出版：MarketsandMarkets（マーケッツアンドマーケッツ） 出版年月：2024年5月
Automotive HUD Market – Global Forecast To 2030
車載用HUD市場 : テクノロジー (2D HUD、AR HUD、3D HUD)、HUD タイプ (コンバイナー、フロントガラス)、提供内容 (ハードウェア、ソフトウェア)、車両クラス、自動運転レベル、車両タイプ、推進タイプ、EV タイプおよび地域 – 2030年までの世界予測
Automotive HUD Market by Technology (2D HUD, AR HUD, 3D HUD), HUD Type (Combiner, Windshield), Offering (Hardware, Software), Vehicle Class, Level of Autonomy, Vehicle Type, Propulsion Type, EV Type and Region – Global Forecast to 2030
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Report Overview
The global automotive HUD market size is projected to grow from USD 1.2 billion in 2024 to USD 2.4 billion by 2030, at a CAGR of 12.3%.
世界の車載用HUD市場規模は、2024 年の 12 億米ドルから 2030 年までに 24 億米ドルに、CAGR 12.3% で成長すると予測されています。
Increasing awareness of vehicle safety and a steady increase in demand for luxury and high-end cars, particularly in emerging markets, is expected to boost the revenue growth of the automotive HUD market during the forecast period. The rising demand for connected vehicles and the desire for an enhanced in-vehicle experience are also key factors anticipated to drive market growth.
“The windshield HUD segment is estimated to grow at a significant CAGR during the forecast period.”
The windshield HUD segment is anticipated to develop at a notable CAGR. In near future, there will likely be a rise in demand for windshield HUDs since they provide more information than combiner HUDs. Furthermore, during the projection period, the windshield HUD segment is anticipated to rise due to the integration of augmented reality technology. Due to the rising demand for premium vehicles with cutting-edge in-vehicle safety systems, the high installation rate of windshield HUDs in mid-segment vehicles, and the growing demand for advanced in-vehicle technology in advanced markets like China and Japan, Asia Pacific is predicted to become the largest market for windshield HUDs by 2030.
“Economy Car segment is likely to be the fastest growing segment in the automotive HUD market during the forecast period.”
The economy car segment is the fastest growing in the automotive HUD market, while the luxury car segment is projected to be the largest during the forecast period. In 2023, Cherry (China) introduced its Exceed Stellar models in China, featuring AR HUDs. Both Mercedes-Benz and Volkswagen also offer AR HUDs in their car models, which display navigation functions with arrows guiding drivers through turns and exit ramps. Continental AG (Germany) is also collaborating with BMW to integrate AR capabilities into a vehicle HUD system, which is expected to debut in premium cars. Models that offer HUDs as standard equipment include the Cadillac LYRIQ, Mazda Carol Hybrid, BMW 7 Series, Volvo XC90, Chevrolet Corvette Stingray, Mazda Mazda3, Lexus RX, Jaguar XF, Mercedes-Benz C-Class, and MINI Cooper.
“North America shows high growth potential for automotive HUD market.”
In the US and Canada, the high disposable income of consumers has led to increased vehicle demand. There is a growing consumer preference for in-vehicle safety and comfort electronics. In response to this rising demand, numerous North American OEMs now include infotainment and navigation units as standard features in mid-range and premium passenger vehicles. Premium vehicles are equipped with advanced applications, such as HUDs integrated with ADAS functions. The escalating demand for these in-vehicle features propels the need for advanced display technologies in vehicles. As the prices of display applications decrease, these displays are becoming more affordable for mid-range vehicles. Increasingly, premium vehicles are expected to adopt augmented reality HUDs that integrate various ADAS functions. The region is anticipated to become the largest luxury car market, resulting in a high demand for advanced safety features and technologies such as augmented reality.
In-depth interviews were conducted with CEOs, marketing directors, other innovation and technology directors, and executives from various key organizations operating in the automotive HUD market. The break-up of the primaries is as follows:
• By Company Type: Automotive HUD Manufacturers – 60%, OEMs – 20%, and Tier 2 –20%,
• By Designation: CXOs– 23%, Manager – 43%, and Executives – 34%
• By Region: North America – 30%, Europe – 45%, and Asia Pacific – 25%
The automotive HUD market comprises major manufacturers such as Nippon Seiki Co. Ltd. (Japan), Continental AG (Germany), DENSO Corporation (Japan), Panasonic Holdings Corporation (Japan), Foryou Corporation (China), Yazaki Corporation (Japan), and Valeo (France), etc.
Research Coverage:
The study covers the automotive HUD market across various segments. It aims at estimating the market size and future growth potential of this market across different segments such as HUD type, technology, vehicle class, offering, vehicle type, EV type, propulsion type, level of autonomy, and region. The study also includes an in-depth competitive analysis of key market players, their company profiles, key observations related to product and business offerings, recent developments, and acquisitions.
This research report categorizes Automotive HUD Market by HUD Type (Windshield HUD, and Combiner HUD), Technology (2D HUD, 3D HUD, and AR HUD), Offering (Hardware, and Software), Vehicle Type (Passenger Cars, and Commercial Vehicles), Vehicle Class (Mid-Segment Cars, Luxury Cars, and Economy Cars), Level of Autonomy (Non-autonomous Cars, Semi-autonomous Cars, and Autonomous Cars), Propulsion Type (ICE vehicles and Electric Vehicles), EV Type (BEVs, PHEVs, HEVs and FCEVs), and Region (Asia Pacific, Europe, and North America ).
The report’s scope covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of the automotive HUD market. A detailed analysis of the key industry players provides insights into their business overview, solutions, and services; key strategies; contracts, partnerships, agreements, new product & service launches, mergers and acquisitions, and recent developments associated with the automotive HUD market. This report covers a competitive analysis of SMEs/startups in the automotive HUD market ecosystem.
Reasons to buy this report:
The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall automotive HUD market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and to plan suitable go-to-market strategies. The report also helps stakeholders understand the market pulse and provides information on key market drivers, restraints, challenges, and opportunities.
The report provides insights on the following pointers:
• Analysis of key drivers (Increasing awareness about passenger and vehicle safety, demand for enhanced in-vehicle experience, rising demand for connected vehicles, steady growth in demand for luxury and high-end segment cars, mainly in emerging markets), restraints (Requirement for greater space in automotive cockpits, lack of luminance and high-power consumption), opportunities (Increasing demand for semi-autonomous vehicles, rising penetration of electric vehicles, introduction of portable HUDs at lower prices in low and middle-segment cars, increasing investment in automotive head-up displays), and challenges (Optical Challenges in head-up display systems, integration with existing infrastructure) influencing the growth of the automotive HUD market
• Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the automotive HUD market
• Market Development: Comprehensive information about lucrative markets – the report analyses the automotive HUD market across varied regions.
• Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the automotive HUD market
• Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players like Nippon Seiki Co. Ltd. (Japan), Continental AG (Germany), DENSO Corporation (Japan), Panasonic Holdings Corporation (Japan), and Foryou Corporation (China), among others in the automotive HUD market
Table of Contents
1 INTRODUCTION 36
1.1 STUDY OBJECTIVES 36
1.2 MARKET DEFINITION 37
TABLE 1 AUTOMOTIVE HUD MARKET DEFINITION, BY HUD TYPE 37
TABLE 2 AUTOMOTIVE HUD MARKET DEFINITION, BY VEHICLE TYPE 37
TABLE 3 AUTOMOTIVE HUD MARKET DEFINITION, BY LEVEL OF AUTONOMY 38
TABLE 4 AUTOMOTIVE HUD MARKET DEFINITION, BY TECHNOLOGY 38
TABLE 5 AUTOMOTIVE HUD MARKET DEFINITION, BY VEHICLE CLASS 39
TABLE 6 AUTOMOTIVE HUD MARKET DEFINITION, BY OFFERING 39
TABLE 7 AUTOMOTIVE HUD MARKET DEFINITION, BY PROPULSION TYPE 39
TABLE 8 AUTOMOTIVE HUD MARKET DEFINITION, BY ELECTRIC VEHICLE TYPE 40
1.3 MARKET SCOPE 41
1.3.1 MARKETS COVERED 41
FIGURE 1 AUTOMOTIVE HUD MARKET SEGMENTATION 41
1.3.2 REGIONS COVERED 41
1.3.3 YEARS CONSIDERED 42
1.4 INCLUSIONS AND EXCLUSIONS 42
TABLE 9 INCLUSIONS AND EXCLUSIONS 42
1.5 CURRENCY CONSIDERED 43
TABLE 10 USD EXCHANGE RATES 43
1.6 STAKEHOLDERS 44
1.7 SUMMARY OF CHANGES 44
2 RESEARCH METHODOLOGY 46
2.1 RESEARCH DATA 46
FIGURE 2 RESEARCH DESIGN 46
FIGURE 3 RESEARCH PROCESS FLOW 47
2.1.1 SECONDARY DATA 47
2.1.1.1 Secondary sources 48
2.1.1.2 Key data from secondary sources 49
2.1.2 PRIMARY DATA 50
2.1.2.1 Primary interview participants 50
2.1.2.2 Key industry insights 51
2.1.2.3 Breakdown of primary interviews 52
FIGURE 4 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION 52
2.1.2.4 List of primary participants 52
2.2 MARKET SIZE ESTIMATION 53
FIGURE 5 RESEARCH METHODOLOGY: HYPOTHESIS BUILDING 54
2.2.1 RECESSION IMPACT ANALYSIS 54
2.2.2 BOTTOM-UP APPROACH 55
FIGURE 6 BOTTOM-UP APPROACH 55
2.2.3 TOP-DOWN APPROACH 56
FIGURE 7 TOP-DOWN APPROACH 56
FIGURE 8 RESEARCH DESIGN AND METHODOLOGY 56
2.3 DATA TRIANGULATION 57
FIGURE 9 DATA TRIANGULATION 57
FIGURE 10 MARKET GROWTH PROJECTIONS FROM DEMAND-SIDE DRIVERS 58
2.4 FACTOR ANALYSIS 59
FIGURE 11 FACTOR ANALYSIS FOR MARKET SIZING: DEMAND AND SUPPLY SIDES 59
2.5 RESEARCH ASSUMPTIONS 59
2.6 RESEARCH LIMITATIONS 60
2.7 RISK ASSESSMENT 61
3 EXECUTIVE SUMMARY 63
FIGURE 12 AUTOMOTIVE HUD MARKET OUTLOOK 64
FIGURE 13 AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 65
FIGURE 14 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2024–2030 66
FIGURE 15 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 66
FIGURE 16 KEY PLAYERS IN AUTOMOTIVE HUD MARKET 67
4 PREMIUM INSIGHTS 68
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN AUTOMOTIVE HUD MARKET 68
FIGURE 17 INCREASING DEMAND FOR ROAD SAFETY AND ENHANCED DRIVING EXPERIENCE TO DRIVE MARKET 68
4.2 AUTOMOTIVE HUD MARKET, BY REGION 69
FIGURE 18 ASIA PACIFIC TO ACCOUNT FOR LARGEST MARKET SHARE IN 2024 69
4.3 AUTOMOTIVE HUD MARKET, BY HUD TYPE 69
FIGURE 19 WINDSHIELD HUD TO BE DOMINANT SEGMENT DURING FORECAST PERIOD 69
4.4 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY 70
FIGURE 20 3D HUD TO BE FASTEST-GROWING SEGMENT DURING FORECAST PERIOD 70
4.5 AUTOMOTIVE HUD MARKET, BY ELECTRIC VEHICLE TYPE 70
FIGURE 21 BEV SEGMENT TO LEAD MARKET DURING FORECAST PERIOD 70
4.6 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE 71
FIGURE 22 PASSENGER CAR SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD 71
4.7 AUTOMOTIVE HUD MARKET, BY LEVEL OF AUTONOMY 71
FIGURE 23 SEMI-AUTONOMOUS CAR SEGMENT TO HAVE LARGEST MARKET SHARE DURING FORECAST PERIOD 71
4.8 AUTOMOTIVE HUD MARKET, BY PROPULSION TYPE 72
FIGURE 24 ELECTRIC VEHICLE SEGMENT TO GROW AT FASTER RATE THAN ICE VEHICLE SEGMENT DURING FORECAST PERIOD 72
4.9 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS 72
FIGURE 25 ECONOMY CAR SEGMENT TO GROW AT HIGHEST RATE DURING FORECAST PERIOD 72
4.10 AUTOMOTIVE HUD MARKET, BY OFFERING 73
FIGURE 26 SOFTWARE SEGMENT TO REGISTER HIGHER CAGR THAN HARDWARE DURING FORECAST PERIOD 73
5 MARKET OVERVIEW 74
5.1 INTRODUCTION 74
5.2 MARKET DYNAMICS 75
FIGURE 27 AUTOMOTIVE HUD MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 75
5.2.1 DRIVERS 75
5.2.1.1 Increasing awareness about passenger and vehicle safety 75
FIGURE 28 GLOBAL STATUS REPORT ON ROAD SAFETY 76
TABLE 11 ROAD ACCIDENTS IN EUROPE, 2020–2023 76
5.2.1.2 Growing inclination toward enhanced in-vehicle experience 76
FIGURE 29 HUD BENEFITS FOR END USERS 77
FIGURE 30 CATEGORIES OF HUD DESIGNS 77
TABLE 12 HEAD-UP DISPLAY APPLICATIONS 78
5.2.1.3 Booming demand for connected vehicles 78
5.2.1.4 Surge in demand for luxury and high-end cars 79
TABLE 13 VEHICLES EQUIPPED WITH HEAD-UP DISPLAYS, 2021–2024 79
5.2.2 RESTRAINTS 80
5.2.2.1 Space constraints in automotive cockpits 80
5.2.2.2 Lack of luminance and high-power consumption 80
5.2.3 OPPORTUNITIES 80
5.2.3.1 Increasing adoption of self-driving technology 80
TABLE 14 LEVEL OF AUTONOMY IN ELECTRIC VEHICLES, 2019–2024 81
5.2.3.2 Growing utilization of head-up displays in electric vehicles 82
FIGURE 31 GLOBAL BEV AND PHEV SALES, 2020–2023 82
TABLE 15 MONETARY INCENTIVES FOR ELECTRIC VEHICLES IN WESTERN EUROPE, 2023 83
TABLE 16 MAJOR ANNOUNCEMENTS ON AUTOMOTIVE ELECTRIFICATION, 2021–2023 84
5.2.3.3 Thriving investments in automotive head-up displays 84
5.2.4 CHALLENGES 85
5.2.4.1 Optical challenges 85
5.2.4.2 Complex integration process 85
TABLE 17 AUTOMOTIVE HUD MARKET: IMPACT OF MARKET DYNAMICS 86
5.3 TRENDS AND DISRUPTIONS IMPACTING CUSTOMER BUSINESS 87
FIGURE 32 TRENDS AND DISRUPTIONS IMPACTING CUSTOMER BUSINESS 87
5.4 KEY OEM HEAD-UP DISPLAY OFFERINGS, BY HUD TYPE 88
FIGURE 33 KEY OEM HEAD-UP DISPLAY OFFERINGS, BY HUD TYPE, 2023 88
5.5 AR HUD PROVIDERS, BY SHARE OF SUPPLY CONTRACTS 88
FIGURE 34 AR HUD PROVIDERS, BY SHARE OF SUPPLY CONTRACTS, 2023 88
5.6 AUTOMOTIVE HUD MARKET: WHO SUPPLIES WHOM 89
TABLE 18 AUTOMOTIVE HUD MARKET: WHO SUPPLIES WHOM 89
5.7 PRICING ANALYSIS 97
5.7.1 AVERAGE SELLING PRICE TREND, BY TECHNOLOGY 97
FIGURE 35 AVERAGE SELLING PRICE, BY TECHNOLOGY, 2020–2024 (USD) 97
5.7.2 AVERAGE SELLING PRICE TREND OF COMBINER HUD, BY KEY PLAYERS IN AFTERMARKET 98
TABLE 19 AVERAGE SELLING PRICE OF COMBINER HUD, BY KEY PLAYERS IN AFTERMARKET, 2024 (USD) 98
5.7.3 AVERAGE SELLING PRICE TREND, BY REGION 98
TABLE 20 AR HUD: AVERAGE SELLING PRICE TREND, BY REGION, 2020–2024 98
TABLE 21 2D HUD: AVERAGE SELLING PRICE TREND, BY REGION, 2020–2024 98
5.8 ECOSYSTEM ANALYSIS 99
FIGURE 36 ECOSYSTEM ANALYSIS 99
5.8.1 OEMS 99
5.8.2 HUD PROVIDERS 100
5.8.3 HUD COMPONENT PROVIDERS 100
5.8.4 HUD SOFTWARE PROVIDERS 100
TABLE 22 ROLE OF COMPANIES IN ECOSYSTEM 100
5.9 SUPPLY CHAIN ANALYSIS 101
FIGURE 37 SUPPLY CHAIN ANALYSIS 102
5.10 BILL OF MATERIALS 103
FIGURE 38 COMPARISON OF BILL OF MATERIALS OF 2D HUD VS. AR HUD IN 2024 103
FIGURE 39 COMPARISON OF BILL OF MATERIALS OF 2D HUD VS. AR HUD IN 2030 103
5.11 CASE STUDY ANALYSIS 104
5.11.1 DEVELOPMENT OF EFFECTIVE THERMAL SOLUTION FOR AUTOMOTIVE HEAD-UP DISPLAYS 104
5.11.2 IMPROVED DATA MONITORING CAPABILITIES WITH HUD DEMONSTRATOR 104
5.11.3 ENHANCED PERFORMANCE AND DELIVERY TIME WITH HUDSON TEST SYSTEM 105
5.11.4 DRIVERLESS AUTOMATED VALET PARKING SYSTEM AND AR-HUD TECHNOLOGY FOR AUTOMOTIVE SAFETY AND COMFORT 105
5.11.5 BETTER HUD VISUAL QUALITY USING PROMETRIC IMAGING SYSTEMS AND TT-HUD SOFTWARE PLATFORM 106
5.12 PATENT ANALYSIS 107
5.12.1 INTRODUCTION 107
FIGURE 40 PATENT ANALYSIS, 2014–2023 107
5.12.2 LEGAL STATUS OF PATENTS 108
FIGURE 41 LEGAL STATUS OF PATENTS FILED FOR AUTOMOTIVE HUDS, 2012–2024 108
TABLE 23 INNOVATIONS AND PATENT REGISTRATIONS, 2020–2024 108
5.12.3 HS CODE 110
5.12.3.1 Import/Export Scenario (HS Code 870390) 110
TABLE 24 IMPORT DATA FOR HS CODE 870390, BY COUNTRY, 2020–2023 (USD MILLION) 111
TABLE 25 EXPORT DATA FOR HS CODE 870390, BY COUNTRY, 2020–2023 (USD MILLION) 111
5.13 KEY STAKEHOLDERS AND BUYING CRITERIA 112
5.13.1 KEY STAKEHOLDERS IN BUYING PROCESS 112
FIGURE 42 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS, BY HUD TYPE 112
TABLE 26 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS, BY HUD TYPE (%) 112
5.13.2 BUYING CRITERIA 113
FIGURE 43 KEY BUYING CRITERIA, BY HUD TYPE 113
TABLE 27 KEY BUYING CRITERIA, BY HUD TYPE 113
5.14 TECHNOLOGY ANALYSIS 114
5.14.1 INTRODUCTION 114
FIGURE 44 TECHNOLOGICAL TRENDS 114
FIGURE 45 EVOLUTION OF AUTOMOTIVE HUD 115
FIGURE 46 TECHNOLOGY ROADMAP 115
5.14.2 KEY TECHNOLOGIES 116
5.14.2.1 3D HUD 116
FIGURE 47 3D HUD 116
5.14.2.2 3D AR HUD 116
FIGURE 48 3D AR HUD 117
5.14.3 COMPLEMENTARY TECHNOLOGIES 117
5.14.3.1 Advanced sensors 117
5.14.3.1.1 Radar 117
5.14.3.1.2 LiDAR 117
5.14.3.1.3 Image sensors 118
5.14.3.2 Light-emitting diode technology 118
FIGURE 49 LIGHT EMITTING DIODE DISPLAY 118
5.14.3.3 Laser beam scanning 119
FIGURE 50 LASER BEAM SCANNING 119
5.14.3.4 Biometric driver monitoring 120
FIGURE 51 BIOMETRIC DRIVER MONITORING 120
5.14.4 ADJACENT TECHNOLOGIES 121
5.14.4.1 Connected vehicles 121
FIGURE 52 CONNECTED VEHICLE 121
5.14.4.2 Advanced driver-assistance system 122
FIGURE 53 DIFFERENT TYPES OF ADAS SENSORS 122
5.14.5 UPCOMING TECHNOLOGICAL TRENDS 123
5.15 EMERGING TRENDS 123
5.15.1 MOTORCYCLE WINDSHIELD HUDS 123
5.15.2 MOTORCYCLE HELMET HUDS 123
5.15.3 AR HUDS 124
FIGURE 54 CONVENTIONAL AND AR HEAD-UP DISPLAY DEVELOPMENTS, 2017–2023 125
5.16 TARIFF AND REGULATORY LANDSCAPE 125
5.16.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 126
TABLE 28 NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 126
TABLE 29 EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 127
TABLE 30 ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 128
5.17 KEY CONFERENCES AND EVENTS 129
TABLE 31 AUTOMOTIVE HUD MARKET: KEY CONFERENCES AND EVENTS, 2024–2025 129
5.18 INVESTMENT AND FUNDING SCENARIO 129
FIGURE 55 INVESTMENT AND FUNDING SCENARIO, 2020–2024 130
6 AUTOMOTIVE HUD MARKET, BY HUD TYPE 131
6.1 INTRODUCTION 132
TABLE 32 COMBINER HUD VS. WINDSHIELD HUD 132
FIGURE 56 AUTOMOTIVE HUD MARKET, BY HUD TYPE, 2024 VS. 2030 (USD MILLION) 133
TABLE 33 AUTOMOTIVE HUD MARKET, BY HUD TYPE, 2020–2023 (USD MILLION) 133
TABLE 34 AUTOMOTIVE HUD MARKET, BY HUD TYPE, 2024–2030 (USD MILLION) 133
6.1.1 OPERATIONAL DATA 134
TABLE 35 PRODUCT OFFERINGS BY LEADING AUTOMOTIVE HUD MANUFACTURERS 134
6.2 WINDSHIELD HUD 134
6.2.1 INCREASED CONSUMER WILLINGNESS TO PAY FOR SAFETY FUNCTIONS TO DRIVE MARKET 134
TABLE 36 MODELS EQUIPPED WITH WINDSHIELD HEAD-UP DISPLAYS, 2022–2024 135
TABLE 37 WINDSHIELD: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (USD MILLION) 136
TABLE 38 WINDSHIELD: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (USD MILLION) 136
6.3 COMBINER HUD 136
6.3.1 GROWING AFTERMARKET INSTALLATION TO DRIVE MARKET 136
6.4 KEY INDUSTRY INSIGHTS 137
7 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY 138
7.1 INTRODUCTION 139
FIGURE 57 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024 VS. 2030 (USD MILLION) 139
TABLE 39 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 140
TABLE 40 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 140
TABLE 41 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 140
TABLE 42 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 140
7.1.1 OPERATIONAL DATA 141
TABLE 43 TECHNOLOGY OFFERINGS BY LEADING AUTOMOTIVE HUD MANUFACTURERS 141
TABLE 44 2D VS. AR VS. 3D HEAD-UP DISPLAYS 141
7.2 2D HUD 142
7.2.1 INCREASING FOCUS ON CAR SAFETY TO DRIVE MARKET 142
TABLE 45 MODELS EQUIPPED WITH 2D HEAD-UP DISPLAYS, 2022–2024 142
TABLE 46 2D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 143
TABLE 47 2D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 144
TABLE 48 2D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (USD MILLION) 144
TABLE 49 2D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (USD MILLION) 144
7.3 AR HUD 145
7.3.1 RISING ADOPTION OF ADAS TECHNOLOGY TO DRIVE MARKET 145
TABLE 50 MODELS EQUIPPED WITH AR-HUDS, 2021–2024 145
TABLE 51 AR HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 146
TABLE 52 AR HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 146
TABLE 53 AR HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (USD MILLION) 146
TABLE 54 AR HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (USD MILLION) 147
7.4 3D HUD 147
7.4.1 NEED TO REDUCE ACCIDENT RATES TO DRIVE MARKET 147
TABLE 55 3D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 148
TABLE 56 3D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 148
TABLE 57 3D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (USD MILLION) 148
TABLE 58 3D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (USD MILLION) 148
7.5 KEY INDUSTRY INSIGHTS 149
8 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS 150
8.1 INTRODUCTION 151
FIGURE 58 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2024 VS. 2030 (USD MILLION) 151
TABLE 59 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2020–2023 (THOUSAND UNITS) 151
TABLE 60 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2024–2030 (THOUSAND UNITS) 152
TABLE 61 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2020–2023 (USD MILLION) 152
TABLE 62 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2024–2030 (USD MILLION) 152
8.2 ECONOMY CAR 153
8.2.1 INCREASING ADOPTION OF ADAS AND CONNECTED FEATURES TO DRIVE MARKET 153
TABLE 63 ECONOMY CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 153
TABLE 64 ECONOMY CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 153
TABLE 65 ECONOMY CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (USD MILLION) 153
TABLE 66 ECONOMY CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (USD MILLION) 154
8.3 MID-SEGMENT CAR 154
8.3.1 GROWING REQUIREMENT FOR COMPACT SPACE AND LIMITED COLOR DEFINITION TO DRIVE MARKET 154
TABLE 67 MID-SEGMENT CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 155
TABLE 68 MID-SEGMENT CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 155
TABLE 69 MID-SEGMENT CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (USD MILLION) 155
TABLE 70 MID-SEGMENT CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (USD MILLION) 155
8.4 LUXURY CAR 156
8.4.1 RISING DEMAND FOR ADVANCED SAFETY AND IN-VEHICLE FEATURES TO DRIVE MARKET 156
TABLE 71 LUXURY CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 156
TABLE 72 LUXURY CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 156
TABLE 73 LUXURY CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (USD MILLION) 157
TABLE 74 LUXURY CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (USD MILLION) 157
8.5 KEY INDUSTRY INSIGHTS 157
9 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE 158
9.1 INTRODUCTION 159
TABLE 75 HUD-ENABLED VEHICLES, 2021–2024 159
FIGURE 59 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2024 VS. 2030 (USD MILLION) 160
TABLE 76 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2020–2023 (THOUSAND UNITS) 161
TABLE 77 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2024–2030 (THOUSAND UNITS) 161
TABLE 78 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2020–2023 (USD MILLION) 161
TABLE 79 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2024–2030 (USD MILLION) 161
9.2 PASSENGER CAR 162
9.2.1 BOOMING SALES OF HUD-EQUIPPED PASSENGER CARS TO DRIVE MARKET 162
TABLE 80 PASSENGER CARS EQUIPPED WITH AUTOMOTIVE HUDS 162
TABLE 81 PASSENGER CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 162
TABLE 82 PASSENGER CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 163
TABLE 83 PASSENGER CAR: AUTOMOTIVE HUD MARKE, BY REGION, 2020–2023 (USD MILLION) 163
TABLE 84 PASSENGER CAR: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (USD MILLION) 163
9.3 COMMERCIAL VEHICLE 164
9.3.1 EXPANDING E-COMMERCE AND LAST-MILE DELIVERY SERVICES TO DRIVE MARKET 164
TABLE 85 COMMERCIAL VEHICLE: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 164
TABLE 86 COMMERCIAL VEHICLE: AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (USD MILLION) 165
9.4 KEY INDUSTRY INSIGHTS 165
10 AUTOMOTIVE HUD MARKET, BY ELECTRIC VEHICLE TYPE 166
10.1 INTRODUCTION 167
FIGURE 60 ELECTRIC VEHICLE COMPARISON, BY PROPULSION 167
FIGURE 61 AUTOMOTIVE HUD MARKET, BY ELECTRIC VEHICLE TYPE, 2024 VS. 2030 (USD MILLION) 168
TABLE 87 AUTOMOTIVE HUD MARKET, BY EV TYPE, 2020-2023 (THOUSAND UNITS) 168
TABLE 88 AUTOMOTIVE HUD MARKET, BY EV TYPE, 2024–2030 (THOUSAND UNITS) 168
TABLE 89 AUTOMOTIVE HUD MARKET, BY EV TYPE, 2020-2023 (USD MILLION) 169
TABLE 90 AUTOMOTIVE HUD MARKET, BY EV TYPE, 2024–2030 (USD MILLION) 169
10.1.1 OPERATIONAL DATA 170
TABLE 91 BEST-SELLING EVS AND ICE VEHICLES IN 2023 170
TABLE 92 ELECTRIC VEHICLES EQUIPPED WITH AUTOMOTIVE HUDS 171
10.2 BATTERY ELECTRIC VEHICLE 171
10.2.1 GROWING FOCUS ON ADVANCED BATTERY TECHNOLOGY TO DRIVE MARKET 171
10.3 FUEL CELL ELECTRIC VEHICLE 172
10.3.1 INCREASING DEMAND FOR HYDROGEN PROPULSION TO DRIVE MARKET 172
10.4 HYBRID ELECTRIC VEHICLE 172
10.4.1 ENHANCED ENERGY-SAVING CAPABILITIES TO DRIVE MARKET 172
10.5 PLUG-IN HYBRID ELECTRIC VEHICLE 173
10.5.1 INCREASING NEED FOR LONGER ELECTRIC RANGE TO DRIVE MARKET 173
10.6 KEY INDUSTRY INSIGHTS 173
11 AUTOMOTIVE HUD MARKET, BY LEVEL OF AUTONOMY 174
11.1 INTRODUCTION 175
FIGURE 62 LEVELS OF AUTONOMY IN CARS 175
FIGURE 63 AUTOMOTIVE HUD MARKET, BY LEVEL OF AUTONOMY, 2024 VS. 2030 (THOUSAND UNITS) 176
TABLE 93 AUTOMOTIVE HUD MARKET, BY LEVEL OF AUTONOMY, 2020–2023 (THOUSAND UNITS) 176
TABLE 94 AUTOMOTIVE HUD MARKET, BY LEVEL OF AUTONOMY, 2024–2030 (THOUSAND UNITS) 176
11.2 NON-AUTONOMOUS CAR 177
11.2.1 L0 177
11.2.1.1 Rising production of cars in Asia Pacific to drive market 177
11.3 SEMI-AUTONOMOUS CAR 177
11.3.1 L1 177
11.3.1.1 Increasing adoption of autonomous driving features to drive market 177
11.3.2 L2 178
11.3.2.1 Growing integration of automatic emergency braking, cross-traffic alert, and blind spot detection to drive market 178
11.3.3 L2+ 178
11.3.3.1 Surge in adoption of driver support systems to drive market 178
11.3.4 L3 178
11.3.4.1 Growing shift to self-driving vehicles and driver support systems to drive market 178
11.4 AUTONOMOUS CAR 179
TABLE 95 POPULAR AUTONOMOUS VEHICLES WORLDWIDE 179
11.4.1 L4 179
11.4.1.1 Growing inclination toward autonomous mobility solutions to drive market 179
11.4.2 L5 180
11.4.2.1 Rising demand for reduced manual control to drive market 180
11.4.3 KEY INDUSTRY INSIGHTS 180
12 AUTOMOTIVE HUD MARKET, BY PROPULSION TYPE 181
12.1 INTRODUCTION 182
12.1.1 OPERATIONAL DATA 182
TABLE 96 VEHICLE MODELS EQUIPPED WITH HEAD-UP DISPLAYS, BY PROPULSION TYPE 182
FIGURE 64 AUTOMOTIVE HUD MARKET, BY PROPULSION TYPE, 2024 VS. 2030 (USD MILLION) 183
TABLE 97 AUTOMOTIVE HUD MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 183
TABLE 98 AUTOMOTIVE HUD MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 183
TABLE 99 AUTOMOTIVE HUD MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 183
TABLE 100 AUTOMOTIVE HUD MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 184
12.2 ICE VEHICLE 184
12.2.1 RISING ADOPTION OF ADAS IN ICE VEHICLES TO DRIVE MARKET 184
12.3 ELECTRIC VEHICLE 184
12.3.1 GROWING FOCUS ON STRICT VEHICLE EMISSIONS TO DRIVE MARKET 184
12.4 KEY INDUSTRY INSIGHTS 185
13 AUTOMOTIVE HUD MARKET, BY OFFERING 186
13.1 INTRODUCTION 187
TABLE 101 HARDWARE VS. SOFTWARE OFFERINGS 187
FIGURE 65 AUTOMOTIVE HUD MARKET, BY OFFERING, 2024 VS. 2030 (USD MILLION) 187
TABLE 102 AUTOMOTIVE HUD MARKET, BY OFFERING, 2020–2023 (USD MILLION) 187
TABLE 103 AUTOMOTIVE HUD MARKET, BY OFFERING, 2024–2030 (USD MILLION) 188
13.2 HARDWARE 188
13.2.1 INCREASING FOCUS ON ENHANCED DRIVING SAFETY AND CONVENIENCE TO DRIVE MARKET 188
13.3 SOFTWARE 188
13.3.1 RISING ADOPTION OF ADAS-EQUIPPED VEHICLES TO DRIVE MARKET 188
13.4 KEY INDUSTRY INSIGHTS 189
14 AUTOMOTIVE HUD MARKET, BY REGION 190
14.1 INTRODUCTION 191
FIGURE 66 AUTOMOTIVE HUD MARKET, BY REGION, 2024 VS. 2030 (USD MILLION) 192
TABLE 104 AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 192
TABLE 105 AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 192
TABLE 106 AUTOMOTIVE HUD MARKET, BY REGION, 2020–2023 (USD MILLION) 193
TABLE 107 AUTOMOTIVE HUD MARKET, BY REGION, 2024–2030 (USD MILLION) 193
14.2 NORTH AMERICA 193
14.2.1 RECESSION IMPACT ANALYSIS 194
FIGURE 67 NORTH AMERICA: AUTOMOTIVE HUD MARKET SNAPSHOT 194
TABLE 108 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2020–2023 (THOUSAND UNITS) 195
TABLE 109 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2024–2030 (THOUSAND UNITS) 195
TABLE 110 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2020–2023 (USD MILLION) 195
TABLE 111 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2024–2030 (USD MILLION) 195
14.2.2 CANADA 196
14.2.2.1 Rising sales of connected cars to drive market 196
TABLE 112 CANADA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 196
TABLE 113 CANADA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 196
TABLE 114 CANADA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 196
TABLE 115 CANADA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 197
14.2.3 MEXICO 197
14.2.3.1 Growing demand for premium in-vehicle experiences, safety, and comfort features to drive market 197
TABLE 116 MEXICO: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 197
TABLE 117 MEXICO: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 198
TABLE 118 MEXICO: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 198
TABLE 119 MEXICO: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 198
14.2.4 US 198
14.2.4.1 Increasing demand for advanced features in vehicles to drive market 198
TABLE 120 US: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 199
TABLE 121 US: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 199
TABLE 122 US: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 199
TABLE 123 US: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 199
14.3 ASIA PACIFIC 200
14.3.1 RECESSION IMPACT ANALYSIS 200
FIGURE 68 ASIA PACIFIC: AUTOMOTIVE HUD MARKET SNAPSHOT 201
TABLE 124 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2020–2023 (THOUSAND UNITS) 201
TABLE 125 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2024–2030 (THOUSAND UNITS) 202
TABLE 126 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2020–2023 (USD MILLION) 202
TABLE 127 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2024–2030 (USD MILLION) 202
14.3.2 CHINA 203
14.3.2.1 High investment by major OEMs in autonomous and semi-autonomous vehicles to drive market 203
TABLE 128 CHINA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 203
TABLE 129 CHINA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 204
TABLE 130 CHINA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 204
TABLE 131 CHINA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 204
14.3.3 INDIA 205
14.3.3.1 Increasing population and smart city initiatives to drive market 205
TABLE 132 INDIA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 205
TABLE 133 INDIA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 205
TABLE 134 INDIA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 205
TABLE 135 INDIA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 206
14.3.4 JAPAN 206
14.3.4.1 Growing demand for connected and semi-autonomous cars to drive market 206
TABLE 136 JAPAN: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 207
TABLE 137 JAPAN: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 207
TABLE 138 JAPAN: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 207
TABLE 139 JAPAN: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 207
14.3.5 SOUTH KOREA 208
14.3.5.1 Increasing demand for vehicle electronics and safety features to drive market 208
TABLE 140 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 208
TABLE 141 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 208
TABLE 142 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 209
TABLE 143 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 209
14.4 EUROPE 209
14.4.1 RECESSION IMPACT ANALYSIS 210
FIGURE 69 EUROPE: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2024–2030 210
TABLE 144 EUROPE: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2020–2023 (THOUSAND UNITS) 210
TABLE 145 EUROPE: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2024–2030 (THOUSAND UNITS) 211
TABLE 146 EUROPE: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2020–2023 (USD MILLION) 211
TABLE 147 EUROPE: AUTOMOTIVE HUD MARKET, BY COUNTRY, 2024–2030 (USD MILLION) 211
14.4.2 FRANCE 212
14.4.2.1 Growing installation of lane departure warning systems in heavy trucks to drive market 212
TABLE 148 FRANCE: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 212
TABLE 149 FRANCE: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 212
TABLE 150 FRANCE: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 213
TABLE 151 FRANCE: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 213
14.4.3 GERMANY 213
14.4.3.1 Presence of domestic automotive sector players to drive market 213
TABLE 152 GERMANY: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 214
TABLE 153 GERMANY: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 214
TABLE 154 GERMANY: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 214
TABLE 155 GERMANY: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 214
14.4.4 SPAIN 215
14.4.4.1 Increasing production and export from OEMs to drive market 215
TABLE 156 SPAIN: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 215
TABLE 157 SPAIN: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 215
TABLE 158 SPAIN: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 215
TABLE 159 SPAIN: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 216
14.4.5 UK 216
14.4.5.1 Surging demand for advanced safety systems and driving convenience features to drive market 216
TABLE 160 UK: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 216
TABLE 161 UK: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 217
TABLE 162 UK: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 217
TABLE 163 UK: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 217
14.4.6 ITALY 217
14.4.6.1 Growing demand for mid-segment and luxury cars to drive market 217
TABLE 164 ITALY: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (THOUSAND UNITS) 218
TABLE 165 ITALY: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (THOUSAND UNITS) 218
TABLE 166 ITALY: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 218
TABLE 167 ITALY: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 218
15 COMPETITIVE LANDSCAPE 220
15.1 OVERVIEW 220
15.2 KEY PLAYER STRATEGIES 220
TABLE 168 KEY PLAYER STRATEGIES, 2021–2024 220
15.3 MARKET SHARE ANALYSIS 221
TABLE 169 AUTOMOTIVE HUD MARKET: DEGREE OF COMPETITION 221
FIGURE 70 MARKET SHARE ANALYSIS, 2023 222
15.4 REVENUE ANALYSIS 223
FIGURE 71 REVENUE ANALYSIS OF TOP 5 PLAYERS, 2018–2022 223
15.5 COMPANY VALUATION AND FINANCIAL METRICS 224
FIGURE 72 COMPANY VALUATION OF KEY PLAYERS 224
FIGURE 73 FINANCIAL METRICS OF KEY PLAYERS 224
15.6 BRAND/PRODUCT COMPARISON 225
FIGURE 74 BRAND/PRODUCT COMPARISON 225
15.7 COMPANY EVALUATION MATRIX 226
15.7.1 STARS 226
15.7.2 EMERGING LEADERS 226
15.7.3 PERVASIVE PLAYERS 226
15.7.4 PARTICIPANTS 226
FIGURE 75 AUTOMOTIVE HUD MARKET: COMPANY EVALUATION MATRIX, 2023 227
15.7.5 COMPANY FOOTPRINT 228
TABLE 170 AUTOMOTIVE HUD MARKET: COMPANY FOOTPRINT, 2023 228
TABLE 171 AUTOMOTIVE HUD MARKET: REGION FOOTPRINT, 2023 228
TABLE 172 AUTOMOTIVE HUD MARKET: HUD TYPE FOOTPRINT, 2023 229
15.8 STARTUP/SME EVALUATION MATRIX 230
15.8.1 PROGRESSIVE COMPANIES 230
15.8.2 RESPONSIVE COMPANIES 230
15.8.3 DYNAMIC COMPANIES 230
15.8.4 STARTING BLOCKS 230
FIGURE 76 AUTOMOTIVE HUD MARKET: STARTUP/SME EVALUATION MATRIX, 2023 231
15.8.5 COMPETITIVE BENCHMARKING 232
TABLE 173 AUTOMOTIVE HUD MARKET: KEY STARTUPS/SMES 232
TABLE 174 AUTOMOTIVE HUD MARKET: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES 233
15.9 COMPETITIVE SCENARIOS AND TRENDS 233
15.9.1 PRODUCT LAUNCHES/DEVELOPMENTS 233
TABLE 175 AUTOMOTIVE HUD MARKET: PRODUCT LAUNCHES/DEVELOPMENTS, JANUARY 2021–MARCH 2024 234
15.9.2 DEALS 235
TABLE 176 AUTOMOTIVE HUD MARKET: DEALS, JANUARY 2021–MARCH 2024 235
15.9.3 OTHER DEVELOPMENTS 236
TABLE 177 AUTOMOTIVE HUD MARKET: OTHER DEVELOPMENTS, JANUARY 2021–MARCH 2024 236
16 COMPANY PROFILES 237
(Business Overview, Products Offered, Recent Developments, MnM View Right to win, Strategic choices made, Weaknesses and competitive threats) *
16.1 KEY PLAYERS 237
16.1.1 NIPPON SEIKI CO., LTD. 237
TABLE 178 NIPPON SEIKI CO., LTD.: COMPANY OVERVIEW ` 237
FIGURE 77 NIPPON SEIKI CO., LTD.: COMPANY SNAPSHOT 238
TABLE 179 NIPPON SEIKI CO., LTD.: SHAREHOLDERS (AS OF MARCH 2023) 238
TABLE 180 NIPPON SEIKI CO., LTD.: SALES RATIO TO MAJOR CUSTOMERS (AS OF MARCH 2023) 239
TABLE 181 NIPPON SEIKI CO., LTD.: MAJOR SUPPLY CONTRACTS 239
TABLE 182 NIPPON SEIKI CO., LTD.: PRODUCTS/SOLUTIONS OFFERED 240
TABLE 183 NIPPON SEIKI CO., LTD.: DEALS 241
TABLE 184 NIPPON SEIKI CO., LTD.: OTHER DEVELOPMENTS 241
TABLE 185 NIPPON SEIKI CO., LTD.: EXPANSIONS 242
16.1.2 CONTINENTAL AG 244
TABLE 186 CONTINENTAL AG: COMPANY OVERVIEW 244
FIGURE 78 CONTINENTAL AG: COMPANY SNAPSHOT 245
FIGURE 79 CONTINENTAL AG: BUSINESS LOCATIONS AND EMPLOYEES (AS OF JANUARY 2023) 245
TABLE 187 CONTINENTAL AG: MAJOR SUPPLY AGREEMENTS 246
TABLE 188 CONTINENTAL AG: KEY CUSTOMERS (AS OF MARCH 2023) 246
TABLE 189 CONTINENTAL AG: PRODUCTS/SOLUTIONS OFFERED 246
TABLE 190 CONTINENTAL AG: PRODUCT LAUNCHES/DEVELOPMENTS 247
TABLE 191 CONTINENTAL AG: EXPANSIONS 248
16.1.3 PANASONIC HOLDINGS CORPORATION 250
TABLE 192 PANASONIC HOLDINGS CORPORATION: COMPANY OVERVIEW 250
FIGURE 80 PANASONIC HOLDINGS CORPORATION: COMPANY SNAPSHOT 251
TABLE 193 PANASONIC HOLDINGS CORPORATION: KEY CUSTOMERS 251
TABLE 194 PANASONIC HOLDINGS CORPORATION: SUPPLY CONTRACTS 252
TABLE 195 PANASONIC HOLDINGS CORPORATION: PRODUCTS/SOLUTIONS OFFERED 253
TABLE 196 PANASONIC HOLDINGS CORPORATION: PRODUCT LAUNCHES/DEVELOPMENTS 254
TABLE 197 PANASONIC HOLDINGS CORPORATION: DEALS 254
TABLE 198 PANASONIC HOLDINGS CORPORATION: EXPANSIONS 255
TABLE 199 PANASONIC HOLDINGS CORPORATION: OTHER DEVELOPMENTS 255
16.1.4 DENSO CORPORATION 258
TABLE 200 DENSO CORPORATION: COMPANY OVERVIEW 258
FIGURE 81 DENSO CORPORATION: COMPANY SNAPSHOT 259
TABLE 201 DENSO CORPORATION: KEY CUSTOMERS 259
TABLE 202 DENSO CORPORATION: SALES BREAKDOWN, BY OEMS (AS OF MARCH 2022) 260
TABLE 203 DENSO CORPORATION: MAJOR SUBSIDIARIES AND AFFILIATES 260
TABLE 204 DENSO CORPORATION: MAJOR SUPPLY AGREEMENTS 260
TABLE 205 DENSO CORPORATION: PRODUCTS/SOLUTIONS OFFERED 261
TABLE 206 DENSO CORPORATION: EXPANSIONS 261
TABLE 207 DENSO CORPORATION: OTHER DEVELOPMENTS 262
16.1.5 FORYOU CORPORATION 263
TABLE 208 FORYOU CORPORATION: COMPANY OVERVIEW 263
FIGURE 82 FORYOU CORPORATION: COMPANY SNAPSHOT 263
TABLE 209 FORYOU CORPORATION: KEY CUSTOMERS 264
TABLE 210 FORYOU CORPORATION: MAJOR SUPPLY AGREEMENTS 264
TABLE 211 FORYOU CORPORATION: PRODUCTS/SOLUTIONS OFFERED 265
TABLE 212 FORYOU CORPORATION: DEALS 265
TABLE 213 FORYOU CORPORATION: OTHER DEVELOPMENTS 265
16.1.6 YAZAKI CORPORATION 267
TABLE 214 YAZAKI CORPORATION: COMPANY OVERVIEW 267
FIGURE 83 YAZAKI CORPORATION: COMPANY SNAPSHOT 267
TABLE 215 YAZAKI CORPORATION: KEY CUSTOMERS 268
TABLE 216 YAZAKI CORPORATION: PRODUCTS/SOLUTIONS OFFERED 268
TABLE 217 YAZAKI CORPORATION: PRODUCT LAUNCHES/DEVELOPMENTS 269
TABLE 218 YAZAKI CORPORATION: DEALS 269
TABLE 219 YAZAKI CORPORATION: EXPANSIONS 269
TABLE 220 YAZAKI CORPORATION: OTHER DEVELOPMENTS 269
16.1.7 VISTEON CORPORATION 270
TABLE 221 VISTEON CORPORATION: COMPANY OVERVIEW 270
FIGURE 84 VISTEON CORPORATION: COMPANY SNAPSHOT 270
TABLE 222 VISTEON CORPORATION: KEY CUSTOMERS 271
TABLE 223 VISTEON CORPORATION: SUPPLY CONTRACTS 271
TABLE 224 VISTEON CORPORATION: PRODUCTS/SOLUTIONS OFFERED 271
TABLE 225 VISTEON CORPORATION: PRODUCT LAUNCHES/DEVELOPMENTS 272
TABLE 226 VISTEON CORPORATION: EXPANSIONS 272
16.1.8 HUAWEI TECHNOLOGIES CO., LTD. 273
TABLE 227 HUAWEI TECHNOLOGIES CO., LTD.: COMPANY OVERVIEW 273
FIGURE 85 HUAWEI TECHNOLOGIES CO., LTD.: COMPANY SNAPSHOT 273
TABLE 228 HUAWEI TECHNOLOGIES CO., LTD.: MAJOR SUPPLY AGREEMENTS 274
TABLE 229 HUAWEI TECHNOLOGIES CO., LTD.: KEY CUSTOMERS 274
TABLE 230 HUAWEI TECHNOLOGIES CO., LTD.: PRODUCTS/SOLUTIONS OFFERED 274
TABLE 231 HUAWEI TECHNOLOGIES CO., LTD.: PRODUCT LAUNCHES/DEVELOPMENTS 274
TABLE 232 HUAWEI TECHNOLOGIES CO., LTD.: DEALS 275
TABLE 233 HUAWEI TECHNOLOGIES CO., LTD.: OTHER DEVELOPMENTS 275
16.1.9 VALEO 276
TABLE 234 VALEO: COMPANY OVERVIEW 276
FIGURE 86 VALEO: COMPANY SNAPSHOT 277
TABLE 235 VALEO: PRODUCTS/SOLUTIONS OFFERED 277
TABLE 236 VALEO: KEY CUSTOMERS 278
TABLE 237 VALEO: BUSINESS GROUPS WITH MAJOR COMPETITORS 278
TABLE 238 VALEO.: PRODUCT LAUNCHES/DEVELOPMENTS 278
TABLE 239 VALEO: EXPANSIONS 278
16.1.10 JIANGSU ZEJING AUTOMOTIVE ELECTRONICS CO., LTD. 279
TABLE 240 JIANGSU ZEJING AUTOMOTIVE ELECTRONICS CO., LTD.: COMPANY OVERVIEW 279
TABLE 241 JIANGSU ZEJING AUTOMOTIVE ELECTRONICS CO., LTD.: PRODUCTS/SOLUTIONS OFFERED 279
16.1.11 HYUNDAI MOBIS 280
TABLE 242 HYUNDAI MOBIS: COMPANY OVERVIEW 280
TABLE 243 HYUNDAI MOBIS: SUPPLY CONTRACTS 280
TABLE 244 HYUNDAI MOBIS: PRODUCTS/SOLUTIONS OFFERED 280
TABLE 245 HYUNDAI MOBIS: OTHER DEVELOPMENTS 281
16.1.12 LG ELECTRONICS 282
TABLE 246 LG ELECTRONICS: COMPANY OVERVIEW 282
FIGURE 87 LG ELECTRONICS: COMPANY SNAPSHOT 282
TABLE 247 LG ELECTRONICS: KEY CUSTOMERS 283
TABLE 248 LG ELECTRONICS: PRODUCTS/SOLUTIONS OFFERED 283
TABLE 249 LG ELECTRONICS: PRODUCT LAUNCHES/DEVELOPMENTS 284
16.2 OTHER PLAYERS 285
16.2.1 HARMAN INTERNATIONAL 285
TABLE 250 HARMAN INTERNATIONAL: COMPANY OVERVIEW 285
16.2.2 WAYRAY AG 285
TABLE 251 WAYRAY AG: COMPANY OVERVIEW 285
16.2.3 FUTURUS 286
TABLE 252 FUTURUS: COMPANY OVERVIEW 286
16.2.4 HUDWAY, LLC 286
TABLE 253 HUDWAY, LLC: COMPANY OVERVIEW 286
16.2.5 HUDLY 287
TABLE 254 HUDLY: COMPANY OVERVIEW 287
16.2.6 CY VISION 287
TABLE 255 CY VISION: COMPANY OVERVIEW 287
16.2.7 ENVISICS 288
TABLE 256 ENVISICS: COMPANY OVERVIEW 288
16.2.8 ZHEJIANG CRYSTAL-OPTECH CO., LTD. 288
TABLE 257 ZHEJIANG CRYSTAL-OPTECH CO., LTD.: COMPANY OVERVIEW 288
16.2.9 YILI ELECTRONICS CO., LTD. 289
TABLE 258 YILI ELECTRONICS CO., LTD.: COMPANY OVERVIEW 289
16.2.10 MAXELL, LTD. 289
TABLE 259 MAXELL, LTD.: COMPANY OVERVIEW 289
16.2.11 NEUSOFT CORPORATION 290
TABLE 260 NEUSOFT CORPORATION: COMPANY OVERVIEW 290
*Details on Business Overview, Products Offered, Recent Developments, MnM View, Right to win, Strategic choices made, Weaknesses and competitive threats might not be captured in case of unlisted companies.
17 RECOMMENDATIONS BY MARKETSANDMARKETS 291
17.1 ASIA PACIFIC TO BE LARGEST MARKET DURING FORECAST PERIOD 291
17.2 INCREASING FOCUS ON SEMI-AUTONOMOUS VEHICLES TO DRIVE DEMAND FOR AUTOMOTIVE HUD SOLUTIONS 291
17.3 AR AND 3D HUDS TO EMERGE AS KEY TECHNOLOGIES 292
17.4 CONCLUSION 292
18 APPENDIX 293
18.1 KEY INSIGHTS FROM INDUSTRY EXPERTS 293
18.2 DISCUSSION GUIDE 294
18.3 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 296
18.4 CUSTOMIZATION OPTIONS 298
18.4.1 AUTOMOTIVE HUD MARKET, BY EV TYPE, AT A REGIONAL LEVEL 298
18.4.2 AUTOMOTIVE HUD MARKET, BY LEVEL OF AUTONOMY, AT A REGIONAL LEVEL 298
18.4.3 PROFILING OF ADDITIONAL MARKET PLAYERS (UP TO 5) 298
18.5 RELATED REPORTS 298
18.6 AUTHOR DETAILS 299