Deepfake AI Market - Global Forecast To 2031
商品番号 : SMB-82845
| 出版社 | MarketsandMarkets |
| 出版年月 | 2025年7月 |
| ページ数 | 415 |
| 図表数 | 455 |
| 価格タイプ | シングルユーザライセンス |
| 価格 | USD 4,950 |
| 種別 | 英文調査報告書 |
ディープフェイクAI市場は2025年の8,571億米ドル規模となり、2025年から2031年にかけて年平均成長率（CAGR）42.8%で成長し、2031年には7兆2,728億米ドルに達するとMarketsandMarketsでは予測しています。
ディープフェイクAI市場の促進要因として、クラウドを通じて高度な生成ツールに容易にアクセスできるディープフェイク・アズ・ア・サービス（Deepfake-as-a-Service）プラットフォームの台頭、そしてソーシャルメディア、金融、通信システムにシームレスに統合できるクロスプラットフォームおよびAPIベースの検出ソリューションへの需要増が挙げられます。さらに、生体認証チェックと多要素認証を統合することで、なりすましに対するセキュリティレイヤーが強化されています。しかしながら、市場は倫理的な懸念や悪用リスクという大きな制約に直面しており、これが社会の不信感を煽り、合法的なディープフェイク技術の普及を妨げています。
市場ダイナミクス
- 市場成長促進要因
- オーディオビジュアルとメタデータ信号を結びつけるマルチモーダル検出の導入
- 小規模スタジオ向けのアクセスを大衆化させるクラウドベースのディープフェイク生成API
- リアルタイムコンテンツ制作ワークフローにおけるディープフェイクパイプラインの統合
- 市場成長阻害要因
- 不正確な結果と誤認への懸念増
- 絶え間なく検出を反応させる継続的な敵対的生成
MarketsandMarkets（マーケッツアンドマーケッツ）「ディープフェイクAI市場 – 提供サービス（ディープフェイク生成ソフトウェア、ディープフェイク検出・認証ソフトウェア、生体認証ソフトウェア、サービス）、テクノロジー（トランスフォーマーモデル、GAN、オートエンコーダー、NLP、RNN、拡散モデル） – 2031年までの世界予測 – Deepfake AI Market by Offering (Deepfake Generation Software, Deepfake Detection & Authentication Software, Liveness Check Software, Services), Technology (Transformer Models, GANs, Autoencoders, NLP, RNNs, Diffusion Models) – Global Forecast to 2031」はディープフェイクAIの世界市場を調査し、主要セグメント別に分析・予測を行っています。
また下記主要関連企業の調査・分析結果も提供します。
- Datambit（英国）
- Microsoft（米国）
- AWS（米国）
- Google（米国）
- Intel（米国）
- Veritone（米国）
- Cogito Tech（米国）
- Primeau Forensics（米国）
- iProov（英国）
- Kairos（米国）
- ValidSoft（米国）
- MyHeritage（イスラエル）
- HyperVerge（米国）
- BioID（ドイツ）
- DuckDuckGoose AI（オランダ）
- Pindrop（米国）
- Truepic（米国）
- Sentinel（エストニア）
- Synthesia（英国）
- BLACKBIRD.AI（米国）
- Deepware（トルコ）
- iDenfy（米国）
- Q-Integrity（スイス）
- D-ID（イスラエル）
- Resemble AI（米国）
- Sensity AI（オランダ）
- Reality Defender（米国）
- Attestiv（米国）
- WeVerify（ドイツ）
- DeepMedia.AI（米国）
- Kroop AI（インド）
- Respeecher（ウクライナ）
- DeepSwap（米国）
- Reface (ウクライナ)
- Facia.ai (英国)
- Oz Forensics (UAE)
- Perfios (米国)
- Illuminarty (米国)
- Deepfake Detector (英国)
- buster (フランス)
- AuthenticID (米国)
- Jumio (米国)
- Paravision (米国)
本調査レポートでは、ディープフェイクAI市場を、提供内容、テクノロジー、および業種別に分類しています。提供内容は、ソフトウェア（種類と導入形態別）とサービスに分かれています。種類別のソフトウェアには、ディープフェイク生成ソフトウェア（ディープフェイク音声・音声ソフトウェア、ディープフェイク画像・顔スワップソフトウェア、ディープフェイク動画編集ソフトウェア）、ディープフェイク検出・認証ソフトウェア（ディープフェイク検出アルゴリズム、メディア認証ツール、フォレンジック分析ソフトウェア）、生体認証チェックソフトウェア（生体認証検出ツール、生体認証スプーフィング検出システム）が含まれます。導入モード別のソフトウェアは、クラウドとオンプレミスで構成されています。サービスセグメントは、プロフェッショナルサービスとマネージドサービスに分かれています。プロフェッショナルサービスはさらに、トレーニングとコンサルティング、システム統合と実装、サポートと保守サービスに分かれています。テクノロジーセグメントは、生成的敵対ネットワーク（GAN）、オートエンコーダー、リカレントニューラルネットワーク（RNN）、拡散モデル、トランスフォーマーモデル、自然言語処理（NLP）、その他（ブロックチェーンとメタデータ分析）で構成されています。垂直セグメントは、BFSI、通信、政府および防衛、ヘルスケアおよびライフサイエンス、メディアおよびエンターテインメント、小売およびeコマース、その他の垂直（ITおよびITeS、不動産、教育）に分かれています。地域分析には、北米、ヨーロッパ、アジア太平洋、中東およびアフリカ、ラテンアメリカが含まれます。レポートの範囲は、ディープフェイクAI市場の成長に影響を与える推進要因、制約、課題、機会などの主要な要因に関する詳細情報を網羅しています。主要な業界プレーヤーの詳細な分析は、彼らのビジネス概要、ソリューション、およびサービスへの洞察を提供するために行われました。ディープフェイクAI市場に関連する主要戦略、契約、パートナーシップ、合意、製品・サービスの発売、合併・買収、そして最近の動向。本レポートでは、ディープフェイクAI市場エコシステムにおける新興スタートアップの競合分析を網羅しています。
主な掲載内容
- 市場概観と業界動向
- 市場ダイナミクス
- ディープフェイクAIの進化
- サプライチェーン分析
- エコシステム分析
- 2025年の米国関税措置の影響 – ディープフェイクAI市場
- 2031年までのディープフェイクAIの5つの大胆予測
- ステークホルダーに向けた戦略的必須事項
- ホットスポットへの投資と新たなホワイトスペース
- ペルソナマッピング
- 投資環境と資金調達シナリオ
- ケーススタディ分析
- 技術分析
- 関連技術
- 法規制環境
- 特許分析
- 価格分析
- 主要会議とイベント
- 主要ステークホルダーと購入基準
- 顧客のビジネスに影響を与える動向／ディスラプション
- オファリング別ディープフェイクAI市場
- ソフトウェア：タイプ別
- ディープフェイク生成ソフト
- ディープフェイク検出と認証ソフト
- ソフトウェアのライブネスチェック
- ソフトウェア：展開モード別
- クラウド
- オンプレミス
- サービス
- プロフェッショナルサービス
- マネージドサービス
- ソフトウェア：タイプ別
- 技術別ディープフェイクAI市場
- 敵対的生成ネットワーク（GAN）
- オートエンコーダ―
- リカレントニューラルネットワーク（RNN）
- 拡散モデル
- 変換モデル
- 自然言語処理（NLP）
- その他の技術
- 業種別ディープフェイクAI市場
- BFSI
- 電気通信
- 政府＆防衛
- 医療＆シミュレーション
- 司法
- メディア＆エンターテインメント
- 小売業＆eコマース
- 地域別ディープフェイクAI市場
- 北米
- 米国
- カナダ
- 欧州
- 英国
- ドイツ
- フランス
- イタリア
- スペイン
- オランダ
- その他の欧州
- アジア太平洋地域
- 中国
- インド
- 日本
- 韓国
- オーストラリア＆ニュージーランド
- シンガポール
- その他のアジア太平洋地域
- 中東＆アフリカ
- サウジアラビア
- アラブ首長国連邦（UAE）
- トルコ
- その他の中東＆アフリカ
- ラテンアメリカ
- ブラジル
- メキシコ
- アルゼンチン
- その他のラテンアメリカ
- 北米
- 競合勢力図
- 主要プレイヤの戦略 2020-2025年
- 収益分析
- 市場シェア分析
- 製品比較分析
- 企業評価と財政メトリクス
- 競合シナリオ
- 企業情報
- ディープフェイク検出関連企業
- ライブネス検出関連企業
- ディープフェイク生成関連企業
- 関連市場
- フェイク画像検知市場
- 顔認識市場
- 付録
Report Overview
The deepfake AI market is projected to grow from USD 857.1 billion in 2025 to USD 7,272.8 billion in 2031, at a CAGR of 42.8% during 2025–2031. The deepfake AI market is being driven by the rise of Deepfake-as-a-Service platforms that make advanced generation tools easily accessible through the cloud, along with growing demand for cross-platform and API-based detection solutions that fit seamlessly into social media, finance, and communication systems. Additionally, integrating liveness checks with multi-factor authentication is strengthening security layers against identity fraud. However, the market faces a major restraint in the form of ethical concerns and misuse risks, which fuel public distrust and hinder broader adoption of legitimate deepfake technologies.
“By software, the liveness detection tools segment is expected to register the fastest market growth during the forecast period.”
The liveness detection tools segment is experiencing the most rapid growth, driven by a critical and escalating need for foolproof identity verification in an increasingly digital world. As deepfake generation technologies become more sophisticated and accessible, the risk of presentation attacks and identity fraud, where synthetic media is used to spoof biometric systems, has skyrocketed. This necessitates highly advanced liveness checks that can discern between a real, live human and a deepfake, 2D image, or video replay with near-perfect accuracy. Organizations across financial services, e-commerce, government, and healthcare are rapidly integrating passive liveness detection solutions, which offer a seamless user experience while providing robust anti-spoofing capabilities into their digital onboarding and authentication processes. This proactive investment is not merely about compliance; it’s a strategic imperative to safeguard customer trust, prevent substantial financial losses from fraud, and maintain the integrity of digital transactions in an environment where the authenticity of online interactions is constantly challenged.
“By vertical, the media & entertainment segment is expected to account for the largest market share during the forecast period.”
The media & entertainment sector is positioned to capture the largest market share in the deepfake AI market due to its insatiable demand for cutting-edge visual effects, hyper-realistic content, and innovative storytelling. Unlike other verticals, which may utilize deepfakes for fraud detection or security, media and entertainment leverages the technology for its core product compelling and immersive experiences. This includes digitally de-aging actors, “resurrecting” deceased performers for new roles, creating highly expressive digital avatars and virtual influencers, and seamlessly localizing content with perfectly lip-synced translations. The continuous pursuit of novel forms of digital expression, coupled with the desire to reduce production costs and time associated with traditional CGI, drives the adoption of deepfake AI. The sheer volume of content produced, from Hollywood blockbusters and streaming series to social media videos and interactive gaming, provides an immense canvas for deepfake applications, solidifying its position as the dominant vertical.
“North America is expected to have the largest market share in 2025, and Asia Pacific is slated to grow at the highest rate during the forecast period.”
North America is expected to hold the largest share of the deepfake AI market owing to its strong base of leading technology companies, early adoption of advanced AI tools, and growing investment in R&D. Major players like Microsoft, Google, AWS, and several specialized startups are driving innovation in both deepfake generation and detection technologies. The region has seen the rapid rollout of deepfake detection tools built into cloud platforms, social media networks, and enterprise security systems, making it easier for businesses to adopt these solutions at scale. There is also significant collaboration between tech companies, academic institutions, and government agencies, which fuels advancements in AI models, real-time video authentication, and digital content watermarking. In addition, North America’s clear focus on digital trust and responsible AI has led to the development of industry standards and guidelines for synthetic media, encouraging organizations to implement deepfake solutions confidently and responsibly. This combination of technological leadership, strong regulatory guidance, and active ecosystem partnerships continues to position North America as the largest market for deepfake AI solutions globally.
At the same time, Asia Pacific is projected to grow at the highest rate in the deepfake AI market during the forecast period, supported by rapid digital transformation, rising demand for advanced content creation tools, and increasing investments in AI innovation. Countries like China, Japan, South Korea, and India are witnessing a surge in startups and tech firms building deepfake generation platforms for entertainment, advertising, and virtual influencers. The region is also seeing strong uptake of deepfake detection and liveness verification tools, especially in sectors like digital banking, e-commerce, and government digital ID programs, where secure identity checks are crucial. Many Asia Pacific countries are proactively shaping AI policy frameworks to promote safe and responsible use of synthetic media, which further encourages adoption. Additionally, widespread access to affordable smartphones, high-speed internet, and cloud services makes it easier for businesses and creators to leverage deepfake AI technologies. With a young, tech-savvy population and governments supporting AI growth, Asia Pacific is set to become the fastest-growing hub for deepfake AI solutions, driving new opportunities for innovation and industry expansion.
Breakdown of primaries
In-depth interviews were conducted with Chief Executive Officers (CEOs), innovation and technology directors, system integrators, and executives from various key organizations operating in the deepfake AI market.
- By Company: Tier I – 10%, Tier II – 28%, and Tier III – 62%
- By Designation: C-Level Executives – 35%, D-Level Executives – 46%, and others – 19%
- By Region: North America – 44%, Europe – 27%, Asia Pacific – 18%, Middle East & Africa – 3%, and Latin America – 8%
The report includes a study of key players offering deepfake AI solutions. It profiles major vendors in the deepfake AI market. The major players in the deepfake AI market include Datambit (UK), Microsoft (US), AWS (US), Google (US), Intel (US), Veritone (US), Cogito Tech (US), Primeau Forensics (US), iProov (UK), Kairos (US), ValidSoft (US), MyHeritage (Israel), HyperVerge (US), BioID (Germany), DuckDuckGoose AI (Netherlands), Pindrop (US), Truepic (US), Sentinel (Estonia), Synthesia (UK), BLACKBIRD.AI (US), Deepware (Turkey), iDenfy (US), Q-Integrity (Switzerland), D-ID (Israel), Resemble AI (US), Sensity AI (Netherlands), Reality Defender (US), Attestiv (US), WeVerify (Germany), DeepMedia.AI (US), Kroop AI (India), Respeecher (Ukraine), DeepSwap (US), Reface (Ukraine), Facia.ai (UK), Oz Forensics (UAE), Perfios (US), Illuminarty (US), Deepfake Detector (UK), buster (France), AuthenticID (US), Jumio (US), and Paravision (US).
Research coverage
This research report categorizes the deepfake AI market by offering, technology, and vertical. The offering segment is split into software (by type & deployment mode) and services. The software by type includes deepfake generation software (deepfake audio & voice software, deepfake image & face swap software, and deepfake video editing software), deepfake detection & authentication software (deepfake detection algorithms, media authentication tools, and forensic analysis software), and liveness check software (liveness detection tools, and biometric spoof detection systems). The software by deployment mode comprises cloud and on-premises. The services segment is bifurcated into professional services and managed services. Professional services are further split into training and consulting, system integration and implementation, and support and maintenance services. The technology segment consists of generative adversarial networks (GANs), autoencoders, recurrent neural networks (RNNs), diffusion models, transformer models, natural language processing (NLP), and others (blockchain and metadata analysis). The vertical segment is split into BFSI, telecommunications, government & defense, healthcare & life sciences, media & entertainment, retail & e-commerce, and other verticals (IT & ITeS, real estate, and education). The regional analysis includes North America, Europe, Asia Pacific, the Middle East & Africa, and Latin America. The scope of the report covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of the deepfake AI market. A detailed analysis of the key industry players has been done to provide insights into their business overview, solutions, and services; key strategies; contracts, partnerships, agreements, product & service launches, mergers and acquisitions, and recent developments associated with the deepfake AI market. Competitive analysis of upcoming startups in the deepfake AI market ecosystem is covered in this report.
Key Benefits of Buying the Report
The report would provide the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall deepfake AI market and its subsegments. It would help stakeholders understand the competitive landscape and gain more insights better to position their business and plan suitable go-to-market strategies. It also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.
The report provides insights on the following pointers:
Analysis of key drivers (Adoption of multi modal detection combining audiovisual and metadata signals, Cloud-based deepfake generation APIs democratizing access for small studios, Integration of deepfake pipelines in real-time content production workflows, and Collaboration between social platforms and detection vendors for automated moderation), restraints (Platform de-monetization of deepfake-based channels to curb misuse, and Interoperability issues between detection systems and diverse content platforms), opportunities (Federated deepfake detection networks for multi-platform content policing, Joint ventures between insurers and detection firms for synthetic risk products, and IP clearinghouses for automated licensing and royalty management of digital likeness), and challenges (Incentivizing platforms to adopt uniform deepfake moderation standards, and Continuous adversarial evolution making detection perpetually reactive).
- Product Development/Innovation: Detailed insights on upcoming technologies, R&D activities, and product & service launches in the deepfake AI market.
- Market Development: Comprehensive information about lucrative markets – the report analyzes the deepfake AI market across varied regions.
- Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the deepfake AI market.
Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players like Datambit (UK), Microsoft (US), AWS (US), Google (US), Intel (US), Veritone (US), Cogito Tech (US), Primeau Forensics (US), iProov (UK), Kairos (US), ValidSoft (US), MyHeritage (Israel), HyperVerge (US), BioID (Germany), DuckDuckGoose AI (Netherlands), Pindrop (US), Truepic (US), Sentinel (Estonia), Synthesia (UK), BLACKBIRD.AI (US), Deepware (Turkey), iDenfy (US), Q-Integrity (Switzerland), D-ID (Israel), Resemble AI (US), Sensity AI (Netherlands), Reality Defender (US), Attestiv (US), WeVerify (Germany), DeepMedia.AI (US), Kroop AI (India), Respeecher (Ukraine), DeepSwap (US), Reface (Ukraine), Facia.ai (UK), Oz Forensics (UAE), Perfios (US), Illuminarty (US), Deepfake Detector (UK), buster (France), AuthenticID (US), Jumio (US), and Paravision (US), among others in the deepfake AI market. The report also helps stakeholders understand the pulse of the deepfake AI market and provides them with information on key market drivers, restraints, challenges, and opportunities.
Table of Contents
1 INTRODUCTION 42
1.1 STUDY OBJECTIVES 42
1.2 MARKET DEFINITION 42
1.2.1 INCLUSIONS AND EXCLUSIONS 43
1.3 MARKET SCOPE 44
1.3.1 MARKET SEGMENTATION 44
1.3.2 YEARS CONSIDERED 47
1.4 CURRENCY CONSIDERED 47
1.5 STAKEHOLDERS 48
1.6 SUMMARY OF CHANGES 48
2 RESEARCH METHODOLOGY 49
2.1 RESEARCH DATA 49
2.1.1 SECONDARY DATA 50
2.1.2 PRIMARY DATA 50
2.1.2.1 Breakup of primary profiles 51
2.1.2.2 Key industry insights 52
2.2 MARKET BREAKUP AND DATA TRIANGULATION 53
2.3 MARKET SIZE ESTIMATION 54
2.3.1 TOP-DOWN APPROACH 54
2.3.2 BOTTOM-UP APPROACH 55
2.4 MARKET FORECAST 59
2.5 RESEARCH ASSUMPTIONS 60
2.6 STUDY LIMITATIONS 62
3 EXECUTIVE SUMMARY 63
3.1 WHY DEEPFAKE AI IS A BOARDROOM ISSUE 63
3.2 MARKET TRENDS AND STRATEGIC LANDSCAPE 63
3.3 ENTERPRISE TOUCHPOINTS FOR DEEPFAKE EXPOSURE 64
3.4 STRATEGIC LEVERS FOR ENTERPRISE DECISION-MAKERS 64
3.5 WHERE CAPITAL AND ACQUISITIONS ARE MOVING 65
3.6 ENTERPRISE PLAYBOOKS THAT ARE DELIVERING RESULTS 65
3.7 IMMEDIATE STRATEGIC ACTION AREAS 66
3.8 VENDOR LANDSCAPE AND MARKET SCOPE 66
4 PREMIUM INSIGHTS 72
4.1 ATTRACTIVE OPPORTUNITIES IN DEEPFAKE AI MARKET 72
4.2 DEEPFAKE AI MARKET: TOP THREE TECHNOLOGIES 73
4.3 NORTH AMERICA: DEEPFAKE AI MARKET, BY TECHNOLOGY AND VERTICAL 73
4.4 DEEPFAKE AI MARKET, BY REGION 74
5 MARKET OVERVIEW AND INDUSTRY TRENDS 75
5.1 INTRODUCTION 75
5.2 MARKET DYNAMICS 75
5.2.1 DRIVERS 76
5.2.1.1 Adoption of multi‑modal detection combining audiovisual and metadata signals 76
5.2.1.2 Cloud-based deepfake generation APIs democratizing access for small studios 76
5.2.1.3 Integration of deepfake pipelines in real-time content production workflows 76
5.2.1.4 Collaboration between social platforms and detection vendors for automated moderation 77
5.2.2 RESTRAINTS 77
5.2.2.1 Platform de monetization of deepfake based channels to curb misuse 77
5.2.2.2 Interoperability issues between detection systems and diverse content platforms 78
5.2.3 OPPORTUNITIES 78
5.2.3.1 Federated deepfake detection networks for multi platform content policing 78
5.2.3.2 Joint ventures between insurers and detection firms for synthetic risk products 78
5.2.3.3 IP clearinghouses for automated licensing and royalty management of digital likeness 79
5.2.4 CHALLENGES 79
5.2.4.1 Incentivizing platforms to adopt uniform deepfake moderation standards 79
5.2.4.2 Continuous adversarial evolution making detection perpetually reactive 80
5.3 EVOLUTION OF DEEPFAKE AI 80
5.4 SUPPLY CHAIN ANALYSIS 83
5.5 ECOSYSTEM ANALYSIS 85
5.5.1 DEEPFAKE DETECTION TOOL PROVIDERS 87
5.5.2 DEEPFAKE GENERATION TOOL PROVIDERS 88
5.5.3 LIVENESS CHECK SOLUTION PROVIDERS 88
5.5.4 MEDIA AUTHENTICITY ALLIANCE PARTNERS 88
5.5.5 INTEGRATION & API PARTNERS 89
5.6 IMPACT OF 2025 US TARIFF – DEEPFAKE AI MARKET 89
5.6.1 INTRODUCTION 89
5.6.2 KEY TARIFF RATES 90
5.6.3 PRICE IMPACT ANALYSIS 90
5.6.3.1 Strategic Shifts and Emerging Trends 91
5.6.4 IMPACT ON COUNTRY/REGION 91
5.6.4.1 US 91
5.6.4.2 China 92
5.6.4.3 Europe 93
5.6.4.4 Asia Pacific (excluding China) 94
5.6.5 IMPACT ON END-USE INDUSTRIES 95
5.6.5.1 BFSI 95
5.6.5.2 Telecommunications 96
5.6.5.3 Government & Public Sector 96
5.6.5.4 Legal 96
5.6.5.5 Media & Entertainment 96
5.6.5.6 Retail and E-Commerce 97
5.6.5.7 Healthcare & Life Sciences 97
5.7 FIVE BOLD PREDICTIONS FOR DEEPFAKE AI BY 2031 98
5.8 STRATEGIC IMPERATIVES FOR STAKEHOLDERS 99
5.9 INVESTMENT HOTSPOTS AND EMERGING WHITE SPACES 100
5.10 HIGH-RISK AND HIGH-IMPACT BETS 101
5.11 PERSONA MAPPING 102
5.11.1 DEEPFAKE DETECTION TECH BUYER PROFILE 103
5.11.2 PROCUREMENT TRENDS: BUILD VS BUY VS INTEGRATION 104
5.12 INVESTMENT LANDSCAPE AND FUNDING SCENARIO 105
5.13 CASE STUDY ANALYSIS 106
5.13.1 TELECOM 106
5.13.1.1 IPRoyal reduced time to verify new users while building custom-tailored KYC onboarding flow 106
5.13.1.2 How HollaEx simplified its ID verification process by partnering with iDenfy 107
5.13.2 BFSI 107
5.13.2.1 Safe and cost-effective liveness detection for Evocabank 107
5.13.3 HEALTHCARE 108
5.13.3.1 Insight Global upskilled nurses with AI video 108
5.13.4 MEDIA & ENTERTAINMENT 108
5.13.4.1 D-ID revolutionized media engagement for Radio Formula 108
5.14 TECHNOLOGY ANALYSIS 109
5.14.1 KEY TECHNOLOGIES 109
5.14.1.1 Machine Learning 109
5.14.1.2 Face Recognition 109
5.14.1.3 High-performance Computing 110
5.14.1.4 Generative AI 110
5.14.1.5 Image & Video Processing 110
5.14.1.6 Natural Language Processing (NLP) 111
5.14.2 COMPLEMENTARY TECHNOLOGIES 111
5.14.2.1 Blockchain & Digital Signatures 111
5.14.2.2 Ethical AI & Bias Mitigation Tools 112
5.14.2.3 Cybersecurity & Digital Forensics 112
5.14.2.4 Content Verification & Authentication 112
5.14.3 ADJACENT TECHNOLOGIES 113
5.14.3.1 3D Modeling & Animation 113
5.14.3.2 Augmented Reality (AR) & Virtual Reality (VR) 113
5.14.3.3 Computer Vision 113
5.14.3.4 Speech Synthesis 114
5.15 REGULATORY LANDSCAPE 114
5.15.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 115
5.15.2 REGULATIONS 118
5.15.2.1 North America 118
5.15.2.1.1 DEEPFAKES Accountability Act (Proposed – US) 118
5.15.2.1.2 Texas SB 751 (US) 118
5.15.2.1.3 California AB 730 / AB 602 (US) 118
5.15.2.1.4 New York State Bill S7568 (US) 119
5.15.2.1.5 Online Harms Act, Bill C-63 (Canada) 119
5.15.2.2 Europe 119
5.15.2.2.1 EU AI Act (Finalized 2025) 119
5.15.2.2.2 Network Enforcement Act (Germany) 120
5.15.2.2.3 Avia Law (Partial Implementation – France) 120
5.15.2.3 Asia Pacific 120
5.15.2.3.1 Provisions on the Administration of Deep Synthesis Internet Services (China) 120
5.15.2.3.2 Digital India Draft Legislation on Synthetic Media (India) 120
5.15.2.3.3 AI Legislation for Deepfake Misuse Cleanup (Japan) 121
5.15.2.3.4 Network Law for Targeting Synthetic Obscenity (South Korea) 121
5.15.2.3.5 National Bill for Penalizing Deepfake Obscene Material (Australia) 121
5.15.2.4 Middle East & Africa 122
5.15.2.4.1 Federal Decree-Law No 34 of 2021 on Cybercrime (UAE) 122
5.15.2.4.2 Saudi Cybersecurity Law (KSA) 122
5.15.2.5 Latin America 122
5.15.2.5.1 AI Regulatory Framework Bill 2338/2023 (Brazil) 122
5.15.2.5.2 Digital Law Draft to Target Synthetic Misinformation (Mexico) 122
5.15.2.5.3 Draft Online Safety Measures to Regulate Synthetic Content (Argentina) 123
5.16 PATENT ANALYSIS 123
5.16.1 METHODOLOGY 123
5.16.2 PATENTS FILED, BY DOCUMENT TYPE 123
5.16.3 INNOVATION AND PATENT APPLICATIONS 124
5.17 PRICING ANALYSIS 128
5.17.1 AVERAGE SELLING PRICE OF OFFERING, BY KEY PLAYER, 2025 129
5.17.2 AVERAGE SELLING PRICE, BY TECHNOLOGY, 2025 130
5.18 KEY CONFERENCES AND EVENTS 131
5.19 PORTER’S FIVE FORCES ANALYSIS 132
5.19.1 THREAT OF NEW ENTRANTS 133
5.19.2 THREAT OF SUBSTITUTES 133
5.19.3 BARGAINING POWER OF SUPPLIERS 134
5.19.4 BARGAINING POWER OF BUYERS 134
5.19.5 INTENSITY OF COMPETITIVE RIVALRY 134
5.20 KEY STAKEHOLDERS AND BUYING CRITERIA 134
5.20.1 KEY STAKEHOLDERS IN BUYING PROCESS 134
5.20.2 BUYING CRITERIA 135
5.21 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES 136
5.21.1 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES 136
6 DEEPFAKE AI MARKET, BY OFFERING 137
6.1 INTRODUCTION 138
6.1.1 OFFERING: DEEPFAKE AI MARKET DRIVERS 138
6.2 SOFTWARE, BY TYPE 140
6.2.1 DEEPFAKE GENERATION SOFTWARE 141
6.2.1.1 Deepfake generation software enables creation of sophisticated and realistic synthetic media 141
6.2.1.2 Deepfake Audio & Voice Software 142
6.2.1.3 Deepfake Image & Face Swap Software 143
6.2.1.4 Deepfake Video Editing Software 145
6.2.2 DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE 146
6.2.2.1 Deepfake detection & authentication software driven by increasing demand for synthetic media across various industries 146
6.2.2.2 Deepfake Detection Algorithms 147
6.2.2.3 Media Authentication Tools 148
6.2.2.4 Digital Forensics Software 149
6.2.3 LIVENESS CHECK SOFTWARE 150
6.2.3.1 Ensuring real-time user authenticity with liveness check software 150
6.2.3.2 Liveness Detection Tools 151
6.2.3.3 BIOMETRICS SPOOF DETECTION TOOLS 152
6.3 SOFTWARE BY DEPLOYMENT MODE 153
6.3.1 CLOUD 155
6.3.1.1 Adoption of cloud deployment for deepfake AI software driven by capability to process and analyze vast amounts of data in real-time 155
6.3.2 ON-PREMISES 156
6.3.2.1 Organizations that require frequent customization and flexibility in their AI solutions opt for on-premises deployment 156
6.4 SERVICES 157
6.4.1 PROFESSIONAL SERVICES 159
6.4.1.1 Professional services offer training programs, identify deepfakes, and respond to potential threats 159
6.4.1.2 Training & Consulting Services 160
6.4.1.3 System Integration & Implementation Services 161
6.4.1.4 Support & Maintenance Services 162
6.4.2 MANAGED SERVICES 163
6.4.2.1 MSPs promote initiatives focusing on implementing watermarks and developing consent-based creation models 163
7 DEEPFAKE AI MARKET, BY TECHNOLOGY 165
7.1 INTRODUCTION 166
7.1.1 TECHNOLOGY: DEEPFAKE AI MARKET DRIVERS 166
7.2 GENERATIVE ADVERSARIAL NETWORKS (GANS) 168
7.2.1 GANS DRIVE HYPER-PERSONALIZED CONTENT CREATION AND BOOST BRAND ENGAGEMENT 168
7.2.2 STANDARD GAN-BASED DEEPFAKE TECHNOLOGY 169
7.2.3 PROGRESSIVE GROWING GANS 170
7.2.4 CONDITIONAL GANS 170
7.3 AUTOENCODERS 170
7.3.1 AUTOENCODERS ENHANCE DEEPFAKE DETECTION AND TRUSTWORTHINESS OF DIGITAL PLATFORMS 170
7.3.2 VARIATIONAL AUTOENCODERS (VAES) 171
7.3.3 AUDIO AUTOENCODERS 172
7.3.4 TEXT-TO-IMAGE AUTOENCODERS 172
7.4 RECURRENT NEURAL NETWORKS (RNNS) 173
7.4.1 RECURRENT NEURAL NETWORKS STRENGTHEN DEEPFAKE CREATION AND DETECTION CAPABILITIES 173
7.4.2 LONG SHORT-TERM MEMORY (LSTM) RNN 174
7.4.3 GATED RECURRENT UNITS (GRUS) 174
7.5 DIFFUSION MODELS 175
7.5.1 DIFFUSION MODELS ENABLE HIGHLY REALISTIC GENERATION OF SYNTHETIC MEDIA 175
7.5.2 LINEAR DIFFUSION MODELS 176
7.5.3 NON-LINEAR DIFFUSION MODELS 176
7.5.4 DISCRETE DIFFUSION MODELS 177
7.5.5 CONTINUOUS DIFFUSION MODELS 177
7.6 TRANSFORMER MODELS 178
7.6.1 TRANSFORMER MODELS BOOST DEEPFAKE GENERATION AND CONTENT QUALITY 178
7.6.2 TRANSFORMER-BASED DEEPFAKE TECHNOLOGY 179
7.6.3 GPT FOR TEXT & AUDIO-BASED DEEPFAKES 179
7.7 NATURAL LANGUAGE PROCESSING (NLP) 180
7.7.1 NLP-BASED MITIGATION SOLUTIONS COMBAT FAKE TEXT AND DEEPFAKE NARRATIVES 180
7.7.2 LANGUAGE MODELS 181
7.7.3 SENTIMENT ANALYSIS 181
7.7.4 AUTHORSHIP VERIFICATION 182
7.8 OTHER TECHNOLOGIES 182
8 DEEPFAKE AI MARKET, BY VERTICAL 184
8.1 INTRODUCTION 185
8.1.1 VERTICAL: DEEPFAKE AI MARKET DRIVERS 185
8.2 BFSI 187
8.2.1 DEEPFAKE AI DISRUPTING BFSI SECTOR WITH SECURITY CHALLENGES AND INNOVATION OPPORTUNITIES 187
8.2.2 CUSTOMER VERIFICATION & AUTHENTICATION 188
8.2.3 ANTI-MONEY LAUNDERING (AML) & FRAUD DETECTION 189
8.2.4 OTHER BFSI APPLICATIONS 190
8.3 TELECOMMUNICATIONS 191
8.3.1 TELECOM INDUSTRY STRENGTHENS COMPLIANCE AND SECURITY WITH DEEPFAKE AI SOLUTIONS 191
8.3.2 CALL CENTER SECURITY 193
8.3.3 FRAUD DETECTION 194
8.3.4 OTHER TELECOMMUNICATIONS APPLICATIONS 195
8.4 GOVERNMENT & DEFENSE 196
8.4.1 GOVERNMENT AND DEFENSE SECTORS LEVERAGE DEEPFAKE AI FOR GOVERNANCE, SECURITY, AND LAW ENFORCEMENT 196
8.4.2 ELECTION CAMPAIGNS 197
8.4.3 NATIONAL SECURITY 198
8.4.4 GOVERNMENT COMMUNICATIONS 200
8.4.5 ETHICAL HACKING & DIGITAL SECURITY 201
8.4.6 LAW ENFORCEMENT AGENCIES 202
8.4.6.1 Criminal Investigations 203
8.4.6.2 Security Surveillance 203
8.4.6.3 Counterterrorism & National Security 203
8.5 HEALTHCARE & LIFE SCIENCES 204
8.5.1 DEEPFAKE AI EMPOWERS HEALTHCARE & LIFE SCIENCES WITH IMMERSIVE SIMULATIONS AND PUBLIC AWARENESS 204
8.5.2 MEDICAL TRAINING & SIMULATION 205
8.5.3 PATIENT CASE SIMULATIONS 206
8.5.4 TELEMEDICINE & VIRTUAL HEALTHCARE 207
8.5.5 OTHER HEALTHCARE & LIFE SCIENCES APPLICATIONS 208
8.6 LEGAL 209
8.6.1 LEGAL SECTOR RAMPS UP DEEPFAKE AI INITIATIVES FOR EVIDENCE AUTHENTICATION AND IP PROTECTION 209
8.6.2 DIGITAL EVIDENCE AUTHENTICATION 210
8.6.3 INTELLECTUAL PROPERTY PROTECTION 211
8.6.4 LEGAL & ETHICAL CONSULTATION 212
8.6.5 OTHER LEGAL APPLICATIONS 213
8.7 MEDIA & ENTERTAINMENT 214
8.7.1 DEEPFAKE AI DRIVES INNOVATION IN MEDIA & ENTERTAINMENT FOR CONTENT CREATION AND VERIFICATION 214
8.7.2 CGI CHARACTER CREATION 216
8.7.3 DE-AGING ACTORS 217
8.7.4 SPECIAL EFFECTS & VISUAL ENHANCEMENTS 218
8.7.5 DIGITAL CONTENT CREATION 219
8.7.6 CELEBRITY & INFLUENCER MARKETING 220
8.7.7 NEWS AGENCIES 221
8.7.7.1 Journalistic Integrity 222
8.7.7.2 Media Verification & Authentication 222
8.7.7.3 Media Production & Enhancement 223
8.7.8 SOCIAL MEDIA 223
8.7.8.1 User-generated Content Enhancement 224
8.7.8.2 Deepfake Detection on Platforms 224
8.8 RETAIL & E-COMMERCE 225
8.8.1 RETAIL & E-COMMERCE BENEFIT FROM DEEPFAKE AI FOR PERSONALIZATION, INFLUENCER MARKETING, AND FRAUD PREVENTION 225
8.8.2 CUSTOMER SERVICE & PERSONALIZATION 226
8.8.3 VISUAL MERCHANDISING 227
8.8.4 SECURITY & FRAUD PREVENTION 228
8.8.5 OTHER RETAIL & E-COMMERCE APPLICATIONS 229
8.9 OTHER VERTICALS 230
9 DEEPFAKE AI MARKET, BY REGION 232
9.1 INTRODUCTION 233
9.2 NORTH AMERICA 235
9.2.1 NORTH AMERICA: DEEPFAKE AI MARKET DRIVERS 235
9.2.2 NORTH AMERICA: MACROECONOMIC OUTLOOK 236
9.2.3 US 245
9.2.3.1 US witnessing significant advancements in regulatory landscape concerning deepfake technology 245
9.2.4 CANADA 246
9.2.4.1 Private sector investments in Canada fueling advancements with substantial funding dedicated to AI research and development 246
9.3 EUROPE 247
9.3.1 EUROPE: DEEPFAKE AI MARKET DRIVERS 247
9.3.2 EUROPE: MACROECONOMIC OUTLOOK 247
9.3.3 UK 255
9.3.3.1 UK’s deepfake AI market combining creative potential with rigorous safeguards 255
9.3.4 GERMANY 256
9.3.4.1 German lawmakers exploring specific regulations to tackle dissemination of deepfakes 256
9.3.5 FRANCE 257
9.3.5.1 France proactively addressing potential risks associated with deepfake technology 257
9.3.6 ITALY 258
9.3.6.1 Being current leader of G7 group of nations, Italy to place strong emphasis on AI 258
9.3.7 SPAIN 259
9.3.7.1 Spanish industries encouraging integration of AI technologies like deepfakes into everyday operations 259
9.3.8 NETHERLANDS 260
9.3.8.1 Dutch market reflects broader global trends in adoption of deepfake technology for educational and training purposes 260
9.3.9 REST OF EUROPE 261
9.4 ASIA PACIFIC 262
9.4.1 ASIA PACIFIC: DEEPFAKE AI MARKET DRIVERS 262
9.4.2 ASIA PACIFIC: MACROECONOMIC OUTLOOK 263
9.4.3 CHINA 272
9.4.3.1 Government initiatives and regulations in favor of deepfake AI development in China to drive market growth 272
9.4.4 INDIA 273
9.4.4.1 Recognizing risks, Indian government to take steps to regulate use of deepfakes 273
9.4.5 JAPAN 274
9.4.5.1 Japan making efforts to develop standards and best practices for deepfake detection and mitigation 274
9.4.6 SOUTH KOREA 275
9.4.6.1 South Korea making significant strides in field of AI 275
9.4.7 AUSTRALIA & NEW ZEALAND 277
9.4.7.1 ANZ actively developing and updating regulations to prevent misuse of deepfake AI 277
9.4.8 SINGAPORE 278
9.4.8.1 Singapore proactively developing regulations and laws to address ethical and security challenges posed by deepfake technologies 278
9.4.9 REST OF ASIA PACIFIC 279
9.5 MIDDLE EAST & AFRICA 280
9.5.1 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET DRIVERS 280
9.5.2 MIDDLE EAST & AFRICA: MACROECONOMIC OUTLOOK 280
9.5.3 SAUDI ARABIA 289
9.5.3.1 Saudi Arabia to play pivotal role in shaping future of synthetic media applications regionally and globally 289
9.5.4 UAE 290
9.5.4.1 UAE making significant advancements in AI research and development 290
9.5.5 TURKEY 291
9.5.5.1 Turkish government actively developing deepfake detection measures and promoting AI research and development 291
9.5.6 REST OF MIDDLE EAST & AFRICA 292
9.6 LATIN AMERICA 293
9.6.1 LATIN AMERICA: DEEPFAKE AI MARKET DRIVERS 293
9.6.2 LATIN AMERICA: MACROECONOMIC OUTLOOK 294
9.6.3 BRAZIL 302
9.6.3.1 Brazilian companies seek competitive advantages and new ways to captivate audiences 302
9.6.4 MEXICO 303
9.6.4.1 Mexico to become technically advanced country due to adoption of AI 303
9.6.5 ARGENTINA 304
9.6.5.1 Adoption of AI & ML to enhance processes and improve decision-making of businesses in Argentina 304
9.6.6 REST OF LATIN AMERICA 305
10 COMPETITIVE LANDSCAPE 306
10.1 OVERVIEW 306
10.2 KEY PLAYER STRATEGIES, 2020 – 2025 306
10.3 REVENUE ANALYSIS 308
10.4 MARKET SHARE ANALYSIS 309
10.4.1 MARKET RANKING ANALYSIS 310
10.5 PRODUCT COMPARATIVE ANALYSIS 313
10.5.1 PRODUCT COMPARATIVE ANALYSIS, BY DEEPFAKE GENERATION TOOL 313
10.5.1.1 Veritone Deepfake Detection 314
10.5.1.2 Deep Nostalgia 314
10.5.1.3 Deepfake Studio 314
10.5.1.4 Synthesia Video Maker 314
10.5.1.5 Creative Reality Studio 314
10.5.2 PRODUCT COMPARATIVE ANALYSIS, BY DEEPFAKE DETECTION TOOL 315
10.5.2.1 Intel FakeCatcher 315
10.5.2.2 Datambit Genui 315
10.5.2.3 BioID Deepfake Detection 315
10.5.2.4 ValidSoft Voice Verity 315
10.5.2.5 Q-Integrity Deepfake Detection 316
10.5.3 PRODUCT COMPARATIVE ANALYSIS, BY LIVENESS CHECK TOOL 316
10.5.3.1 AWS (Amazon Rekognition Liveness) 316
10.5.3.2 Veritone (Veritone IDentify) 316
10.5.3.3 iProov (iProov Genuine Presence Assurance) 317
10.5.3.4 Truepic (Truepic Vision) 317
10.5.3.5 iDenfy (iDenfy Identity Verification & Liveness Check) 317
10.6 COMPANY VALUATION AND FINANCIAL METRICS 317
10.7 COMPANY EVALUATION MATRIX, 2024 318
10.7.1 COMPANY EVALUATION MATRIX:
KEY PLAYERS (DEEPFAKE GENERATION VENDORS), 2024 318
10.7.1.1 Stars 318
10.7.1.2 Emerging leaders 319
10.7.1.3 Pervasive players 319
10.7.1.4 Participants 319
10.7.2 COMPANY FOOTPRINT: DEEPFAKE GENERATION VENDORS 321
10.7.2.1 Overall Company Footprint 321
10.7.2.2 Offering Footprint 321
10.7.2.3 Technology Footprint 322
10.7.2.4 Vertical Footprint 322
10.7.2.5 Regional Footprint 323
10.7.3 COMPANY EVALUATION MATRIX:
KEY PLAYERS (DEEPFAKE DETECTION VENDORS), 2024 323
10.7.3.1 Stars 323
10.7.3.2 Emerging leaders 323
10.7.3.3 Pervasive players 324
10.7.3.4 Participants 324
10.7.4 COMPANY FOOTPRINT: DEEPFAKE DETECTION VENDORS 325
10.7.4.1 Overall Company Footprint 325
10.7.4.2 Offering Footprint 326
10.7.4.3 Technology Footprint 327
10.7.4.4 Vertical Footprint 328
10.7.4.5 Regional Footprint 329
10.7.5 COMPANY EVALUATION MATRIX:
KEY PLAYERS (LIVENESS CHECK VENDORS), 2024 330
10.7.5.1 Stars 330
10.7.5.2 Emerging leaders 330
10.7.5.3 Pervasive players 330
10.7.5.4 Participants 330
10.7.6 COMPANY FOOTPRINT: LIVENESS CHECK VENDORS 332
10.7.6.1 Overall Company Footprint 332
10.7.6.2 Offering Footprint 333
10.7.6.3 Technology Footprint 333
10.7.6.4 Vertical Footprint 334
10.7.6.5 Regional Footprint 335
10.8 COMPETITIVE SCENARIO 335
10.8.1 PRODUCT LAUNCHES AND ENHANCEMENTS 335
10.8.2 DEALS 338
11 COMPANY PROFILES 341
11.1 INTRODUCTION 341
11.2 DEEPFAKE DETECTION PLAYERS 342
11.2.1 DATAMBIT 342
11.2.1.1 Business overview 342
11.2.1.2 Products/Solutions/Services offered 343
11.2.1.3 Recent developments 343
11.2.1.4 MnM View 344
11.2.1.4.1 Key Strengths 344
11.2.1.4.2 Strategic Choices 345
11.2.1.4.3 Challenges & Competitive Threats 346
11.2.2 MICROSOFT 347
11.2.2.1 Business overview 347
11.2.2.2 Solutions/Services offered 348
11.2.2.3 Recent developments 349
11.2.2.4 MnM view 349
11.2.2.4.1 Key strengths 349
11.2.2.4.2 Strategic choices 350
11.2.2.4.3 Weaknesses and competitive threats 350
11.2.3 GOOGLE 351
11.2.3.1 Business overview 351
11.2.3.2 Solutions/Services offered 352
11.2.3.3 Recent developments 353
11.2.3.3.1 Deals 353
11.2.3.4 MnM view 353
11.2.3.4.1 Key strengths 353
11.2.3.4.2 Strategic choices 354
11.2.3.4.3 Weaknesses and competitive threats 354
11.2.4 INTEL 355
11.2.4.1 Business overview 355
11.2.4.2 Solutions/Services offered 356
11.2.4.3 Recent developments 357
11.2.4.4 MnM view 357
11.2.4.4.1 Key strengths 357
11.2.4.4.2 Strategic choices 358
11.2.4.4.3 Weaknesses and competitive threats 358
11.2.5 BIOID 359
11.2.5.1 Business overview 359
11.2.5.2 Solutions/Services offered 359
11.2.5.3 Recent developments 360
11.2.6 DUCKDUCKGOOSE AI 361
11.2.6.1 Business overview 361
11.2.6.2 Products/Solutions/Services Offered 361
11.2.7 PARAVISION 362
11.2.7.1 Business overview 362
11.2.7.2 Solutions/Services offered 362
11.2.7.3 Recent developments 363
11.2.8 VALIDSOFT 365
11.2.9 BLACKBIRD.AI 365
11.2.10 HYPERVERGE 366
11.2.11 PINDROP 366
11.2.12 DEEPWARE 367
11.2.13 Q-INTEGRITY 367
11.2.14 RESEMBLE AI 368
11.2.15 SENSITY AI 368
11.2.16 REALITY DEFENDER 369
11.2.17 ATTESTIV 369
11.2.18 WEVERIFY 370
11.2.19 DEEPMEDIA.AI 370
11.2.20 KROOP AI 371
11.2.21 COGITO TECH 371
11.2.22 FACIA.AI 372
11.2.23 PERFIOS 372
11.2.24 ILLUMINARTY 373
11.2.25 DEEPFAKE DETECTOR 373
11.2.26 BUSTER.AI 374
11.3 LIVENESS DETECTION PLAYERS 375
11.3.1 AWS 375
11.3.1.1 Business overview 375
11.3.1.2 Solutions/Services offered 376
11.3.1.3 Recent developments 377
11.3.1.4 MnM view 378
11.3.1.4.1 Key strengths 378
11.3.1.4.2 Strategic choices 378
11.3.1.4.3 Weaknesses and competitive threats 379
11.3.2 VERITONE 380
11.3.2.1 Business overview 380
11.3.2.2 Solutions/Services offered 381
11.3.2.3 Recent developments 382
11.3.2.4 MnM view 383
11.3.2.4.1 Key strengths 383
11.3.2.4.2 Strategic choices 383
11.3.2.4.3 Weaknesses and competitive threats 383
11.3.3 IPROOV 384
11.3.4 TRUEPIC 384
11.3.5 IDENFY 385
11.3.6 OZ FORENSICS 385
11.3.7 PRIMEAU FORENSICS 386
11.3.8 KAIROS 387
11.3.9 AUTHENTICID 387
11.3.10 JUMIO 388
11.4 DEEPFAKE GENERATION PROVIDERS 389
11.4.1 SYNTHESIA 389
11.4.1.1 Business overview 389
11.4.1.2 Products/Solutions/Services offered 389
11.4.2 D-ID 390
11.4.3 REFACE 390
11.4.4 MYHERITAGE 391
11.4.5 RESPEECHER 391
11.4.6 DEEP SWAP 392
12 ADJACENT AND RELATED MARKETS 393
12.1 INTRODUCTION 393
12.2 FAKE IMAGE DETECTION MARKET – GLOBAL FORECAST TO 2029 393
12.2.1 MARKET DEFINITION 393
12.2.2 MARKET OVERVIEW 393
12.2.2.1 Fake Image Detection Market, By Offering 394
12.2.2.2 Fake Image Detection Market, By Deployment Mode 394
12.2.2.3 Fake Image Detection Market, By Organization Size 395
12.2.2.4 Fake Image Detection Market, By Target User 396
12.2.2.5 Fake Image Detection Market, By Technology 396
12.2.2.6 Fake Image Detection Market, By Application 397
12.2.2.7 Fake Image Detection Market, By Vertical 398
12.2.2.8 Fake Image Detection Market, By Region 399
12.3 FACIAL RECOGNITION MARKET – GLOBAL FORECAST TO 2028 400
12.3.1 MARKET DEFINITION 400
12.3.2 MARKET OVERVIEW 400
12.3.2.1 Facial Recognition Market, By Offering 400
12.3.2.2 Facial Recognition Market, By Deployment Mode 401
12.3.2.3 Facial Recognition Market, By Organization Size 402
12.3.2.4 Facial Recognition Market, By Application 402
12.3.2.5 Facial Recognition Market, By Vertical 403
12.3.2.6 Facial Recognition Market, By Region 404
13 APPENDIX 406
13.1 DISCUSSION GUIDE 406
13.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 411
13.3 CUSTOMIZATION OPTIONS 413
13.4 RELATED REPORTS 413
13.5 AUTHOR DETAILS 414
LIST OF TABLES
TABLE 1 DEEPFAKE AI MARKET DETAILED SEGMENTATION 45
TABLE 2 UNITED STATES DOLLAR EXCHANGE RATE, 2020–2024 47
TABLE 3 PRIMARY INTERVIEWS 51
TABLE 4 FACTOR ANALYSIS 59
TABLE 5 GLOBAL DEEPFAKE AI MARKET SIZE AND GROWTH RATE, 2020–2024 (USD MILLION, Y-O-Y %) 67
TABLE 6 GLOBAL DEEPFAKE AI MARKET SIZE AND GROWTH RATE, 2025–2031 (USD MILLION, Y-O-Y %) 67
TABLE 7 DEEPFAKE AI MARKET: ECOSYSTEM 85
TABLE 8 US-ADJUSTED RECIPROCAL TARIFF RATES 90
TABLE 9 NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 115
TABLE 10 EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 115
TABLE 11 ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 116
TABLE 12 MIDDLE EAST & AFRICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 117
TABLE 13 LATIN AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 117
TABLE 14 PATENTS FILED, 2020–2025 123
TABLE 15 LIST OF FEW PATENTS IN DEEPFAKE AI MARKET, 2024–2025 125
TABLE 16 AVERAGE SELLING PRICE OF OFFERING, BY KEY PLAYER, 2025 129
TABLE 17 AVERAGE SELLING PRICE OF OFFERING, BY TECHNOLOGY, 2025 130
TABLE 18 DEEPFAKE AI MARKET: LIST OF KEY CONFERENCES AND EVENTS, 2025–2026 131
TABLE 19 PORTER’S FIVE FORCES’ IMPACT ON DEEPFAKE AI MARKET 132
TABLE 20 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE VERTICALS 135
TABLE 21 KEY BUYING CRITERIA FOR TOP THREE VERTICALS 135
TABLE 22 DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD MILLION) 139
TABLE 23 DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD MILLION) 139
TABLE 24 DEEPFAKE AI MARKET, BY SOFTWARE TYPE, 2020–2024 (USD MILLION) 141
TABLE 25 DEEPFAKE AI MARKET, BY SOFTWARE TYPE, 2025–2031 (USD MILLION) 141
TABLE 26 DEEPFAKE GENERATION SOFTWARE: DEEPFAKE AI MARKET, BY TYPE,
2020–2024 (USD MILLION) 142
TABLE 27 DEEPFAKE GENERATION SOFTWARE: DEEPFAKE AI MARKET, BY TYPE, 2025–2031 (USD MILLION) 142
TABLE 28 DEEPFAKE AUDIO & VOICE SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 143
TABLE 29 DEEPFAKE AUDIO & VOICE SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 143
TABLE 30 DEEPFAKE IMAGE & FACE SWAP SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 144
TABLE 31 DEEPFAKE IMAGE & FACE SWAP SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 144
TABLE 32 DEEPFAKE VIDEO EDITING SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 145
TABLE 33 DEEPFAKE VIDEO EDITING SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 146
TABLE 34 DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE: DEEPFAKE AI MARKET, BY TYPE, 2020–2024 (USD MILLION) 147
TABLE 35 DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE: DEEPFAKE AI MARKET, BY TYPE, 2025–2031 (USD MILLION) 147
TABLE 36 DEEPFAKE DETECTION ALGORITHMS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 148
TABLE 37 DEEPFAKE DETECTION ALGORITHMS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 148
TABLE 38 MEDIA AUTHENTICATION TOOLS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD MILLION) 149
TABLE 39 MEDIA AUTHENTICATION TOOLS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD MILLION) 149
TABLE 40 DIGITAL FORENSICS SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD MILLION) 150
TABLE 41 DIGITAL FORENSICS SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD MILLION) 150
TABLE 42 LIVENESS DETECTION TOOLS: DEEPFAKE AI MARKET, BY TYPE, 2020–2024 (USD MILLION) 151
TABLE 43 LIVENESS DETECTION TOOLS: DEEPFAKE AI MARKET, BY TYPE, 2025–2031 (USD MILLION) 151
TABLE 44 LIVENESS DETECTION TOOLS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 152
TABLE 45 LIVENESS DETECTION TOOLS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 152
TABLE 46 BIOMETRICS SPOOF DETECTION TOOLS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 153
TABLE 47 BIOMETRICS SPOOF DETECTION TOOLS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 153
TABLE 48 DEEPFAKE AI MARKET, BY DEPLOYMENT MODE, 2020–2024 (USD MILLION) 154
TABLE 49 DEEPFAKE AI MARKET, BY DEPLOYMENT MODE, 2025–2031 (USD MILLION) 154
TABLE 50 CLOUD: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD MILLION) 155
TABLE 51 CLOUD: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD MILLION) 156
TABLE 52 ON-PREMISES: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD MILLION) 157
TABLE 53 ON-PREMISES: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD MILLION) 157
TABLE 54 DEEPFAKE AI MARKET, BY SERVICE, 2020–2024 (USD MILLION) 158
TABLE 55 DEEPFAKE AI MARKET, BY SERVICE, 2025–2031 (USD MILLION) 158
TABLE 56 DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE, 2020–2024 (USD MILLION) 160
TABLE 57 DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE, 2025–2031 (USD MILLION) 160
TABLE 58 TRAINING & CONSULTING SERVICES: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 161
TABLE 59 TRAINING & CONSULTING SERVICES: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 161
TABLE 60 SYSTEM INTEGRATION & IMPLEMENTATION SERVICES: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 162
TABLE 61 SYSTEM INTEGRATION & IMPLEMENTATION SERVICES: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 162
TABLE 62 SUPPORT & MAINTENANCE SERVICES: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 163
TABLE 63 SUPPORT & MAINTENANCE SERVICES: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 163
TABLE 64 MANAGED SERVICES: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 164
TABLE 65 MANAGED SERVICES: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 164
TABLE 66 DEEPFAKE AI MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION) 167
TABLE 67 DEEPFAKE AI MARKET, BY TECHNOLOGY, 2025–2031 (USD MILLION) 168
TABLE 68 GENERATIVE ADVERSARIAL NETWORKS (GANS): DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD MILLION) 169
TABLE 69 GENERATIVE ADVERSARIAL NETWORKS (GANS): DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD MILLION) 169
TABLE 70 AUTOENCODERS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 171
TABLE 71 AUTOENCODERS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 171
TABLE 72 RECURRENT NEURAL NETWORKS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 173
TABLE 73 RECURRENT NEURAL NETWORKS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 174
TABLE 74 DIFFUSION MODELS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD MILLION) 175
TABLE 75 DIFFUSION MODELS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD MILLION) 176
TABLE 76 TRANSFORMER MODELS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD MILLION) 178
TABLE 77 TRANSFORMER MODELS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD MILLION) 179
TABLE 78 NATURAL LANGUAGE PROCESSING: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 180
TABLE 79 NATURAL LANGUAGE PROCESSING: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 181
TABLE 80 OTHER TECHNOLOGIES: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 182
TABLE 81 OTHER TECHNOLOGIES: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 183
TABLE 82 DEEPFAKE AI MARKET, BY VERTICAL, 2020–2024 (USD MILLION) 186
TABLE 83 DEEPFAKE AI MARKET, BY VERTICAL, 2025–2031 (USD MILLION) 187
TABLE 84 BFSI: DEEPFAKE AI MARKET, BY APPLICATION, 2020–2024 (USD MILLION) 188
TABLE 85 BFSI: DEEPFAKE AI MARKET, BY APPLICATION, 2025–2031 (USD MILLION) 188
TABLE 86 CUSTOMER VERIFICATION & AUTHENTICATION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 189
TABLE 87 CUSTOMER VERIFICATION & AUTHENTICATION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 189
TABLE 88 ANTI-MONEY LAUNDERING (AML) & FRAUD DETECTION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 190
TABLE 89 ANTI-MONEY LAUNDERING (AML) & FRAUD DETECTION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 190
TABLE 90 OTHER BFSI APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 191
TABLE 91 OTHER BFSI APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 191
TABLE 92 TELECOMMUNICATIONS: DEEPFAKE AI MARKET, BY APPLICATION, 2020–2024 (USD MILLION) 192
TABLE 93 TELECOMMUNICATIONS: DEEPFAKE AI MARKET, BY APPLICATION, 2025–2031 (USD MILLION) 192
TABLE 94 CALL CENTER SECURITY: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 193
TABLE 95 CALL CENTER SECURITY: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 193
TABLE 96 FRAUD DETECTION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 194
TABLE 97 FRAUD DETECTION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 194
TABLE 98 OTHER TELECOMMUNICATIONS APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 195
TABLE 99 OTHER TELECOMMUNICATIONS APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 195
TABLE 100 GOVERNMENT & DEFENSE: DEEPFAKE AI MARKET, BY APPLICATION, 2020–2024 (USD MILLION) 196
TABLE 101 GOVERNMENT & DEFENSE: DEEPFAKE AI MARKET, BY APPLICATION, 2025–2031 (USD MILLION) 197
TABLE 102 ELECTION CAMPAIGNS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 198
TABLE 103 ELECTION CAMPAIGNS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 198
TABLE 104 NATIONAL SECURITY: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 199
TABLE 105 NATIONAL SECURITY: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 199
TABLE 106 GOVERNMENT COMMUNICATIONS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 200
TABLE 107 GOVERNMENT COMMUNICATIONS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 200
TABLE 108 ETHICAL HACKING & DIGITAL SECURITY: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 201
TABLE 109 ETHICAL HACKING & DIGITAL SECURITY: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 201
TABLE 110 LAW ENFORCEMENT AGENCIES: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 202
TABLE 111 LAW ENFORCEMENT AGENCIES: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 202
TABLE 112 HEALTHCARE & LIFE SCIENCES: DEEPFAKE AI MARKET, BY APPLICATION, 2020–2024 (USD MILLION) 204
TABLE 113 HEALTHCARE & LIFE SCIENCES: DEEPFAKE AI MARKET, BY APPLICATION, 2025–2031 (USD MILLION) 205
TABLE 114 MEDICAL TRAINING & SIMULATION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 205
TABLE 115 MEDICAL TRAINING & SIMULATION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 206
TABLE 116 PATIENT CASE SIMULATIONS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 206
TABLE 117 PATIENT CASE SIMULATIONS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 207
TABLE 118 TELEMEDICINE & VIRTUAL HEALTHCARE: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 207
TABLE 119 TELEMEDICINE & VIRTUAL HEALTHCARE: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 208
TABLE 120 OTHER HEALTHCARE & LIFE SCIENCES APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 208
TABLE 121 OTHER HEALTHCARE & LIFE SCIENCES APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 209
TABLE 122 LEGAL: DEEPFAKE AI MARKET, BY APPLICATION, 2020–2024 (USD MILLION) 210
TABLE 123 LEGAL: DEEPFAKE AI MARKET, BY APPLICATION, 2025–2031 (USD MILLION) 210
TABLE 124 DIGITAL EVIDENCE AUTHENTICATION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 211
TABLE 125 DIGITAL EVIDENCE AUTHENTICATION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 211
TABLE 126 INTELLECTUAL PROPERTY PROTECTION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 212
TABLE 127 INTELLECTUAL PROPERTY PROTECTION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 212
TABLE 128 LEGAL & ETHICAL CONSULTATION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 213
TABLE 129 LEGAL & ETHICAL CONSULTATION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 213
TABLE 130 OTHER LEGAL APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 214
TABLE 131 OTHER LEGAL APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 214
TABLE 132 MEDIA & ENTERTAINMENT: DEEPFAKE AI MARKET, BY APPLICATION, 2020–2024 (USD MILLION) 215
TABLE 133 MEDIA & ENTERTAINMENT: DEEPFAKE AI MARKET, BY APPLICATION, 2025–2031 (USD MILLION) 215
TABLE 134 CGI CHARACTER CREATION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 216
TABLE 135 CGI CHARACTER CREATION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 217
TABLE 136 DE-AGING ACTORS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 217
TABLE 137 DE-AGING ACTORS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 218
TABLE 138 SPECIAL EFFECTS & VISUAL ENHANCEMENTS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 218
TABLE 139 SPECIAL EFFECTS & VISUAL ENHANCEMENTS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 219
TABLE 140 DIGITAL CONTENT CREATION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 219
TABLE 141 DIGITAL CONTENT CREATION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 220
TABLE 142 CELEBRITY & INFLUENCER MARKETING: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 220
TABLE 143 CELEBRITY & INFLUENCER MARKETING: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 221
TABLE 144 NEWS AGENCIES: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 221
TABLE 145 NEWS AGENCIES: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 222
TABLE 146 SOCIAL MEDIA: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 223
TABLE 147 SOCIAL MEDIA: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 224
TABLE 148 RETAIL & E-COMMERCE: DEEPFAKE AI MARKET, BY APPLICATION, 2020–2024 (USD MILLION) 225
TABLE 149 RETAIL & E-COMMERCE: DEEPFAKE AI MARKET, BY APPLICATION, 2025–2031 (USD MILLION) 226
TABLE 150 CUSTOMER SERVICE & PERSONALIZATION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 226
TABLE 151 CUSTOMER SERVICE & PERSONALIZATION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 227
TABLE 152 VISUAL MERCHANDISING: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 227
TABLE 153 VISUAL MERCHANDISING: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 228
TABLE 154 SECURITY & FRAUD PREVENTION: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 228
TABLE 155 SECURITY & FRAUD PREVENTION: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 229
TABLE 156 OTHER RETAIL & E-COMMERCE APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 229
TABLE 157 OTHER RETAIL & E-COMMERCE APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 230
TABLE 158 OTHER VERTICALS: DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD THOUSAND) 231
TABLE 159 OTHER VERTICALS: DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD THOUSAND) 231
TABLE 160 DEEPFAKE AI MARKET, BY REGION, 2020–2024 (USD MILLION) 234
TABLE 161 DEEPFAKE AI MARKET, BY REGION, 2025–2031 (USD MILLION) 235
TABLE 162 NORTH AMERICA: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD MILLION) 237
TABLE 163 NORTH AMERICA: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD MILLION) 238
TABLE 164 NORTH AMERICA: DEEPFAKE AI MARKET, BY SOFTWARE TYPE, 2020–2024 (USD MILLION) 238
TABLE 165 NORTH AMERICA: DEEPFAKE AI MARKET, BY SOFTWARE TYPE, 2025–2031 (USD MILLION) 238
TABLE 166 NORTH AMERICA: DEEPFAKE AI MARKET, BY DEEPFAKE GENERATION SOFTWARE, 2020–2024 (USD THOUSAND) 239
TABLE 167 NORTH AMERICA: DEEPFAKE AI MARKET, BY DEEPFAKE GENERATION SOFTWARE, 2025–2031 (USD THOUSAND) 239
TABLE 168 NORTH AMERICA: DEEPFAKE AI MARKET, BY DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE, 2020–2024 (USD THOUSAND) 239
TABLE 169 NORTH AMERICA: DEEPFAKE AI MARKET, BY DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE, 2025–2031 (USD THOUSAND) 240
TABLE 170 NORTH AMERICA: DEEPFAKE AI MARKET, BY LIVENESS CHECK SOFTWARE, 2020–2024 (USD THOUSAND) 240
TABLE 171 NORTH AMERICA: DEEPFAKE AI MARKET, BY LIVENESS CHECK SOFTWARE, 2025–2031 (USD THOUSAND) 240
TABLE 172 NORTH AMERICA: DEEPFAKE AI MARKET, BY SOFTWARE DEPLOYMENT MODE, 2020–2024 (USD MILLION) 241
TABLE 173 NORTH AMERICA: DEEPFAKE AI MARKET, BY SOFTWARE DEPLOYMENT MODE, 2025–2031 (USD MILLION) 241
TABLE 174 NORTH AMERICA: DEEPFAKE AI MARKET, BY SERVICE,
2020–2024 (USD THOUSAND) 241
TABLE 175 NORTH AMERICA: DEEPFAKE AI MARKET, BY SERVICE,
2025–2031 (USD THOUSAND) 241
TABLE 176 NORTH AMERICA: DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE,
2020–2024 (USD THOUSAND) 242
TABLE 177 NORTH AMERICA: DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE,
2025–2031 (USD THOUSAND) 242
TABLE 178 NORTH AMERICA: DEEPFAKE AI MARKET, BY TECHNOLOGY,
2020–2024 (USD MILLION) 242
TABLE 179 NORTH AMERICA: DEEPFAKE AI MARKET, BY TECHNOLOGY,
2025–2031 (USD MILLION) 243
TABLE 180 NORTH AMERICA: DEEPFAKE AI MARKET, BY VERTICAL,
2020–2024 (USD MILLION) 243
TABLE 181 NORTH AMERICA: DEEPFAKE AI MARKET, BY VERTICAL,
2025–2031 (USD MILLION) 244
TABLE 182 NORTH AMERICA: DEEPFAKE AI MARKET, BY COUNTRY,
2020–2024 (USD MILLION) 244
TABLE 183 NORTH AMERICA: DEEPFAKE AI MARKET, BY COUNTRY,
2025–2031 (USD MILLION) 244
TABLE 184 US: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD MILLION) 245
TABLE 185 US: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD MILLION) 245
TABLE 186 CANADA: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD MILLION) 246
TABLE 187 CANADA: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD MILLION) 246
TABLE 188 EUROPE: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD MILLION) 248
TABLE 189 EUROPE: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD MILLION) 248
TABLE 190 EUROPE: DEEPFAKE AI MARKET, BY SOFTWARE TYPE, 2020–2024 (USD MILLION) 248
TABLE 191 EUROPE: DEEPFAKE AI MARKET, BY SOFTWARE TYPE, 2025–2031 (USD MILLION) 249
TABLE 192 EUROPE: DEEPFAKE AI MARKET, BY DEEPFAKE GENERATION SOFTWARE,
2020–2024 (USD THOUSAND) 249
TABLE 193 EUROPE: DEEPFAKE AI MARKET, BY DEEPFAKE GENERATION SOFTWARE,
2025–2031 (USD THOUSAND) 249
TABLE 194 EUROPE: DEEPFAKE AI MARKET, BY DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE, 2020–2024 (USD THOUSAND) 250
TABLE 195 EUROPE: DEEPFAKE AI MARKET, BY DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE, 2025–2031 (USD THOUSAND) 250
TABLE 196 EUROPE: DEEPFAKE AI MARKET, BY LIVENESS CHECK SOFTWARE,
2020–2024 (USD THOUSAND) 250
TABLE 197 EUROPE: DEEPFAKE AI MARKET, BY LIVENESS CHECK SOFTWARE,
2025–2031 (USD THOUSAND) 251
TABLE 198 EUROPE: DEEPFAKE AI MARKET, BY SOFTWARE DEPLOYMENT MODE,
2020–2024 (USD MILLION) 251
TABLE 199 EUROPE: DEEPFAKE AI MARKET, BY SOFTWARE DEPLOYMENT MODE,
2025–2031 (USD MILLION) 251
TABLE 200 EUROPE: DEEPFAKE AI MARKET, BY SERVICE, 2020–2024 (USD THOUSAND) 251
TABLE 201 EUROPE: DEEPFAKE AI MARKET, BY SERVICE, 2025–2031 (USD THOUSAND) 252
TABLE 202 EUROPE: DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE,
2020–2024 (USD THOUSAND) 252
TABLE 203 EUROPE: DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE,
2025–2031 (USD THOUSAND) 252
TABLE 204 EUROPE: DEEPFAKE AI MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION) 253
TABLE 205 EUROPE: DEEPFAKE AI MARKET, BY TECHNOLOGY, 2025–2031 (USD MILLION) 253
TABLE 206 EUROPE: DEEPFAKE AI MARKET, BY VERTICAL, 2020–2024 (USD MILLION) 254
TABLE 207 EUROPE: DEEPFAKE AI MARKET, BY VERTICAL, 2025–2031 (USD MILLION) 254
TABLE 208 EUROPE: DEEPFAKE AI MARKET, BY COUNTRY, 2020–2024 (USD MILLION) 255
TABLE 209 EUROPE: DEEPFAKE AI MARKET, BY COUNTRY, 2025–2031 (USD MILLION) 255
TABLE 210 UK: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 256
TABLE 211 UK: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 256
TABLE 212 GERMANY: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 257
TABLE 213 GERMANY: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 257
TABLE 214 FRANCE: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 258
TABLE 215 FRANCE: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 258
TABLE 216 ITALY: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 259
TABLE 217 ITALY: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 259
TABLE 218 SPAIN: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 260
TABLE 219 SPAIN: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 260
TABLE 220 NETHERLANDS: DEEPFAKE AI MARKET, BY OFFERING,
2020–2024 (USD THOUSAND) 261
TABLE 221 NETHERLANDS: DEEPFAKE AI MARKET, BY OFFERING,
2025–2031 (USD THOUSAND) 261
TABLE 222 REST OF EUROPE: DEEPFAKE AI MARKET, BY OFFERING,
2020–2024 (USD THOUSAND) 261
TABLE 223 REST OF EUROPE: DEEPFAKE AI MARKET, BY OFFERING,
2025–2031 (USD THOUSAND) 262
TABLE 224 ASIA PACIFIC: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD MILLION) 264
TABLE 225 ASIA PACIFIC: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD MILLION) 265
TABLE 226 ASIA PACIFIC: DEEPFAKE AI MARKET, BY SOFTWARE TYPE,
2020–2024 (USD MILLION) 265
TABLE 227 ASIA PACIFIC: DEEPFAKE AI MARKET, BY SOFTWARE TYPE,
2025–2031 (USD MILLION) 265
TABLE 228 ASIA PACIFIC: DEEPFAKE AI MARKET, BY DEEPFAKE GENERATION SOFTWARE, 2020–2024 (USD THOUSAND) 266
TABLE 229 ASIA PACIFIC: DEEPFAKE AI MARKET, BY DEEPFAKE GENERATION SOFTWARE, 2025–2031 (USD THOUSAND) 266
TABLE 230 ASIA PACIFIC: DEEPFAKE AI MARKET, BY DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE, 2020–2024 (USD THOUSAND) 266
TABLE 231 ASIA PACIFIC: DEEPFAKE AI MARKET, BY DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE, 2025–2031 (USD THOUSAND) 267
TABLE 232 ASIA PACIFIC: DEEPFAKE AI MARKET, BY LIVENESS CHECK SOFTWARE,
2020–2024 (USD THOUSAND) 267
TABLE 233 ASIA PACIFIC: DEEPFAKE AI MARKET, BY LIVENESS CHECK SOFTWARE,
2025–2031 (USD THOUSAND) 267
TABLE 234 ASIA PACIFIC: DEEPFAKE AI MARKET, BY SOFTWARE DEPLOYMENT MODE,
2020–2024 (USD MILLION) 268
TABLE 235 ASIA PACIFIC: DEEPFAKE AI MARKET, BY SOFTWARE DEPLOYMENT MODE,
2025–2031 (USD MILLION) 268
TABLE 236 ASIA PACIFIC: DEEPFAKE AI MARKET, BY SERVICE, 2020–2024 (USD THOUSAND) 268
TABLE 237 ASIA PACIFIC: DEEPFAKE AI MARKET, BY SERVICE, 2025–2031 (USD THOUSAND) 268
TABLE 238 ASIA PACIFIC: DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE,
2020–2024 (USD THOUSAND) 269
TABLE 239 ASIA PACIFIC: DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE,
2025–2031 (USD THOUSAND) 269
TABLE 240 ASIA PACIFIC: DEEPFAKE AI MARKET, BY TECHNOLOGY,
2020–2024 (USD MILLION) 269
TABLE 241 ASIA PACIFIC: DEEPFAKE AI MARKET, BY TECHNOLOGY,
2025–2031 (USD MILLION) 270
TABLE 242 ASIA PACIFIC: DEEPFAKE AI MARKET, BY VERTICAL, 2020–2024 (USD MILLION) 270
TABLE 243 ASIA PACIFIC: DEEPFAKE AI MARKET, BY VERTICAL, 2025–2031 (USD MILLION) 271
TABLE 244 ASIA PACIFIC: DEEPFAKE AI MARKET, BY COUNTRY, 2020–2024 (USD MILLION) 271
TABLE 245 ASIA PACIFIC: DEEPFAKE AI MARKET, BY COUNTRY, 2025–2031 (USD MILLION) 272
TABLE 246 CHINA: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 273
TABLE 247 CHINA: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 273
TABLE 248 INDIA: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 274
TABLE 249 INDIA: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 274
TABLE 250 JAPAN: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 275
TABLE 251 JAPAN: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 275
TABLE 252 SOUTH KOREA: DEEPFAKE AI MARKET, BY OFFERING,
2020–2024 (USD THOUSAND) 276
TABLE 253 SOUTH KOREA: DEEPFAKE AI MARKET, BY OFFERING,
2025–2031 (USD THOUSAND) 276
TABLE 254 AUSTRALIA & NEW ZEALAND: DEEPFAKE AI MARKET, BY OFFERING,
2020–2024 (USD THOUSAND) 277
TABLE 255 AUSTRALIA & NEW ZEALAND: DEEPFAKE AI MARKET, BY OFFERING,
2025–2031 (USD THOUSAND) 277
TABLE 256 SINGAPORE: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 278
TABLE 257 SINGAPORE: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 278
TABLE 258 REST OF ASIA PACIFIC: DEEPFAKE AI MARKET, BY OFFERING,
2020–2024 (USD THOUSAND) 279
TABLE 259 REST OF ASIA PACIFIC: DEEPFAKE AI MARKET, BY OFFERING,
2025–2031 (USD THOUSAND) 279
TABLE 260 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY OFFERING,
2020–2024 (USD THOUSAND) 281
TABLE 261 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY OFFERING,
2025–2031 (USD THOUSAND) 281
TABLE 262 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY SOFTWARE TYPE,
2020–2024 (USD THOUSAND) 282
TABLE 263 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY SOFTWARE TYPE,
2025–2031 (USD THOUSAND) 282
TABLE 264 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY DEEPFAKE GENERATION SOFTWARE, 2020–2024 (USD THOUSAND) 282
TABLE 265 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY DEEPFAKE GENERATION SOFTWARE, 2025–2031 (USD THOUSAND) 283
TABLE 266 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE, 2020–2024 (USD THOUSAND) 283
TABLE 267 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE, 2025–2031 (USD THOUSAND) 283
TABLE 268 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY LIVENESS CHECK SOFTWARE, 2020–2024 (USD THOUSAND) 284
TABLE 269 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY LIVENESS CHECK SOFTWARE, 2025–2031 (USD THOUSAND) 284
TABLE 270 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY SOFTWARE DEPLOYMENT MODE, 2020–2024 (USD THOUSAND) 284
TABLE 271 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY SOFTWARE DEPLOYMENT MODE, 2025–2031 (USD THOUSAND) 285
TABLE 272 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY SERVICE,
2020–2024 (USD THOUSAND) 285
TABLE 273 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY SERVICE,
2025–2031 (USD THOUSAND) 285
TABLE 274 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE, 2020–2024 (USD THOUSAND) 286
TABLE 275 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE, 2025–2031 (USD THOUSAND) 286
TABLE 276 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY TECHNOLOGY,
2020–2024 (USD THOUSAND) 286
TABLE 277 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY TECHNOLOGY,
2025–2031 (USD THOUSAND) 287
TABLE 278 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY VERTICAL,
2020–2024 (USD THOUSAND) 287
TABLE 279 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY VERTICAL,
2025–2031 (USD THOUSAND) 288
TABLE 280 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY COUNTRY/REGION,
2020–2024 (USD THOUSAND) 288
TABLE 281 MIDDLE EAST & AFRICA: DEEPFAKE AI MARKET, BY COUNTRY/REGION,
2025–2031 (USD THOUSAND) 289
TABLE 282 SAUDI ARABIA: DEEPFAKE AI MARKET, BY OFFERING,
2020–2024 (USD THOUSAND) 290
TABLE 283 SAUDI ARABIA: DEEPFAKE AI MARKET, BY OFFERING,
2025–2031 (USD THOUSAND) 290
TABLE 284 UAE: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 291
TABLE 285 UAE: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 291
TABLE 286 TURKEY: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 291
TABLE 287 TURKEY: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 292
TABLE 288 REST OF MIDDLE EAST AND AFRICA: DEEPFAKE AI MARKET, BY OFFERING,
2020–2024 (USD THOUSAND) 292
TABLE 289 REST OF MIDDLE EAST AND AFRICA: DEEPFAKE AI MARKET, BY OFFERING,
2025–2031 (USD THOUSAND) 293
TABLE 290 LATIN AMERICA: DEEPFAKE AI MARKET, BY OFFERING,
2020–2024 (USD THOUSAND) 294
TABLE 291 LATIN AMERICA: DEEPFAKE AI MARKET, BY OFFERING,
2025–2031 (USD THOUSAND) 294
TABLE 292 LATIN AMERICA: DEEPFAKE AI MARKET, BY SOFTWARE TYPE,
2020–2024 (USD THOUSAND) 295
TABLE 293 LATIN AMERICA: DEEPFAKE AI MARKET, BY SOFTWARE TYPE,
2025–2031 (USD THOUSAND) 295
TABLE 294 LATIN AMERICA: DEEPFAKE AI MARKET, BY DEEPFAKE GENERATION SOFTWARE, 2020–2024 (USD THOUSAND) 295
TABLE 295 LATIN AMERICA: DEEPFAKE AI MARKET, BY DEEPFAKE GENERATION SOFTWARE, 2025–2031 (USD THOUSAND) 296
TABLE 296 LATIN AMERICA: DEEPFAKE AI MARKET, BY DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE, 2020–2024 (USD THOUSAND) 296
TABLE 297 LATIN AMERICA: DEEPFAKE AI MARKET, BY DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE, 2025–2031 (USD THOUSAND) 296
TABLE 298 LATIN AMERICA: DEEPFAKE AI MARKET, BY LIVENESS CHECK SOFTWARE,
2020–2024 (USD THOUSAND) 297
TABLE 299 LATIN AMERICA: DEEPFAKE AI MARKET, BY LIVENESS CHECK SOFTWARE,
2025–2031 (USD THOUSAND) 297
TABLE 300 LATIN AMERICA: DEEPFAKE AI MARKET, BY SOFTWARE DEPLOYMENT MODE, 2020–2024 (USD THOUSAND) 297
TABLE 301 LATIN AMERICA: DEEPFAKE AI MARKET, BY SOFTWARE DEPLOYMENT MODE, 2025–2031 (USD THOUSAND) 298
TABLE 302 LATIN AMERICA: DEEPFAKE AI MARKET, BY SERVICE,
2020–2024 (USD THOUSAND) 298
TABLE 303 LATIN AMERICA: DEEPFAKE AI MARKET, BY SERVICE,
2025–2031 (USD THOUSAND) 298
TABLE 304 LATIN AMERICA: DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE,
2020–2024 (USD THOUSAND) 298
TABLE 305 LATIN AMERICA: DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE,
2025–2031 (USD THOUSAND) 299
TABLE 306 LATIN AMERICA: DEEPFAKE AI MARKET, BY TECHNOLOGY,
2020–2024 (USD THOUSAND) 299
TABLE 307 LATIN AMERICA: DEEPFAKE AI MARKET, BY TECHNOLOGY,
2025–2031 (USD THOUSAND) 300
TABLE 308 LATIN AMERICA: DEEPFAKE AI MARKET, BY VERTICAL,
2020–2024 (USD THOUSAND) 300
TABLE 309 LATIN AMERICA: DEEPFAKE AI MARKET, BY VERTICAL,
2025–2031 (USD THOUSAND) 301
TABLE 310 LATIN AMERICA: DEEPFAKE AI MARKET, BY COUNTRY,
2020–2024 (USD THOUSAND) 301
TABLE 311 LATIN AMERICA: DEEPFAKE AI MARKET, BY COUNTRY,
2025–2031 (USD THOUSAND) 301
TABLE 312 BRAZIL: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 302
TABLE 313 BRAZIL: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 302
TABLE 314 MEXICO: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 303
TABLE 315 MEXICO: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 303
TABLE 316 ARGENTINA: DEEPFAKE AI MARKET, BY OFFERING, 2020–2024 (USD THOUSAND) 304
TABLE 317 ARGENTINA: DEEPFAKE AI MARKET, BY OFFERING, 2025–2031 (USD THOUSAND) 304
TABLE 318 REST OF LATIN AMERICA: DEEPFAKE AI MARKET, BY OFFERING,
2020–2024 (USD THOUSAND) 305
TABLE 319 REST OF LATIN AMERICA: DEEPFAKE AI MARKET, BY OFFERING,
2025–2031 (USD THOUSAND) 305
TABLE 320 OVERVIEW OF STRATEGIES ADOPTED BY KEY DEEPFAKE AI VENDORS 307
TABLE 321 DEEPFAKE AI MARKET: DEGREE OF COMPETITION 310
TABLE 322 OFFERING FOOTPRINT (9 COMPANIES), 2024 321
TABLE 323 TECHNOLOGY FOOTPRINT (9 COMPANIES), 2024 322
TABLE 324 VERTICAL FOOTPRINT (9 COMPANIES), 2024 322
TABLE 325 REGIONAL FOOTPRINT (9 COMPANIES), 2024 323
TABLE 326 OFFERING FOOTPRINT (26 COMPANIES), 2024 326
TABLE 327 TECHNOLOGY FOOTPRINT (26 COMPANIES), 2024 327
TABLE 328 VERTICAL FOOTPRINT (26 COMPANIES), 2024 328
TABLE 329 REGIONAL FOOTPRINT (26 COMPANIES), 2024 329
TABLE 330 OFFERING FOOTPRINT (14 COMPANIES), 2024 333
TABLE 331 TECHNOLOGY FOOTPRINT (14 COMPANIES), 2024 333
TABLE 332 VERTICAL FOOTPRINT (14 COMPANIES), 2024 334
TABLE 333 REGIONAL FOOTPRINT (14 COMPANIES), 2024 335
TABLE 334 DEEPFAKE AI MARKET: PRODUCT LAUNCHES AND ENHANCEMENTS,
JANUARY 2022–JULY 2025 336
TABLE 335 DEEPFAKE AI MARKET: DEALS, JANUARY 2022–JULY 2025 338
TABLE 336 DATAMBIT: COMPANY OVERVIEW 343
TABLE 337 DATAMBIT: PRODUCTS/SOLUTIONS/SERVICES OFFERED 343
TABLE 338 DATAMBIT: PRODUCT LAUNCHES AND ENHANCEMENTS 343
TABLE 339 MICROSOFT: COMPANY OVERVIEW 347
TABLE 340 MICROSOFT: SOLUTIONS/SERVICES OFFERED 348
TABLE 341 MICROSOFT: PRODUCT LAUNCHES AND ENHANCEMENTS 349
TABLE 342 MICROSOFT: DEALS 349
TABLE 343 GOOGLE: COMPANY OVERVIEW 351
TABLE 344 GOOGLE: SOLUTIONS/SERVICES OFFERED 352
TABLE 345 GOOGLE: PRODUCT LAUNCHES AND ENHANCEMENTS 353
TABLE 346 GOOGLE: DEALS 353
TABLE 347 INTEL: COMPANY OVERVIEW 355
TABLE 348 INTEL: SOLUTIONS/SERVICES OFFERED 356
TABLE 349 INTEL: PRODUCT LAUNCHES AND ENHANCEMENTS 357
TABLE 350 INTEL: DEALS 357
TABLE 351 BIOID: COMPANY OVERVIEW 359
TABLE 352 BIOID: SOLUTIONS/SERVICES OFFERED 359
TABLE 353 BIOID: PRODUCT LAUNCHES AND ENHANCEMENTS 360
TABLE 354 DUCKDUCKGOOSE AI: COMPANY OVERVIEW 361
TABLE 355 DUCKDUCKGOOSE AI: PRODUCTS/SOLUTIONS/SERVICES OFFERED 361
TABLE 356 PARAVISION: COMPANY OVERVIEW 362
TABLE 357 PARAVISION: SOLUTIONS/SERVICES OFFERED 362
TABLE 358 PARAVISION: PRODUCT LAUNCHES AND ENHANCEMENTS 363
TABLE 359 PARAVISION: DEALS 364
TABLE 360 AWS: COMPANY OVERVIEW 375
TABLE 361 AWS: SOLUTIONS/SERVICES OFFERED 376
TABLE 362 AWS: PRODUCT LAUNCHES AND ENHANCEMENTS 377
TABLE 363 AWS: DEALS 378
TABLE 364 VERITONE: COMPANY OVERVIEW 380
TABLE 365 VERITONE: SOLUTIONS/SERVICES OFFERED 381
TABLE 366 VERITONE: PRODUCT LAUNCHES AND ENHANCEMENTS 382
TABLE 367 VERITONE: DEALS 382
TABLE 368 SYNTHESIA: COMPANY OVERVIEW 389
TABLE 369 SYNTHESIA: PRODUCTS/SOLUTIONS/SERVICES OFFERED 389
TABLE 370 FAKE IMAGE DETECTION MARKET, BY OFFERING, 2018–2023 (USD MILLION) 394
TABLE 371 FAKE IMAGE DETECTION MARKET, BY OFFERING, 2024–2029 (USD MILLION) 394
TABLE 372 FAKE IMAGE DETECTION MARKET, BY DEPLOYMENT MODE,
2018–2023 (USD MILLION) 395
TABLE 373 FAKE IMAGE DETECTION MARKET, BY DEPLOYMENT MODE,
2024–2029 (USD MILLION) 395
TABLE 374 FAKE IMAGE DETECTION MARKET, BY ORGANIZATION SIZE,
2018–2023 (USD MILLION) 395
TABLE 375 FAKE IMAGE DETECTION MARKET, BY ORGANIZATION SIZE,
2024–2029 (USD MILLION) 395
TABLE 376 FAKE IMAGE DETECTION MARKET, BY TARGET USER, 2018–2023 (USD MILLION) 396
TABLE 377 FAKE IMAGE DETECTION MARKET, BY TARGET USER, 2024–2029 (USD MILLION) 396
TABLE 378 FAKE IMAGE DETECTION MARKET, BY TECHNOLOGY, 2018–2023 (USD MILLION) 396
TABLE 379 FAKE IMAGE DETECTION MARKET, BY TECHNOLOGY, 2024–2029 (USD MILLION) 397
TABLE 380 FAKE IMAGE DETECTION MARKET, BY APPLICATION, 2018–2023 (USD MILLION) 397
TABLE 381 FAKE IMAGE DETECTION MARKET, BY APPLICATION, 2024–2029 (USD MILLION) 397
TABLE 382 FAKE IMAGE DETECTION MARKET, BY VERTICAL, 2018–2023 (USD MILLION) 398
TABLE 383 FAKE IMAGE DETECTION MARKET, BY VERTICAL, 2024–2029 (USD MILLION) 398
TABLE 384 FAKE IMAGE DETECTION MARKET, BY REGION, 2018–2023 (USD MILLION) 399
TABLE 385 FAKE IMAGE DETECTION MARKET, BY REGION, 2024–2029 (USD MILLION) 399
TABLE 386 FACIAL RECOGNITION MARKET, BY OFFERING, 2017–2022 (USD MILLION) 401
TABLE 387 FACIAL RECOGNITION MARKET, BY OFFERING, 2023–2028 (USD MILLION) 401
TABLE 388 FACIAL RECOGNITION MARKET, BY DEPLOYMENT MODE,
2017–2022 (USD MILLION) 401
TABLE 389 FACIAL RECOGNITION MARKET, BY DEPLOYMENT MODE,
2023–2028 (USD MILLION) 401
TABLE 390 FACIAL RECOGNITION MARKET, BY ORGANIZATION SIZE,
2017–2022 (USD MILLION) 402
TABLE 391 FACIAL RECOGNITION MARKET, BY ORGANIZATION SIZE,
2023–2028 (USD MILLION) 402
TABLE 392 FACIAL RECOGNITION MARKET, BY APPLICATION, 2017–2022 (USD MILLION) 402
TABLE 393 FACIAL RECOGNITION MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 403
TABLE 394 FACIAL RECOGNITION MARKET, BY VERTICAL, 2017–2022 (USD MILLION) 403
TABLE 395 FACIAL RECOGNITION MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 404
TABLE 396 FACIAL RECOGNITION MARKET, BY REGION, 2017–2022 (USD MILLION) 404
TABLE 397 FACIAL RECOGNITION MARKET, BY REGION, 2023–2028 (USD MILLION) 405
LIST OF FIGURES
FIGURE 1 DEEPFAKE AI MARKET: RESEARCH DESIGN 49
FIGURE 2 DATA TRIANGULATION 53
FIGURE 3 DEEPFAKE AI MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 54
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY – APPROACH 1, BOTTOM UP
(SUPPLY SIDE): REVENUE FROM SOFTWARE/SERVICES OF DEEPFAKE AI MARKET 55
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY- APPROACH 2, BOTTOM UP (SUPPLY SIDE): COLLECTIVE REVENUE FROM ALL SOFTWARE/SERVICES OF
DEEPFAKE AI MARKET 56
FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY – APPROACH 3, BOTTOM UP (SUPPLY SIDE): COLLECTIVE REVENUE FROM ALL SOFTWARE/SERVICES PROVIDERS OF DEEPFAKE AI MARKET 57
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY – APPROACH 4, BOTTOM UP (DEMAND SIDE): SHARE OF DEEPFAKE AI THROUGH OVERALL IT SPENDING 58
FIGURE 8 SOFTWARE SEGMENT TO ACCOUNT FOR LARGEST MARKET SIZE IN 2025 68
FIGURE 9 DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE TO BE LEADING SEGMENT IN 2025 68
FIGURE 10 CLOUD SEGMENT TO BECOME LEADING SOFTWARE DEPLOYMENT MODE IN 2025 69
FIGURE 11 PROFESSIONAL SERVICES SEGMENT TO REGISTER
LARGER MARKET SHARE IN 2025 69
FIGURE 12 TRAINING & CONSULTING SERVICES TO ACCOUNT FOR
LARGEST MARKET SHARE IN 2025 70
FIGURE 13 GENERATIVE ADVERSARIAL NETWORKS TO EMERGE AS
LARGEST SEGMENT IN 2025 70
FIGURE 14 BFSI TO EMERGE AS FASTEST-GROWING VERTICAL DURING FORECAST PERIOD 71
FIGURE 15 ASIA PACIFIC TO REGISTER FASTEST GROWTH BETWEEN 2025 AND 2031 71
FIGURE 16 ENTERPRISE SHIFT FROM PASSIVE MONITORING TO EMBEDDED DEEPFAKE DEFENSE DRIVING MARKET GROWTH 72
FIGURE 17 TRANSFORMER MODELS SEGMENT TO ACCOUNT FOR HIGHEST GROWTH RATE DURING FORECAST PERIOD 73
FIGURE 18 GENERATIVE ADVERSARIAL NETWORKS AND BFSI TO BE LARGEST SHAREHOLDERS IN MARKET IN NORTH AMERICA IN 2025 73
FIGURE 19 NORTH AMERICA TO HOLD LARGEST MARKET SHARE IN 2025 74
FIGURE 20 DEEPFAKE AI MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES,
AND CHALLENGES 75
FIGURE 21 EVOLUTION OF DEEPFAKE AI 81
FIGURE 22 DEEPFAKE AI MARKET: SUPPLY CHAIN ANALYSIS 83
FIGURE 23 KEY PLAYERS IN DEEPFAKE AI MARKET ECOSYSTEM 87
FIGURE 24 DEEPFAKE AI MARKET: INVESTMENT LANDSCAPE AND FUNDING SCENARIO (USD MILLION AND NUMBER OF FUNDING ROUNDS) 105
FIGURE 25 NUMBER OF PATENTS GRANTED IN LAST SIX YEARS, 2020–2025 124
FIGURE 26 REGIONAL ANALYSIS OF PATENTS GRANTED, 2020–2025 127
FIGURE 27 DEEPFAKE AI MARKET: PORTER’S FIVE FORCES ANALYSIS 133
FIGURE 28 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE VERTICALS 134
FIGURE 29 KEY BUYING CRITERIA FOR TOP THREE VERTICALS 135
FIGURE 30 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES 136
FIGURE 31 SERVICES SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 139
FIGURE 32 DEEPFAKE DETECTION & AUTHORIZATION SOFTWARE SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 140
FIGURE 33 CLOUD DEPLOYMENT MODE TO GROW AT HIGHER CAGR DURING
FORECAST PERIOD 154
FIGURE 34 MANAGED SERVICES TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 158
FIGURE 35 SYSTEM INTEGRATION & IMPLEMENTATION TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 159
FIGURE 36 TRANSFORMER MODELS TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 167
FIGURE 37 BFSI TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 186
FIGURE 38 JAPAN TO ACCOUNT FOR HIGHEST CAGR DURING FORECAST PERIOD 233
FIGURE 39 ASIA PACIFIC TO ACCOUNT FOR HIGHEST CAGR DURING FORECAST PERIOD 234
FIGURE 40 NORTH AMERICA: MARKET SNAPSHOT 237
FIGURE 41 ASIA PACIFIC: MARKET SNAPSHOT 264
FIGURE 42 PUBLIC PLAYERS HAVE STRUGGLED TO GAIN FOOTHOLD IN
DEEPFAKE AI ECOSYSTEM 309
FIGURE 43 SHARE OF LEADING COMPANIES IN DEEPFAKE AI MARKET, 2024 310
FIGURE 44 PRODUCT COMPARATIVE ANALYSIS, BY DEEPFAKE GENERATION TOOL 313
FIGURE 45 PRODUCT COMPARATIVE ANALYSIS, BY DEEPFAKE DETECTION TOOL 315
FIGURE 46 PRODUCT COMPARATIVE ANALYSIS, BY LIVENESS CHECK TOOL 316
FIGURE 47 COMPANY VALUATION AND FINANCIAL METRICS OF KEY VENDORS 317
FIGURE 48 YEAR-TO-DATE (YTD) PRICE TOTAL RETURN AND 5-YEAR STOCK BETA OF
KEY VENDORS 318
FIGURE 49 DEEPFAKE AI MARKET: COMPANY EVALUATION MATRIX
(DEEPFAKE GENERATION VENDORS), 2024 320
FIGURE 50 OVERALL COMPANY FOOTPRINT (9 COMPANIES), 2024 321
FIGURE 51 DEEPFAKE AI MARKET: COMPANY EVALUATION MATRIX
(DEEPFAKE DETECTION VENDORS), 2024 324
FIGURE 52 OVERALL COMPANY FOOTPRINT (26 COMPANIES), 2024 325
FIGURE 53 DEEPFAKE AI MARKET: COMPANY EVALUATION MATRIX
(KEY LIVENESS CHECK VENDORS), 2024 331
FIGURE 54 OVERALL COMPANY FOOTPRINT (14 COMPANIES), 2024 332
FIGURE 55 MICROSOFT: COMPANY SNAPSHOT 348
FIGURE 56 GOOGLE: COMPANY SNAPSHOT 352
FIGURE 57 INTEL: COMPANY SNAPSHOT 356
FIGURE 58 AWS: COMPANY SNAPSHOT 376
FIGURE 59 VERITONE: COMPANY SNAPSHOT 381
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