47
FIGURE 10 CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2022 VS. 2027 (USD MILLION) 48
FIGURE 11 CUT FLOWERS MARKET, BY APPLICATION, 2022 VS. 2027 (USD MILLION) 48
FIGURE 12 CUT FLOWERS MARKET: REGIONAL SNAPSHOT 49
4 PREMIUM INSIGHTS 50
4.1 OPPORTUNITIES FOR CUT FLOWER MARKET PLAYERS 50
FIGURE 13 RISE IN ONLINE SALES TO FUEL DEMAND FOR CUT FLOWERS 50
4.2 CUT FLOWERS MARKET, BY TYPE AND REGION 51
FIGURE 14 EUROPE TO ACCOUNT FOR LARGEST SHARE OF CUT FLOWERS 51
4.3 EUROPE: CUT FLOWERS MARKET, BY KEY COUNTRY AND TYPE 52
FIGURE 15 GERMANY WAS MAJOR CONSUMER OF CUT FLOWERS IN EUROPE IN 2021 52
4.4 CUT FLOWERS MARKET: MAJOR REGIONAL SUBMARKETS 53
FIGURE 16 CHINA ACCOUNTED FOR LARGEST MARKET SHARE GLOBALLY IN 2021 53
5 MARKET OVERVIEW 54
5.1 INTRODUCTION 54
5.2 MACROECONOMIC INDICATORS 54
5.2.1 INCREASING IMPORT OF CUT FLOWERS FROM MAJOR COUNTRIES 54
FIGURE 17 IMPORT VOLUME OF CUT FLOWERS DURING 2017–2021 54
5.2.2 MARKET OUTLETS TO INCREASINGLY FOCUS ON SUSTAINABLE SOURCING 55
5.3 MARKET DYNAMICS 56
FIGURE 18 CUT FLOWERS MARKET DYNAMICS 56
5.3.1 DRIVERS 56
5.3.1.1 Increasing popularity of cut flowers and ornamentals in decorations 56
5.3.1.2 Major market share of cut flowers owned by supermarkets 57
5.3.1.3 Rising number of e-commerce platforms to sell floral products 57
FIGURE 19 SHARE OF E-RETAIL SALES OF FLOWERS, 2015–2024 58
FIGURE 20 SHARE OF B2B COMPANIES SELLING THROUGH E-COMMERCE BEFORE AND DURING PANDEMIC, BY COUNTRY, 2020 58
5.3.2 RESTRAINTS 59
5.3.2.1 Less supply as opposed to rising demand for cut flowers 59
5.3.3 OPPORTUNITIES 59
5.3.3.1 Increasing use of cut flowers in accessories and decorations 59
5.3.3.2 Use of cut flowers for therapeutic effect 60
5.3.3.3 Rising production of cut flowers as potential source to increase socio-economic capacity of floriculturists 60
5.3.4 CHALLENGES 61
5.3.4.1 Logistical, storage, and transportation hindrances 61
6 INDUSTRY TRENDS 62
6.1 INTRODUCTION 62
6.2 REGULATORY FRAMEWORK 62
6.2.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 62
TABLE 5 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 62
TABLE 6 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 63
TABLE 7 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 63
TABLE 8 SOUTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 64
TABLE 9 AFRICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 64
6.2.2 NORTH AMERICA 65
6.2.2.1 US 65
6.2.2.2 Mexico 65
6.2.3 EUROPE 66
6.2.4 ASIA PACIFIC 67
6.2.4.1 India 67
6.2.4.2 Australia 67
6.2.5 REST OF THE WORLD 68
6.2.5.1 Kenya 68
6.3 PATENT ANALYSIS 70
FIGURE 21 NUMBER OF PATENTS APPROVED FOR CUT FLOWERS, 2012–2021 70
FIGURE 22 JURISDICTIONS WITH HIGHEST PATENT APPROVALS FOR CUT FLOWERS, 2012–2021 71
TABLE 10 LIST OF MAJOR PATENTS PERTAINING TO CUT FLOWERS, 2012–2021 71
6.4 VALUE CHAIN ANALYSIS 73
FIGURE 23 VALUE CHAIN ANALYSIS OF CUT FLOWERS MARKET: PRE-CULTIVATION AND KEY PROCESSING CONTRIBUTORS 73
6.4.1 PRE-CULTIVATION 74
6.4.2 CULTIVATION 74
6.4.3 PROCESSING 74
6.4.4 LOGISTICS AND DISTRIBUTION 74
6.4.5 END USERS 75
6.5 TRENDS/DISRUPTIONS IMPACTING BUYERS IN CUT FLOWERS MARKET 75
FIGURE 24 DEMAND FOR NEW TECHNOLOGY TO INCREASE EFFICIENCY OF SUPPLY CHAIN 76
6.6 MARKET ECOSYSTEM 76
FIGURE 25 CUT FLOWERS: MARKET MAP 76
TABLE 11 CUT FLOWERS: ECOSYSTEM VIEW 77
6.7 TRADE ANALYSIS 79
FIGURE 26 IMPORT VALUE OF CUT FLOWERS FOR KEY COUNTRIES, 2017–2021 79
TABLE 12 IMPORT VALUE OF CUT FLOWERS FOR KEY COUNTRIES, 2021 (USD THOUSAND) 79
FIGURE 27 EXPORT VALUE OF CUT FLOWERS FOR KEY COUNTRIES, 2017–2021 80
TABLE 13 EXPORT VALUE OF CUT FLOWERS FOR KEY COUNTRIES, 2021 (USD THOUSAND) 81
6.8 PRICING ANALYSIS 82
6.8.1 INTRODUCTION 82
6.8.2 AVERAGE SELLING PRICE ANALYSIS: CUT FLOWERS MARKET, BY TYPE, 2017–2021 82
FIGURE 28 AVERAGE SELLING PRICE ANALYSIS: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD/KG) 82
6.8.3 AVERAGE SELLING PRICE ANALYSIS: CUT FLOWERS MARKET, BY REGION, 2017–2021 83
FIGURE 29 PRICING ANALYSIS FOR CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD/KG) 83
FIGURE 30 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY TYPE, 2017–2021 83
TABLE 14 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY TYPE, 2017–2021 84
6.9 TECHNOLOGY ANALYSIS 84
6.9.1 GROWWATCH 84
6.9.2 SMART COOLERS 85
6.10 CASE STUDY ANALYSIS 85
6.10.1 DUTCH FLOWER GROUP (DFG) TO FORTIFY ONLINE CHANNEL’S TECHNICAL CAPABILITIES 85
6.11 KEY CONFERENCES & EVENTS IN 2022–2023 86
TABLE 15 CUT FLOWERS MARKET: DETAILED LIST OF CONFERENCES & EVENTS 86
6.12 KEY STAKEHOLDERS & BUYING CRITERIA 87
6.12.1 KEY STAKEHOLDERS IN BUYING PROCESS 87
TABLE 16 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR APPLICATION OF CUT FLOWERS 87
6.12.2 BUYING CRITERIA 87
FIGURE 31 KEY BUYING CRITERIA FOR APPLICATION OF CUT FLOWERS 88
TABLE 17 KEY BUYING CRITERIA FOR TYPES OF CUT FLOWERS 88
6.13 PORTER’S FIVE FORCES ANALYSIS 88
TABLE 18 PORTER’S FIVE FORCES ANALYSIS 88
6.13.1 INTENSITY OF COMPETITIVE RIVALRY 88
6.13.2 THREAT OF NEW ENTRANTS 89
6.13.3 THREAT OF SUBSTITUTES 89
6.13.4 BARGAINING POWER OF SUPPLIERS 90
6.13.5 BARGAINING POWER OF BUYERS 90
7 CUT FLOWERS MARKET, BY TYPE 91
7.1 INTRODUCTION 92
FIGURE 32 CUT FLOWERS MARKET, BY TYPE, 2022 VS. 2027 (USD MILLION) 92
TABLE 19 CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 93
TABLE 20 CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 93
TABLE 21 CUT FLOWERS MARKET, BY TYPE, 2017–2021 (KILOTONS) 93
TABLE 22 CUT FLOWERS MARKET, BY TYPE, 2022–2027 (KILOTONS) 94
7.2 ROSE 94
7.2.1 CULTURAL USAGE OF ROSES FOR CELEBRATIONS TO FUEL MARKET 94
TABLE 23 ROSE: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 94
TABLE 24 ROSE: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 95
TABLE 25 ROSE: CUT FLOWERS MARKET, BY REGION, 2017–2021 (KILOTONS) 95
TABLE 26 ROSE: CUT FLOWERS MARKET, BY REGION, 2022–2027 (KILOTONS) 95
7.3 CHRYSANTHEMUM 96
7.3.1 HIGH CHRYSANTHEMUM IMPORTS IN EAST ASIA TO DRIVE DEMAND 96
TABLE 27 CHRYSANTHEMUM: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 96
TABLE 28 CHRYSANTHEMUM: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 96
TABLE 29 CHRYSANTHEMUM: CUT FLOWERS MARKET, BY REGION, 2017–2021 (KILOTONS) 97
TABLE 30 CHRYSANTHEMUM: CUT FLOWERS MARKET, BY REGION, 2022–2027 (KILOTONS) 97
7.4 GERBERA 97
7.4.1 LONG VASE LIFE FOR FLORAL ARRANGEMENTS TO AUGMENT MARKET GROWTH 97
TABLE 31 GERBERA: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 98
TABLE 32 GERBERA: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 98
TABLE 33 GERBERA: CUT FLOWERS MARKET, BY REGION, 2017–2021 (KILOTONS) 98
TABLE 34 GERBERA: CUT FLOWERS MARKET, BY REGION, 2022–2027 (KILOTONS) 99
7.5 CARNATION 99
7.5.1 HIGH VERSATILITY FOR FLORAL ARRANGEMENTS TO DRIVE MARKET 99
TABLE 35 CARNATION: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 99
TABLE 36 CARNATION: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 100
TABLE 37 CARNATION: CUT FLOWERS MARKET, BY REGION, 2017–2021 (KILOTONS) 100
TABLE 38 CARNATION: CUT FLOWERS MARKET, BY REGION, 2022–2027 (KILOTONS) 100
7.6 LILIUM 101
7.6.1 USAGE OF LILIES IN TRADITIONAL WEDDING RITUALS TO DRIVE MARKET 101
TABLE 39 LILIUM: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 101
TABLE 40 LILIUM: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 101
TABLE 41 LILIUM: CUT FLOWERS MARKET, BY REGION, 2017–2021 (KILOTONS) 102
TABLE 42 LILIUM: CUT FLOWERS MARKET, BY REGION, 2022–2027 (KILOTONS) 102
7.7 OTHER TYPES 102
TABLE 43 OTHER TYPES: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 103
TABLE 44 OTHER TYPES: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 103
TABLE 45 OTHER TYPES: CUT FLOWERS MARKET, BY REGION, 2017–2021 (KILOTONS) 103
TABLE 46 OTHER TYPES: CUT FLOWERS MARKET, BY REGION, 2022–2027 (KILOTONS) 104
8 CUT FLOWERS MARKET, BY APPLICATION 105
8.1 INTRODUCTION 106
FIGURE 33 CUT FLOWERS MARKET SIZE, BY APPLICATION, 2022 VS. 2027 (USD MILLION) 106
TABLE 47 CUT FLOWERS MARKET, BY APPLICATION, 2017–2021 (USD MILLION) 107
TABLE 48 CUT FLOWERS MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 107
8.2 HOME 107
8.2.1 VERSATILITY OF CUT FLOWERS FOR DÉCOR TO DRIVE USAGE IN HOME APPLICATIONS 107
TABLE 49 HOME: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 108
TABLE 50 HOME: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 108
8.3 COMMERCIAL 108
8.3.1 GROWING DEMAND FOR FLORAL DECORATIONS IN WEDDINGS TO DRIVE MARKET 108
TABLE 51 COMMERCIAL: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 109
TABLE 52 COMMERCIAL: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 109
9 CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL 110
9.1 INTRODUCTION 111
FIGURE 34 CUT FLOWERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2022 VS. 2027 (USD MILLION) 111
TABLE 53 CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 111
TABLE 54 CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 112
9.2 SPECIALTY STORES/FLORISTS 112
9.2.1 FRESH FLOWER QUALITY AND DIRECT SUPPLY TO DRIVE SEGMENT 112
TABLE 55 SPECIALTY STORES/FLORISTS: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 112
TABLE 56 SPECIALTY STORES/FLORISTS: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 113
9.3 ONLINE RETAIL 113
9.3.1 ONLINE DELIVERY OF CUT FLOWERS TO BE IN HIGH DEMAND POST-COVID-19 PANDEMIC 113
TABLE 57 ONLINE RETAIL: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 113
TABLE 58 ONLINE RETAIL: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 114
9.4 SUPERMARKETS/HYPERMARKETS 114
9.4.1 STRATEGIC PLACEMENT OF FLORAL ARRANGEMENTS IN SUPERMARKET ENTRANCES TO DRIVE CUSTOMER ATTENTION 114
TABLE 59 SUPERMARKETS/HYPERMARKETS: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 114
TABLE 60 SUPERMARKETS/HYPERMARKETS: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 115
9.5 OTHERS 115
TABLE 61 OTHERS: CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 115
TABLE 62 OTHERS: CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 116
10 CUT FLOWERS MARKET, BY REGION 117
10.1 INTRODUCTION 118
FIGURE 35 INDIA TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 119
TABLE 63 CUT FLOWERS MARKET, BY REGION, 2017–2021 (USD MILLION) 119
TABLE 64 CUT FLOWERS MARKET, BY REGION, 2022–2027 (USD MILLION) 120
TABLE 65 CUT FLOWERS MARKET, BY REGION, 2017–2021 (KILOTONS) 120
TABLE 66 CUT FLOWERS MARKET, BY REGION, 2022–2027 (KILOTONS) 120
TABLE 67 CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 121
TABLE 68 CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 121
TABLE 69 CUT FLOWERS MARKET, BY TYPE, 2017–2021 (KILOTONS) 121
TABLE 70 CUT FLOWERS MARKET, BY TYPE, 2022–2027 (KILOTONS) 122
TABLE 71 CUT FLOWERS MARKET, BY APPLICATION, 2017–2021 (USD MILLION) 122
TABLE 72 CUT FLOWERS MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 122
TABLE 73 CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 122
TABLE 74 CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 123
10.2 NORTH AMERICA 123
TABLE 75 NORTH AMERICA: CUT FLOWERS MARKET, BY COUNTRY, 2017–2021 (USD MILLION) 123
TABLE 76 NORTH AMERICA: CUT FLOWERS MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 124
TABLE 77 NORTH AMERICA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 124
TABLE 78 NORTH AMERICA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 124
TABLE 79 NORTH AMERICA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (KILOTONS) 125
TABLE 80 NORTH AMERICA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (KILOTONS) 125
TABLE 81 NORTH AMERICA: CUT FLOWERS MARKET, BY APPLICATION, 2017–2021 (USD MILLION) 125
TABLE 82 NORTH AMERICA: CUT FLOWERS MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 126
TABLE 83 NORTH AMERICA: CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 126
TABLE 84 NORTH AMERICA: CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 126
10.2.1 US 127
10.2.1.1 Strong demand for fresh-cut flowers to provide international growers with opportunities 127
TABLE 85 US: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 128
TABLE 86 US: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 128
10.2.2 CANADA 128
10.2.2.1 Rising domestic production of flowers instead of relying on imports to drive growth 128
TABLE 87 CANADA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 129
TABLE 88 CANADA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 129
10.2.3 MEXICO 130
10.2.3.1 Diverse climate favorable for floriculture to drive market 130
TABLE 89 MEXICO: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 130
TABLE 90 MEXICO: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 131
10.3 EUROPE 131
FIGURE 36 EUROPE: MARKET SNAPSHOT 132
TABLE 91 EUROPE: CUT FLOWERS MARKET, BY COUNTRY, 2017–2021 (USD MILLION) 133
TABLE 92 EUROPE: CUT FLOWERS MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 133
TABLE 93 EUROPE: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 133
TABLE 94 EUROPE: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 134
TABLE 95 EUROPE: CUT FLOWERS MARKET SIZE, BY TYPE, 2017–2021 (KILOTONS) 134
TABLE 96 EUROPE: CUT FLOWERS MARKET SIZE, BY TYPE, 2022–2027 (KILOTONS) 134
TABLE 97 EUROPE: CUT FLOWERS MARKET, BY APPLICATION, 2017–2021 (USD MILLION) 135
TABLE 98 EUROPE: CUT FLOWERS MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 135
TABLE 99 EUROPE: CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 135
TABLE 100 EUROPE: CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 135
10.3.1 GERMANY 136
10.3.1.1 Increasing import of roses due to high demand for floral arrangements 136
TABLE 101 GERMANY: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 136
TABLE 102 GERMANY: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 137
10.3.2 FRANCE 137
10.3.2.1 Major export activities to drive demand for cut flower production 137
TABLE 103 FRANCE: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 138
TABLE 104 FRANCE: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 138
10.3.3 UK 138
10.3.3.1 Increase in cut flower sales via online platforms to drive market 138
TABLE 105 UK: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 139
TABLE 106 UK: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 139
10.3.4 ITALY 140
10.3.4.1 Growing demand for fragrances and floral products to drive market 140
TABLE 107 ITALY: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 140
TABLE 108 ITALY: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 141
10.3.5 SPAIN 141
10.3.5.1 Increase in cut flower production and export business in Spain to drive market 141
TABLE 109 SPAIN: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 141
TABLE 110 SPAIN: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 142
10.3.6 NETHERLANDS 142
10.3.6.1 Major cut flower trading capacity by Netherlands to drive market 142
TABLE 111 NETHERLANDS: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 143
TABLE 112 NETHERLANDS: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 143
10.3.7 REST OF EUROPE 143
10.3.7.1 Increase in local production of cut flowers to drive market 143
TABLE 113 REST OF EUROPE: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 144
TABLE 114 REST OF EUROPE: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 144
10.4 ASIA PACIFIC 144
FIGURE 37 ASIA PACIFIC: MARKET SNAPSHOT 145
TABLE 115 ASIA PACIFIC: CUT FLOWERS MARKET, BY COUNTRY, 2017–2021 (USD MILLION) 145
TABLE 116 ASIA PACIFIC: CUT FLOWERS MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 146
TABLE 117 ASIA PACIFIC: CUT FLOWERS MARKET, BY APPLICATION, 2017–2021 (USD MILLION) 146
TABLE 118 ASIA PACIFIC: CUT FLOWERS MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 146
TABLE 119 ASIA PACIFIC: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 146
TABLE 120 ASIA PACIFIC: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 147
TABLE 121 ASIA PACIFIC: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (KILOTONS) 147
TABLE 122 ASIA PACIFIC: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (KILOTONS) 147
TABLE 123 ASIA PACIFIC: CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 148
TABLE 124 ASIA PACIFIC: CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 148
10.4.1 CHINA 148
10.4.1.1 China’s tourism and profits to growers driving domestic players to grow ornamental plants and cut flowers 148
TABLE 125 CHINA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 149
TABLE 126 CHINA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 149
10.4.2 JAPAN 150
10.4.2.1 Flower arrangements in ceremonies and wedding rituals to drive demand for fresh-cut flowers 150
TABLE 127 JAPAN: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 150
TABLE 128 JAPAN: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 151
10.4.3 INDIA 151
10.4.3.1 Favorable climate to drive production of roses and gladiolus for domestic usage 151
TABLE 129 INDIA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 152
TABLE 130 INDIA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 152
10.4.4 AUSTRALIA & NEW ZEALAND 152
10.4.4.1 Increasing demand for import of native flowers to encourage local production 152
TABLE 131 AUSTRALIA & NEW ZEALAND: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 153
TABLE 132 AUSTRALIA & NEW ZEALAND: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 153
10.4.5 REST OF ASIA PACIFIC 154
TABLE 133 REST OF ASIA PACIFIC: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 154
TABLE 134 REST OF ASIA PACIFIC: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 154
10.5 SOUTH AMERICA 155
TABLE 135 SOUTH AMERICA: CUT FLOWERS MARKET, BY COUNTRY, 2017–2021 (USD MILLION) 155
TABLE 136 SOUTH AMERICA: CUT FLOWERS MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 155
TABLE 137 SOUTH AMERICA: CUT FLOWERS MARKET, BY APPLICATION, 2017–2021 (USD MILLION) 156
TABLE 138 SOUTH AMERICA: CUT FLOWERS MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 156
TABLE 139 SOUTH AMERICA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 156
TABLE 140 SOUTH AMERICA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 157
TABLE 141 SOUTH AMERICA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (KILOTONS) 157
TABLE 142 SOUTH AMERICA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (KILOTONS) 157
TABLE 143 SOUTH AMERICA: CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 158
TABLE 144 SOUTH AMERICA: CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 158
10.5.1 BRAZIL 158
10.5.1.1 Large land area and suitable climate to drive cut flowers production for US exports 158
TABLE 145 BRAZIL: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 159
TABLE 146 BRAZIL: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 159
10.5.2 COLOMBIA 160
10.5.2.1 Occasions like Mother’s Day and Valentine’s Day to drive demand for fresh-cut flowers 160
TABLE 147 COLOMBIA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 160
TABLE 148 COLOMBIA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 160
10.5.3 ECUADOR 161
10.5.3.1 Favorable climate, high-profit margins, and employability to drive production for exports 161
TABLE 149 ECUADOR: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 161
TABLE 150 ECUADOR: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 162
10.5.4 ARGENTINA 162
10.5.4.1 Increasing demand for high-quality Argentine flowers to encourage local production 162
TABLE 151 ARGENTINA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 162
TABLE 152 ARGENTINA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 163
10.5.5 REST OF SOUTH AMERICA 163
10.5.5.1 Increasing domestic sales of cut flowers to fuel local production 163
TABLE 153 REST OF SOUTH AMERICA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 163
TABLE 154 REST OF SOUTH AMERICA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 164
10.6 ROW 164
TABLE 155 ROW: CUT FLOWERS MARKET, BY COUNTRY, 2017–2021 (USD MILLION) 165
TABLE 156 ROW: CUT FLOWERS MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 165
TABLE 157 ROW: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 165
TABLE 158 ROW: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 166
TABLE 159 ROW: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (KILOTONS) 166
TABLE 160 ROW: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (KILOTONS) 166
TABLE 161 ROW: CUT FLOWERS MARKET, BY APPLICATION, 2017–2021 (USD MILLION) 167
TABLE 162 ROW: CUT FLOWERS MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 167
TABLE 163 ROW: CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 167
TABLE 164 ROW: CUT FLOWERS MARKET, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 167
10.6.1 KENYA 168
10.6.1.1 Cut flowers as major source of foreign exchange earnings to drive market 168
TABLE 165 KENYA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 169
TABLE 166 KENYA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 169
10.6.2 UGANDA 169
10.6.2.1 Effective pest management control for cut flowers to increase production 169
TABLE 167 UGANDA: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 170
TABLE 168 UGANDA: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 170
10.6.3 OTHERS IN ROW 171
10.6.3.1 Favorable climate and proximity to major cut flower exporting countries to drive market 171
TABLE 169 OTHER IN ROW: CUT FLOWERS MARKET, BY TYPE, 2017–2021 (USD MILLION) 171
TABLE 170 OTHERS IN ROW: CUT FLOWERS MARKET, BY TYPE, 2022–2027 (USD MILLION) 172
11 COMPETITIVE LANDSCAPE 173
11.1 OVERVIEW 173
11.2 STRATEGIES ADOPTED BY KEY PLAYERS 174
TABLE 171 OVERVIEW OF STRATEGIES ADOPTED BY KEY PLAYERS 174
11.3 MARKET RANKING ANALYSIS 177
11.4 RANKING ANALYSIS 177
FIGURE 38 CUT FLOWERS MARKET: COMPANY RANKING ANALYSIS 177
11.5 EVALUATION QUADRANT (KEY PLAYERS) 177
11.5.1 STARS 178
11.5.2 EMERGING LEADERS 178
11.5.3 PERVASIVE PLAYERS 178
11.5.4 PARTICIPANTS 178
FIGURE 39 CUT FLOWERS: COMPANY EVALUATION QUADRANT, 2021 (KEY PLAYERS) 179
11.6 COMPANY FOOTPRINT, BY TYPE 180
TABLE 172 COMPANY FOOTPRINT, BY TYPE 180
TABLE 173 COMPANY FOOTPRINT, BY DISTRIBUTION CHANNEL 181
TABLE 174 COMPANY FOOTPRINT, BY REGION 182
TABLE 175 OVERALL COMPANY FOOTPRINT 183
11.7 COMPETITIVE LEADERSHIP MAPPING (STARTUPS/SMES) 184
11.7.1 PROGRESSIVE COMPANIES 184
11.7.2 STARTING BLOCKS 184
11.7.3 RESPONSIVE COMPANIES 184
11.7.4 DYNAMIC COMPANIES 184
FIGURE 40 CUT FLOWERS: COMPANY EVALUATION QUADRANT, 2021 (STARTUPS/SMES) 185
11.8 COMPETITIVE BENCHMARKING 186
TABLE 176 CUT FLOWERS: DETAILED LIST OF KEY STARTUPS/SMES 186
TABLE 177 CUT FLOWERS: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES 187
11.9 COMPETITIVE SCENARIO 188
11.9.1 PRODUCT LAUNCHES 188
TABLE 178 PRODUCT LAUNCHES, 2020–2022 188
11.9.2 DEALS 189
TABLE 179 DEALS, 2020–2022 189
11.9.3 OTHERS 190
TABLE 180 OTHERS, 2020–2022 190
12 COMPANY PROFILES 191
(Business overview, Products offered, Recent Developments, MNM view)*
12.1 KEY PLAYERS 191
12.1.1 DUMMEN ORANGE 191
TABLE 181 DUMMEN ORANGE: BUSINESS OVERVIEW 191
TABLE 182 DUMMEN ORANGE: PRODUCTS OFFERED 192
12.1.2 DANZIGER GROUP 196
TABLE 183 DANZIGER GROUP: BUSINESS OVERVIEW 196
TABLE 184 DANZIGER GROUP: PRODUCTS OFFERED 196
TABLE 185 DANZIGER GROUP: PRODUCT LAUNCHES 199
TABLE 186 DANZIGER GROUP: OTHERS 199
12.1.3 DOS GRINGOS LLC 201
TABLE 187 DOS GRINGOS LLC: BUSINESS OVERVIEW 201
TABLE 188 DOS GRINGOS LLC: PRODUCTS OFFERED 201
12.1.4 ESMERALDA FARMS 203
TABLE 189 ESMERALDA FARMS: BUSINESS OVERVIEW 203
TABLE 190 ESMERALDA FARMS: PRODUCTS OFFERED 203
TABLE 191 ESMERALDA FARMS: DEALS 205
12.1.5 FLAMINGO 207
TABLE 192 FLAMINGO: BUSINESS OVERVIEW 207
TABLE 193 FLAMINGO: PRODUCTS OFFERED 207
12.1.6 FLORANCE FLORA 211
TABLE 194 FLORANCE FLORA: BUSINESS OVERVIEW 211
TABLE 195 FLORANCE FLORA: PRODUCTS OFFERED 211
12.1.7 KAREN ROSES COMPANY 214
TABLE 196 KAREN ROSES COMPANY: BUSINESS OVERVIEW 214
TABLE 197 KAREN ROSES: PRODUCTS OFFERED 214
12.1.8 MARGINPAR BV 216
TABLE 198 MARGINPAR BV: BUSINESS OVERVIEW 216
TABLE 199 MARGINPAR BV: PRODUCTS OFFERED 216
TABLE 200 MARGINPAR BV: PRODUCT LAUNCHES 217
TABLE 201 MARGINPAR BV: OTHERS 217
12.1.9 MULTIFLORA 219
TABLE 202 MULTIFLORA: BUSINESS OVERVIEW 219
TABLE 203 MULTIFLORA: PRODUCTS OFFERED 219
12.1.10 ROSEBUD LIMITED 223
TABLE 204 ROSEBUD LIMITED: BUSINESS OVERVIEW 223
TABLE 205 ROSEBUD LIMITED: PRODUCTS OFFERED 223
12.1.11 SELECTA ONE 225
TABLE 206 SELECTA ONE: BUSINESS OVERVIEW 225
TABLE 207 SELECTA ONE: PRODUCTS OFFERED 225
12.1.12 WASHINGTON BULB CO., INC. 227
TABLE 208 WASHINGTON BULB CO., INC.: BUSINESS OVERVIEW 227
TABLE 209 WASHINGTON BULB CO., INC.: PRODUCTS OFFERED 227
12.1.13 SOEX FLORA 229
TABLE 210 SOEX FLORA: BUSINESS OVERVIEW 229
TABLE 211 SOEX FLORA: PRODUCTS OFFERED 229
12.1.14 FLORIUS FLOWER 231
TABLE 212 FLORIUS FLOWERS: BUSINESS OVERVIEW 231
TABLE 213 FLORIUS FLOWERS: PRODUCTS OFFERED 231
12.1.15 DAVID AUSTIN ROSES 233
TABLE 214 DAVID AUSTIN ROSES: BUSINESS OVERVIEW 233
TABLE 215 DAVID AUSTIN ROSES: PRODUCTS OFFERED 233
12.2 STARTUPS/SMES/OTHER PLAYERS 234
12.2.1 JET FRESH FLOWERS 234
TABLE 216 JET FRESH FLOWERS: BUSINESS OVERVIEW 234
TABLE 217 JET FRESH FLOWERS: PRODUCTS OFFERED 234
12.2.2 THE QUEEN’S FLOWERS 237
TABLE 218 THE QUEEN’S FLOWERS: BUSINESS OVERVIEW 237
TABLE 219 THE QUEENS FLOWERS: PRODUCTS OFFERED 237
12.2.3 MARYLAND GROWN FLOWERS 240
TABLE 220 MARYLAND GROWN FLOWERS: BUSINESS OVERVIEW 240
TABLE 221 MARYLAND GROWN FLOWERS: PRODUCTS OFFERED 240
12.2.4 TURKISH FLOWER GROUP 242
TABLE 222 TURKISH FLOWER GROUP: BUSINESS OVERVIEW 242
TABLE 223 TURKISH FLOWER GROUP: PRODUCTS OFFERED 242
12.2.5 ROSA FLORA LIMITED 243
TABLE 224 ROSA FLORA LIMITED: BUSINESS OVERVIEW, 2021 243
TABLE 225 ROSA FLORA: PRODUCTS OFFERED 243
12.2.6 BEEKENKAMP GROUP 245
12.2.7 BERG ROSES 246
12.2.8 PORTA NOVA 247
12.2.9 WESSELMAN FLOWERS 247
12.2.10 JARDINES DE LOS ANDES 248
*Details on Business overview, Products offered, Recent Developments, MNM view might not be captured in case of unlisted companies.
13 ADJACENT & RELATED MARKETS 249
13.1 INTRODUCTION 249
13.2 FRUITS AND VEGETABLES PROCESSING MARKET 249
13.2.1 LIMITATIONS 249
13.2.2 MARKET DEFINITION 249
13.2.3 MARKET OVERVIEW 250
13.2.4 FRUITS AND VEGETABLES PROCESSING MARKET, BY PRODUCT TYPE 250
TABLE 226 PROCESSED FRUITS & VEGETABLES MARKET, BY PRODUCT TYPE, 2017–2021 (USD MILLION) 251
TABLE 227 PROCESSED FRUITS & VEGETABLES MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 251
13.2.5 FRUITS AND VEGETABLES PROCESSING MARKET, BY REGION 251
TABLE 228 PROCESSED FRUITS & VEGETABLES MARKET, BY REGION, 2017–2021 (USD MILLION) 252
TABLE 229 PROCESSED FRUIT & VEGETABLES MARKET, BY REGION 2022–2027 (USD MILLION) 252
13.3 FRUIT AND VEGETABLE INGREDIENTS MARKET 253
13.3.1 LIMITATIONS 253
13.3.2 MARKET DEFINITION 253
13.3.3 MARKET OVERVIEW 253
13.3.4 FRUIT AND VEGETABLE INGREDIENTS MARKET, BY TYPE 254
TABLE 230 FRUIT & VEGETABLE INGREDIENTS MARKET, BY TYPE, 2019–2027 (USD MILLION) 254
13.3.5 FRUIT AND VEGETABLE INGREDIENTS MARKET, BY REGION 254
TABLE 231 FRUIT & VEGETABLE INGREDIENTS MARKET, BY REGION, 2019–2027 (USD MILLION) 255
14 APPENDIX 256
14.1 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 260
14.2 CUSTOMIZATION OPTIONS 262
14.3 RELATED REPORTS 262
14.4 AUTHOR DETAILS 263