クラウドコンピューティング市場 : 2028年までの世界予測

出版:MarketsandMarkets(マーケッツアンドマーケッツ) 出版年月:2023年12月

Cloud Computing Market – Global Forecast to 2028

クラウドコンピューティング市場 : サービスモデル (IaaS、PaaS、SaaS)、導入モデル (パブリッククラウド、プライベートクラウド、ハイブリッドクラウド)、組織規模、業種 (BFSI、電気通信、製造、小売&消費財)、地域別 – 2028年までの世界予測
Cloud Computing Market by Service Model (IaaS, PaaS, SaaS), Deployment Model(Public Cloud, Private Cloud, Hybrid Cloud), Organization Size, Vertical (BFSI, Telecommunications, Manufacturing, Retail & Consumer Goods) and Region – Global Forecast to 2028

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Report Overview

MarketsandMarkets forecasts the global cloud computing market size is expected to grow from USD 626.4 Billion in 2023 to USD 1,266.4 Billion by 2028 at a CAGR of 15.1% during the forecast period. Cloud computing enables businesses to access a wide range of services and tools, which can help them to innovate and adapt to new technologies. This flexibility allows companies to focus on their core competencies and outsource IT infrastructure and management responsibilities to cloud providers.

クラウドコンピューティング市場 : 2028年までの世界予測


 “Compute” sub-segment of IaaS segment to hold the largest market size during the forecast period.”
“Compute” in cloud computing refers to ideas and things associated with software computation. It is a general phrase that refers to the computing power, memory, networking, storage, and other resources necessary for any application to succeed computationally. For instance, graphics processing applications, such as 3-D rendering and video games, are compute-intensive apps, whereas CPUs, APUs, and GPUs are computing resources. A virtual machine (VM) is an independent computing environment that runs on top of physical bare metal hardware. In contrast, a bare metal compute instance offers dedicated physical server access for maximum performance and strong isolation. Virtualization software splits a physical (bare metal) server into numerous virtual servers to construct cloud servers. It offers advantages such as affordability, scalability, integration, and load balancing.


“BFSI” vertical to hold the largest market size during the forecast period.”
The BFSI sector rapidly embraces digitalization initiatives to meet rising customer expectations and sustain the highly competitive market. Cloud-based applications facilitate vendors to meet IT efficiency needs while saving on CAPEX and OPEX. As the banking sector needs to store and manage customers’ confidential information like credit card details, transaction details, and personal information, it is crucial to store this data securely. Cloud computing offers various benefits, such as meeting regulatory standards and enabling vendors to meet them more efficiently.
The increased adoption of cloud computing in the BFSI sector is due to factors like the rising online banking activity, which has prompted moneylenders to embrace digital transformation. Cloud computing helps firms decrease expenses, encourage innovation, strengthen client connections, and increase flexibility in the BFSI sector. It is an ideal solution for storing and managing confidential information, offering numerous benefits while ensuring regulatory compliance.

“Cloud Computing market in Asia Pacific to grow at the highest CAGR during the forecast period.”
The cloud computing market in Asia Pacific would grow at the highest rate among all the regions due to the increasing enterprise workloads. Cloud computing adoption is increasing across different industry categories in Asia Pacific. As a result, cloud providers such as Amazon Web Services, Google Cloud, and Microsoft Azure are expanding their presence in the Asia Pacific area. Amazon Web Services, for example, spent USD 6 billion in Malaysia in March 2023 to establish cloud data centres. Singapore’s government is introducing innovative digital tools to improve financial planning efficiency and protect personal financial information. For example, the Smart Nation and Digital Government Group (SNDGG) and the Monetary Authority of Singapore (MAS) will launch the Singapore Financial Data Exchange (SGFinDex) in December 2020, a platform aimed to assist Singaporeans better organise their finances. It is the world’s first public digital infrastructure to enable citizens with access to their financial information maintained across various government departments and financial organisations, using a national digital identity and a centrally managed online permission mechanism. SGFinDex was founded by Singapore’s largest banks, government agencies, and the Singapore Exchange Group (SGX Group). Enterprises across the Asia Pacific have always been cautious about their investment plans and focus on affordable options. Various giant players, such as Microsoft, AWS, Google, and IBM, are expanding their cloud services rapidly in this region due to the availability of enormous customer potential and the growing economic outlook.

クラウドコンピューティング市場 : 2028年までの世界予測 region


Moreover, Asia Pacific provides significant growth opportunities over the next five years. The rising demand for advanced solutions that are cloud-driven and cloud-supported has resulted in the increasing demand for cloud computing solutions in Asia Pacific, resulting in increasing investments and technological advancements across industries. The market in Asia Pacific is experiencing strong growth as Asia Pacific organizations are rapidly adopting cloud computing to meet the demands of their customers. The competition in this region is fragmented, and market vendors are looking to expand their presence there, which would result in infrastructure improvement and business-strategic benefits. Asia Pacific enterprises are less proficient than North American and European enterprises in information, security awareness, and technical expertise.


Further, our team conducted in-depth interviews with the Chief Executive Officers (CEOs), Chief Marketing Officers (CMO), Chief Operating Officers (COOs), Chief Technology Officers (CTOs), Vice Presidents (VPs), Managing Directors (MDs), domain heads, technology and innovation directors, and related key executives from various prominent companies and organizations operating in the cloud computing market.
§ By Company – Tier 1–20%, Tier 2–34%, and Tier 3–46%
§ By Designation – C-Level Executives–35%, Director Level–25%, and Others–40%
§ By Region – North America–42%, Europe–25%,  Asia Pacific–18%, RoW – 15%


The key players in the cloud computing market are AWS (US), Microsoft (US), IBM (US), Google (US), Alibaba Cloud (China), SAP (Germany), Salesforce (US), Oracle (US), Adobe (US), Workday (US), Fujitsu (Japan), VMware (US), Rackspace (US), DXC (US), Tencent Cloud (China), NEC (Japan), DigitalOcean (US), Joyent (US), Skytap (US), OVH (France), Navisite (US), CenturyLink (US), among others. The study includes an in-depth competitive analysis of these key players in the cloud computing market with their company profiles, recent developments, and key market strategies.

クラウドコンピューティング市場 : 2028年までの世界予測 ecosystem


Research Coverage
The research study covered inputs, insights, trends, and happenings from secondary sources, primary sources, stakeholders’ interviews, and surveys. Secondary sources include information from databases and repositories such as D&B Hoovers, Bloomberg, Factiva, and CoinDesk. We fetched primary data from supply-side industry experts who hold the chair of Chief Executive Officer (CEO), Chief Technological Officer (CTO), Chief Operating Officer (COO), Vice-President (VP) of IT, and Managing Director (MD), among others. We also reached out to a few startups during our primary interviews. Additionally, we have taken information and statistical and historical data from a few government associations, public sources, webinar and seminar transcripts, journals, conferences, and events.


Reasons to buy this report:
The report will help the market leaders/new entrants with information on the closest approximations of the revenue numbers for the overall cloud computing market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the market pulse and provides information on key market drivers, restraints, challenges, and opportunities. The report incorporates a critical section comprising the company profiles in the market, in which it has exhaustively evaluated the vendors in terms of product portfolio offerings and business strategies followed; this will give a holistic view of the current standing of the key players in the market and the ongoing developments encompassing partnerships, agreements, collaborations, mergers and acquisitions, joint ventures, new product or service launches, and business expansions. This evaluation will help the buyers understand how the major vendors are achieving service differentiation, and buyers can understand the need gap analysis for the existing services and new services needed to cater to these newly developed solutions for this market. The report can help the buyers understand significant benefits as well as driving factors that are becoming key growth drivers of the development of buyers in these services.


The report provides insights on the following pointers.
• Analysis of key drivers (rising demand for AI, personalized customer experience, need for disaster recovery and contingency plans), restraints (data security and privacy concern, lack of technical knowledge and expertise), opportunities (increase government initiatives, adoption of IoT and connected devices), and challenges (high complexity due to adoption of multi-cloud model, risk of vendor lock-in) influencing the growth of the cloud computing market
• Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the cloud computing market
• Market Development: Comprehensive information about lucrative markets – the report analyses the cloud computing market across varied regions.
• Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the cloud computing market
Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players, like include AWS (US), Microsoft (US), IBM (US), Google (US), Alibaba Cloud (China), SAP (Germany), Salesforce (US), Oracle (US), Adobe (US), Workday (US), Fujitsu (Japan), VMware (US), Rackspace (US), DXC (US), Tencent Cloud (China), NEC (Japan), DigitalOcean (US), Joyent (US), Skytap (US), OVH (France), Navisite (US), CenturyLink (US), Infor (US), Sage (UK), Intuit (US), OpenText (Canada), Cisco (US), Box (US), Zoho (US), Citrix (US), Epicor (US), Upland Software (US), ServiceNow (US), IFS (Sweden), App Maisters (US), Zymr (US), JDV Technologies (India), Tudip Technologies (India), Visartech (US), Cloudflex (Nigeria), Cloudways (Malta), Vultr (US), and pCloud (Switzerland) in the cloud computing market. The report also helps stakeholders understand the competitive analysis of these market players.

Table of Contents

1            INTRODUCTION            31

1.1         STUDY OBJECTIVES      31

1.2         MARKET DEFINITION   31

1.2.1      INCLUSIONS AND EXCLUSIONS 32

1.3         MARKET SCOPE             32

1.3.1      MARKET SEGMENTATION         33

1.3.2      REGIONS COVERED      34

1.3.3      YEARS CONSIDERED     34

1.4         CURRENCY CONSIDERED          35

TABLE 1             USD EXCHANGE RATES, 2018–2022         35

1.5         STAKEHOLDERS            35

1.6         SUMMARY OF CHANGES            36

1.6.1      RECESSION IMPACT      36

2            RESEARCH METHODOLOGY     38

2.1         RESEARCH APPROACH 38

FIGURE 1           CLOUD COMPUTING MARKET: RESEARCH DESIGN       39

2.1.1      SECONDARY DATA       39

2.1.2      PRIMARY DATA 40

2.1.2.1   Breakup of primary profiles             41

2.1.2.2   Key industry insights          41

2.2         MARKET FORECAST      42

TABLE 2             FACTOR ANALYSIS        42

2.3         MARKET SIZE ESTIMATION       43

FIGURE 2           CLOUD COMPUTING MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES   43

2.3.1      TOP-DOWN APPROACH             44

FIGURE 3           MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH       44

2.3.2      BOTTOM-UP APPROACH           44

FIGURE 4           MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH       45

FIGURE 5           CLOUD COMPUTING MARKET: RESEARCH FLOW          45

2.3.3      MARKET ESTIMATION APPROACHES    46

FIGURE 6           MARKET SIZE ESTIMATION METHODOLOGY (SUPPLY SIDE): ILLUSTRATION OF VENDOR REVENUE ESTIMATION     46

FIGURE 7           MARKET SIZE ESTIMATION METHODOLOGY: SUPPLY-SIDE ANALYSIS          47

FIGURE 8           MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH FROM SUPPLY SIDE, COLLECTIVE REVENUE OF VENDORS 47

FIGURE 9           DEMAND-SIDE APPROACH: CLOUD COMPUTING MARKET              48

2.4         DATA TRIANGULATION             49

FIGURE 10         CLOUD COMPUTING MARKET: DATA TRIANGULATION              49

2.5         IMPACT OF RECESSION ON GLOBAL CLOUD COMPUTING MARKET              50

2.6         RESEARCH ASSUMPTIONS         50

2.7         LIMITATIONS   53

3            EXECUTIVE SUMMARY 54

TABLE 3             CLOUD COMPUTING MARKET SIZE AND GROWTH, 2018–2022 (USD BILLION, Y-O-Y %)             55

TABLE 4             CLOUD COMPUTING MARKET SIZE AND GROWTH, 2023–2028 (USD BILLION, Y-O-Y %)             55

FIGURE 11         GLOBAL CLOUD COMPUTING MARKET TO WITNESS SIGNIFICANT GROWTH 55

FIGURE 12         NORTH AMERICA TO ACCOUNT FOR LARGEST SHARE IN 2023              57

FIGURE 13         FASTEST-GROWING SEGMENTS OF CLOUD COMPUTING MARKET            58

4            PREMIUM INSIGHTS      60

4.1         OVERVIEW OF CLOUD COMPUTING MARKET   60

FIGURE 14         RISE OF REMOTE WORK AND GLOBALIZATION TO DRIVE MARKET GROWTH        60

4.2         CLOUD COMPUTING MARKET, BY SERVICE MODEL      60

FIGURE 15         SAAS SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD     60

4.3         CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL         61

FIGURE 16         PUBLIC CLOUD DEPLOYMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD    61

4.4         CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE            61

FIGURE 17         LARGE ENTERPRISES SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE DURING FORECAST PERIOD    61

4.5         CLOUD COMPUTING MARKET, BY VERTICAL   62

FIGURE 18         BFSI VERTICAL TO ACCOUNT FOR LARGEST MARKET SHARE IN 2023 62

4.6         CLOUD COMPUTING MARKET: REGIONAL SCENARIO  62

FIGURE 19         ASIA PACIFIC EXPECTED TO EMERGE AS BEST MARKET FOR INVESTMENTS IN NEXT FIVE YEARS      62

5            MARKET OVERVIEW AND INDUSTRY TRENDS   63

5.1         INTRODUCTION            63

5.2         MARKET DYNAMICS     63

FIGURE 20         CLOUD COMPUTING MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES    64

5.2.1      DRIVERS            64

5.2.1.1   Accelerated spending on cloud         64

FIGURE 21         GLOBAL PUBLIC CLOUD INFRASTRUCTURE-AS-A-SERVICE (IAAS) END-USER SPENDING (BILLION USD)     65

5.2.1.2   Rising demand for AI         65

FIGURE 22         AVERAGE NUMBER OF AI OR ML PROJECTS DEPLOYED 66

5.2.1.3   Personalized customer experience   66

5.2.1.4   Need for disaster recovery and contingency plans        66

5.2.2      RESTRAINTS     67

5.2.2.1   Data security and privacy concerns  67

FIGURE 23         ENTERPRISE SECURITY ISSUES 67

5.2.2.2   Lack of technical knowledge and expertise     67

5.2.3      OPPORTUNITIES           68

5.2.3.1   Increasing government initiatives     68

5.2.3.2   Adoption of IoT and connected devices         68

FIGURE 24         PROGNOSIS OF WORLDWIDE SPENDING ON INTERNET OF THINGS (IOT) FROM 2018 TO 2023 (BILLION USD)          68

5.2.4      CHALLENGES   69

5.2.4.1   High complexity due to adoption of multi-cloud model 69

5.2.4.2   Risk of vendor lock-in        69

5.3         CASE STUDY ANALYSIS 69

5.3.1      CASE STUDY 1: ZEOTAP IMPLEMENTED DEVOPS ARCHITECTURE TO IMPROVE PROCESS OPTIMIZATION      69

5.3.2      CASE STUDY 2: GHOST TEAM IMPLEMENTED DIGITALOCEAN’S APP TO MEET ITS CLOUD COMPUTING REQUIREMENTS     70

5.3.3      CASE STUDY 3: CITRIX CLOUD ENABLED AUTODESK TO ENHANCE ITS DIGITIZATION 70

5.3.4      CASE STUDY 4: AWS CLOUD HELPED SIMSCALE SIMULATE COST-EFFECTIVE DESIGNS AND MAKE BETTER-INFORMED DECISIONS          71

5.3.5      CASE STUDY 5: ACCENTURE DIGITAL EXPERIENCE REVOLUTIONIZED MINNA BANK    72

5.4         SUPPLY CHAIN ANALYSIS          73

FIGURE 25         CLOUD COMPUTING MARKET: SUPPLY CHAIN 73

5.5         ECOSYSTEM ANALYSIS 74

FIGURE 26         CLOUD COMPUTING MARKET: ECOSYSTEM     74

5.6         PORTER’S FIVE FORCES ANALYSIS         75

FIGURE 27         CLOUD COMPUTING MARKET: PORTER’S FIVE FORCES ANALYSIS          75

TABLE 5             CLOUD COMPUTING MARKET: PORTER’S FIVE FORCES ANALYSIS          75

5.6.1      THREAT OF NEW ENTRANTS    76

5.6.2      THREAT OF SUBSTITUTES         76

5.6.3      BARGAINING POWER OF SUPPLIERS     76

5.6.4      BARGAINING POWER OF BUYERS           76

5.6.5      INTENSITY OF COMPETITIVE RIVALRY 77

5.7         PRICING ANALYSIS        77

5.7.1      AVERAGE SELLING PRICE (ASP) TREND OF KEY PLAYERS, BY SOLUTION        77

TABLE 6             CLOUD COMPUTING MARKET: AVERAGE PRICING LEVELS (USD)   77

5.7.2      INDICATIVE PRICING ANALYSIS OF CLOUD COMPUTING SOLUTIONS              78

TABLE 7             INDICATIVE PRICING ANALYSIS OF CLOUD COMPUTING SOLUTIONS      78

5.8         TECHNOLOGY ANALYSIS           80

5.8.1      KEY TECHNOLOGY       80

5.8.1.1   Containerization  80

5.8.1.2   Virtualization      80

5.8.2      COMPLIMENTARY TECHNOLOGY         80

5.8.2.1   Internet of Things (IoT)    80

5.8.2.2   Cybersecurity      81

5.8.2.3   DevOps 81

5.8.3      ADJACENT TECHNOLOGY         81

5.8.3.1   Artificial Intelligence (AI)  81

5.8.3.2   Big data 82

5.8.3.3   Data analytics      82

5.8.3.4   Machine Learning (ML)    82

5.8.3.5   5G         83

5.9         PATENT ANALYSIS        83

FIGURE 28         NUMBER OF PATENTS PUBLISHED, 2012–2023   83

FIGURE 29         TOP FIVE PATENT OWNERS (GLOBAL) 84

TABLE 8             TOP TEN PATENT OWNERS       84

TABLE 9             PATENTS GRANTED TO VENDORS IN CLOUD COMPUTING MARKET            85

5.10       TRENDS/DISRUPTIONS IMPACTING BUYERS    86

FIGURE 30         CLOUD COMPUTING MARKET: TRENDS/DISRUPTIONS IMPACTING BUYERS     86

5.11       REGULATORY LANDSCAPE       87

5.11.1    REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS          87

5.11.1.1 Regulatory implications and industry standards           87

5.11.1.2 General Data Protection Regulation 87

5.11.1.3 SEC Rule 17a-4   87

5.11.1.4 ISO/IEC 27001   87

5.11.1.5 System and Organization Controls 2 Type II compliance           87

5.11.1.6 Financial Industry Regulatory Authority        88

5.11.1.7 Freedom of Information Act             88

5.11.1.8 Health Insurance Portability and Accountability Act    88

5.11.2    REGULATIONS, BY REGION       88

TABLE 10           NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS         88

TABLE 11           EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS         89

TABLE 12           ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS         90

TABLE 13           ROW: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS         92

5.12       KEY STAKEHOLDERS AND BUYING CRITERIA    93

5.12.1    KEY STAKEHOLDERS IN BUYING PROCESS         93

FIGURE 31         INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP INDUSTRY VERTICALS       93

TABLE 14           INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP INDUSTRY VERTICALS       93

5.12.2    BUYING CRITERIA         94

FIGURE 32         KEY BUYING CRITERIA FOR TOP INDUSTRY VERTICALS              94

TABLE 15           KEY BUYING CRITERIA FOR TOP INDUSTRY VERTICALS              94

5.13       KEY CONFERENCES AND EVENTS          95

TABLE 16           CLOUD COMPUTING MARKET: DETAILED LIST OF CONFERENCES AND EVENTS, 2023–2024             95

5.14       BUSINESS MODEL ANALYSIS     96

FIGURE 33         BUSINESS MODEL: CLOUD COMPUTING MARKET         96

5.14.1    PAY-AS-YOU-GO            97

5.14.2    SUBSCRIPTION MODEL 97

5.14.3    FREEMIUM        97

5.14.4    CUSTOM PRICING AGREEMENT             97

6            CLOUD COMPUTING MARKET, BY SERVICE MODEL      98

6.1         INTRODUCTION            99

FIGURE 34         SAAS SEGMENT TO ACCOUNT FOR LARGEST SIZE DURING FORECAST PERIOD       99

6.1.1      SERVICE MODEL: CLOUD COMPUTING MARKET DRIVERS         99

TABLE 17           CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2018–2022 (USD BILLION) 100

TABLE 18           CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2023–2028 (USD BILLION) 100

6.2         INFRASTRUCTURE-AS-A-SERVICE (IAAS)            101

6.2.1      HIGH FLEXIBILITY AND SCALABILITY TO ALLOW FOR EASY UPGRADES WITHOUT INCURRING LOSSES        101

FIGURE 35         COMPUTE SEGMENT TO ACCOUNT FOR LARGEST MARKET SIZE DURING FORECAST PERIOD           101

TABLE 19           IAAS: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION) 102

TABLE 20           IAAS: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION) 102

TABLE 21           CLOUD COMPUTING MARKET, BY IAAS, 2018–2022 (USD BILLION)           102

TABLE 22           CLOUD COMPUTING MARKET, BY IAAS, 2023–2028 (USD BILLION)           103

6.2.1.1   Primary storage   103

6.2.1.1.1 Primary storage to eliminate need for purchasing and managing data storage infrastructure       103

TABLE 23           PRIMARY STORAGE: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)        103

TABLE 24           PRIMARY STORAGE: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)        104

6.2.1.2   Disaster recovery & backup              104

6.2.1.2.1 Backup & disaster recovery applications providing protection for enterprise application data during disasters and assistance in speedy recovery process           104

TABLE 25           DISASTER RECOVERY & BACKUP: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)             105

TABLE 26           DISASTER RECOVERY & BACKUP: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)             105

6.2.1.3   Archiving             105

6.2.1.3.1 Data archiving systems to reduce primary storage and associated costs    105

TABLE 27           ARCHIVING: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)      106

TABLE 28           ARCHIVING: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)      106

6.2.1.4   Compute             106

6.2.1.4.1 Compute-intensive applications to offer affordability, scalability, integration, and load balancing      106

TABLE 29           COMPUTE: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)      107

TABLE 30           COMPUTE: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)      107

6.3         PLATFORM-AS-A-SERVICE (PAAS)          107

6.3.1      PAAS ENABLING QUICK CREATION OF NEW SOFTWARE BY PROVIDING COMPUTATION AND STORAGE INFRASTRUCTURES           107

FIGURE 36         DATA MANAGEMENT SEGMENT TO ACCOUNT FOR LARGEST MARKET SIZE DURING FORECAST PERIOD        108

TABLE 31           PAAS: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION) 108

TABLE 32           PAAS: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION) 109

TABLE 33           CLOUD COMPUTING MARKET, BY PAAS, 2018–2022 (USD BILLION)           109

TABLE 34           CLOUD COMPUTING MARKET, BY PAAS, 2023–2028 (USD BILLION)           109

6.3.1.1   Application development & platforms            110

6.3.1.1.1 Application development to provide cost-efficiency, scalability, and rapid development        110

TABLE 35           APPLICATION DEVELOPMENT & PLATFORMS: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)   110

TABLE 36           APPLICATION DEVELOPMENT & PLATFORMS: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)   110

6.3.1.2   Application testing & quality            111

6.3.1.2.1 Growing preference for effective testing strategy systems, user interfaces, and APIs      111

TABLE 37           APPLICATION TESTING & QUALITY: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)             111

TABLE 38           APPLICATION TESTING & QUALITY: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)             111

6.3.1.3   Analytics & reporting         112

6.3.1.3.1 Analytics and reporting applications to enhance performance and decision-making              112

TABLE 39           ANALYTICS & REPORTING: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)        112

TABLE 40           ANALYTICS & REPORTING: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)        112

6.3.1.4   Integration & orchestration              113

6.3.1.4.1 Integration and orchestration to aid automation and synchronization of data in real time 113

TABLE 41           INTEGRATION & ORCHESTRATION: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)             113

TABLE 42           INTEGRATION & ORCHESTRATION: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)             113

6.3.1.5   Data management             114

6.3.1.5.1 Data management solutions to ensure visibility, security, reliability, and data scalability            114

TABLE 43           DATA MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)        114

TABLE 44           DATA MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)        114

6.4         SOFTWARE AS A SERVICE (SAAS)            115

6.4.1      SAAS ENSURING ENHANCED SECURITY AND ELIMINATING NEED FOR HARDWARE EXPENDITURE       115

FIGURE 37         CUSTOMER RELATIONSHIP MANAGEMENT SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD         115

TABLE 45           SAAS: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION) 116

TABLE 46           SAAS: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION) 116

TABLE 47           CLOUD COMPUTING MARKET, BY SAAS, 2018–2022 (USD BILLION)           116

TABLE 48           CLOUD COMPUTING MARKET, BY SAAS, 2023–2028 (USD BILLION)           117

6.4.1.1   Customer relationship management 117

6.4.1.1.1 CRM to enable enterprises to store and utilize customer data at scale      117

TABLE 49           CUSTOMER RELATIONSHIP MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)   117

TABLE 50           CUSTOMER RELATIONSHIP MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)   118

6.4.1.2   Enterprise resource management     118

6.4.1.2.1 ERP applications used to remove expensive duplications and incompatible technology           118

TABLE 51           ENTERPRISE RESOURCE MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)             118

TABLE 52           ENTERPRISE RESOURCE MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)             119

6.4.1.3   Human capital management            119

6.4.1.3.1 Human capital management to help maximize value of human capital via effective management        119

TABLE 53           HUMAN CAPITAL MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)             119

TABLE 54           HUMAN CAPITAL MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)             120

6.4.1.4   Content management        120

6.4.1.4.1 Rising preference for information management, responsiveness, and scalability              120

TABLE 55           CONTENT MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)        121

TABLE 56           CONTENT MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)        121

6.4.1.5   Collaboration & productivity suites  121

6.4.1.5.1 Sharing of documents and files made easy by deployment of collaboration and productivity suites              121

TABLE 57           COLLABORATION & PRODUCTIVITY SUITES: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)   122

TABLE 58           COLLABORATION & PRODUCTIVITY SUITES: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)   122

6.4.1.6   Supply chain management 122

6.4.1.6.1 Supply chain management applications enabling online web portals to connect networks of various commercial partners directly         122

TABLE 59          SUPPLY CHAIN MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)   123

TABLE 60          SUPPLY CHAIN MANAGEMENT: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)   123

6.4.1.7   Other SaaS service models 123

TABLE 61          OTHER SAAS SERVICE MODELS: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)   124

TABLE 62          OTHER SAAS SERVICE MODELS: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)   124

7            CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL         125

7.1         INTRODUCTION            126

FIGURE 38         PUBLIC CLOUD SEGMENT TO ACCOUNT FOR LARGER MARKET SIZE DURING FORECAST PERIOD        126

7.1.1      DEPLOYMENT MODEL: CLOUD COMPUTING MARKET DRIVERS              126

TABLE 63           CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)           127

TABLE 64           CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)           127

7.2         PUBLIC CLOUD 127

7.2.1      PUBLIC CLOUD TO HELP ORGANIZATIONS MEET THEIR SCALABILITY DEMAND           127

TABLE 65           PUBLIC CLOUD: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)           128

TABLE 66           PUBLIC CLOUD: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)           128

7.3         PRIVATE CLOUD           128

7.3.1      PRIVATE CLOUD TO REDUCE RISKS, SECURITY ISSUES, AND REGULATORY HURDLES ASSOCIATED WITH CLOUD ADOPTION.          128

TABLE 67           PRIVATE CLOUD: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)           129

TABLE 68           PRIVATE CLOUD: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)           129

7.4         HYBRID CLOUD             130

7.4.1      HYBRID CLOUD TO ALLOW MOVING APPLICATIONS AND WORKLOADS BETWEEN PRIVATE AND PUBLIC CLOUDS BASED ON SPECIFIC NEEDS 130

TABLE 69           HYBRID CLOUD: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)           130

TABLE 70           HYBRID CLOUD: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)           131

8            CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE            132

8.1         INTRODUCTION            133

FIGURE 39         LARGE ENTERPRISES TO DOMINATE MARKET DURING FORECAST PERIOD       133

8.1.1      ORGANIZATION SIZE: CLOUD COMPUTING MARKET DRIVERS 133

TABLE 71           CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)      134

TABLE 72           CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)      134

8.2         LARGE ENTERPRISES    134

8.2.1      INCREASE IN ADOPTION OF CLOUD COMPUTING IN LARGE ENTERPRISES TO IMPROVE PRODUCTIVITY AND EFFICIENCY  134

TABLE 73           LARGE ENTERPRISES: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)        135

TABLE 74           LARGE ENTERPRISES: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)        135

8.3         SMALL AND MEDIUM-SIZED ENTERPRISES        135

8.3.1      IMPLEMENTATION OF CLOUD COMPUTING TO REDUCE ADMINISTRATIVE OVERHEAD AND IMPROVED BUSINESS EFFICIENCY FOR SMES    135

TABLE 75           SMES: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION) 136

TABLE 76           SMES: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION) 136

9            CLOUD COMPUTING MARKET, BY VERTICAL   137

9.1         INTRODUCTION            138

FIGURE 40         BFSI VERTICAL TO ACCOUNT FOR LARGEST MARKET DURING FORECAST PERIOD       138

9.1.1      VERTICALS: CLOUD COMPUTING MARKET DRIVERS    138

TABLE 77           CLOUD COMPUTING MARKET, BY VERTICAL, 2018–2022 (USD BILLION)           139

TABLE 78           CLOUD COMPUTING MARKET, BY VERTICAL, 2023–2028 (USD BILLION)           139

9.2         BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI)           140

9.2.1      NEED TO DECREASE EXPENSES, ENCOURAGE INNOVATION, AND INCREASE FLEXIBILITY 140

9.2.2      BFSI: APPLICATION AREAS        140

TABLE 79           BFSI: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION) 141

TABLE 80           BFSI: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION) 141

9.2.2.1   Core banking systems        141

9.2.2.2   Online & mobile banking   142

9.2.2.3   Risk management & compliance      142

9.2.2.4   Other BFSI services           142

9.3         ENERGY & UTILITIES    143

9.3.1      ADDRESSING ISSUES RELATED TO CRUDE OIL, STORAGE, AND TRANSPORTATION       143

9.3.2      ENERGY & UTILITIES: APPLICATION AREAS      143

TABLE 81           ENERGY & UTILITIES: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)        143

TABLE 82           ENERGY & UTILITIES: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)        144

9.3.2.1   Smart grid management     144

9.3.2.2   Energy monitoring & management  144

9.3.2.3   Renewable energy forecasting          145

9.3.2.4   Other energy & utility services         145

9.4         GOVERNMENT & PUBLIC SECTOR         145

9.4.1      NEED FOR GOVERNMENT AGENCIES TO GAIN GREATER VISIBILITY AND FASTER DATA ANALYSIS TO DRIVE MARKET          145

9.4.2      GOVERNMENT & PUBLIC SECTOR: APPLICATION AREAS           146

TABLE 83           GOVERNMENT & PUBLIC SECTOR: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)             146

TABLE 84           GOVERNMENT & PUBLIC SECTOR: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)             147

9.4.2.1   Government infrastructure migration            147

9.4.2.2   Digital government & e-government services 147

9.4.2.3   Open data & transparency 147

9.4.2.4   Other government & public sector services    148

9.5         TELECOMMUNICATIONS          148

9.5.1      DEMAND FOR GREATER NETWORK REACH ACROSS TELECOM PROVIDERS       148

9.5.2      TELECOMMUNICATIONS: APPLICATION AREAS             149

TABLE 85           TELECOMMUNICATIONS: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)        149

TABLE 86           TELECOMMUNICATIONS: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)        149

9.5.2.1   Network function virtualization (NFV)          149

9.5.2.2   Software-defined networking (SDN)             150

9.5.2.3   Edge computing   150

9.5.2.4   Other telecommunication services   151

9.6         IT & ITES            151

9.6.1      INVESTMENT IN NEW TECHNOLOGIES TO SPUR INNOVATION AND ATTRACT CONSUMERS 151

9.6.2      IT & ITES: APPLICATION AREAS 151

TABLE 87           IT & ITES: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)      152

TABLE 88           IT & ITES: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)      152

9.6.2.1   DevOps 152

9.6.2.2   Big data & analytics           153

9.6.2.3   IT security & compliance   153

9.6.2.4   Other IT & ITeS services   153

9.7         RETAIL & CONSUMER GOODS  154

9.7.1      DEMAND FOR BETTER STORAGE, BACKUP, AND SECURITY SERVICES              154

9.7.2      RETAIL & CONSUMER GOODS: APPLICATION AREAS     155

TABLE 89           RETAIL & CONSUMER GOODS: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)   155

TABLE 90           RETAIL & CONSUMER GOODS: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)   155

9.7.2.1   eCommerce & online marketplaces  156

9.7.2.2   Customer relationship management (CRM)  156

9.7.2.3   Point of sale (PoS) systems 156

9.7.2.4   Other retail & consumer goods services         157

9.8         MANUFACTURING        157

9.8.1      SEAMLESS DATA MANAGEMENT AND REAL-TIME VISIBILITY OFFERED BY CLOUD COMPUTING SERVICES        157

9.8.2      MANUFACTURING: APPLICATION AREAS           157

TABLE 91          MANUFACTURING: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)           158

TABLE 92          MANUFACTURING: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)           158

9.8.2.1   Supply chain management 159

9.8.2.2   Product lifecycle management         159

9.8.2.3   Manufacturing execution systems (MES)       159

9.8.2.4   Other manufacturing services          159

9.9         MEDIA & ENTERTAINMENT      160

9.9.1      HYBRID OR MULTI-CLOUD DEPLOYMENTS TO ALLOW WORKLOADS TO BE SHIFTED ACROSS PUBLIC AND PRIVATE INFRASTRUCTURES      160

9.9.2      MEDIA & ENTERTAINMENT: APPLICATION AREAS         160

TABLE 93           MEDIA & ENTERTAINMENT: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)        161

TABLE 94           MEDIA & ENTERTAINMENT: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)        161

9.9.2.1   Content storage & distribution         161

9.9.2.2   Media streaming  162

9.9.2.3   Content production & post-production          162

9.9.2.4   Other media & entertainment services           162

9.10       HEALTHCARE & LIFE SCIENCES 162

9.10.1    INCREASED FOCUS ON MANAGING PATIENTS’ RECORDS          162

9.10.2    HEALTHCARE & LIFE SCIENCES: APPLICATION AREAS  163

TABLE 95          HEALTHCARE & LIFE SCIENCES: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)   163

TABLE 96          HEALTHCARE & LIFE SCIENCES: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)   164

9.10.2.1 Electronic health records (EHRs)    164

9.10.2.2 Telemedicine & remote patient monitoring    164

9.10.2.3 Genomic sequencing & bioinformatics           164

9.10.2.4 Other healthcare & life science services          165

9.11       OTHER VERTICALS       165

TABLE 97           OTHER VERTICALS: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)        165

TABLE 98           OTHER VERTICALS: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)        166

10          CLOUD COMPUTING MARKET, BY REGION       167

10.1       INTRODUCTION            168

FIGURE 41         NORTH AMERICA TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD      168

TABLE 99           CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)           168

TABLE 100         CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)           169

10.2       NORTH AMERICA          169

10.2.1    NORTH AMERICA: CLOUD COMPUTING MARKET DRIVERS       169

10.2.2    NORTH AMERICA: RECESSION IMPACT 170

FIGURE 42         NORTH AMERICA: MARKET SNAPSHOT 171

TABLE 101         NORTH AMERICA: CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2018–2022 (USD BILLION)         171

TABLE 102         NORTH AMERICA: CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2023–2028 (USD BILLION)         172

TABLE 103         NORTH AMERICA: CLOUD COMPUTING MARKET, BY IAAS, 2018–2022 (USD BILLION)           172

TABLE 104         NORTH AMERICA: CLOUD COMPUTING MARKET, BY IAAS, 2023–2028 (USD BILLION)           172

TABLE 105         NORTH AMERICA: CLOUD COMPUTING MARKET, BY PAAS, 2018–2022 (USD BILLION)           173

TABLE 106         NORTH AMERICA: CLOUD COMPUTING MARKET, BY PAAS, 2023–2028 (USD BILLION)           173

TABLE 107         NORTH AMERICA: CLOUD COMPUTING MARKET, BY SAAS, 2018–2022 (USD BILLION)           173

TABLE 108         NORTH AMERICA: CLOUD COMPUTING MARKET, BY SAAS, 2023–2028 (USD BILLION)           174

TABLE 109         NORTH AMERICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          174

TABLE 110         NORTH AMERICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          174

TABLE 111         NORTH AMERICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             175

TABLE 112         NORTH AMERICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             175

TABLE 113         NORTH AMERICA: CLOUD COMPUTING MARKET, BY VERTICAL, 2018–2022 (USD BILLION)     175

TABLE 114         NORTH AMERICA: CLOUD COMPUTING MARKET, BY VERTICAL, 2023–2028 (USD BILLION)     176

TABLE 115         NORTH AMERICA: CLOUD COMPUTING MARKET, BY COUNTRY, 2018–2022 (USD BILLION)     176

TABLE 116         NORTH AMERICA: CLOUD COMPUTING MARKET, BY COUNTRY, 2023–2028 (USD BILLION)     176

10.2.3    US         177

10.2.3.1 Presence of several cloud computing providers to drive market  177

TABLE 117         US: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)           177

TABLE 118         US: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)           177

TABLE 119         US: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)           178

TABLE 120         US: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)           178

10.2.4    CANADA            178

10.2.4.1 Presence of knowledgeable and skilled workforce to boost market            178

TABLE 121         CANADA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         179

TABLE 122         CANADA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         179

TABLE 123         CANADA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 179

TABLE 124         CANADA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 179

10.3       EUROPE             180

10.3.1    EUROPE: CLOUD COMPUTING MARKET DRIVERS          180

10.3.2    EUROPE: RECESSION IMPACT   180

TABLE 125         EUROPE: CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2018–2022 (USD BILLION)           181

TABLE 126         EUROPE: CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2023–2028 (USD BILLION)           181

TABLE 127         EUROPE: CLOUD COMPUTING MARKET, BY IAAS, 2018–2022 (USD BILLION) 181

TABLE 128         EUROPE: CLOUD COMPUTING MARKET, BY IAAS, 2023–2028 (USD BILLION) 182

TABLE 129         EUROPE: CLOUD COMPUTING MARKET, BY PAAS, 2018–2022 (USD BILLION) 182

TABLE 130         EUROPE: CLOUD COMPUTING MARKET, BY PAAS, 2023–2028 (USD BILLION) 182

TABLE 131         EUROPE: CLOUD COMPUTING MARKET, BY SAAS, 2018–2022 (USD BILLION) 183

TABLE 132         EUROPE: CLOUD COMPUTING MARKET, BY SAAS, 2023–2028 (USD BILLION) 183

TABLE 133         EUROPE: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         183

TABLE 134         EUROPE: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         184

TABLE 135         EUROPE: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 184

TABLE 136         EUROPE: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 184

TABLE 137         EUROPE: CLOUD COMPUTING MARKET, BY VERTICAL, 2018–2022 (USD BILLION)      185

TABLE 138         EUROPE: CLOUD COMPUTING MARKET, BY VERTICAL, 2023–2028 (USD BILLION)      185

TABLE 139         EUROPE: CLOUD COMPUTING MARKET, BY COUNTRY, 2018–2022 (USD BILLION)      186

TABLE 140         EUROPE: CLOUD COMPUTING MARKET, BY COUNTRY, 2023–2028 (USD BILLION)      186

10.3.3    UK         186

10.3.3.1 Increase in digitalization and rapid surge in mobile devices to accelerate market growth   186

TABLE 141         UK: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)           187

TABLE 142         UK: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)           187

TABLE 143         UK: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)           187

TABLE 144         UK: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)           187

10.3.4    GERMANY         188

10.3.4.1 Need for data governance and high levels of security to fuel market growth              188

TABLE 145         GERMANY: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         188

TABLE 146         GERMANY: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         188

TABLE 147         GERMANY: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 189

TABLE 148         GERMANY: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 189

10.3.5    FRANCE             189

10.3.5.1 Increase in expansion of cloud-based businesses to drive market 189

TABLE 149         FRANCE: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         190

TABLE 150         FRANCE: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         190

TABLE 151         FRANCE: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 190

TABLE 152         FRANCE: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 190

10.3.6    SPAIN   191

10.3.6.1 Expansion plans and road maps of “hyper scalars” to drive market            191

TABLE 153         SPAIN: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         191

TABLE 154         SPAIN: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         191

TABLE 155         SPAIN: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 192

TABLE 156         SPAIN: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 192

10.3.7    ITALY   192

10.3.7.1 Smart city initiatives and digital transformation to fuel market growth     192

TABLE 157         ITALY: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         193

TABLE 158         ITALY: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         193

TABLE 159         ITALY: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 193

TABLE 160         ITALY: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 193

10.3.8    NETHERLANDS 194

10.3.8.1 Increase in focus on international trade and favorable regulations to boost market              194

TABLE 161         NETHERLANDS: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          194

TABLE 162         NETHERLANDS: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          194

TABLE 163         NETHERLANDS: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             195

TABLE 164         NETHERLANDS: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             195

10.3.9    REST OF EUROPE           195

TABLE 165         REST OF EUROPE: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          196

TABLE 166         REST OF EUROPE: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          196

TABLE 167         REST OF EUROPE: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             196

TABLE 168         REST OF EUROPE: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             197

10.4       ASIA PACIFIC    197

10.4.1    ASIA PACIFIC: CLOUD COMPUTING MARKET DRIVERS 197

10.4.2    ASIA PACIFIC: RECESSION IMPACT        197

FIGURE 43         ASIA PACIFIC: REGIONAL SNAPSHOT    198

TABLE 169         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2018–2022 (USD BILLION)         199

TABLE 170         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2023–2028 (USD BILLION)         199

TABLE 171         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY IAAS, 2018–2022 (USD BILLION)      199

TABLE 172         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY IAAS, 2023–2028 (USD BILLION)      200

TABLE 173         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY PAAS, 2018–2022 (USD BILLION)      200

TABLE 174         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY PAAS, 2023–2028 (USD BILLION)      200

TABLE 175         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY SAAS, 2018–2022 (USD BILLION)      201

TABLE 176         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY SAAS, 2023–2028 (USD BILLION)      201

TABLE 177         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          201

TABLE 178         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          202

TABLE 179         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             202

TABLE 180         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             202

TABLE 181         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY VERTICAL, 2018–2022 (USD BILLION)           203

TABLE 182         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY VERTICAL, 2023–2028 (USD BILLION)           203

TABLE 183         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY COUNTRY, 2018–2022 (USD BILLION)           204

TABLE 184         ASIA PACIFIC: CLOUD COMPUTING MARKET, BY COUNTRY, 2023–2028 (USD BILLION)           204

10.4.3    CHINA  205

10.4.3.1 Low costs and enhanced business efficiencies to boost demand for cloud-based technologies        205

TABLE 185         CHINA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         205

TABLE 186         CHINA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         205

TABLE 187         CHINA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 206

TABLE 188         CHINA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 206

10.4.4    JAPAN  206

10.4.4.1 High involvement of SMEs in cloud adoption to drive market    206

TABLE 189         JAPAN: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         207

TABLE 190         JAPAN: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         207

TABLE 191         JAPAN: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 207

TABLE 192         JAPAN: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 208

10.4.5    AUSTRALIA       208

10.4.5.1 Rapid technological advancements and high degree of R&D to foster market growth   208

TABLE 193         AUSTRALIA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         208

TABLE 194         AUSTRALIA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         209

TABLE 195         AUSTRALIA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             209

TABLE 196         AUSTRALIA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             209

10.4.6    SINGAPORE      210

10.4.6.1 Balanced approach to protecting personal information and facilitating innovation to accelerate market growth             210

TABLE 197         SINGAPORE: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         210

TABLE 198         SINGAPORE: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         210

TABLE 199         SINGAPORE: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             211

TABLE 200         SINGAPORE: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             211

10.4.7    INDIA   211

10.4.7.1 Broad customer base and rapid adoption of new technologies to drive market              211

TABLE 201         INDIA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         212

TABLE 202         INDIA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         212

TABLE 203         INDIA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 212

TABLE 204         INDIA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 212

10.4.8    SOUTH KOREA 213

10.4.8.1 Increasing number of vendors and attractive kick-start packages to accelerate market growth     213

TABLE 205         SOUTH KOREA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          213

TABLE 206         SOUTH KOREA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          213

TABLE 207         SOUTH KOREA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             214

TABLE 208         SOUTH KOREA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             214

10.4.9    REST OF ASIA PACIFIC  214

TABLE 209         REST OF ASIA PACIFIC: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          215

TABLE 210         REST OF ASIA PACIFIC: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          215

TABLE 211         REST OF ASIA PACIFIC: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             215

TABLE 212         REST OF ASIA PACIFIC: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             215

10.5       MIDDLE EAST & AFRICA             216

10.5.1    MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET DRIVERS              217

10.5.2    MIDDLE EAST & AFRICA: RECESSION IMPACT   217

TABLE 213         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2018–2022 (USD BILLION)       218

TABLE 214         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2023–2028 (USD BILLION)       218

TABLE 215         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY IAAS, 2018–2022 (USD BILLION) 218

TABLE 216         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY IAAS, 2023–2028 (USD BILLION) 219

TABLE 217         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY PAAS, 2018–2022 (USD BILLION) 219

TABLE 218         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY PAAS, 2023–2028 (USD BILLION) 219

TABLE 219         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY SAAS, 2018–2022 (USD BILLION) 220

TABLE 220         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY SAAS, 2023–2028 (USD BILLION) 220

TABLE 221         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          220

TABLE 222         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          221

TABLE 223         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             221

TABLE 224         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             221

TABLE 225         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY VERTICAL, 2018–2022 (USD BILLION)     222

TABLE 226         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY VERTICAL, 2023–2028 (USD BILLION)     222

TABLE 227         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY REGION, 2018–2022 (USD BILLION)        223

TABLE 228         MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY REGION, 2023–2028 (USD BILLION)        223

10.5.3    GULF CORPORATION COUNCIL (GCC) 223

10.5.3.1 Quick IT resource deployment, low-cost storage services, and resource monitoring to drive adoption of cloud computing             223

TABLE 229         GCC: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         224

TABLE 230         GCC: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         224

TABLE 231         GCC: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)           224

TABLE 232         GCC: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)           224

TABLE 233         GCC: CLOUD COMPUTING MARKET, BY COUNTRY, 2018–2022 (USD BILLION) 225

TABLE 234         GCC: CLOUD COMPUTING MARKET, BY COUNTRY, 2023–2028 (USD BILLION) 225

10.5.3.2 Saudi Arabia        225

10.5.3.3 Large mobile workforce and growing economy to drive market  225

TABLE 235         SAUDI ARABIA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          226

TABLE 236         SAUDI ARABIA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          226

TABLE 237         SAUDI ARABIA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             226

TABLE 238         SAUDI ARABIA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             227

10.5.3.4 UAE      227

10.5.3.4.1            Rising digital transformation to propel market             227

TABLE 239        UAE: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)           227

TABLE 240        UAE: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)           228

TABLE 241         UAE: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)           228

TABLE 242         UAE: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)           228

10.5.3.5 Qatar     229

10.5.3.5.1            Increase in government investments and economic development to accelerate market growth   229

TABLE 243         QATAR: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         229

TABLE 244         QATAR: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         229

TABLE 245         QATAR: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 230

TABLE 246         QATAR: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 230

10.5.3.6 Rest of GCC countries       230

TABLE 247         REST OF GCC COUNTRIES: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          231

TABLE 248         REST OF GCC COUNTRIES: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          231

TABLE 249         REST OF GCC COUNTRIES: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             231

TABLE 250         REST OF GCC COUNTRIES: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             231

10.5.4    SOUTH AFRICA 232

10.5.4.1 High adoption of cloud services by startups due to low costs and operational benefits to propel market   232

TABLE 251         SOUTH AFRICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          232

TABLE 252         SOUTH AFRICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          232

TABLE 253         SOUTH AFRICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             233

TABLE 254         SOUTH AFRICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             233

10.5.5    REST OF MIDDLE EAST & AFRICA           233

TABLE 255         REST OF MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION) 234

TABLE 256         REST OF MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION) 234

TABLE 257         REST OF MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)    234

TABLE 258         REST OF MIDDLE EAST & AFRICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)    234

10.6       LATIN AMERICA             235

10.6.1    LATIN AMERICA: CLOUD COMPUTING MARKET DRIVERS          235

10.6.2    LATIN AMERICA: RECESSION IMPACT   236

TABLE 259         LATIN AMERICA: CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2018–2022 (USD BILLION)         236

TABLE 260         LATIN AMERICA: CLOUD COMPUTING MARKET, BY SERVICE MODEL, 2023–2028 (USD BILLION)         236

TABLE 261         LATIN AMERICA: CLOUD COMPUTING MARKET, BY IAAS, 2018–2022 (USD BILLION)      237

TABLE 262         LATIN AMERICA: CLOUD COMPUTING MARKET, BY IAAS, 2023–2028 (USD BILLION)      237

TABLE 263         LATIN AMERICA: CLOUD COMPUTING MARKET, BY PAAS, 2018–2022 (USD BILLION)           237

TABLE 264         LATIN AMERICA: CLOUD COMPUTING MARKET, BY PAAS, 2023–2028 (USD BILLION)           238

TABLE 265         LATIN AMERICA: CLOUD COMPUTING MARKET, BY SAAS, 2018–2022 (USD BILLION)           238

TABLE 266         LATIN AMERICA: CLOUD COMPUTING MARKET, BY SAAS, 2023–2028 (USD BILLION)           238

TABLE 267         LATIN AMERICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          239

TABLE 268         LATIN AMERICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          239

TABLE 269         LATIN AMERICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             239

TABLE 270         LATIN AMERICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             239

TABLE 271         LATIN AMERICA: CLOUD COMPUTING MARKET, BY VERTICAL, 2018–2022 (USD BILLION)           240

TABLE 272         LATIN AMERICA: CLOUD COMPUTING MARKET, BY VERTICAL, 2023–2028 (USD BILLION)           240

TABLE 273        LATIN AMERICA: CLOUD COMPUTING MARKET, BY COUNTRY, 2018–2022 (USD BILLION)           241

TABLE 274        LATIN AMERICA: CLOUD COMPUTING MARKET, BY COUNTRY, 2023–2028 (USD BILLION)           241

10.6.3    BRAZIL 241

10.6.3.1 Need to modernize infrastructure and greater speed in catering to business demands to boost market   241

TABLE 275         BRAZIL: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         242

TABLE 276         BRAZIL: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         242

TABLE 277         BRAZIL: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 242

TABLE 278         BRAZIL: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 243

10.6.4    MEXICO             243

10.6.4.1 Need to enhance employee experience and increase organizational productivity to drive market        243

TABLE 279         MEXICO: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)         244

TABLE 280         MEXICO: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)         244

TABLE 281         MEXICO: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION) 244

TABLE 282         MEXICO: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION) 244

10.6.5    REST OF LATIN AMERICA          245

TABLE 283         LATIN AMERICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2018–2022 (USD BILLION)          245

TABLE 284         LATIN AMERICA: CLOUD COMPUTING MARKET, BY DEPLOYMENT MODEL, 2023–2028 (USD BILLION)          246

TABLE 285         LATIN AMERICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2018–2022 (USD BILLION)             246

TABLE 286         LATIN AMERICA: CLOUD COMPUTING MARKET, BY ORGANIZATION SIZE, 2023–2028 (USD BILLION)             246

11          COMPETITIVE LANDSCAPE       247

11.1       OVERVIEW        247

11.2       KEY PLAYERS STRATEGIES/RIGHT TO WIN        247

FIGURE 44         OVERVIEW OF STRATEGIES ADOPTED BY KEY CLOUD COMPUTING VENDORS             247

11.3       REVENUE ANALYSIS      248

FIGURE 45         HISTORICAL FIVE-YEAR SEGMENTAL REVENUE ANALYSIS OF KEY CLOUD COMPUTING PROVIDERS  248

11.4       MARKET SHARE ANALYSIS         249

FIGURE 46         MARKET SHARE ANALYSIS, 2022             249

TABLE 287         CLOUD COMPUTING MARKET: DEGREE OF COMPETITION              250

11.5       PRODUCT/BRAND COMPARISON          250

TABLE 288         BRANDS COMPARISON/VENDOR PRODUCT LANDSCAPE              250

11.6       GLOBAL SNAPSHOT OF KEY MARKET PARTICIPANTS   254

FIGURE 47         CLOUD COMPUTING MARKET: GLOBAL SNAPSHOT OF KEY MARKET PARTICIPANTS            254

11.7       COMPANY EVALUATION MATRIX          255

FIGURE 48         COMPANY EVALUATION MATRIX FOR KEY PLAYERS: CRITERIA WEIGHTAGE     255

11.7.1    STARS  256

11.7.2    EMERGING LEADERS    256

11.7.3    PERVASIVE PLAYERS     256

11.7.4    PARTICIPANTS 256

FIGURE 49         COMPANY EVALUATION MATRIX          257

11.7.5    COMPANY FOOTPRINT 257

TABLE 289         COMPANY REGION FOOTPRINT             257

TABLE 290         COMPANY SERVICE MODEL FOOTPRINT           258

TABLE 291         COMPANY DEPLOYMENT MODEL FOOTPRINT 258

TABLE 292         COMPANY VERTICAL FOOTPRINT         259

TABLE 293         COMPANY FOOTPRINT 259

11.8       STARTUP/SME EVALUATION MATRIX   260

FIGURE 50         STARTUP/SME EVALUATION MATRIX: CRITERIA WEIGHTAGE              260

FIGURE 51         STARTUP/SME EVALUATION MATRIX   261

11.8.1    PROGRESSIVE COMPANIES       261

11.8.2    RESPONSIVE VENDORS 261

11.8.3    DYNAMIC COMPANIES 262

11.8.4    STARTING BLOCKS       262

11.8.5    COMPETITIVE BENCHMARKING OF STARTUPS/SMES   262

TABLE 294         CLOUD COMPUTING MARKET: DETAILED LIST OF KEY STARTUPS/SMES           262

TABLE 295         STARTUP/SME FOOTPRINT, BY REGION             263

TABLE 296         STARTUP/SME FOOTPRINT, BY SERVICE            263

TABLE 297         STARTUP/SME FOOTPRINT      264

11.9       COMPANY FINANCIAL METRICS             264

FIGURE 52         VALUATION AND FINANCIAL METRICS OF CLOUD COMPUTING VENDORS             264

11.10     KEY MARKET DEVELOPMENTS 265

11.10.1  PRODUCT LAUNCHES AND PRODUCT ENHANCEMENTS            265

TABLE 298         CLOUD COMPUTING MARKET: PRODUCT LAUNCHES  265

11.10.2  DEALS  267

TABLE 299         CLOUD COMPUTING MARKET: DEALS 267

12          COMPANY PROFILES    269

12.1       INTRODUCTION            269

(Business Overview, Products/Solutions/Services offered, Recent Developments, MnM View)*

12.2       KEY PLAYERS   269

12.2.1    AWS      269

TABLE 300         AWS: COMPANY OVERVIEW      269

FIGURE 53         AWS: COMPANY SNAPSHOT      270

TABLE 301         AWS: PRODUCTS/SOLUTIONS/SERVICES OFFERED       270

TABLE 302         AWS: PRODUCT LAUNCHES      271

TABLE 303         AWS: DEALS      272

12.2.2    MICROSOFT      274

TABLE 304         MICROSOFT: COMPANY OVERVIEW      274

FIGURE 54         MICROSOFT: COMPANY SNAPSHOT      275

TABLE 305         MICROSOFT: PRODUCTS/SOLUTIONS/SERVICES OFFERED              275

TABLE 306         MICROSOFT: PRODUCT LAUNCHES      276

TABLE 307         MICROSOFT: DEALS      277

12.2.3    GOOGLE           279

TABLE 308         GOOGLE: COMPANY OVERVIEW            279

FIGURE 55         GOOGLE: COMPANY SNAPSHOT            280

TABLE 309         GOOGLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED              280

TABLE 310         GOOGLE: PRODUCT LAUNCHES            281

TABLE 311         GOOGLE: DEALS            281

12.2.4    ALIBABA CLOUD           284

TABLE 312         ALIBABA CLOUD: COMPANY OVERVIEW            284

FIGURE 56         ALIBABA CLOUD: COMPANY SNAPSHOT            284

TABLE 313         ALIBABA CLOUD: PRODUCTS/SOLUTIONS/SERVICES OFFERED          285

TABLE 314         ALIBABA CLOUD: PRODUCT LAUNCHES            285

TABLE 315         ALIBABA CLOUD: DEALS           286

12.2.5    IBM       288

TABLE 316         IBM: COMPANY OVERVIEW       288

FIGURE 57         IBM: COMPANY SNAPSHOT       289

TABLE 317         IBM: PRODUCTS/SOLUTIONS/SERVICES OFFERED        290

TABLE 318         IBM: PRODUCT LAUNCHES       290

TABLE 319         IBM: DEALS       291

12.2.6    SALESFORCE    293

TABLE 320         SALESFORCE: COMPANY OVERVIEW     293

FIGURE 58         SALESFORCE: COMPANY SNAPSHOT     294

TABLE 321         SALESFORCE: PRODUCTS/SOLUTIONS/SERVICES OFFERED              295

TABLE 322         SALESFORCE: PRODUCT LAUNCHES     295

TABLE 323         SALESFORCE: DEALS    296

12.2.7    ORACLE             297

TABLE 324         ORACLE: COMPANY OVERVIEW             297

FIGURE 59         ORACLE: COMPANY SNAPSHOT             298

TABLE 325         ORACLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED 299

TABLE 326         ORACLE: PRODUCT LAUNCHES             300

TABLE 327         ORACLE: DEALS             300

12.2.8    SAP       302

TABLE 328         SAP: COMPANY OVERVIEW       302

FIGURE 60         SAP: COMPANY SNAPSHOT       303

TABLE 329         SAP: PRODUCTS/SERVICES/SOLUTIONS OFFERED        304

TABLE 330         SAP: PRODUCT LAUNCHES       304

TABLE 331         SAP: DEALS       305

12.2.9    ADOBE 306

TABLE 332         ADOBE: COMPANY OVERVIEW 306

FIGURE 61         ADOBE: COMPANY SNAPSHOT 307

TABLE 333         ADOBE: PRODUCTS/SOLUTIONS/SERVICES OFFERED  307

TABLE 334         ADOBE: PRODUCT LAUNCHES 308

TABLE 335         ADOBE: DEALS 309

12.2.10  TENCENT CLOUD         310

TABLE 336         TENCENT CLOUD: COMPANY OVERVIEW          310

FIGURE 62         TENCENT CLOUD: COMPANY SNAPSHOT          311

TABLE 337         TENCENT CLOUD: PRODUCT/SOLUTIONS/SERVICES OFFERED          311

TABLE 338         TENCENT CLOUD: PRODUCT LAUNCHES          312

TABLE 339         TENCENT CLOUD: DEALS         312

12.3       OTHER PLAYERS           314

12.3.1    WORKDAY        314

12.3.2    FUJITSU             315

12.3.3    VMWARE           315

12.3.4    RACKSPACE      316

12.3.5    DXC      316

12.3.6    NEC      317

12.3.7    JOYENT             317

12.3.8    DIGITALOCEAN             318

12.3.9    SKYTAP             319

12.3.10  OVH     320

12.3.11  NAVISITE           320

12.3.12  CENTURYLINK 321

12.3.13  INFOR  321

12.3.14  SAGE    322

12.3.15  INTUIT 322

12.3.16  OPENTEXT       323

12.3.17  CISCO   323

12.3.18  BOX      324

12.3.19  ZOHO   324

12.3.20  CITRIX  325

12.3.21  EPICOR 325

12.3.22  UPLAND SOFTWARE     326

12.3.23  SERVICENOW   326

12.3.24  IFS         327

*Details on Business Overview, Products/Solutions/Services offered, Recent Developments, MnM View might not be captured in case of unlisted companies.

12.4       STARTUPS/SMES           328

12.4.1    APP MAISTERS 328

12.4.2    ZYMR   329

12.4.3    JDV TECHNOLOGIES    330

12.4.4    TUDIP TECHNOLOGIES             331

12.4.5    VISARTECH       332

12.4.6    CLOUDFLEX     333

12.4.7    CLOUDWAYS    334

12.4.8    VULTR 334

12.4.9    PCLOUD            335

13          ADJACENT AND RELATED MARKETS     336

13.1       INTRODUCTION            336

13.1.1    RELATED MARKETS      336

13.2       EDGE COMPUTING MARKET    336

TABLE 340         EDGE COMPUTING MARKET, BY COMPONENT, 2018–2022 (USD MILLION) 336

TABLE 341         EDGE COMPUTING MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 337

13.3       CLOUD APPLICATIONS MARKET           337

TABLE 342         CLOUD APPLICATIONS MARKET, BY APPLICATION, 2018–2025 (USD MILLION) 337

13.4       FINANCE CLOUD MARKET        338

TABLE 343         FINANCE CLOUD MARKET, BY OFFERING, 2019–2022 (USD MILLION)          338

TABLE 344         FINANCE CLOUD MARKET, BY OFFERING, 2023–2028 (USD MILLION)          338

14          APPENDIX         339

14.1       DISCUSSION GUIDE      339

14.2       KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL             343

14.3       CUSTOMIZATION OPTIONS      345

14.4       RELATED REPORTS       345

14.5       AUTHOR DETAILS         346