AR & VR SoCの世界市場調査レポート 2024年

出版：QYResearch（QYリサーチ）　出版年月：2024年4月

Global AR & VR SoC Market Research Report 2024

AR & VR SoCの世界市場調査レポート 2024年

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Report Overview

The global AR/VR SoC market was valued at US$ 600.55 million in 2023 and is anticipated to reach US$ 2,496.96 million by 2030, witnessing a CAGR of 23.73% during the forecast period 2024-2030.

世界の AR/VR SoC 市場は 2023 年に 6 億 55 万米ドルと評価され、2030 年までに 24 億 9,696 万米ドルに達すると予想されており、2024 年から 2030 年の予測期間中に 23.73% の CAGR が見られます。

The major global manufacturers of AR/VR SoC include Qualcomm, MediaTek, Rockchip, Allwinner Technology, etc. in 2023, the world’s top one vendors accounted for approximately 80% of the revenue.
This report aims to provide a comprehensive presentation of the global market for AR/VR SoC, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding AR/VR SoC.
The AR/VR SoC market size, estimations, and forecasts are provided in terms of output/shipments (K Units) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global AR/VR SoC market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the AR/VR SoC manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, Sales, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.

Market Segmentation

By Company

Qualcomm
MediaTek
Rockchip
Allwinner Technology

Segment by Type

VR
AR

Segment by Application

Entertainment and Education
Healthcare
Others

Sales by Region

North America
U.S.
Canada
Mexico

Asia-Pacific

China
Japan
South Korea
India
Southeast Asia
Others

Europe

Germany
France
U.K.
Italy
Spain
Others

South America

Brazil
Argentina
Others

Mideast & Africa

Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of AR/VR SoC manufacturers competitive landscape, price, Sales and value market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales of AR/VR SoC in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and Sales of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product Sales/output, value, price, gross margin, product introduction, recent development, etc.
Chapter 7-9: Analysis of industrial chain, including the upstream and downstream of the industry.
Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 10: The main points and conclusions of the report.

Table of Contents

1 AR/VR SoC Market Overview 1
1.1 Product Definition 1
1.2 AR/VR SoC by Type 1
1.2.1 Global AR/VR SoC Market Value Growth Rate Analysis by Type 2
1.2.2 AR/VR SoC by Type 2
1.3 AR/VR SoC by Application 3
1.3.1 Global AR/VR SoC Market Value Growth Rate Analysis by Application 3
1.3.2 AR/VR SoC by Application 4
1.4 Global Market Growth Prospects 5
1.4.1 Global AR/VR SoC Revenue Estimates and Forecasts (2019-2030) 5
1.4.2 Global AR/VR SoC Sales Estimates and Forecasts (2019-2030) 6
1.5 Assumptions and Limitations 6
2 Market Competition by Manufacturers 9
2.1 Global AR/VR SoC Sales Market Share by Manufacturers (2019-2023) 9
2.2 Global AR/VR SoC Revenue Market Share by Manufacturers (2019-2023) 11
2.3 Global AR/VR SoC Market Share by Company Type (Tier 1, Tier 2, and Tier 3) 12
2.4 Global AR/VR SoC Average Price by Manufacturers (2019-2023) 13
2.5 Global Key Manufacturers of AR/VR SoC, Manufacturing Base and Headquarters 13
2.6 AR/VR SoC Market Competitive Situation and Trends 14
2.6.1 AR/VR SoC Market Concentration Rate 14
2.6.2 Global 5 Largest AR/VR SoC Players Market Share by Revenue 15
2.7 Mergers & Acquisitions, Expansion 15
3 AR/VR SoC Sales and Revenue by Region 17
3.1 Global AR/VR SoC Sales Estimates and Forecasts by Region 17
3.2 Global AR/VR SoC Sales by Region (2019-2030) 18
3.2.1 Global AR/VR SoC Sales by Region (2019-2030) 18
3.2.2 Global AR/VR SoC Forecasted Sales by Region (2025-2030) 19
3.3 Global AR/VR SoC Revenue by Region (2019-2030) 20
3.3.1 Global AR/VR SoC Revenue by Region (2019-2030) 20
3.3.2 Global AR/VR SoC Forecasted Revenue by Region (2025-2030) 20
3.4 North America 21
3.4.1 North America AR/VR SoC Sales by Country (2019-2030) 21
3.4.2 North America AR/VR SoC Revenue by Country (2019-2030) 22
3.4.3 U.S. 24
3.4.4 Canada 25
3.4.5 Mexico 26
3.5 Europe 26
3.5.1 Europe AR/VR SoC Sales by Country (2019-2030) 26
3.5.2 Europe AR/VR SoC Revenue by Country (2019-2030) 28
3.5.3 Germany 30
3.5.4 United Kingdom 31
3.5.5 France 32
3.5.6 Italy 33
3.5.7 Spain 34
3.6 Asia-Pacific 34
3.6.1 Asia-Pacific AR/VR SoC Sales by Country (2019-2030) 34
3.6.2 Asia-Pacific AR/VR SoC Revenue by Country (2019-2030) 36
3.6.3 China 38
3.6.4 Japan 39
3.6.5 South Korea 40
3.6.6 India 41
3.6.7 Southeast Asia 42
3.7 South America 42
3.7.1 South America AR/VR SoC Sales by Country (2019-2030) 42
3.7.2 South America AR/VR SoC Revenue by Country (2019-2030) 43
3.7.3 Brazil 45
3.7.4 Argentina 46
3.8 Mideast & Africa 46
3.8.1 Mideast & Africa AR/VR SoC Sales by Country (2019-2030) 46
3.8.2 Mideast & Africa AR/VR SoC Revenue by Country (2019-2030) 47
3.8.3 Mideast 49
3.8.4 Africa 50
4 Segment by Type 51
4.1 Global AR/VR SoC Sales by Type (2019-2030) 51
4.1.1 Global AR/VR SoC Sales by Type (2019-2024) 51
4.1.2 Global AR/VR SoC Sales by Type (2025-2030) 51
4.1.3 Global AR/VR SoC Sales Market Share by Type (2019-2030) 51
4.2 Global AR/VR SoC Revenue by Type (2019-2030) 52
4.2.1 Global AR/VR SoC Revenue by Type (2019-2024) 52
4.2.2 Global AR/VR SoC Revenue by Type (2025-2030) 53
4.2.3 Global AR/VR SoC Revenue Market Share by Type (2019-2030) 53
4.3 Global AR/VR SoC Price by Type (2019-2030) 54
5 Segment by Application 56
5.1 Global AR/VR SoC Sales by Application (2019-2030) 56
5.1.1 Global AR/VR SoC Sales by Application (2019-2024) 56
5.1.2 Global AR/VR SoC Sales by Application (2025-2030) 56
5.1.3 Global AR/VR SoC Sales Market Share by Application (2019-2030) 56
5.2 Global AR/VR SoC Revenue by Application (2019-2030) 58
5.2.1 Global AR/VR SoC Revenue by Application (2019-2024) 58
5.2.2 Global AR/VR SoC Revenue by Application (2025-2030) 58
5.2.3 Global AR/VR SoC Revenue Market Share by Application (2019-2030) 58
5.3 Global AR/VR SoC Price by Application (2019-2030) 59
6 Key Players Profiles 61
6.1 Qualcomm 61
6.1.1 Qualcomm Company Details 61
6.1.2 Company and Business Overview 61
6.1.3 AR/VR SoC Introduction 62
6.1.4 Qualcomm Revenue, Sales, Price and Gross Margin in AR/VR SoC Business (2019-2023) 62
6.1.5 Qualcomm Revenue, Sales and Price in VR SoC Business (2019-2023) 63
6.1.6 Qualcomm Revenue, Sales and Price in AR SoC Business (2019-2023) 63
6.2 MediaTek 63
6.2.1 MediaTek Company Details 63
6.2.2 Company and Business Overview 64
6.2.3 AR/VR SoC Introduction 64
6.2.4 MediaTek Revenue, Sales, Price and Gross Margin in AR/VR SoC Business (2019-2023) 65
6.3 Rockchip 65
6.3.1 Rockchip Company Details 65
6.3.2 Company and Business Overview 66
6.3.3 AR/VR SoC Introduction 66
6.3.4 Rockchip Revenue, Sales, Price and Gross Margin in AR/VR SoC Business (2019-2023) 67
6.4 Allwinner Technology 67
6.4.1 Allwinner Technology Company Details 67
6.4.2 Company and Business Overview 68
6.4.3 AR/VR SoC Introduction 68
6.4.4 Allwinner Technology Revenue, Sales, Price and Gross Margin in AR/VR SoC Business (2019-2023) 69
7 AR/VR SoC Manufacturing Cost Analysis 70
7.1 AR/VR SoC Key Raw Materials Analysis 70
7.2 Proportion of Manufacturing Cost Structure 71
7.2.1 Raw Materials 71
7.2.2 Labor Cost 71
7.2.3 Manufacturing Expenses 71
7.3 Manufacturing Process Analysis of AR/VR SoC 72
8 Sales Channel, Distributors, Traders and Dealers 73
8.1 Sales Channel 73
8.1.1 Direct Channel 73
8.1.2 Indirect Channel 74
8.2 Marketing Channels Status of AR/VR SoC 75
8.3 Market Positioning 76
8.3.1 Pricing Strategy 76
8.3.2 Brand Strategy 77
8.4 AR/VR SoC Customers 77
9 Market Dynamics 79
9.1 Market Trends 79
9.2 Challenges 80
9.3 Market Favorable Factors and Unfavorable Factors 80
9.4 Market Risks 80
9.5 Industry Enters Major Barriers 81
9.6 Porter’s Five Forces Analysis 81
10 Research Findings and Conclusion 83
11 Methodology and Data Source 85
11.1 Methodology/Research Approach 85
11.1.1 Research Programs/Design 85
11.1.2 Market Size Estimation 86
11.1.3 Market Breakdown and Data Triangulation 87
11.2 Data Source 88
11.2.1 Secondary Sources 88
11.2.2 Primary Sources 89
11.3 Author List 90
11.4 Disclaimer 91

Tables and Figures

Table 1. Global AR/VR SoC Market Value by Type, (US$ Million) 2
Table 2. AR/VR SoC by Type 2
Table 3. Global AR/VR SoC Market Value by Application, (US$ Million) 3
Table 4. AR/VR SoC by Application 4
Table 5. Global AR/VR SoC Sales by Manufacturers (2019-2023) & (K Units) 9
Table 6. Global AR/VR SoC Sales Market Share by Manufacturers (2019-2023) 10
Table 7. Global AR/VR SoC Revenue by Manufacturers (2019-2023) & (US$ Million) 11
Table 8. Global AR/VR SoC Revenue Share by Manufacturers (2019-2023) 11
Table 9. Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in AR/VR SoC as of 2023) 12
Table 10. Global Market AR/VR SoC Average Price by Manufacturers (US$/Unit) & (2019-2023) 13
Table 11. Global Key Manufacturers of AR/VR SoC, Manufacturing Base and Headquarters 13
Table 12. Global AR/VR SoC Manufacturers Market Concentration Ratio 14
Table 13. Mergers & Acquisitions, Expansion Plans 15
Table 14. Global AR/VR SoC Sales Growth Rate by Region (K Units) 17
Table 15. Global AR/VR SoC Sales by Region (2019-2024) & (K Units) 18
Table 16. Global AR/VR SoC Sales Market Share by Region (2019-2024) 19
Table 17. Global AR/VR SoC Forecasted Sales by Region (2025-2030) & (K Units) 19
Table 18. Global AR/VR SoC Forecasted Sales Market Share by Region (2025-2030) 19
Table 19. Global AR/VR SoC Revenue by Region (2019-2024) & (M USD) 20
Table 20. Global AR/VR SoC Revenue Market Share by Region (2019-2024) 20
Table 21. Global AR/VR SoC Forecasted Revenue by Region (2025-2030) & (M USD) 20
Table 22. Global AR/VR SoC Forecasted Revenue Market Share by Region (2025-2030) 21
Table 23. North America AR/VR SoC Sales by Country (2019-2024) & (K Units) 21
Table 24. North America AR/VR SoC Sales by Country (2025-2030) & (K Units) 21
Table 25. North America AR/VR SoC Revenue by Country (2019-2024) & (M USD) 22
Table 26. North America AR/VR SoC Revenue by Country (2025-2030) & (M USD) 22
Table 27. Europe AR/VR SoC Sales by Country (2019-2024) & (K Units) 26
Table 28. Europe AR/VR SoC Sales by Country (2025-2030) & (K Units) 27
Table 29. Europe AR/VR SoC Revenue by Country (2019-2024) & (M USD) 28
Table 30. Europe AR/VR SoC Revenue by Country (2025-2030) & (M USD) 28
Table 31. Asia-Pacific AR/VR SoC Sales by Country (2019-2024) & (K Units) 34
Table 32. Asia-Pacific AR/VR SoC Sales by Country (2025-2030) & (K Units) 35
Table 33. Asia-Pacific AR/VR SoC Revenue by Country (2019-2024) & (M USD) 36
Table 34. Asia-Pacific AR/VR SoC Revenue by Country (2025-2030) & (M USD) 36
Table 35. South America AR/VR SoC Sales by Country (2019-2024) & (K Units) 42
Table 36. South America AR/VR SoC Sales by Country (2025-2030) & (K Units) 43
Table 37. South America AR/VR SoC Revenue by Country (2019-2024) & (M USD) 43
Table 38. South America AR/VR SoC Revenue by Country (2025-2030) & (M USD) 44
Table 39. Mideast & Africa AR/VR SoC Sales by Country (2019-2024) & (K Units) 46
Table 40. Mideast & Africa AR/VR SoC Sales by Country (2025-2030) & (K Units) 46
Table 41. Mideast & Africa AR/VR SoC Revenue by Country (2019-2024) & (M USD) 47
Table 42. Mideast & Africa AR/VR SoC Revenue by Country (2025-2030) & (M USD) 48
Table 43. Global AR/VR SoC Sales (K Units) by Type (2019-2024) 51
Table 44. Global AR/VR SoC Sales (K Units) by Type (2025-2030) 51
Table 45. Global AR/VR SoC Sales Market Share by Type (2019-2024) 51
Table 46. Global AR/VR SoC Sales Market Share by Type (2025-2030) 52
Table 47. Global AR/VR SoC Revenue (US$ Million) by Type (2019-2024) 52
Table 48. Global AR/VR SoC Revenue (US$ Million) by Type (2025-2030) 53
Table 49. Global AR/VR SoC Revenue Market Share by Type (2019-2024) 53
Table 50. Global AR/VR SoC Revenue Market Share by Type (2025-2030) 53
Table 51. Global AR/VR SoC Price (US$/Unit) by Type (2019-2024) 54
Table 52. Global AR/VR SoC Price (US$/Unit) by Type (2025-2030) 54
Table 53. Global AR/VR SoC Sales (K Units) by Application (2019-2024) 56
Table 54. Global AR/VR SoC Sales (K Units) by Application (2025-2030) 56
Table 55. Global AR/VR SoC Sales Market Share by Application (2019-2024) 56
Table 56. Global AR/VR SoC Sales Market Share by Application (2025-2030) 57
Table 57. Global AR/VR SoC Revenue (US$ Million) by Application (2019-2024) 58
Table 58. Global AR/VR SoC Revenue (US$ Million) by Application (2025-2030) 58
Table 59. Global AR/VR SoC Revenue Market Share by Application (2019-2024) 58
Table 60. Global AR/VR SoC Revenue Market Share by Application (2025-2030) 59
Table 61. Global AR/VR SoC Price (US$/Unit) by Application (2019-2024) 59
Table 62. Global AR/VR SoC Price (US$/Unit) by Application (2025-2030) 60
Table 63. Qualcomm Company Details 61
Table 64. Company and Business Overview 61
Table 65. Qualcomm AR/VR SoC Introduction 62
Table 66. Qualcomm Revenue, Sales, Price and Gross Margin in AR/VR SoC Business (2019-2023) 62
Table 67. Qualcomm Revenue, Sales and Price in VR SoC Business (2019-2023) 63
Table 68. Qualcomm Revenue, Sales and Price in AR SoC Business (2019-2023) 63
Table 69. MediaTek Company Details 63
Table 70. Company and Business Overview 64
Table 71. MediaTek AR/VR SoC Introduction 64
Table 72. MediaTek Revenue, Sales, Price and Gross Margin in AR/VR SoC Business (2019-2023) 65
Table 73. Rockchip Company Details 65
Table 74. Company and Business Overview 66
Table 75. Rockchip AR/VR SoC Introduction 66
Table 76. Rockchip Revenue, Sales, Price and Gross Margin in AR/VR SoC Business (2019-2023) 67
Table 77. Allwinner Technology Company Details 67
Table 78. Company and Business Overview 68
Table 79. Allwinner Technology AR/VR SoC Introduction 68
Table 80. Allwinner Technology Revenue, Sales, Price and Gross Margin in AR/VR SoC Business (2019-2023) 69
Table 81. Key Raw Materials 70
Table 82. Market Key Trends 79
Table 83. Key Challenges 80
Table 84. Market Favorable Factors and Unfavorable Factors 80
Table 85. Market Risks 80
Table 86. Industry Enters Major Barriers 81
Table 87. Research Programs/Design for This Report 85
Table 88. Key Data Information from Secondary Sources 89
Table 89. Key Data Information from Primary Sources 90
Table 90. Authors List of This Report 90

List of Figures

Figure 1. Product Picture of AR/VR SoC 1
Figure 2. Global AR/VR SoC Market Share by Type: 2023 2
Figure 3. Global AR/VR SoC Market Share by Application: 2023 4
Figure 4. Global AR/VR SoC Revenue (US$ Million) & (2019-2030) 5
Figure 5. Global AR/VR SoC Sales (K Units) & (2019-2030) 6
Figure 6. AR/VR SoC Report Years Considered 8
Figure 7. AR/VR SoC Sales Share by Manufacturers in 2023 10
Figure 8. Global AR/VR SoC Revenue Share by Manufacturers (2023) 12
Figure 9. The Global 5 Largest Players: Market Share by AR/VR SoC Revenue in 2023 15
Figure 10. Global AR/VR SoC Sales Market Share by Region 2023 18
Figure 11. North America AR/VR SoC Sales Market Share by Country (2023) 22
Figure 12. North America AR/VR SoC Revenue Market Share by Country (2023) 23
Figure 13. U.S. AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 24
Figure 14. Canada AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 25
Figure 15. Mexico AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 26
Figure 16. Europe AR/VR SoC Sales Market Share by Country (2023) 27
Figure 17. Europe AR/VR SoC Revenue Market Share by Country (2023) 29
Figure 18. Germany AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 30
Figure 19. United Kingdom AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 31
Figure 20. France AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 32
Figure 21. Italy AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 33
Figure 22. Spain AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 34
Figure 23. Asia-Pacific AR/VR SoC Sales Market Share by Country (2023) 35
Figure 24. Asia-Pacific AR/VR SoC Revenue Market Share by Country (2023) 37
Figure 25. China AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 38
Figure 26. Japan AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 39
Figure 27. South Korea AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 40
Figure 28. India AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 41
Figure 29. Southeast Asia AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 42
Figure 30. South America AR/VR SoC Sales Market Share by Country (2023) 43
Figure 31. South America AR/VR SoC Revenue Market Share by Country (2023) 44
Figure 32. Brazil AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 45
Figure 33. Argentina AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 46
Figure 34. Mideast & Africa AR/VR SoC Sales Market Share by Country (2023) 47
Figure 35. Mideast & Africa AR/VR SoC Revenue Market Share by Country (2023) 48
Figure 36. Mideast AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 49
Figure 37. Africa AR/VR SoC Revenue and Growth Rate (2019-2030) & (M USD) 50
Figure 38. Global Sales Market Share of AR/VR SoC by Type (2023) 52
Figure 39. Global Revenue Market Share of AR/VR SoC by Type (2023) 54
Figure 40. Global Sales Market Share of AR/VR SoC by Application (2023) 57
Figure 41. Global Revenue Market Share of AR/VR SoC by Application (2023) 59
Figure 42. Figure Manufacturing Cost Structure of AR/VR SoC 71
Figure 43. Manufacturing Process Analysis of AR/VR SoC 72
Figure 44. Sales Channel: Direct Channel vs Indirect Channel 73
Figure 45. Direct Channel Pros & Cons 74
Figure 46. Indirect Channel Pros & Cons 75
Figure 47. Marketing Channels of AR/VR SoC by Method 76
Figure 48. AR/VR SoC Customers 77
Figure 49. Porter’s Five Forces Analysis 82
Figure 50. Bottom-up and Top-down Approaches for This Report 87
Figure 51. Data Triangulation 88