デジタル教育市場 – 2030年までの世界予測

本市場レポートは、デジタル教育市場を様々なセグメントにわたって網羅しています。多くのセグメントにおける市場規模と成長ポテンシャルは、学習モデル、配信方法、コースの種類、エンドユーザー、地域に基づいて推定されています。主要市場参加者の徹底的な競合分析、各社の事業情報、製品・サービス提供に関する重要な考察、現在のトレンド、そして重要な市場戦略が含まれています。

The digital education market is projected to grow from USD 32.36 billion in 2025 to USD 95.70 billion by 2030 at a CAGR of 24.2% during the forecast period. Organizations are adopting digital education systems to efficiently deliver and manage learning content flexibly and at scale, supporting students, employees, and professionals across various locations. These platforms integrate multiple tools such as interactive content, virtual classrooms, learning management systems, and real-time analytics to enhance engagement and track progress. Institutions rely on cloud-based digital platforms to allow quick updates, personalized learning paths, and seamless integration with existing systems. As the demand for continuous learning and upskilling grows, digital education enables accessible, adaptive, and cost-effective learning experiences for diverse audiences.

デジタル教育市場は、2025年の323.6億米ドルから2030年には957億米ドルに拡大し、予測期間中に年平均成長率（CAGR）24.2%で成長すると予測されています。組織は、学習コンテンツを柔軟かつ大規模に効率的に配信・管理し、様々な場所にいる学生、従業員、専門家をサポートするために、デジタル教育システムを導入しています。これらのプラットフォームは、インタラクティブコンテンツ、仮想教室、学習管理システム、リアルタイム分析などの複数のツールを統合し、エンゲージメントを高め、進捗状況を追跡します。教育機関は、迅速な更新、パーソナライズされた学習パス、既存システムとのシームレスな統合を実現するために、クラウドベースのデジタルプラットフォームを活用しています。継続的な学習とスキルアップの需要が高まる中、デジタル教育は、多様な対象者にとってアクセスしやすく、適応性に優れ、費用対効果の高い学習体験を可能にします。

Based on end users, the academic institutions segment is expected to lead the market during the forecast period.

The widespread adoption of digital platforms by schools, colleges, and universities is driving this growth as these institutions increasingly integrate online learning tools to enhance teaching and learning experiences. The shift toward blended and hybrid learning models, accelerated by the pandemic, has led to a sustained demand for digital content, virtual classrooms, and learning management systems. Moreover, academic institutions are investing in advanced technologies such as AI-driven personalized learning, virtual labs, and immersive simulations to offer flexible, engaging, and accessible education. Government initiatives promoting digital literacy and growing collaborations between educational institutions and technology providers further support this expansion. As academic institutions modernize their infrastructure and curricula, their reliance on digital education solutions is expected to remain strong, securing their dominant market position.

The professional certification and skill development segment is expected to register the highest CAGR during the forecast period based on course type.

As industries rapidly evolve with advancements in AI, data analytics, cybersecurity, and emerging technologies, there is a growing demand for continuous upskilling and reskilling among professionals. Digital platforms offer flexible, accessible, and industry-relevant certification programs that cater to working individuals seeking career advancement or transitions. Moreover, organizations increasingly invest in employee development programs to bridge skill gaps and maintain competitiveness in a dynamic job market. The rise of micro-credentials, modular learning, and partnerships between digital education providers and industry leaders further enhances the credibility and applicability of these courses. Additionally, the global recognition of online certifications and the growing acceptance of alternative credentials by employers are driving the strong growth of this segment in the digital education landscape.

Based on the learning model, the mobile learning segment is expected to hold the largest market share during the forecast period.

This growth is primarily driven by the widespread penetration of smartphones, tablets, and mobile internet connectivity, allowing learners to access educational content anytime and anywhere. Mobile learning supports microlearning, enabling users to engage with short, focused content that fits into busy schedules, making it highly suitable for working professionals and students. The increasing adoption of interactive apps, gamified learning, and AI-powered personalized content further enhances learner engagement and retention. Moreover, mobile learning facilitates real-time assessments, instant feedback, and collaborative learning through social features, fostering an interactive educational experience. The flexibility, convenience, and scalability offered by mobile learning make it increasingly popular across corporate training, K-12, and higher education sectors, contributing significantly to its robust growth in the evolving digital education landscape.

Breakdown of Primaries

Chief Executive Officers (CEOs), directors of innovation and technology, system integrators, and executives from several significant digital education companies were interviewed.

• By Company: Tier I: 40%, Tier II: 25%, and Tier III: 35%
• By Designation: C-Level Executives: 25%, Director Level: 37%, and Others: 38%
• By Region: North America: 38%, Europe: 24%, Asia Pacific: 22%, Rest of World: 16%

Some of the significant digital education market vendors are Udemy (US), Coursera (US), LinkedIn Learning (US), Pluralsight (US), edX (US), Udacity (US), Intellipaat (India), Swayam (India), Veranda Learning (India), and Alison (Ireland).

Research Coverage:

The market report covered the digital education market across segments. The market size and growth potential for many segments were estimated based on the learning model, delivery mode, course type, end user, and region. It contains a thorough competition analysis of the major market participants, information about their businesses, essential observations about their product and service offerings, current trends, and critical market strategies.

Reasons to Buy this Report:

With information on the most accurate revenue estimates for the whole digital education industry and its subsegments, the research will benefit market leaders and recent newcomers. Stakeholders will benefit from this report’s increased understanding of the competitive environment, which will help them better position their companies and develop go-to-market strategies. The research offers information on the main market drivers, constraints, opportunities, and challenges, as well as aids players in understanding the pulse of the industry.

The report provides insights on the following pointers:

Analysis of key drivers (Growing demand for personalized learning driven by adaptive technologies, Gamification enhancing student engagement in learning, Increasing need for upskilling and reskilling, Enhancing digital education with IOT devices in learning), restraints (Infrastructure shortage in rural areas, Prolonged screen time strains), opportunities (Transforming microlearning and modular learning with digital education, Offering localized language content boosting student engagement and course completion rates, Blockchain integration in education system facilitating instant credential verification for employees and institutions, Strategic alliances between edtech and corporate entities empowering students with industry-aligned learning experiences), and challenges (Insufficient interaction in virtual classrooms hindering student engagement, Insufficient teacher training hampers effective integration of digital tools) influencing the growth of the digital education market.

• Product Development/Innovation: Comprehensive analysis of emerging technologies, R&D initiatives, and new service and product introductions in the digital education market.
• Market Development: In-depth details regarding profitable markets: the paper examines the digital education market.
• Market Diversification: Comprehensive details regarding recent advancements, investments, unexplored regions, new goods and services, and the digital education market.
• Competitive Assessment: Thorough analysis of the market shares, expansion plans, and service portfolios of the top competitors in the digital education industry, such as Udemy (US), Coursera (US), LinkedIn Learning (US), Pluralsight (US), edX (US), Udacity (US), Intellipaat (India), Swayam (India), Veranda Learning (India), Alison (Ireland), Iversity (Germany), NovoEd (US), XeutangX (China), Khan Academy (US), Kadenze (US), Fedrica Web Learning (Italy), My Mooc (France), Treehouse (US), Skillshare (US), CXL (US), Go1 (Australia), DataCamp (US), Platzi (US), Chegg (US), and Dulingo (US).

Table of Contents

1               INTRODUCTION              27

1.1           STUDY OBJECTIVES       27

1.2           MARKET DEFINITION   27

1.2.1        INCLUSIONS AND EXCLUSIONS 28

1.3           MARKET SCOPE                28

1.3.1        MARKET SEGMENTATION           29

1.3.2        YEARS CONSIDERED      29

1.4           CURRENCY CONSIDERED            30

1.5           STAKEHOLDERS               30

1.6           SUMMARY OF CHANGES               31

2               RESEARCH METHODOLOGY       32

2.1           RESEARCH APPROACH  32

2.1.1        SECONDARY DATA          34

2.1.2        PRIMARY DATA 34

2.1.2.1    Breakup of primary profiles                35

2.1.2.2    Primary respondents            35

2.1.2.3    Key industry insights           36

2.2           MARKET BREAKUP AND DATA TRIANGULATION                 36

2.3           MARKET SIZE ESTIMATION         37

2.3.1        TOP-DOWN APPROACH                38

2.3.2        BOTTOM-UP APPROACH              38

2.3.3        MARKET ESTIMATION APPROACHES     40

2.4           MARKET FORECAST       42

2.5           RESEARCH ASSUMPTIONS           43

2.6           RESEARCH LIMITATIONS             44

3               EXECUTIVE SUMMARY  45

4               PREMIUM INSIGHTS       50

4.1           ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN DIGITAL EDUCATION MARKET 50

4.2           DIGITAL EDUCATION MARKET, BY LEARNING MODEL (2025 VS 2030)     51

4.3           DIGITAL EDUCATION MARKET, BY DELIVERY MODE (2025 VS 2030)     51

4.4           DIGITAL EDUCATION MARKET, BY COURSE TYPE (2025 VS 2030)                 52

4.5           DIGITAL EDUCATION MARKET, BY END USER (2025 VS 2030)      52

4.6           DIGITAL EDUCATION MARKET: REGIONAL SCENARIO                 53

5               MARKET OVERVIEW AND INDUSTRY TRENDS    54

5.1           INTRODUCTION              54

5.2           MARKET DYNAMICS       54

5.2.1        DRIVERS               55

5.2.1.1    Growing demand for adaptive technology-driven personalized learning  55

5.2.1.2    Gamification enhancing student engagement in learning                 55

5.2.1.3    Rising need for upskilling and reskilling           56

5.2.1.4    Increasing IoT integration in digital education for real-time engagement           56

5.2.2        RESTRAINTS      57

5.2.2.1    Infrastructure shortage in rural areas                57

5.2.2.2    Prolonged screen time         57

5.2.3        OPPORTUNITIES              57

5.2.3.1    Transforming microlearning and modular learning with digital education                57

5.2.3.2    Localized content creation to boost course completion rates                 58

5.2.3.3    Blockchain integration in education systems   58

5.2.3.4    Corporate-academic EdTech partnerships       59

5.2.4        CHALLENGES    59

5.2.4.1    Insufficient interaction in virtual classrooms hindering student engagement           59

5.2.4.2    Inadequate teacher training hampering effective integration of digital tools            59

5.3           CASE STUDY ANALYSIS 60

5.3.1        COURSERA BUILDING FUTURE-READY WORKFORCE FOR ABU DHABI GOVERNMENT                60

5.3.2        ITX ENHANCED EMPLOYEE DEVELOPMENT AND LOYALTY WITH UDEMY BUSINESS          61

5.3.3        STRATEGIC SHIFT OF HALLYM UNIVERSITY TO ENHANCE STUDENT LEARNING WITH EDX         61

5.3.4        ENHANCING EMPLOYEE DIGITAL SKILLS WITH UDACITY             62

5.3.5        ADOPTION OF LINKEDIN LEARNING BY FINASTRA FOR EMPLOYEE SKILL DEVELOPMENT           62

5.4           ECOSYSTEM ANALYSIS  63

5.5           SUPPLY CHAIN ANALYSIS             64

5.6           PRICING ANALYSIS          66

5.6.1        AVERAGE SELLING PRICE (ASP) OF KEY PLAYERS, BY REGION                66

5.6.2        INDICATIVE PRICING OF KEY PLAYERS, BY END USER                 66

5.7           PATENT ANALYSIS          67

5.8           TECHNOLOGY ANALYSIS             69

5.8.1        KEY TECHNOLOGIES     69

5.8.1.1    Learning management systems (LMS)             69

5.8.1.2    Cloud-based platforms        69

5.8.2        COMPLEMENTARY TECHNOLOGIES       70

5.8.2.1    Blockchain             70

5.8.2.2    Natural learning processing (NLP)   70

5.8.3        ADJACENT TECHNOLOGIES       70

5.8.3.1    AR & VR                 70

5.8.3.2    Gamification & simulation  70

5.9           REGULATORY LANDSCAPE         71

5.9.1        REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS             71

5.9.2        REGULATIONS, BY REGION         73

5.10         PORTER’S FIVE FORCES ANALYSIS           76

5.10.1      THREAT OF NEW ENTRANTS      77

5.10.2      THREAT OF SUBSTITUTES          77

5.10.3      BARGAINING POWER OF BUYERS             77

5.10.4      BARGAINING POWER OF SUPPLIERS       77

5.10.5      INTENSITY OF COMPETITIVE RIVALRY 78

5.11         KEY STAKEHOLDERS AND BUYING CRITERIA     78

5.11.1      KEY STAKEHOLDERS IN BUYING PROCESS           78

5.11.2      BUYING CRITERIA           79

5.12         KEY CONFERENCES AND EVENTS, 2025  80

5.13         TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS            81

5.14         BUSINESS MODEL ANALYSIS      82

5.14.1      SUBSCRIPTION-BASED MODEL 82

5.14.2      LICENSE-BASED MODEL               83

5.14.3      FREEMIUM MODEL         83

5.15         INVESTMENT AND FUNDING SCENARIO               83

5.16         IMPACT OF AI/GEN AI ON DIGITAL EDUCATION MARKET               84

5.16.1      TOP CLIENTS ADAPTING GEN AI              85

5.16.1.1  360Learning           85

5.16.1.2  WorkRamp             85

5.16.2      CASE STUDY      85

5.16.2.1  Use of generative AI by Moderna to drive pharmaceutical advancements        85

5.17         IMPACT OF 2025 US TARIFF – DIGITAL EDUCATION MARKET               86

5.17.1      INTRODUCTION              86

5.17.2      KEY TARIFF RATES          87

5.17.3      PRICE IMPACT ANALYSIS             88

5.17.4      IMPACT ON REGION      89

5.17.4.1  North America      89

5.17.4.1.1                US           89

5.17.4.1.2                Canada   89

5.17.4.1.3                Mexico   89

5.17.4.1.4                Market Challenges                89

5.17.4.1.5                Mitigation Measures            89

5.17.4.2  Europe   90

5.17.4.2.1                Germany                 90

5.17.4.2.2                France    90

5.17.4.2.3                UK          90

5.17.4.2.4                Market challenges 90

5.17.4.2.5                Mitigation Measure              90

5.17.4.3  Asia Pacific            91

5.17.4.3.1                China      91

5.17.4.3.2                India       91

5.17.4.3.3                Australia 91

5.17.4.3.4                Market Challenges                91

5.17.4.3.5                Mitigation Measures            91

6               DIGITAL EDUCATION MARKET, BY LEARNING MODEL                 92

6.1           INTRODUCTION              93

6.1.1        LEARNING MODEL: DIGITAL EDUCATION MARKET DRIVERS               93

6.2           SELF-PACED LEARNING                94

6.2.1        ADVANCING FLEXIBILITY THROUGH SELF-PACED LEARNING           94

6.2.2        VIDEO-BASED COURSES               95

6.2.3        TEXT-BASED MODULES                96

6.2.4        INTERACTIVE LEARNING             96

6.3           INSTRUCTOR-LED           96

6.3.1        STRENGTHENING LEARNERS’ SUPPORT THROUGH INSTRUCTOR-LED LEARNING   96

6.3.2        SCHEDULED WEBINARS                97

6.3.3        MENTORSHIP & TUTORING SESSIONS   97

6.4           BLENDED LEARNING     98

6.4.1        ADAPTING LEARNING TO DIVERSE NEEDS WITH BLENDED APPROACHES               98

6.4.2        FLIPPED CLASSROOMS 99

6.4.3        PROJECT-BASED LEARNING MODELS    99

6.5           MICROLEARNING            100

6.5.1        BOOSTING RETENTION WITH MICROLEARNING MODULES           100

6.5.2        INFOGRAPHICS & SHORT CAPSULES       101

6.5.3        SHORT VIDEOS 101

6.6           ADAPTIVE LEARNING    101

6.6.1        PERSONALIZING LEARNING THROUGH REAL-TIME ADAPTATION    101

6.6.2        AI-PERSONALIZED PATHWAYS  102

6.6.3        SKILL-GAP ASSESSMENT TOOLS               102

6.7           MOBILE LEARNING         103

6.7.1        BOOSTING LEARNING CONTINUITY THROUGH MOBILE DEVICES             103

6.7.2        APP-BASED LEARNING PLATFORMS       104

6.7.3        SKILL-GAP ASSESSMENT TOOLS               104

7               DIGITAL EDUCATION MARKET, BY DELIVERY MODE                 105

7.1           INTRODUCTION              106

7.1.1        DELIVERY MODE: DIGITAL EDUCATION MARKET DRIVERS               106

7.2           SYNCHRONOUS LEARNING         108

7.2.1        FOSTERING REAL-TIME INTERACTION WITH SYNCHRONOUS LEARNING         108

7.3           ASYNCHRONOUS LEARNING      109

7.3.1        LEARNING BEYOND TIME CONSTRAINTS WITH ASYNCHRONOUS LEARNING      109

7.4           HYBRID LEARNING         110

7.4.1        EMPOWERING LEARNERS WITH FLEXIBILITY AND REAL-TIME INTERACTION           110

8               DIGITAL EDUCATION MARKET, BY COURSE TYPE                 111

8.1           INTRODUCTION              112

8.1.1        COURSE TYPE: DIGITAL EDUCATION MARKET DRIVERS                 112

8.2           ACADEMIC EDUCATION               114

8.2.1        TRANSFORMING TRADITIONAL EDUCATION THROUGH TECHNOLOGY           114

8.2.2        K-12        115

8.2.3        HIGHER EDUCATION     115

8.3           TEST PREPARATION       115

8.3.1        EMPOWERING ASPIRANTS WITH ONLINE TEST PREPARATION  115

8.4           PROFESSIONAL CERTIFICATION & SKILL DEVELOPMENT                116

8.4.1        UPSKILLING THROUGH DIGITAL EDUCATION  116

8.5           VOCATIONAL TRAINING              117

8.5.1        UPGRADING VOCATIONAL TRAINING THROUGH DIGITAL PLATFORMS    117

8.6           CORPORATE LEARNING & COMPLIANCE TRAINING                 118

8.6.1        ENSURING COMPLIANCE THROUGH DIGITAL TRAINING           118

9               DIGITAL EDUCATION MARKET, BY END USER   120

9.1           INTRODUCTION              121

9.1.1        END USER: DIGITAL EDUCATION MARKET DRIVERS                 121

9.2           ACADEMIC INSTITUTIONS          122

9.2.1        MODERNIZING CLASSROOMS WITH DIGITAL EDUCATION      122

9.2.2        SCHOOLS             123

9.2.3        COLLEGES & UNIVERSITIES        124

9.3           CORPORATE & ENTERPRISE ORGANIZATIONS  124

9.3.1        TRANSFORMING WORKFORCE AGILITY WITH DIGITAL LEARNING           124

9.3.2        SMES     125

9.3.3        LARGE ENTERPRISES     125

9.4           GOVERNMENT & PUBLIC SECTOR            126

9.4.1        EQUIPPING CITIZENS WITH TECH-ENABLED TRAINING                 126

10            DIGITAL EDUCATION MARKET, BY REGION        127

10.1         INTRODUCTION              128

10.2         NORTH AMERICA             129

10.2.1      NORTH AMERICA: MARKET DRIVERS     129

10.2.2      NORTH AMERICA: MACROECONOMIC OUTLOOK                 130

10.2.3      US           134

10.2.3.1  Government initiatives and technological adoptions to drive market    134

10.2.4      CANADA               135

10.2.4.1  Strong focus on technology adoption in education to drive market                 135

10.3         EUROPE               136

10.3.1      EUROPE: MARKET DRIVERS        136

10.3.2      EUROPE: MACROECONOMIC OUTLOOK               137

10.3.3      UK          140

10.3.3.1  Government investments and partnerships with tech companies to drive market      140

10.3.4      GERMANY           141

10.3.4.1  Investment in Digital Pact 2.0 to drive market                141

10.3.5      FRANCE                142

10.3.5.1  Emphasis on ensuring equal access to digital education resources to drive market      142

10.3.6      ITALY    143

10.3.6.1  Increasing focus on AI-integrated classrooms to drive market                 143

10.3.7      REST OF EUROPE             144

10.4         ASIA PACIFIC     145

10.4.1      ASIA PACIFIC: MARKET DRIVERS               145

10.4.2      ASIA PACIFIC: MACROECONOMIC OUTLOOK     146

10.4.3      CHINA  150

10.4.3.1  Strong government initiatives for online learning to drive market                 150

10.4.4      JAPAN   151

10.4.4.1  GIGA School Program to expand digital education        151

10.4.5      INDIA    152

10.4.5.1  Widespread internet penetration, smartphone adoption, and government initiatives to drive market              152

10.4.6      ANZ        153

10.4.6.1  Increasing internet penetration and strong focus on future-ready skills to drive market            153

10.4.7      REST OF ASIA PACIFIC   154

10.5         MIDDLE EAST & AFRICA                156

10.5.1      MIDDLE EAST & AFRICA: MARKET DRIVERS        156

10.5.2      MIDDLE EAST & AFRICA: MACROECONOMIC OUTLOOK                 156

10.5.3      GULF COOPERATION COUNCIL (GCC)  160

10.5.3.1  UAE        162

10.5.3.1.1                Evolution of digital learning solutions in schools to drive market    162

10.5.3.2  Saudi Arabia          163

10.5.3.2.1                Increasing adoption of AI-powered learning tools and virtual collaboration technologies to drive market           163

10.5.3.3  Rest of GCC          164

10.5.4      SOUTH AFRICA 165

10.5.4.1  Increasing internet penetration and rising demand for quality education to drive market   165

10.5.5      REST OF MIDDLE EAST & AFRICA             166

10.6         LATIN AMERICA                168

10.6.1      LATIN AMERICA: MARKET DRIVERS        168

10.6.2      LATIN AMERICA: MACROECONOMIC OUTLOOK                 168

10.6.3      BRAZIL 172

10.6.3.1  Investments from international financing institutions to drive market    172

10.6.4      MEXICO                173

10.6.4.1  Growing emphasis on enhancing educational access and quality to drive market      173

10.6.5      REST OF LATIN AMERICA             174

11            COMPETITIVE LANDSCAPE         176

11.1         INTRODUCTION              176

11.2         KEY PLAYER STRATEGIES/RIGHT TO WIN, 2022–2025                 176

11.3         MARKET SHARE ANALYSIS, 2024                 177

11.4         REVENUE ANALYSIS, 2020–2024  179

11.5         COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024                 180

11.5.1      STARS   181

11.5.2      EMERGING LEADERS     181

11.5.3      PERVASIVE PLAYERS      181

11.5.4      PARTICIPANTS 181

11.5.5      COMPANY FOOTPRINT: KEY PLAYERS, 2024         183

11.5.5.1  Company footprint               183

11.5.5.2  Region footprint   184

11.5.5.3  Learning model footprint    184

11.5.5.4  Course type footprint           185

11.5.5.5  End user footprint                 185

11.6         COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024        186

11.6.1      PROGRESSIVE COMPANIES         186

11.6.2      RESPONSIVE COMPANIES            186

11.6.3      DYNAMIC COMPANIES  186

11.6.4      STARTING BLOCKS         186

11.6.5      COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2024                 188

11.6.5.1  Detailed list of key startups/SMEs    188

11.6.5.2  Competitive benchmarking of key startups/SMEs          189

11.7         COMPANY VALUATION AND FINANCIAL METRICS                 190

11.7.1      COMPANY VALUATION 190

11.7.2      FINANCIAL METRICS      190

11.8         BRAND/PRODUCT COMPARISON             191

11.9         COMPETITIVE SCENARIO             192

11.9.1      PRODUCT LAUNCHES AND ENHANCEMENTS    192

11.9.2      DEALS  195

12            COMPANY PROFILES      203

12.1         INTRODUCTION              203

12.2         MAJOR PLAYERS               203

12.2.1      COURSERA          203

12.2.1.1  Business overview 203

12.2.1.2  Products/Solutions/Services offered 204

12.2.1.3  Recent developments           205

12.2.1.3.1                Product launches and enhancements                 205

12.2.1.3.2                Deals      206

12.2.1.4  MnM view              207

12.2.1.4.1                Right to win           207

12.2.1.4.2                Strategic choices   207

12.2.1.4.3                Weaknesses and competitive threats 207

12.2.2      UDEMY 208

12.2.2.1  Business overview 208

12.2.2.2  Products/Solutions/Services offered 209

12.2.2.3  Recent developments           210

12.2.2.3.1                Product launches and enhancements                 210

12.2.2.3.2                Deals      211

12.2.2.3.3                Other developments             212

12.2.2.4  MnM view              213

12.2.2.4.1                Right to win           213

12.2.2.4.2                Strategic choices   213

12.2.2.4.3                Weaknesses and competitive threats 213

12.2.3      EDX        214

12.2.3.1  Business overview 214

12.2.3.2  Products/Solutions/Services offered 214

12.2.3.3  Recent developments           215

12.2.3.3.1                Product launches and enhancements                 215

12.2.3.3.2                Deals      216

12.2.3.4  MnM view              217

12.2.3.4.1                Right to win           217

12.2.3.4.2                Strategic choices   217

12.2.3.4.3                Weaknesses and competitive threats 217

12.2.4      PLURALSIGHT   218

12.2.4.1  Business overview 218

12.2.4.2  Products/Solutions/Services offered 218

12.2.4.3  Recent developments           219

12.2.4.3.1                Product launches and enhancements                 219

12.2.4.3.2                Deals      220

12.2.4.4  MnM view              221

12.2.4.4.1                Right to win           221

12.2.4.4.2                Strategic choices   221

12.2.4.4.3                Weaknesses and competitive threats 221

12.2.5      UDACITY             222

12.2.5.1  Business overview 222

12.2.5.2  Products/Solutions/Services offered 222

12.2.5.3  Recent developments           223

12.2.5.3.1                Product launches and enhancements                 223

12.2.5.3.2                Deals      224

12.2.5.4  MnM view              225

12.2.5.4.1                Right to win           225

12.2.5.4.2                Strategic choices   225

12.2.5.4.3                Weaknesses and competitive threats 225

12.2.6      INTELLIPAAT    226

12.2.6.1  Business overview 226

12.2.6.2  Products/Solutions/Services offered 226

12.2.6.3  Recent developments           228

12.2.6.3.1                Product launches and enhancements                 228

12.2.6.3.2                Deals      228

12.2.7      SWAYAM              229

12.2.7.1  Business overview 229

12.2.7.2  Products/Solutions/Services offered 229

12.2.7.3  Recent developments           230

12.2.7.3.1                Product launches and enhancements                 230

12.2.7.3.2                Deals      231

12.2.8      VERANDA LEARNING     232

12.2.8.1  Business overview 232

12.2.8.2  Products/Solutions/Services offered 233

12.2.8.3  Recent developments           234

12.2.8.3.1                Deals      234

12.2.9      ALISON 237

12.2.9.1  Business overview 237

12.2.9.2  Products/Solutions/Services offered 237

12.2.9.3  Recent developments           238

12.2.9.3.1                Product launches and enhancements                 238

12.2.9.3.2                Deals      239

12.2.10   LINKEDIN LEARNING     240

12.2.10.1                 Business overview 240

12.2.10.2                 Products/Solutions/Services offered 240

12.2.10.3                 Recent developments           241

12.2.10.3.1             Deals      241

12.2.11   IVERSITY              243

12.2.11.1                 Business overview 243

12.2.11.2                 Products/Solutions/Services offered 243

12.3         OTHER PLAYERS              245

12.3.1      FUTURELEARN 245

12.3.2      NOVOED              246

12.3.3      XUETANG            247

12.3.4      KHAN ACADEMY              248

12.3.5      KADENZE            249

12.3.6      FEDERICA WEB LEARNING          250

12.3.7      TREEHOUSE       251

12.3.8      SKILLSHARE       252

12.3.9      CXL        253

12.3.10   GO1        254

12.3.11   DATACAMP        255

12.3.12   PLATZI 256

12.3.13   CHEGG 257

12.3.14   MY MOOC            258

13            ADJACENT/RELATED MARKET  259

13.1         INTRODUCTION              259

13.1.1      RELATED MARKETS        259

13.1.2      LIMITATIONS    259

13.2         LEARNING MANAGEMENT SYSTEM MARKET      259

13.3         SMART LEARNING MARKET        261

14            APPENDIX           262

14.1         DISCUSSION GUIDE        262

14.2         KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL                266

14.3         CUSTOMIZATION OPTIONS        268

14.4         RELATED REPORTS         268

14.5         AUTHOR DETAILS           269

LIST OF TABLES

TABLE 1                USD EXCHANGE RATES, 2018–2023            30

TABLE 2                PRIMARY RESPONDENTS: DIGITAL EDUCATION MARKET               35

TABLE 3                FACTOR ANALYSIS          42

TABLE 4                DIGITAL EDUCATION MARKET SIZE AND GROWTH,

2020–2024 (USD MILLION, YOY GROWTH %)        46

TABLE 5                DIGITAL EDUCATION MARKET SIZE AND GROWTH,

2025–2030 (USD MILLION, YOY GROWTH %)        46

TABLE 6                DIGITAL EDUCATION MARKET: ECOSYSTEM                 64

TABLE 7                INDICATIVE PRICING OF KEY PLAYERS, BY END USER, 2025           66

TABLE 8                DIGITAL EDUCATION MARKET: LIST OF MAJOR PATENTS, 2024  68

TABLE 9                NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  71

TABLE 10              EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND

OTHER ORGANIZATIONS             72

TABLE 11              ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS  72

TABLE 12              REST OF THE WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS             72

TABLE 13              DIGITAL EDUCATION MARKET: PORTER’S FIVE FORCES ANALYSIS           76

TABLE 14              INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP END USERS 78

TABLE 15              KEY BUYING CRITERIA FOR TOP END USERS                 79

TABLE 16              DIGITAL EDUCATION MARKET: LIST OF KEY CONFERENCES AND EVENTS, 2025           80

TABLE 17              US ADJUSTED RECIPROCAL TARIFF RATES                 87

TABLE 18              EXPECTED CHANGE IN PRICES AND LIKELY IMPACT ON DIGITAL EDUCATION MARKET DUE TO TARIFF                 88

TABLE 19              DIGITAL EDUCATION MARKET, BY LEARNING MODEL, 2020–2024 (USD MILLION)           94

TABLE 20              DIGITAL EDUCATION MARKET, BY LEARNING MODEL, 2025–2030 (USD MILLION)           94

TABLE 21              SELF-PACED LEARNING: DIGITAL EDUCATION MARKET, BY REGION, 2020–2024 (USD MILLION)                95

TABLE 22              SELF-PACED LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            95

TABLE 23              INSTRUCTOR-LED: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            97

TABLE 24              INSTRUCTOR-LED: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            97

TABLE 25              BLENDED LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            98

TABLE 26              BLENDED LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            99

TABLE 27              MICROLEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            100

TABLE 28              MICROLEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            100

TABLE 29              ADAPTIVE LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            102

TABLE 30              ADAPTIVE LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            102

TABLE 31              MOBILE LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            103

TABLE 32              MOBILE LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            104

TABLE 33              DIGITAL EDUCATION MARKET, BY DELIVERY MODE, 2020–2024 (USD MILLION)             107

TABLE 34              DIGITAL EDUCATION MARKET, BY DELIVERY MODE, 2025–2030 (USD MILLION)             107

TABLE 35              SYNCHRONOUS LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            108

TABLE 36              SYNCHRONOUS LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            108

TABLE 37              ASYNCHRONOUS LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            109

TABLE 38              ASYNCHRONOUS LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            109

TABLE 39              HYBRID LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            110

TABLE 40              HYBRID LEARNING: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            110

TABLE 41              DIGITAL EDUCATION MARKET, BY COURSE TYPE, 2020–2024 (USD MILLION)                113

TABLE 42              DIGITAL EDUCATION MARKET, BY COURSE TYPE, 2025–2030 (USD MILLION)                113

TABLE 43              ACADEMIC EDUCATION: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            114

TABLE 44              ACADEMIC EDUCATION: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            114

TABLE 45              TEST PREPARATION: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            116

TABLE 46              TEST PREPARATION: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            116

TABLE 47              PROFESSIONAL CERTIFICATION & SKILL DEVELOPMENT: DIGITAL EDUCATION MARKET, BY REGION, 2020–2024 (USD MILLION)            117

TABLE 48              PROFESSIONAL CERTIFICATION & SKILL DEVELOPMENT: DIGITAL EDUCATION MARKET, BY REGION, 2025–2030 (USD MILLION)            117

TABLE 49              VOCATIONAL TRAINING: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            118

TABLE 50              VOCATIONAL TRAINING: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            118

TABLE 51              CORPORATE LEARNING & COMPLIANCE TRAINING: DIGITAL EDUCATION MARKET, BY REGION, 2020–2024 (USD MILLION)       119

TABLE 52              CORPORATE TRAINING & COMPLIANCE TRAINING: DIGITAL EDUCATION MARKET, BY REGION, 2025–2030 (USD MILLION)       119

TABLE 53              DIGITAL EDUCATION MARKET, BY END USER, 2020–2024 (USD MILLION)            122

TABLE 54              DIGITAL EDUCATION MARKET, BY END USER, 2025–2030 (USD MILLION)            122

TABLE 55              ACADEMIC INSTITUTIONS: DIGITAL EDUCATION MARKET, BY REGION,

2020–2024 (USD MILLION)            123

TABLE 56              ACADEMIC INSTITUTIONS: DIGITAL EDUCATION MARKET, BY REGION,

2025–2030 (USD MILLION)            123

TABLE 57              CORPORATE & ENTERPRISE ORGANIZATIONS: DIGITAL EDUCATION MARKET,

BY REGION, 2020–2024 (USD MILLION)   124

TABLE 58              CORPORATE & ENTERPRISE ORGANIZATIONS: DIGITAL EDUCATION MARKET,

BY REGION, 2025–2030 (USD MILLION)   125

TABLE 59              GOVERNMENT & PUBLIC SECTOR: DIGITAL EDUCATION MARKET, BY REGION, 2020–2024 (USD MILLION)                 126

TABLE 60              GOVERNMENT & PUBLIC SECTOR: DIGITAL EDUCATION MARKET, BY REGION, 2025–2030 (USD MILLION)                 126

TABLE 61              DIGITAL EDUCATION MARKET, BY REGION, 2020–2024 (USD MILLION)            128

TABLE 62              DIGITAL EDUCATION MARKET, BY REGION, 2025–2030 (USD MILLION)            129

TABLE 63              NORTH AMERICA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            131

TABLE 64              NORTH AMERICA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            131

TABLE 65              NORTH AMERICA: DIGITAL EDUCATION MARKET, BY DELIVERY MODE,

2020–2024 (USD MILLION)            131

TABLE 66              NORTH AMERICA: DIGITAL EDUCATION MARKET, BY DELIVERY MODE,

2025–2030 (USD MILLION)            132

TABLE 67              NORTH AMERICA: DIGITAL EDUCATION MARKET, BY COURSE TYPE,

2020–2024 (USD MILLION)            132

TABLE 68              NORTH AMERICA: DIGITAL EDUCATION MARKET, BY COURSE TYPE,

2025–2030 (USD MILLION)            132

TABLE 69              NORTH AMERICA: DIGITAL EDUCATION MARKET, BY END USER,

2020–2024 (USD MILLION)            133

TABLE 70              NORTH AMERICA: DIGITAL EDUCATION MARKET, BY END USER,

2025–2030 (USD MILLION)            133

TABLE 71              NORTH AMERICA: DIGITAL EDUCATION MARKET, BY COUNTRY,

2020–2024 (USD MILLION)            133

TABLE 72              NORTH AMERICA: DIGITAL EDUCATION MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            133

TABLE 73              US: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)          134

TABLE 74              US: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            135

TABLE 75              CANADA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            135

TABLE 76              CANADA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            136

TABLE 77              EUROPE: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            137

TABLE 78              EUROPE: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            137

TABLE 79              EUROPE: DIGITAL EDUCATION MARKET, BY DELIVERY MODE,

2020–2024 (USD MILLION)            138

TABLE 80              EUROPE: DIGITAL EDUCATION MARKET, BY DELIVERY MODE,

2025–2030 (USD MILLION)            138

TABLE 81              EUROPE: DIGITAL EDUCATION MARKET, BY COURSE TYPE,

2020–2024 (USD MILLION)            138

TABLE 82              EUROPE: DIGITAL EDUCATION MARKET, BY COURSE TYPE,

2025–2030 (USD MILLION)            138

TABLE 83              EUROPE: DIGITAL EDUCATION MARKET, BY END USER, 2020–2024 (USD MILLION)     139

TABLE 84              EUROPE: DIGITAL EDUCATION MARKET, BY END USER, 2025–2030 (USD MILLION)     139

TABLE 85              EUROPE: DIGITAL EDUCATION MARKET, BY COUNTRY, 2020–2024 (USD MILLION)     139

TABLE 86              EUROPE: DIGITAL EDUCATION MARKET, BY COUNTRY, 2025–2030 (USD MILLION)     140

TABLE 87              UK: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            140

TABLE 88              UK: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            141

TABLE 89              GERMANY: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            141

TABLE 90              GERMANY: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            142

TABLE 91              FRANCE: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            142

TABLE 92              FRANCE: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            143

TABLE 93              ITALY: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            143

TABLE 94              ITALY: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            144

TABLE 95              REST OF EUROPE: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            144

TABLE 96              REST OF EUROPE: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            145

TABLE 97              ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            147

TABLE 98              ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            147

TABLE 99              ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY DELIVERY MODE,

2020–2024 (USD MILLION)            147

TABLE 100            ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY DELIVERY MODE,

2025–2030 (USD MILLION)            148

TABLE 101            ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY COURSE TYPE,

2020–2024 (USD MILLION)            148

TABLE 102            ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY COURSE TYPE,

2025–2030 (USD MILLION)            148

TABLE 103            ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY END USER,

2020–2024 (USD MILLION)            149

TABLE 104            ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY END USER,

2025–2030 (USD MILLION)            149

TABLE 105            ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY COUNTRY,

2020–2024 (USD MILLION)            149

TABLE 106            ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            150

TABLE 107            CHINA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            151

TABLE 108            CHINA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            151

TABLE 109            JAPAN: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            152

TABLE 110            JAPAN: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            152

TABLE 111            INDIA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            153

TABLE 112            INDIA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            153

TABLE 113            ANZ: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            154

TABLE 114            ANZ: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            154

TABLE 115            REST OF ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY LEARNING MODEL, 2020–2024 (USD MILLION)                 155

TABLE 116            REST OF ASIA PACIFIC: DIGITAL EDUCATION MARKET, BY LEARNING MODEL, 2025–2030 (USD MILLION)                 155

TABLE 117            MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL, 2020–2024 (USD MILLION)                 157

TABLE 118            MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL, 2025–2030 (USD MILLION)                 157

TABLE 119            MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY DELIVERY MODE, 2020–2024 (USD MILLION)                 157

TABLE 120            MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY DELIVERY MODE, 2025–2030 (USD MILLION)                 158

TABLE 121            MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY COURSE TYPE,

2020–2024 (USD MILLION)            158

TABLE 122            MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY COURSE TYPE,

2025–2030 (USD MILLION)            158

TABLE 123            MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY END USER,

2020–2024 (USD MILLION)            159

TABLE 124            MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY END USER,

2025–2030 (USD MILLION)            159

TABLE 125            MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY COUNTRY,

2020–2024 (USD MILLION)            159

TABLE 126            MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            160

TABLE 127            GCC: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            160

TABLE 128            GCC: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            161

TABLE 129            GCC: DIGITAL EDUCATION MARKET, BY COUNTRY, 2020–2024 (USD MILLION)     161

TABLE 130            GCC: DIGITAL EDUCATION MARKET, BY COUNTRY, 2025–2030 (USD MILLION)     161

TABLE 131            UAE: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            162

TABLE 132            UAE: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            163

TABLE 133            SAUDI ARABIA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            163

TABLE 134            SAUDI ARABIA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            164

TABLE 135            REST OF GCC: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            164

TABLE 136            REST OF GCC: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            165

TABLE 137            SOUTH AFRICA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            166

TABLE 138            SOUTH AFRICA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            166

TABLE 139            REST OF MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL, 2020–2024 (USD MILLION)            167

TABLE 140            REST OF MIDDLE EAST & AFRICA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL, 2025–2030 (USD MILLION)            167

TABLE 141            LATIN AMERICA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            169

TABLE 142            LATIN AMERICA: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            169

TABLE 143            LATIN AMERICA: DIGITAL EDUCATION MARKET, BY DELIVERY MODE,

2020–2024 (USD MILLION)            169

TABLE 144            LATIN AMERICA: DIGITAL EDUCATION MARKET, BY DELIVERY MODE,

2025–2030 (USD MILLION)            170

TABLE 145            LATIN AMERICA: DIGITAL EDUCATION MARKET, BY COURSE TYPE,

2020–2024 (USD MILLION)            170

TABLE 146            LATIN AMERICA: DIGITAL EDUCATION MARKET, BY COURSE TYPE,

2025–2030 (USD MILLION)            170

TABLE 147            LATIN AMERICA: DIGITAL EDUCATION MARKET, BY END USER,

2020–2024 (USD MILLION)            171

TABLE 148            LATIN AMERICA: DIGITAL EDUCATION MARKET, BY END USER,

2025–2030 (USD MILLION)            171

TABLE 149            LATIN AMERICA: DIGITAL EDUCATION MARKET, BY COUNTRY,

2020–2024 (USD MILLION)            171

TABLE 150            LATIN AMERICA: DIGITAL EDUCATION MARKET, BY COUNTRY,

2025–2030 (USD MILLION)            171

TABLE 151            BRAZIL: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            172

TABLE 152            BRAZIL: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            173

TABLE 153            MEXICO: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2020–2024 (USD MILLION)            173

TABLE 154            MEXICO: DIGITAL EDUCATION MARKET, BY LEARNING MODEL,

2025–2030 (USD MILLION)            174

TABLE 155            REST OF LATIN AMERICA: DIGITAL EDUCATION MARKET,

BY LEARNING MODEL, 2020–2024 (USD MILLION)             175

TABLE 156            REST OF LATIN AMERICA: DIGITAL EDUCATION MARKET,

BY LEARNING MODEL, 2025–2030 (USD MILLION)             175

TABLE 157            DIGITAL EDUCATION MARKET: OVERVIEW OF STRATEGIES ADOPTED

BY KEY PLAYERS, 2022–2025          176

TABLE 158            DIGITAL EDUCATION MARKET: DEGREE OF COMPETITION, 2024       178

TABLE 159            DIGITAL EDUCATION MARKET: REGION FOOTPRINT       184

TABLE 160            DIGITAL EDUCATION MARKET: LEARNING MODEL FOOTPRINT      184

TABLE 161            DIGITAL EDUCATION MARKET: COURSE TYPE FOOTPRINT       185

TABLE 162            DIGITAL EDUCATION MARKET: END USER FOOTPRINT       185

TABLE 163            DIGITAL EDUCATION MARKET: KEY STARTUPS/SMES              188

TABLE 164            DIGITAL EDUCATION MARKET: COMPETITIVE BENCHMARKING OF

KEY STARTUPS/SMES    189

TABLE 165            DIGITAL EDUCATION MARKET: PRODUCT LAUNCHES AND

ENHANCEMENTS, OCTOBER 2022–MAY 2025        192

TABLE 166            DIGITAL EDUCATION MARKET: DEALS, OCTOBER 2022–JANUARY 2025   195

TABLE 167            COURSERA: COMPANY OVERVIEW          203

TABLE 168            COURSERA: PRODUCTS/SOLUTIONS/SERVICES OFFERED             204

TABLE 169            COURSERA: PRODUCT LAUNCHES AND ENHANCEMENTS             205

TABLE 170            COURSERA: DEALS          206

TABLE 171            UDEMY: COMPANY OVERVIEW 208

TABLE 172            UDEMY: PRODUCTS/SOLUTIONS/SERVICES OFFERED             209

TABLE 173            UDEMY: PRODUCT LAUNCHES AND ENHANCEMENTS             210

TABLE 174            UDEMY: DEALS 211

TABLE 175            UDEMY: OTHER DEVELOPMENTS            212

TABLE 176            EDX: COMPANY OVERVIEW        214

TABLE 177            EDX: PRODUCTS/SOLUTIONS/SERVICES OFFERED             214

TABLE 178            EDX: PRODUCT LAUNCHES AND ENHANCEMENTS             215

TABLE 179            EDX: DEALS        216

TABLE 180            PLURALSIGHT: COMPANY OVERVIEW   218

TABLE 181            PLURALSIGHT: PRODUCTS/SOLUTIONS/SERVICES OFFERED    218

TABLE 182            PLURALSIGHT: PRODUCT LAUNCHES AND ENHANCEMENTS             219

TABLE 183            PLURALSIGHT: DEALS   220

TABLE 184            UDACITY: COMPANY OVERVIEW              222

TABLE 185            UDACITY: PRODUCTS/SOLUTIONS/SERVICES OFFERED             222

TABLE 186            UDACITY: PRODUCT LAUNCHES AND ENHANCEMENTS             223

TABLE 187            UDACITY: DEALS             224

TABLE 188            INTELLIPAAT: COMPANY OVERVIEW     226

TABLE 189            INTELLIPAAT: PRODUCTS/SOLUTIONS/SERVICES OFFERED    226

TABLE 190            INTELLIPAAT: PRODUCT LAUNCHES AND ENHANCEMENTS             228

TABLE 191            INTELLIPAAT: DEALS    228

TABLE 192            SWAYAM: COMPANY OVERVIEW               229

TABLE 193            SWAYAM: PRODUCTS/SOLUTIONS/SERVICES OFFERED             229

TABLE 194            SWAYAM: PRODUCT LAUNCHES AND ENHANCEMENTS             230

TABLE 195            SWAYAM: DEALS              231

TABLE 196            VERANDA LEARNING: COMPANY OVERVIEW                 232

TABLE 197            VERANDA LEARNING: PRODUCTS/SOLUTIONS/SERVICES OFFERED    233

TABLE 198            VERANDA LEARNING: DEALS     234

TABLE 199            ALISON: COMPANY OVERVIEW 237

TABLE 200            ALISON: PRODUCTS/SOLUTIONS/SERVICES OFFERED             237

TABLE 201            ALISON: PRODUCT LAUNCHES AND ENHANCEMENTS             238

TABLE 202            ALISON: DEALS 239

TABLE 203            LINKEDIN LEARNING: COMPANY OVERVIEW                 240

TABLE 204            LINKEDIN LEARNING: PRODUCTS/SOLUTIONS/SERVICES OFFERED    240

TABLE 205            LINKEDIN LEARNING: DEALS     241

TABLE 206            IVERSITY: COMPANY OVERVIEW              243

TABLE 207            IVERSITY: PRODUCTS/SOLUTIONS/SERVICES OFFERED             243

TABLE 208            LEARNING MANAGEMENT SYSTEM MARKET, BY OFFERING,

2018–2022 (USD MILLION)            260

TABLE 209            LEARNING MANAGEMENT SYSTEM MARKET, BY OFFERING,

2023–2028 (USD MILLION)            260

TABLE 210            LEARNING MANAGEMENT SYSTEM MARKET, BY DELIVERY MODE,

2018–2022 (USD MILLION)            260

TABLE 211            LEARNING MANAGEMENT SYSTEM MARKET, BY DELIVERY MODE,

2023–2028 (USD MILLION)            260

TABLE 212            SMART LEARNING MARKET, BY OFFERING, 2018–2023 (USD MILLION)            261

TABLE 213            SMART LEARNING MARKET, BY OFFERING, 2024–2029 (USD MILLION)            261

TABLE 214          SMART LEARNING MARKET, BY LEARNING TYPE, 2018–2023 (USD MILLION)            261

TABLE 215          SMART LEARNING MARKET, BY LEARNING TYPE, 2024–2029 (USD MILLION)            261

LIST OF FIGURES

FIGURE 1              DIGITAL EDUCATION MARKET: RESEARCH DESIGN                33

FIGURE 2              BREAKUP OF PRIMARY INTERVIEWS, BY COMPANY TYPE,

DESIGNATION, AND REGION     35

FIGURE 3              DIGITAL EDUCATION MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES              37

FIGURE 4              MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH                38

FIGURE 5              MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH              39

FIGURE 6              DIGITAL EDUCATION MARKET: RESEARCH FLOW    39

FIGURE 7              MARKET SIZE ESTIMATION METHODOLOGY: SUPPLY-SIDE ANALYSIS                 40

FIGURE 8              MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH FROM SUPPLY SIDE – COLLECTIVE REVENUE OF VENDORS                 40

FIGURE 9              DIGITAL EDUCATION MARKET: DEMAND-SIDE APPROACH         41

FIGURE 10            DIGITAL EDUCATION MARKET TO WITNESS SIGNIFICANT GROWTH 46

FIGURE 11            FASTEST-GROWING SEGMENTS IN DIGITAL EDUCATION MARKET, 2025–2030               47

FIGURE 12            DIGITAL EDUCATION MARKET: REGIONAL SNAPSHOT          48

FIGURE 13            GROWING DEMAND FOR ADAPTIVE TECHNOLOGY-DRIVEN PERSONALIZED LEARNING TO BOOST MARKET               50

FIGURE 14            INSTRUCTOR-LED LEARNING SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD                51

FIGURE 15            SYNCHRONOUS LEARNING SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD                51

FIGURE 16            ACADEMIC EDUCATION SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD                52

FIGURE 17            ACADEMIC INSTITUTIONS SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD                52

FIGURE 18            ASIA PACIFIC TO EMERGE AS BEST MARKET FOR INVESTMENT IN NEXT FIVE YEARS          53

FIGURE 19            DIGITAL EDUCATION MARKET: DRIVERS, RESTRAINTS,

OPPORTUNITIES, AND CHALLENGES     54

FIGURE 20            DIGITAL EDUCATION MARKET: ECOSYSTEM ANALYSIS            63

FIGURE 21            DIGITAL EDUCATION MARKET: SUPPLY CHAIN ANALYSIS            64

FIGURE 22            AVERAGE SELLING PRICE OF KEY PLAYERS, BY REGION, 2025     66

FIGURE 23            PATENTS APPLIED AND PUBLISHED, 2013–2024                 67

FIGURE 24            DIGITAL EDUCATION MARKET: PORTER’S FIVE FORCES ANALYSIS           76

FIGURE 25            INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP END USERS 78

FIGURE 26            KEY BUYING CRITERIA FOR TOP END USERS                 79

FIGURE 27            DIGITAL EDUCATION MARKET: TRENDS/DISRUPTIONS

IMPACTING CUSTOMER BUSINESS          81

FIGURE 28            INVESTMENT AND FUNDING SCENARIO OF MAJOR

DIGITAL EDUCATION COMPANIES         84

FIGURE 29            INSTRUCTOR-LED SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD    93

FIGURE 30            SYNCHRONOUS LEARNING SEGMENT TO LEAD MARKET

DURING FORECAST PERIOD       107

FIGURE 31            ACADEMIC EDUCATION SEGMENT TO HOLD LARGEST MARKET SIZE DURING FORECAST PERIOD      112

FIGURE 32            ACADEMIC INSTITUTIONS SEGMENT TO DOMINATE

MARKET DURING FORECAST PERIOD    121

FIGURE 33            NORTH AMERICA TO HOLD LARGEST MARKET SIZE DURING FORECAST PERIOD             128

FIGURE 34            NORTH AMERICA: MARKET SNAPSHOT 130

FIGURE 35            ASIA PACIFIC: MARKET SNAPSHOT          146

FIGURE 36            DIGITAL EDUCATION: MARKET SHARE ANALYSIS, 2024  178

FIGURE 37            DIGITAL EDUCATION MARKET: REVENUE ANALYSIS OF KEY PLAYERS,

2020–2024 (USD MILLION)            179

FIGURE 38            DIGITAL EDUCATION MARKET:

COMPANY EVALUATION MATRIX (KEY PLAYERS), 2024  182

FIGURE 39            DIGITAL EDUCATION MARKET: COMPANY FOOTPRINT       183

FIGURE 40            DIGITAL EDUCATION MARKET:

COMPANY EVALUATION MATRIX (STARTUPS/SMES), 2024                 187

FIGURE 41            COMPANY VALUATION OF KEY VENDORS                 190

FIGURE 42            EV/EBITDA ANALYSIS OF KEY VENDORS                 190

FIGURE 43            YEAR-TO-DATE (YTD) PRICE TOTAL RETURN AND FIVE-YEAR STOCK BETA OF KEY VENDORS                191

FIGURE 44            DIGITAL EDUCATION MARKET: BRAND/PRODUCT COMPARISON             191

FIGURE 45            COURSERA: COMPANY SNAPSHOT          204

FIGURE 46            UDEMY: COMPANY SNAPSHOT 209

FIGURE 47            VERANDA LEARNING: COMPANY SNAPSHOT                 232

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